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Elaheh Fatemi Pour, Seyed Ali Madnanizdeh and Hosein Joshaghani
Online ride-hailing platforms match drivers with passengers by receiving ride requests from passengers and forwarding them to the nearest driver. In this context, the low…
Abstract
Purpose
Online ride-hailing platforms match drivers with passengers by receiving ride requests from passengers and forwarding them to the nearest driver. In this context, the low acceptance rate of offers by drivers leads to friction in the process of driver and passenger matching. What policies by the platform may increase the acceptance rate and by how much? What factors influence drivers' decisions to accept or reject offers and how much? Are drivers more likely to turn down a ride offer because they know that by rejecting it, they can quickly receive another offer, or do they reject offers due to the availability of outside options? This paper aims to answer such questions using a novel dataset from Tapsi, a ride-hailing platform located in Iran.
Design/methodology/approach
The authors specify a structural discrete dynamic programming model to evaluate how drivers decide whether to accept or reject a ride offer. Using this model, the authors quantitatively measure the effect of different policies that increase the acceptance rate. In this model, drivers compare the value of each ride offer with the value of outside options and the value of waiting for better offers before making a decision. The authors use the simulated method of moments (SMM) method to match the dynamic model with the data from Tapsi and estimate the model's parameters.
Findings
The authors find that the low driver acceptance rate is mainly due to the availability of a variety of outside options. Therefore, even hiding information from or imposing fines on drivers who reject ride offers cannot motivate drivers to accept more offers and does not affect drivers' welfare by a large amount. The results show that by hiding the information, the average acceptance rate increases by about 1.81 percentage point; while, it is 4.5 percentage points if there were no outside options. Moreover, results show that the imposition of a 10-min delay penalty increases acceptance rate by only 0.07 percentage points.
Originality/value
To answer the questions of the paper, the authors use a novel and new dataset from a ride-hailing company, Tapsi, located in a Middle East country, Iran and specify a structural discrete dynamic programming model to evaluate how drivers decide whether to accept or reject a ride offer. Using this model, the authors quantitatively measure the effect of different policies that could potentially increase the acceptance rate.
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Jiandong Zhou, Xiang Li, Xiande Zhao and Liang Wang
The purpose of this paper is to deal with the practical challenge faced by modern logistics enterprises to accurately evaluate driving performance with high computational…
Abstract
Purpose
The purpose of this paper is to deal with the practical challenge faced by modern logistics enterprises to accurately evaluate driving performance with high computational efficiency under the disturbance of road smoothness and to identify significantly associated performance influence factors.
Design/methodology/approach
The authors cooperate with a logistics server (G7) and establish a driving grading system by constructing real-time inertial navigation data-enabled indicators for both driving behaviour (times of aggressive speed change and times of lane change) and road smoothness (average speed and average vibration times of the vehicle body).
Findings
The developed driving grading system demonstrates highly accurate evaluations in practical use. Data analytics on the constructed indicators prove the significances of both driving behaviour heterogeneity and the road smoothness effect on objective driving grading. The methodologies are validated with real-life tests on different types of vehicles, and are confirmed to be quite effective in practical tests with 95% accuracy according to prior benchmarks. Data analytics based on the grading system validate the hypotheses of the driving fatigue effect, daily traffic periods impact and transition effect. In addition, the authors empirically distinguish the impact strength of external factors (driving time, rainfall and humidity, wind speed, and air quality) on driving performance.
Practical implications
This study has good potential for providing objective driving grading as required by the modern logistics industry to improve transparent management efficiency with real-time vehicle data.
Originality/value
This study contributes to the existing research by comprehensively measuring both road smoothness and driving performance in the driving grading system in the modern logistics industry.
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