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Article
Publication date: 30 December 2024

Xin Li, Tianlong Pu and Yinan Qi

Livestream selling is becoming an increasingly popular practice adopted by online retailers to develop a consumer-centric supply chain (CCSC). It improves consumer experience by…

Abstract

Purpose

Livestream selling is becoming an increasingly popular practice adopted by online retailers to develop a consumer-centric supply chain (CCSC). It improves consumer experience by integrating chat, watch and purchase functions, while also altering consumer behaviors by increasing impulse purchases. Online retailers’ responses to this change potentially impact suppliers’ operational processes. This study aims to empirically examine how livestream selling affects suppliers’ operational performance in terms of lead time and how suppliers’ product variety and order fulfillment capabilities moderate such an impact.

Design/methodology/approach

Using data from a leading online retailer in China, the authors use a least squares model with fixed effects to test the relationships. Both the two-stage instrumental variable model and the two-stage Heckman model are used to address potential endogeneity in this study.

Findings

The findings show that retailers’ usage of livestream selling can increase suppliers’ lead time. Furthermore, the negative impact is enhanced when a supplier has a higher level of product variety or a weaker order fulfillment capability.

Originality/value

This study explores how livestream selling alters consumer behavior, adversely affecting upstream suppliers’ operational performance. It underscores the need for a CCSC approach across all tiers, not just those closest to consumers. To achieve this, the research suggests that suppliers must align their capabilities with retailers’ consumer-centric practices to develop a CCSC, particularly by improving order fulfillment capability and cautiously expanding their product variety in livestream selling. The research further highlights the importance for retailers to consider changes in lead time to enhance the application of traditional inventory theory in the context of livestream selling.

Details

International Journal of Physical Distribution & Logistics Management, vol. 55 no. 1
Type: Research Article
ISSN: 0960-0035

Keywords

Article
Publication date: 5 February 2025

Xiaohong Gao, Yizheng Wang, Tianlong Wang, Feibo Li, Yanming Wang and Xiaoliang Zhang

The anti-friction and anti-wear properties of WS2@GO composites on paraffin liquid were investigated with a four-ball tribometer.

Abstract

Purpose

The anti-friction and anti-wear properties of WS2@GO composites on paraffin liquid were investigated with a four-ball tribometer.

Design/methodology/approach

A series of graphene oxide (GO) nano hybrid composites decorated with tungsten disulfide (WS2) were prepared in-suit by hydrothermal strategy.

Findings

The results showed that compared to the virgin oil, friction coefficient and diameter of wear scare of lubricant oil containing W/G = 1:1 hybrid composite was reduced by 42.7% and 31.6%, respectively. At the microscopic, the excellent lubrication performance resulted from the tribo-chemical reaction on the sliding interface, which promotes the formation of tribo-film with a thickness of 8 nm. The carbonization compound, WO3 and Fe2O3 in the tribo-film results from the tribo-chemical reactions at the sliding interface, which can improve the stability and strength of tribo-film. Thereby the metal surface was further protected from friction and wear.

Originality/value

A series of WS2@GO composites were prepared in-suit by a hydrothermal strategy, and the tribo-film was analyzed by the transmission electron microscope and X-ray photoelectron spectrometer.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/ILT-10-2024-0397

Details

Industrial Lubrication and Tribology, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0036-8792

Keywords

Article
Publication date: 28 December 2021

Qingyu Zhang and Tianlong Luo

In the presence of government procurement, one important driving force behind a poor farmer entering into sales format agreements is to improve profits. In this study, the authors…

Abstract

Purpose

In the presence of government procurement, one important driving force behind a poor farmer entering into sales format agreements is to improve profits. In this study, the authors examine two widely used sales formats, namely resale format and agent format, to investigate how parameters influence the optimal sales format selection and decision equilibriums of supply chain members under the scenarios with or without the buyer's poverty alleviation efforts.

Design/methodology/approach

This paper adopts the Stackelberg game-theoretical approach to examine the interactions between the farmer from poor/rural areas and the buyer.

Findings

The authors find that under certain conditions, the optimal sales format of the poor farmer and buyer can be consistent, which eliminates conflicts in the sales format selection. In addition, with the buyer's poverty alleviation effort, the poor farmer and buyer can achieve the Pareto improvement, which is a win–win outcome for them. The authors also find that the market price in government procurement is independent of competition, which is consistent with practical observations.

Originality/value

It is the first study to investigate the optimal sales format selection given government procurement as a poverty alleviation effort which is in competition with a firm's regular channel.

Details

Kybernetes, vol. 52 no. 5
Type: Research Article
ISSN: 0368-492X

Keywords

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