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Article
Publication date: 8 March 2021

Ivo Matser, Boleslaw Rok, Thomas Osburg and Yury Blagov

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Corporate Governance: The International Journal of Business in Society, vol. 21 no. 2
Type: Research Article
ISSN: 1472-0701

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Book part
Publication date: 14 September 2020

Virginia Munro

The Fourth Industrial Revolution has escalated innovation to new heights unseen, creating an evolution of innovation and corporate social responsibility (CSR), and as a…

Abstract

The Fourth Industrial Revolution has escalated innovation to new heights unseen, creating an evolution of innovation and corporate social responsibility (CSR), and as a result, a more Innovative CSR. With this evolution comes also the evolution of the ‘Preneur’ from social entrepreneur to corporate social entrepreneur and corporate social intrapreneur. It is therefore important to acknowledge that social entrepreneurship is not just for the social sector, or start-up entrepreneur – corporations can also be social entrepreneurs. This chapter establishes an understanding of this possibility alongside solving wicked problems and challenges, and how to provide collaborative networks and co-creation experiences to assist others on this journey. More importantly, the chapter discusses how corporates can assist millennials (and Generation Z) by funding and incubating their innovative or social enterprise idea under the umbrella of CSR strategy, until it is ready to be released to the world. The chapter is supported by academic literature and business publications with suggestions for future research opportunities.

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CSR for Purpose, Shared Value and Deep Transformation
Type: Book
ISBN: 978-1-80043-035-8

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Book part
Publication date: 14 September 2020

Virginia Munro

With the World Economic Forum's 2019 theme based on the new era – Globalization 4.0: Shaping a New Architecture in the Age of the Fourth Industrial Revolution – this…

Abstract

With the World Economic Forum's 2019 theme based on the new era – Globalization 4.0: Shaping a New Architecture in the Age of the Fourth Industrial Revolution – this chapter takes into consideration innovation as defined in the previous chapter and builds on the escalation of innovation required for the Fourth Industrial Revolution and to reach the sustainable development goals (SDGs) deadline by 2030. Proposed is an entire ecosystem change of how the world lives, eats, makes money, sleeps and breathes. This chapter considers these changes with an explanation of CSR 1.0 and CSR 2.0 to CSR 3.0, providing case studies of these, plus discussing the transition from Globalization 3.0 to 4.0, and the various known and unknown system changes that may be required including integrated value creation (IVC). We live in exciting times where IVC and other systems, such as the well-being economy, exponential economy, shared economy, innovation and resilience economy, may be part of a new ecosystem. This chapter concludes with a discussion of these themes, and the development of CSR 4.0 mapped on to Globalization 4.0 within a deeply transformed systems approach to create transformed value (CTV). Emerging research opportunities as a result of these changes are discussed throughout this chapter.

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CSR for Purpose, Shared Value and Deep Transformation
Type: Book
ISBN: 978-1-80043-035-8

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Book part
Publication date: 20 July 2016

Leire San-Jose and Jose Luis Retolaza

Crowdfunding is an emergent practice that is increasing exponentially as a means of financing to complement company capital. This chapter focuses on an innovative way of…

Abstract

Purpose

Crowdfunding is an emergent practice that is increasing exponentially as a means of financing to complement company capital. This chapter focuses on an innovative way of organizing peer-to-peer lending, known as crowdlending. The characteristics of crowdlending are social reward or interest and using the Internet as a medium for communication, prospection and raising funds. To fill the gap in the literature in this regard, this chapter addresses the following questions: Can crowdfunding be considered as a feasible conventional financial tool? What makes crowdlending work? Is it possible to apply the mutual cash holding (MCH) model to crowdlending as well as to previous examples such as the Mondragon Corporation and Trocobuy?

Methodology/approach

We use three cases (Mondragon Corporation, Trocobuy and Arboribus) to highlight financial tools that use the concept of stakeholder theory that is based on the collaborative management of cash surpluses. Using the Delphi technique combined with in-depth interviews we demonstrate the contribution of the MCH model to crowdlending. We show that the model could be applied to different organizations, thereby indicating its robustness and implying that it could be used in many other cases.

Findings

The present study suggests that crowdlending describes a new financing tool as a principal form of lending; it enables companies to implement a financial tool that allows for social development and stakeholder participation and that can ensure companies’ financial sustainability.

Practical implications

This model is based on six elements: expectations of mutual benefits, trust, management, guarantees, mutual profit and benefit. It suggests mutual benefit and positive social values for all stakeholders. However, cash surpluses will be efficiently used only when crowdlending is relevant to investors’ economic objective, because crowdlending as a social innovation does not in itself guarantee economic benefit.

Originality/value

The chapter provides evidence of crowdlending in practice. The research compares key cases in which the MCH model is applied. It also provides important insights into crowdlending as a social innovation.

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International Perspectives on Crowdfunding
Type: Book
ISBN: 978-1-78560-315-0

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Book part
Publication date: 11 June 2021

Eduardo Villena-Alarcón and Lidia Caballero-Galeote

While the tourism sector is experiencing one of the worst crises in its history due to COVID-19, institutions and governments continue to try to minimize the effects…

Abstract

While the tourism sector is experiencing one of the worst crises in its history due to COVID-19, institutions and governments continue to try to minimize the effects. Social networks have become an indispensable tool for communications and product sales. This case study focuses on integrating the use of social networks for the tourism sector in order to contribute to the reconstruction of the territory of Andalusia. To achieve this goal, a multistage content analysis has been carried out. On the one hand, the metrics of the institution in charge of tourism in the region have been analyzed, and on the other hand, the same study has been carried out with the residents. From this comparison it is established that residents attract more comments and responses in their individual posts about Andalusia than those published by the Andalusian government entity. Therefore, the resident can become the influence of his territory and can contribute to attract tourists and to show the products that are offered in his region. This research provides the evidence for the institutions in charge of promoting tourism to take into account the resident as a dynamic agent in overcoming the consequences of the pandemic.

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Tourism Destination Management in a Post-Pandemic Context
Type: Book
ISBN: 978-1-80071-511-0

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Article
Publication date: 1 July 2020

Xuan NIU

This paper aims to understand the role that money plays in polygamous marriages among the Hui ethnic group in Northwest China.

Abstract

Purpose

This paper aims to understand the role that money plays in polygamous marriages among the Hui ethnic group in Northwest China.

Design/methodology/approach

This study conducted in-depth interviews, focus group discussions and observations based on snowball sampling of individuals who voluntarily agreed to participate from June to December 2010, and during the summer of 2011, in Qinghai in Northwest China. Follow-up interviews and observations were conducted in 2015.

Findings

This study examines how love and money intersect and work together to sustain the participants’ polygamous marriages. The study concludes that material desires unite love with money to make love consumable. With the help of money, love between the sexes is transformed into desirable consumption through economic activities associated with leisure, gift giving and religious beliefs to articulate individualism

Originality/value

This study is the first to explore money’s role in the experience of polygamy among the Hui ethnic group in China.

Details

Social Transformations in Chinese Societies, vol. 17 no. 1
Type: Research Article
ISSN: 1871-2673

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Article
Publication date: 17 August 2021

Harry Jay Cavite, Panya Mankeb and Suneeporn Suwanmaneepong

Organic rice forms the largest portion of the Thai organic food market. Because of its increasing popularity, marketers need to better understand consumer behaviour to…

Abstract

Purpose

Organic rice forms the largest portion of the Thai organic food market. Because of its increasing popularity, marketers need to better understand consumer behaviour to address emerging concerns regarding product safety and quality and to tailor better marketing strategies relevant to the development of organic rice. As such, this study aims to examine consumers' purchase intention towards organic rice, using traceability information, and to investigate the direct and moderating roles of product traceability knowledge, using the theory of planned behaviour.

Design/methodology/approach

Responses were collected from 243 organic rice consumers in a farmers' market in Chachoengsao Province, Thailand, following a convenience sampling approach. The gathered data were analysed using structural equation modelling to evaluate the strength of the relationship between the constructs.

Findings

The findings reveal that subjective norms, health consciousness and product traceability knowledge have a significant positive influence on consumers’ intention to purchase organic rice. This study also establishes the moderating role of product traceability knowledge in perceived behavioural control and purchase intention, indicating that elaborated product information through traceability is essential for consumers who feel capable of buying the product. However, the direct effects of attitude and perceived behavioural control are insignificant, indicating the presence of external barriers to the purchase of organic rice, and that people may have a negative attitude towards the product. In addition, the cost perception result reveals that consumers consider price as an indicator of organic product quality, thereby increasing their desirability.

Social implications

The findings of this study will help community enterprises in Thailand develop a more effective marketing strategy based on the identified motivators of organic rice purchase intention.

Originality/value

This study develops a model that integrates important factors related to organic food consumption to generate a more comprehensive analysis of this mainstream research. To the best of the authors’ knowledge, this is also the first study to investigate the moderating role of product traceability knowledge to obtain a new and more focused understanding of how this factor influences purchase intention when applied explicitly to organic food. Finally, the findings provide theoretical contributions and implications for both the community enterprise and policymakers on developing strategies for organic rice marketing among community enterprises in Thailand.

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British Food Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0007-070X

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Book part
Publication date: 12 December 2007

Tarynn M. Witten

“Disparity” implies the existence of a “markedly distinct in quality or character,” difference between one group and another. Some groups, due to elevated stigma…

Abstract

“Disparity” implies the existence of a “markedly distinct in quality or character,” difference between one group and another. Some groups, due to elevated stigma associated with group membership, are invisible as a disparate minority and therefore, while there may be a great inequity in healthcare between that group and the normative population, the invisible minority is ignored. This chapter addresses the issue of healthcare for the transgender-identified population. We address how the normative viewpoint of mental illness and unacceptable religious status, along with lifelong perceived and actual abuse and violence, creates a socially sanctioned inequality in healthcare for this population.

Details

Inequalities and Disparities in Health Care and Health: Concerns of Patients, Providers and Insurers
Type: Book
ISBN: 978-0-7623-1474-4

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Article
Publication date: 13 November 2018

Christine Holmström Lind, Olivia Kang, Anna Ljung and Mats Forsgren

This paper aims to develop a conceptual framework and presents a number of propositions relating to why and how multinational companies (MNCs) engage in social…

Abstract

Purpose

This paper aims to develop a conceptual framework and presents a number of propositions relating to why and how multinational companies (MNCs) engage in social innovations. The central focus is on the role of MNC knowledge, networks and power for their involvement in social innovations.

Design/methodology/approach

The authors combine literature on social innovations, business innovations and MNC literature, and present a number of propositions dealing with the link between MNC knowledge, networks and power-relations and their potential involvement in social innovations.

Findings

The authors emphasize that when social innovations are embraced by MNCs, the way that these corporations use their knowledge, networks and existing power-relations needs to be adapted to the new conditions present in the social innovation arena.

Research limitations/implications

The main limitation of this work is that the propositions are based on anecdotal evidence and that they are restricted to literature revolving around a few theoretical concepts (knowledge, networks, power). Against this, the authors suggest that to address the call for more empirical work on MNCs engagement in social innovation, these concepts could be used as a starting point in future empirical investigations.

Originality/value

The paper brings together and outlines a theoretical framework based on three theoretical approaches to the MNC as suggested by the literature: the knowledge-based MNC, differentiated MNC and political MNC. Based on these three perspectives, the key contribution of this paper is to develop a broader understanding of why and how MNCs engage in social innovation and the potential underlying liabilities for this involvement.

Details

critical perspectives on international business, vol. 16 no. 1
Type: Research Article
ISSN: 1742-2043

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Article
Publication date: 23 November 2020

Ana Isabel Lopes, Nathalie Dens, Patrick De Pelsmacker and Freya De Keyzer

This study aims to assess the relative importance of the argument strength, argument sidedness, writing quality, number of arguments, rated review usefulness, summary…

Abstract

Purpose

This study aims to assess the relative importance of the argument strength, argument sidedness, writing quality, number of arguments, rated review usefulness, summary review rating and number of reviews in determining the perceived usefulness and credibility of an online review. Additionally, the authors use insights from the elaboration likelihood model (ELM) to explore the effect of consumers' product category involvement on the cues' relative importance.

Design/methodology/approach

A conjoint analysis (N = 287) is used to study the relative importance of the seven previously mentioned attributes. A balanced orthogonal design generated eight cards that correspond to individual reviews. Respondents scored all eight cards in a random order for perceived usefulness and credibility.

Findings

Overall, argument strength is the most important cue, while summary review rating and the number of reviews are the least important for perceived review usefulness and credibility. The number of arguments is more important for people who are more highly involved with the product, while writing quality and rated review usefulness are relatively more important for the low-involvement group.

Originality/value

This study provides a comprehensive test of how consumers perceive online reviews, as it the first to the authors’ knowledge to simultaneously investigate a large set of cues using conjoint analysis. This method allows for the implicit valuation (utility) of the individual cues, revealing the cues' relative importance, in a setting that comes close to a real-life context. Besides, insights of the ELM are used to understand how the relative importance of cues differs depending on the level of review readers' product category involvement.

Details

Online Information Review, vol. 45 no. 1
Type: Research Article
ISSN: 1468-4527

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