Search results1 – 3 of 3
The subject area is strategy and business.
The case can be used for MBA students. This is equally effective in short courses meant for low-to-mid-level working executives. The case is suited for classes in strategy, general marketing, media management and family business courses.
Dainik Jagran – a vernacular daily – is the most read newspaper in India. Under the banner of Jagran Prakashan Ltd.; which is one of the leading media houses in India, the success of Dainik Jagran has been an outcome of the strategic marketing decisions taken by its founder and his successors in the post-independence era. With extensive circulation, it created a large readership base and took bold decisions to launch multi editions to its daily through a series of acquisitions, mergers and consolidations from 1975 to 2010, enabling it to step into product diversification. Readership surveys, investments in technology, advertising, regular branding events and smart phone applications are a few tools that helped. While the group has diversified into other industries, there is an underlying anxiety about the future prospects of its newspaper business. With the onslaught of online news dailies, will Dainik Jagran be able to expand and maintain its readership base using its previous business and marketing strategies? Or is it time to change strategies for businesses in the newspaper and allied media industry in India?
Expected learning outcomes
The study has the following outcomes: application of value chain concept in businesses serving two-sided markets; application of environmental analysis, Porter’s five forces analysis and related strategy concepts; and learning to critically approach and develop a sustainable growth strategy framework for a successful family-run newspaper business in India.
Teaching notes are available for educators only. Please contact your library to gain login details or email firstname.lastname@example.org to request teaching notes.
CSS 11: Strategy.
Indian and Chinese businesses are slowly making advances in each other’s markets. The purpose of this study was to understand factors that influence the business…
Indian and Chinese businesses are slowly making advances in each other’s markets. The purpose of this study was to understand factors that influence the business environment of a country and how does it compare between India and China.
The study uses firm-level survey data from the World Bank’s Enterprise Surveys. The study considered survey data for 2,700 Chinese firms and 9,281 Indian firms. Exploratory factor analysis and structural equation modeling were used to analyze the factors that drive the business environment in both countries and why differences appear.
The data set reveals different factor structures for India and China. Across both the countries, infrastructure support and governance play a major role in shaping the business landscape, though in the case of India, regulatory dynamics play a crucial role. The study concludes that these differences drive the basic difference in business environment across both countries.
The study considers only the formal sector, and informal businesses have been left out because of paucity of data. The dynamics of informal business sector can be considered for future studies.
While making market entry or investment decisions globally, businesses can analyze country-specific environmental factors through this framework. As the study is based on the perceptions of businesses, policy-makers can also focus on these factors to attract businesses to specific countries or regions.
The study is an original research study. The study adds to the existing academic literature and is expected to help policy-makers and senior managers in focusing on specific aspects of business environment when developing policies or taking market entry decisions.
The study attempts to look into the poverty and deprivation in slums across various social and religious groups and its bearing on the children. It not only analyses…
The study attempts to look into the poverty and deprivation in slums across various social and religious groups and its bearing on the children. It not only analyses income poverty but also looks at derivation of access to basic services including water, sanitation and drainage. The purpose of this paper is to compare and contrast the income and non-income deprivation of childbearing and non-childbearing households.
The study is based on a survey of 541 sample households selected from 23 slums of Kolkata, India. The authors have adopted a mixture of cluster sampling and systematic sampling technique. The slums of Kolkata have been segregated into three regions and further segregated by overlaying the population and average monthly income of slums. Slums have been selected randomly from these stratums. Households have been selected from the slums by systematic sampling method.
The Muslim and backward caste households are more deprived with respect to income and access to basic services as compared to Hindu general (upper) caste. Deprivations with respect to income and basic services are more pronounced for households having child than for households not having child. Childbearing households are less likely to receive better water supply, sanitation and drainage services as compared to others due to their religious and residential identities. Slum children get affected by the complex political economy of basic service delivery. The study also finds that electoral competition has positive and political clientelism has negative impact on access to basic services.
The study is based on results obtained from survey in one city of India. Hence, these results cannot be generalized for India or for the developing countries taken together. Further studies across cities of developing countries are required to arrive at any generalized conclusion.
The study suggests that public policies should attempt to disentangle minorities and children from the local political economy. Otherwise, deprivation and disparity even across low income households living in slums would persist. Deprivation of child bearing households would lead to a deteriorating future for the slum children.
This paper have pave the path for new generation public policy for the urban poor and minorities.
This paper highlights the incidence of deprivation of minorities and childbearing households vis-à-vis other households in the slums. It contributes to the overall understanding on urban poverty.