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Temporal consumption experiences have been conceptualised as universal, subjective or practice-based experiences. Little research, though, addresses such experiences in conjunction with the repeated and situational consumption events that bring them about. The purpose of this paper is to extend current knowledge by examining how the temporal and situational intertwine during consumption events. For this purpose, the concept of a consumption timecycle based on the research data is constructed.

The paper takes a longitudinal and researcher-led approach to study temporal consumption experiences. The data was collected through participant observations, video recordings and personal subjective introspections during three consecutive annual Nordic motorcycle consumer trade shows (2014–2016). The data was analysed using an interpretive approach.

The results demonstrate five temporalities that characterise a consumption timecycle as follows: emerging, core, intensifying, fading and idle-time temporalities. The features of these temporal experiences are presented in the conclusions section of the paper.

Recalled temporal experiences are mediated experiences and they differ from lived experiences. The transferability or generalisability of the results might be limited, as the case is situated in the Nordic context.

The paper presents the novel concept of a consumption timecycle that extends current debates about consumer time. The consumption timecycle is contrasted with established temporal concepts in consumer and marketing research.

Analyses how Xerox found success in turning around the market share loss it suffered, when faced with Japanese competition in the early 1980s; notably through focusing on customer satisfaction. Finds that a company must establish a customer‐first mentality at all levels of the company′s culture in order tosucceed, adopting the relevant processes, systems and environment for improvement in customer satisfaction. Concludes that people‐to‐people relationships remain of vital importance in developing customer satisfaction and thus increasing market share and profits.

Sustainable transport has become a new paradigm offering efficient, equitable, and pro-environment transport services. Many intermodal freight systems, especially those for port-to-rail networks, consist of multiple routes starting from and ending at the same port in order to exploit economies of scale. It is of interest to railway operators, therefore, to improve the efficiency of the system by finding the optimal fleet size (the number of cars assigned to a route) and frequency for each route. This paper proposes a model which determines the optimal frequency of each route under the total fleet size constraint for the one-to-many distribution. Trains carry items from one port to their destinations on their predetermined routes. This paper focuses on situations in which items from one port are transported to many destinations via railroads. The tradeoffs between transportation and inventory costs determine optimal frequency under the total fleet size and capacity constraints. The optimal frequency and fleet size of each route are calculated and then updated at the end of each step of the model. The model that we have developed in this paper is validated by port-to-rail freight data from actual shipments in Korea. The results of the analysis show that the proposed model can provide a more reliable and realistic representation of the real one-to-many distribution than the other alternatives which are commonly used. This study not only forms the theoretical basis of an effective and rational freight operation, but it also contributes to the assessment of the existing and planned logistics systems.