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Article
Publication date: 6 February 2009

Tim Lockyer and Linda Roberts

The understanding of the factors that influence the selection of accommodation by guests is an important issue for international accommodation providers. The purpose of this…

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Abstract

Purpose

The understanding of the factors that influence the selection of accommodation by guests is an important issue for international accommodation providers. The purpose of this research is to gain a greater understanding not only of the factors that influence the selection of motel accommodation by guests, but also of when and under which situations these factors become trigger points for decision making, focusing in particular on the influence that the length of stay has on the trigger points that impacted the selection process.

Design/methodology/approach

To undertake this research, five focus groups were conducted, involving participants who had previous experience in staying in motel accommodation either for business, on vacation or a combination of the two. Participants were selected and invited from a large variety of occupations and backgrounds.

Findings

Three levels of trigger points were identified for different lengths of stay. For overnight stays requirements were “minimalist”, convenience being the prime trigger point, and visitors felt they could tolerate most situations. For stays of two‐four nights there were certain requirements, “essentials”, that provided the necessary requirements for sleeping, eating and relaxation, while for stays longer than four nights, additional requirements that enhanced the stay, “enhancers”, were sought, raising the provision of the “essentials” to a higher level of sophistication and comfort.

Originality/value

This research, although conducted in New Zealand and in a specific part of a market, illustrates how complex the process of accommodation selection is by guests and in particular how the trigger points for selection change with the length of stay. It indicates how the physical facilities provided need to be tailored to the market in relation to the length of the visitor's stay.

Details

International Journal of Contemporary Hospitality Management, vol. 21 no. 1
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 1 October 2005

Tim Lockyer

To investigate the factors that influence the selection of hotel accommodation by guests. Much of the previous research into this topic used a variety of closed and open question…

7275

Abstract

Purpose

To investigate the factors that influence the selection of hotel accommodation by guests. Much of the previous research into this topic used a variety of closed and open question surveys.

Design/methodology/approach

This research was conducted using four focus groups utilizing a modified nominal group approach. It was found that the use of focus group discussion greatly assisted in producing depth of insight into the research question. TextSmart™, a content analysis software tool, was used for the analysis of the focus group data, which allowed for a visual “Spacial Map” analysis of the discussion.

Findings

The focus group discussion identified four main areas that influence the selection of hotel accommodation, those of: location, price, facilities and cleanliness. There was a much higher awareness of the importance of these factors and how different circumstances influence the selection than anticipated from previous research.

Research limitations/implications

Although there are clearly limitations in relation to the number and size of the focus groups, and that the research was only conducted in New Zealand, it does begin to move current research into a new direction.

Practical implications

This research further explains guest selection, identifying trigger points which indicate areas where practitioners may apply strategic decision making, so that resources can be best utilized.

Originality/value

The use of focus groups to further develop current understanding of the factors influencing the selection of guest accommodation.

Details

International Journal of Contemporary Hospitality Management, vol. 17 no. 6
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 9 March 2010

Asad Mohsin and Tim Lockyer

The aim of the study is to assess the service quality perception of customers of luxury hotels, New Delhi in India and to help the hotel management identify areas that need…

13738

Abstract

Purpose

The aim of the study is to assess the service quality perception of customers of luxury hotels, New Delhi in India and to help the hotel management identify areas that need attention to meet and exceed customer expectations.

Design/methodology/approach

The study uses a survey and interview technique to accumulate information for analysis using SPSS version 12 and was conducted at different four‐ and five‐star hotels in New Delhi involving hotel guests agreeing to participate. A usable sample of 271 participants resulted with a large majority being male.

Findings

The importance‐performance analysis shows that, for responses relating to front office, room service and in‐house café/restaurant, the importance score is statistically significant to and higher than the performance rating. Overall, the results indicate significant difference between expectations of the guests and actual experiences, thus highlighting managerial implications.

Research limitations/implications

The current study cannot claim to be wholly conclusive as it is limited to a small sample size from only one metropolitan city of India and there could be subjectivity in responses. From a practitioner's perspective the study provides an opportunity to recognise, in ranking order, features that are considered important by the guests staying in luxury hotels of New Delhi in India and to identify the areas of disparity in service and product quality.

Originality/value

It is observed that this is a significant study of service quality in luxury hotels in India; in that sense the study contributes to the literature and provides an opportunity for a comparative study of service quality with other such studies undertaken in different parts of the globe.

Details

International Journal of Contemporary Hospitality Management, vol. 22 no. 2
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 1 November 2002

Tim Lockyer

A comparative study was undertaken analysing what accommodation managers and business guests believed were the factors influencing accommodation selection. It was discovered that…

6456

Abstract

A comparative study was undertaken analysing what accommodation managers and business guests believed were the factors influencing accommodation selection. It was discovered that business guests rated “bathroom and shower quality”, “standard of bedroom maintenance” and “comfort of mattress and pillow” highly, while accommodation management rated “courteous, polite, well‐mannered staff”, “enthusiasm, and commitment of staff” and “efficiency of front desk” highly. In contrast, both the business guests and accommodation managers indicated that the cleanliness of the hotel was the most significant factor influencing accommodation selection. The research also identified that there was a statistically significant difference in many items in the survey between what management and guests believed were important, which indicates a lack of understanding by management. The ramifications for management who do not provide those items important to guests are lower occupancy rates and guest dissatisfaction. Further, spending time and money on items that are not so important to guests may not be a wise use of resources. Regarding the question of whether managers understand their guests, this research indicates that they do not.

Details

International Journal of Contemporary Hospitality Management, vol. 14 no. 6
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 26 October 2012

Tim Lockyer

This paper aims to provide an understanding of the influence of a casino on local inhabitants.

Abstract

Purpose

This paper aims to provide an understanding of the influence of a casino on local inhabitants.

Design/methodology/approach

The research reports on the findings of a longitudinal study conducted over a period of eight years which consisted of three identical surveys of local Hamilton residents to determine perceptions regarding having a casino in town. It was felt that the longitudinal approach could bring richness and new dimension to a quantitative research.

Findings

The study found that over the eight‐year period there were very few changes in the perceptions of local Hamilton residents, both those who had been to the casino and those who had not been to the casino. It was of particular interest to note the gender difference between males and females regarding positive and negative aspects of the casino.

Research limitations/implications

The study reinforces the differences in perception of local people between those who have and have not visited the casino. This indicates that promotional activities to those who have not visited the casino may be beneficial to the overall community views and thus overall perception of casinos.

Originality/value

The paper provides industry with an understanding of the perceptions of local resident attitudes toward casinos over an extended period of time.

Details

Tourism Review, vol. 67 no. 4
Type: Research Article
ISSN: 1660-5373

Keywords

Content available
Article
Publication date: 9 March 2010

Fevzi Okumus

522

Abstract

Details

International Journal of Contemporary Hospitality Management, vol. 22 no. 2
Type: Research Article
ISSN: 0959-6119

Article
Publication date: 1 September 2000

Jonathan C. Morris

Looks at the 2000 Employment Research Unit Annual Conference held at the University of Cardiff in Wales on 6/7 September 2000. Spotlights the 76 or so presentations within and…

32076

Abstract

Looks at the 2000 Employment Research Unit Annual Conference held at the University of Cardiff in Wales on 6/7 September 2000. Spotlights the 76 or so presentations within and shows that these are in many, differing, areas across management research from: retail finance; precarious jobs and decisions; methodological lessons from feminism; call centre experience and disability discrimination. These and all points east and west are covered and laid out in a simple, abstract style, including, where applicable, references, endnotes and bibliography in an easy‐to‐follow manner. Summarizes each paper and also gives conclusions where needed, in a comfortable modern format.

Details

Management Research News, vol. 23 no. 9/10/11
Type: Research Article
ISSN: 0140-9174

Keywords

Article
Publication date: 1 May 1983

In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of…

16737

Abstract

In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of material poses problems for the researcher in management studies — and, of course, for the librarian: uncovering what has been written in any one area is not an easy task. This volume aims to help the librarian and the researcher overcome some of the immediate problems of identification of material. It is an annotated bibliography of management, drawing on the wide variety of literature produced by MCB University Press. Over the last four years, MCB University Press has produced an extensive range of books and serial publications covering most of the established and many of the developing areas of management. This volume, in conjunction with Volume I, provides a guide to all the material published so far.

Details

Management Decision, vol. 21 no. 5
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 1 June 1985

The librarian and researcher have to be able to uncover specific articles in their areas of interest. This Bibliography is designed to help. Volume IV, like Volume III, contains…

12726

Abstract

The librarian and researcher have to be able to uncover specific articles in their areas of interest. This Bibliography is designed to help. Volume IV, like Volume III, contains features to help the reader to retrieve relevant literature from MCB University Press' considerable output. Each entry within has been indexed according to author(s) and the Fifth Edition of the SCIMP/SCAMP Thesaurus. The latter thus provides a full subject index to facilitate rapid retrieval. Each article or book is assigned its own unique number and this is used in both the subject and author index. This Volume indexes 29 journals indicating the depth, coverage and expansion of MCB's portfolio.

Details

Management Decision, vol. 23 no. 6
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 1 March 1978

JUST a year ago the Bullock Report was published with a ffurry of trumpets. We expressed our opinion on it then and we have no reason to change it now.

Abstract

JUST a year ago the Bullock Report was published with a ffurry of trumpets. We expressed our opinion on it then and we have no reason to change it now.

Details

Work Study, vol. 27 no. 3
Type: Research Article
ISSN: 0043-8022

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