Search results

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Open Access
Article
Publication date: 21 February 2018

Maria Ek Styvén and Tim Foster

The purpose of this paper is to analyse factors influencing the propensity to share travel experiences in social media during a trip, across a sample of Millennial and Generation…

7114

Abstract

Purpose

The purpose of this paper is to analyse factors influencing the propensity to share travel experiences in social media during a trip, across a sample of Millennial and Generation Z consumers in three different countries.

Design/methodology/approach

An online survey was sent to consumers between 16 and 30 years in Sweden, UK and India. Structural equation modelling and multigroup analysis was conducted to compare results between countries and generations.

Findings

Young travellers’ need for uniqueness (NFU) and opinion leadership (OL) with regard to travel tends to increase their propensity to share travel experiences in social media during a trip. Reflected appraisal of self is strongly related to NFU and OL and may therefore indirectly influence the propensity to share. Some differences were found between generations and countries.

Research limitations/implications

Future research could consider comparisons between travellers from younger and older generations. The hypotheses formulated in this study could be tested in other countries. Further adaptions or extensions of existing NFU scales to fit in the travel and tourism context are suggested.

Practical implications

Millennial and Gen Z consumers will constitute an increasing part of travellers and visitors in the future. Through a better understanding of their behaviour, tourism managers can design strategies to engage them and increase electronic word-of-mouth (eWOM).

Originality/value

This study contributes by addressing the lack of research on “self”-related drivers of eWOM in general social media during the trip, and by providing an international perspective through cross-cultural comparisons.

Details

Journal of Tourism Futures, vol. 4 no. 1
Type: Research Article
ISSN: 2055-5911

Keywords

Article
Publication date: 10 September 2017

Maria Ek Styvén, Tim Foster and Åsa Wallström

The purpose of this study is to characterize consumers with high impulse buying tendency (IBT) by comparing them with low-IBT consumers in an online shopping context.

4256

Abstract

Purpose

The purpose of this study is to characterize consumers with high impulse buying tendency (IBT) by comparing them with low-IBT consumers in an online shopping context.

Design/methodology/approach

Data were collected through a postal survey to a random sample of Swedish citizens, resulting in 144 responses, which were analysed statistically..

Findings

Results indicate that high-IBT consumers, compared to those with low IBT, are on average younger, more likely to be female and more frequent online shoppers with higher levels of trust in the internet. However, they seem more likely than low-IBT consumers to abandon their online shopping carts before completing the purchase, often because of need uncertainty.

Practical implications

The findings can give retailers a better understanding of consumers with high IBT and thereby increase the possibility to target and communicate with them more effectively. This is an interesting opportunity as both multi-channel shopping and impulse buying behaviour is likely to become even more common in the future.

Originality/value

The study contributes to the understanding of impulsive consumers, as it addresses the role of situational and socio-demographic attributes of high-IBT consumers compared to low-IBT consumers. The differences in online purchases, intentions to buy fashion online, shopping cart abandonment and trust in the internet suggest that even if IBT is a relatively stable and general personal trait, the tendencies to act on buying impulses may be more context-specific.

Details

Journal of Research in Interactive Marketing, vol. 11 no. 4
Type: Research Article
ISSN: 2040-7122

Keywords

Open Access
Article
Publication date: 20 February 2023

Caitlin Ferreira, Jeandri Robertson, Raeesah Chohan, Leyland Pitt and Tim Foster

This methodological paper demonstrates how service firms can use digital technologies to quantify and predict customer evaluations of their interactions with the firm using…

1177

Abstract

Purpose

This methodological paper demonstrates how service firms can use digital technologies to quantify and predict customer evaluations of their interactions with the firm using unstructured, qualitative data. To harness the power of unstructured data and enhance the customer-firm relationship, the use of computerized text analysis is proposed.

Design/methodology/approach

Three empirical studies were conducted to exemplify the use of the computerized text analysis tool. A secondary data analysis of online customer reviews (n = 2,878) in a service industry was used. LIWC was used to conduct the text analysis, and thereafter SPSS was used to examine the predictive capability of the model for the evaluation of customer-firm interactions.

Findings

A lexical analysis of online customer reviews was able to predict evaluations of customer-firm interactions across the three empirical studies. The authenticity and emotional tone present in the reviews served as the best predictors of customer evaluations of their service interactions with the firm.

Practical implications

Computerized text analysis is an inexpensive digital tool which, to date, has been sparsely used to analyze customer-firm interactions based on customers' online reviews. From a methodological perspective, the use of this tool to gain insights from unstructured data provides the ability to gain an understanding of customers' real-time evaluations of their service interactions with a firm without collecting primary data.

Originality/value

This research contributes to the growing body of knowledge regarding the use of computerized lexical analysis to assess unstructured, online customer reviews to predict customers' evaluations of a service interaction. The results offer service firms an inexpensive and user-friendly methodology to assess real-time, readily available reviews, complementing traditional customer research. A tool has been used to transform unstructured data into a numerical format, quantifying customer evaluations of service interactions.

Details

Journal of Service Theory and Practice, vol. 33 no. 2
Type: Research Article
ISSN: 2055-6225

Keywords

Article
Publication date: 1 August 1999

Esmail Salehi‐Sangari and Tim Foster

Investigates the increasing interest by educators to provide students with the international management and research skills that are becoming more necessary as we enter the…

1535

Abstract

Investigates the increasing interest by educators to provide students with the international management and research skills that are becoming more necessary as we enter the twenty‐first century. Highlights the need for the internationalisation of curriculum, as well as the faculty and instructors who teach such courses. Presents two cases of such internationalisation efforts in Iran and Sweden. Explores the internationalisation of the courses and the instructors who taught them over a three‐year period; certain positive and negative aspects to these experiences are identified and presented. Suggests that such research on the successes and failures in such cases serve as a foundation to continue research in other settings, so as to learn more about how to continue with efforts to internationalise both curriculum and faculty.

Details

European Journal of Marketing, vol. 33 no. 7/8
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 8 June 2010

Steven S. Cuellar, Tim Colgan, Heather Hunnicutt and Gabriel Ransom

The purpose of this paper is to investigate the demand for wine and provide insight into the behavior of USA wine consumers.

1477

Abstract

Purpose

The purpose of this paper is to investigate the demand for wine and provide insight into the behavior of USA wine consumers.

Design/methodology/approach

This paper uses a fixed effect, instrumental variable approach to estimate the demand for wine in the USA, correcting for endogeneity inherent in demand estimation by using grape prices as the instrument.

Findings

Demand for the six top selling red wines and six top selling white wines was estimated. While the law of demand is confirmed, differences were found in the price elasticity of demand by varietal and price point. Also, these wines are found to be normal good as defined by economic theory and the results generally hold across color, varietal and price segment. There was a greater willingness of red wine drinkers to switch to white wines than white wine drinkers to switch to red wines.

Practical implications

No statistically significant cross price effects were found.

Originality/value

This paper provides an important contribution to the current literature by disaggregating the demand for wine by color, major varietal and price segment to analyze cross price effects.

Details

International Journal of Wine Business Research, vol. 22 no. 2
Type: Research Article
ISSN: 1751-1062

Keywords

Article
Publication date: 1 June 2005

Tim Foster

The purpose of this study is to provide a better understanding on the use of web sites for creating value in industrial buyer‐seller relationships.

1697

Abstract

Purpose

The purpose of this study is to provide a better understanding on the use of web sites for creating value in industrial buyer‐seller relationships.

Design/methodology/approach

Through an extensive yet not exhaustive review of previous studies on business‐to‐business (B2B) web site development, the extranet level of a conceptual model (the I‐E‐I framework) is tested in an industrial setting in Sweden. Using four research questions as a guide, a qualitative, case study approach is followed in order to uncover both the industrial sellers' and buyers' perspectives on the true value of an industrial extranet.

Findings

The findings show that, for true value to be created at this level, both the seller and the buyer must not only take value out, but also put it in. Value in this setting focuses on information as the heart of true value creation, and the view that the extranet can indeed be considered the “super‐glue” of such seller‐buyer relationships.

Research limitations/implications

Although the aim of qualitative research is rarely to generalize in any way, it does allow one to probe more deeply and uncover detailed clues and descriptions of what is happening in an area of research that is itself dynamic and constantly changing. What practitioners can take from this study is that extranets can be developed to serve and create true value at the (core) seller‐buyer relationship.

Originality/value

Empirical evidence regarding extranets in such settings has been limited. This study helps to fill this gap and provide a foundation for future research efforts within the area.

Details

Journal of Business & Industrial Marketing, vol. 20 no. 4/5
Type: Research Article
ISSN: 0885-8624

Keywords

Article
Publication date: 20 March 2007

Tim Foster

The paper seeks to provide a better understanding of how industrial (B2B) organizations use their web sites as a marketing communication tool to create value through their supply…

2270

Abstract

Purpose

The paper seeks to provide a better understanding of how industrial (B2B) organizations use their web sites as a marketing communication tool to create value through their supply (value) chain relationships.

Design/methodology/approach

A review of previous studies on B2B web sites results in the development of the “I‐E‐I (internet‐extranet‐intranet) framework”, with three research questions focusing on how each of the three levels of the I‐E‐I framework can be described. Via these research questions the framework is tested empirically over a ten‐month period in an industrial (B2B) web site setting. A qualitative, case study approach is used utilizing multiple sources of evidence.

Findings

It was found that in order to make online (communication) efforts more effective throughout the value chain, an inside‐out communication strategy is needed by the organization. Each level seems to have primary versus secondary stakeholders in terms of the access to and interaction with the web site level in which they are interacting. Overall, it was found that the deeper one went into the I‐E‐I framework, the more value that was created and that such value was both provided to and received from both the organization and the stakeholder.

Originality/value

The I‐E‐I framework developed in this study introduces a framework that can be tested empirically, discussed and debated in other settings and provide a springboard for more in‐depth studies on value creation in B2B web sites for both scholars and practitioners.

Details

Supply Chain Management: An International Journal, vol. 12 no. 2
Type: Research Article
ISSN: 1359-8546

Keywords

Book part
Publication date: 9 July 2010

Roy Suddaby, William M. Foster and Chris Quinn Trank

This paper develops a framework for understanding history as a source of competitive advantage. Prior research suggests that some firms enjoy preferential access to resources as a…

Abstract

This paper develops a framework for understanding history as a source of competitive advantage. Prior research suggests that some firms enjoy preferential access to resources as a result of their past. Historians, by contrast, understand past events as more than an objective account of reality. History also has an interpretive function. History is a social and rhetorical construction that can be shaped and manipulated to motivate, persuade, and frame action, both within and outside an organization. Viewed as a malleable construct, the capacity to manage history can, itself, be a rare and inimitable resource.

Details

The Globalization of Strategy Research
Type: Book
ISBN: 978-1-84950-898-8

Article
Publication date: 4 April 2023

Minseo Kim and Terry A. Beehr

Employees' entrepreneurial behavior, innovativeness, proactiveness and risk-taking can contribute to business performance and success, making it important for the organization…

Abstract

Purpose

Employees' entrepreneurial behavior, innovativeness, proactiveness and risk-taking can contribute to business performance and success, making it important for the organization. Yet, little is known about how management can promote their employees' entrepreneurial behaviors. Based on workplace resources theories, the present study tested a serial mediation model. Empowering leadership predicts employees' resources of role breadth self-efficacy and meaningful work via demand-ability fit and need-supply fit, which subsequently lead employees to exhibit entrepreneurial behaviors.

Design/methodology/approach

Korean employees (n = 200) working in a variety of industries participated in a two-wave survey with a five-week time lag.

Findings

Structural equation modeling supported a serial mediation model showing how empowering leadership can promote employees' person-job fit. Increased person-job fit was related to enhanced employees' role breadth self-efficacy and meaningful work, which in turn predicted entrepreneurial behaviors. Alternative models with more direct paths did not improve model fit, highlighting the roles of the mediators. Empowering leadership is an important resource facilitating entrepreneurial activities through its influence on employees' fit perceptions and resources.

Originality/value

The present study contributes to entrepreneurial behavior literature by showing the importance of job and personal resources in explaining the determinants of employees' entrepreneurial behavior.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 29 no. 4
Type: Research Article
ISSN: 1355-2554

Keywords

Article
Publication date: 8 July 2019

Hidajat Hendarsjah, Ely Susanto, Bambang Riyanto Lies Sugianto and Tarsisius Hani Handoko

This paper aims to identify the relationship pattern between intra-team trust and team innovation and the influence of moderating variable task complexity on the relationship. It…

Abstract

Purpose

This paper aims to identify the relationship pattern between intra-team trust and team innovation and the influence of moderating variable task complexity on the relationship. It also describes why and how intra-team trust is a unique antecedent for team innovation, as too much or too less influence of the variable can have detrimental effects on team innovation.

Design/methodology/approach

The paper uses survey research. The data were collected by distributing questionnaires to work teams. After the individual-level data were aggregated into team-level data, hierarchical linier regression was conducted to test the hypotheses.

Findings

The paper provides empirical findings that (1) intra-team trust and team innovation have a curvilinear relationship pattern, (2) task complexity does not influence curvilinear relationship (3) and the increase in task complexity improves the possibility of team innovation to occur.

Research limitations/implications

The paper has two limitations. First, as intra-team trust was also represented by aggregated perception of team members’ trust for outside parties (not only members’ perception for their teams), the future research is expected to include the representation in the instrument. Second, recent research studies have shown that contextual factor of task interdependence, instead of task complexity, also had an effect on the relationship pattern between intra-team trust and team performance (i.e. team innovation). Therefore, for future researchers, it is suggested that the use of task interdependence would be an alternative moderating variable on the relationship between intra-team trust and team innovation.

Practical implications

The paper discusses the strategy to enhance team innovation by revealing strategies to manage interplay among intra-team trust, team complexity and the desired team innovation.

Originality/value

The paper identifies the need to conduct empirical research on how an interplay among intra-team trust, task complexity and team innovation could be enabled.

Details

Journal of Asia Business Studies, vol. 13 no. 3
Type: Research Article
ISSN: 1558-7894

Keywords

1 – 10 of over 1000