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1 – 10 of over 8000
Article
Publication date: 10 October 2016

Nadine Desrochers, Audrey Laplante, Kim Martin, Anabel Quan-Haase and Louise Spiteri

Most studies pertaining to social tagging focus on one platform or platform type, thus limiting the scope of their findings. The purpose of this paper is to explore social tagging…

Abstract

Purpose

Most studies pertaining to social tagging focus on one platform or platform type, thus limiting the scope of their findings. The purpose of this paper is to explore social tagging practices across four platforms in relation to cultural products associated with the book Casino Royale, by Ian Fleming.

Design/methodology/approach

A layered and nested case study approach was used to analyse data from four online platforms: Goodreads, Last.fm, WordPress, and public library social discovery platforms. The top-level case study focuses on the book Casino Royale, by Ian Fleming and its derivative products. The analysis of tagging practices in each of the four online platforms is nested within the top-level case study. Casino Royale was conceptualized as a cultural product (the book), its derived products (e.g. movies, theme songs), as well as a keyword in blogs. A qualitative, inductive, and context-specific approach was chosen to identify commonalities in tagging practices across platforms whilst taking into account the uniqueness of each platform.

Findings

The four platforms comprise different communities of users, each platform with its own cultural norms and tagging practices. Traditional access points in the library catalogues focused on the subject, location, and fictitious characters of the book. User-generated content across the four platforms emphasized historical events and periods related to the book, and highlighted more subjective access points, such as recommendations, tone, mood, reaction, and reading experience. Revealing shifts occur in the tags between the original book and its cultural derivatives: Goodreads and library catalogues focus almost exclusively on the book, while Last.fm and WordPress make in addition cross-references to a wider range of different cultural products, including books, movies, and music. The analyses also yield apparent similarities in certain platforms, such as recurring terms, phrasing and composite or multifaceted tags, as well as a strong presence of genre-related terms for the book and music.

Originality/value

The layered and nested case study approach presents a more comprehensive theoretical viewpoint and methodological framework by which to explore the study of user-generated metadata pertaining to a range of related cultural products across a variety of online platforms.

Details

Journal of Documentation, vol. 72 no. 6
Type: Research Article
ISSN: 0022-0418

Keywords

Article
Publication date: 28 December 2020

Arpita Gupta, Saloni Priyani and Ramadoss Balakrishnan

In this study, the authors have used the customer reviews of books and movies in natural language for the purpose of sentiment analysis and reputation generation on the reviews…

Abstract

Purpose

In this study, the authors have used the customer reviews of books and movies in natural language for the purpose of sentiment analysis and reputation generation on the reviews. Most of the existing work has performed sentiment analysis and reputation generation on the reviews by using single classification models and considered other attributes for reputation generation.

Design/methodology/approach

The authors have taken review, helpfulness and rating into consideration. In this paper, the authors have performed sentiment analysis for extracting the probability of the review belonging to a class, which is further used for generating the sentiment score and reputation of the review. The authors have used pre-trained BERT fine-tuned for sentiment analysis on movie and book reviews separately.

Findings

In this study, the authors have also combined the three models (BERT, Naïve Bayes and SVM) for more accurate sentiment classification and reputation generation, which has outperformed the best BERT model in this study. They have achieved the best accuracy of 91.2% for the movie review data set and 89.4% for the book review data set which is better than the existing state-of-art methods. They have used the transfer learning concept in deep learning where you take knowledge gained from one problem and apply it to a similar problem.

Originality/value

The authors have proposed a novel model based on combination of three classification models, which has outperformed the existing state-of-art methods. To the best of the authors’ knowledge, there is no existing model which combines three models for sentiment score calculation and reputation generation for the book review data set.

Details

World Journal of Engineering, vol. 18 no. 4
Type: Research Article
ISSN: 1708-5284

Keywords

Article
Publication date: 6 November 2017

Yiu-Kai Ng

The purpose of this study is to suggest suitable movies for children among the various multimedia selections available these days. Multimedia have a significant impact on the

Abstract

Purpose

The purpose of this study is to suggest suitable movies for children among the various multimedia selections available these days. Multimedia have a significant impact on the social and psychological development of children who are often explored to inappropriate materials, including movies that are either accessible online or through other multimedia channels. Even though not all movies are bad, there are negative effects of offensive languages, violence and sexuality as exhibited in movies. Parents and guidance of children need all the help they can get to promote the healthy use of movies these days.

Design/methodology/approach

To offer parents appropriate movies of interest to their youths, the authors have developed MovRec, a personalized movie recommender for children, which is designed to provide educational and suitable entertaining opportunities for children. MovRec determines the appealingness of a movie for a particular user based on its children-appropriate score computed by using the backpropagation model, pre-defined category using latent Dirichlet allocation, its predicted rating using matrix factorization and sentiments based on its users’ reviews, which along with its like/dislike count and genres, yield the features considered by MovRec. MovRec combines these features by using the CombMNZ model to rank and recommend movies.

Findings

The performance evaluation of MovRec clearly demonstrates its effectiveness and its recommended movies are highly regarded by its users.

Originality/value

Unlike Amazon and other online movie recommendation systems, such as Common Sense Media, Internet Movie Database and TasteKid, MovRec is unique, as to the best of the authors’ knowledge, MovRec is the first personalized children movie recommender.

Details

International Journal of Web Information Systems, vol. 13 no. 4
Type: Research Article
ISSN: 1744-0084

Keywords

Article
Publication date: 5 September 2016

Harshvardhan Jitendra Pandit and Adrian O’Riordan

The purpose of this paper is to introduce a model for identifying, storing and sharing contextual information across smartphone apps that uses the native device services. The

Abstract

Purpose

The purpose of this paper is to introduce a model for identifying, storing and sharing contextual information across smartphone apps that uses the native device services. The authors present the idea of using user input and interaction within an app as contextual information, and how each app can identify and store contextual information.

Design/methodology/approach

Contexts are modeled as hierarchical objects that can be stored and shared by applications using native mechanisms. A proof-of-concept implementation of the model for the Android platform demonstrates contexts modelled as hierarchical objects stored and shared by applications using native mechanisms.

Findings

The model was found to be practically viable by implemented sample apps that share context and through a performance analysis of the system.

Practical implications

The contextual data-sharing model enables the creation of smart apps and services without being tied to any vendor’s cloud services.

Originality/value

This paper introduces a new approach for sharing context in smartphone applications that does not require cloud services.

Details

International Journal of Pervasive Computing and Communications, vol. 12 no. 3
Type: Research Article
ISSN: 1742-7371

Keywords

Article
Publication date: 1 January 1977

Leslie Kane

“Since films attract an audience of millions, the need and appetite for information about them is enormous.” So said Harold Leonard in his introduction to The Film Index published…

Abstract

“Since films attract an audience of millions, the need and appetite for information about them is enormous.” So said Harold Leonard in his introduction to The Film Index published in 1941. The 1970's has produced more than enough — too much — food to satisfy that appetite. In the past five years the number of reference books, in this context defined as encyclopedias, handbooks, directories, dictionaries, indexes and bibliographies, and the astounding number of volumes on individual directors, complete histories, genre history and analysis, published screenplays, critics' anthologies, biographies of actors and actresses, film theory, film technique and production and nostalgia, that have been published is overwhelming. The problem in film scholarship is not too little material but the senseless duplication of materials that already exist and the embarrassing output of items that are poorly or haphazardly researched, or perhaps should not have been written at all.

Details

Reference Services Review, vol. 5 no. 1
Type: Research Article
ISSN: 0090-7324

Case study
Publication date: 21 January 2021

Mohanbir Sawhney and Pallavi Goodman

After the successful release of the first Hunger Games film in 2012, the film's distributor, Lionsgate, was preparing to release the next movie in the series, Hunger Games

Abstract

After the successful release of the first Hunger Games film in 2012, the film's distributor, Lionsgate, was preparing to release the next movie in the series, Hunger Games: Catching Fire. Fan expectations had grown after the success of the first film, and Lionsgate faced the challenge of keeping moviegoers interested and engaged in another Hunger Games movie. In an era marked by the rising popularity of digital and social media, Lionsgate knew that attracting fans to a sequel meant pushing the boundaries of traditional marketing tactics.

Digital brand storytelling is about using digital media in a holistic way to tell a brand story and build excitement for an audience. Brand storytelling seeks to make a connection with the audience by giving them an emotional experience that resonates with them. While Lionsgate was aware that traditional marketing would need to be blended with a digital campaign to bring in moviegoers, it also needed to strike a careful balance between the two and choose the appropriate platforms to tell a cohesive story. Should Lionsgate launch a brand storytelling campaign to appeal to fans? Lionsgate's comparatively small marketing team gathered to brainstorm about how to execute such a campaign and position the film for another big success.

Details

Kellogg School of Management Cases, vol. no.
Type: Case Study
ISSN: 2474-6568
Published by: Kellogg School of Management

Keywords

Article
Publication date: 3 April 2018

Kim Tallerås, Jørn Helge B. Dahl and Nils Pharo

Considerable effort is devoted to developing new models for organizing bibliographic metadata. However, such models have been repeatedly criticized for their lack of proper user…

Abstract

Purpose

Considerable effort is devoted to developing new models for organizing bibliographic metadata. However, such models have been repeatedly criticized for their lack of proper user testing. The purpose of this paper is to present a study on how non-experts in bibliographic systems map the bibliographic universe and, in particular, how they conceptualize relationships between independent but strongly related entities.

Design/methodology/approach

The study is based on an open concept-mapping task performed to externalize the conceptualizations of 98 novice students. The conceptualizations of the resulting concept maps are identified and analyzed statistically.

Findings

The study shows that the participants’ conceptualizations have great variety, differing in detail and granularity. These conceptualizations can be categorized into two main groups according to derivative relationships: those that apply a single-entity model directly relating document entities and those (the majority) that apply a multi-entity model relating documents through a high-level collocating node. These high-level nodes seem to be most adequately interpreted either as superwork devices collocating documents belonging to the same bibliographic family or as devices collocating documents belonging to a shared fictional world.

Originality/value

The findings can guide the work to develop bibliographic standards. Based on the diversity of the conceptualizations, the findings also emphasize the need for more user testing of both conceptual models and the bibliographic end-user systems implementing those models.

Details

Journal of Documentation, vol. 74 no. 4
Type: Research Article
ISSN: 0022-0418

Keywords

Article
Publication date: 1 January 1986

Bruce A. Austin

This article argues in favor of using motion picture screens as a medium for the presentation of advertising messages. The concept and history of cinema screen advertising is…

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Abstract

This article argues in favor of using motion picture screens as a medium for the presentation of advertising messages. The concept and history of cinema screen advertising is examined, previous and contemporary audience research on cinema ads is presented, and an argument favoring the adoption of cinema screen advertising is offered. Virtually all of the American mass media are characterized as commercial in the sense of being largely advertising supported. The most commonplace and pervasive media‐newspapers, television, radio, and magazines—all share this characteristic. Cinema, however, is and has been supported almost entirely by patrons. Moreover, today there is much discussion as well as research on how new communications technologies might be employed to meet advertising and marketing needs. This article examines a mass communications technology which has been present for a century but has been virtually untapped as an advertising and marketing medium for reaching American consumers. Few individuals think of theatrically exhibited motion pictures as a likely medium to be supported by advertising. Introductory mass communications, advertising, and marketing texts regularly omit mention of this notion. This article argues that in an age of new communications technologies, use of this older technology for advertising and marketing carries many of the same advantages as does use of the emerging ones. This article explores the concept of cinema advertising, presents previous and contemporary audience research on cinema ads, and argues that today, especially, this long‐neglected medium should be adopted for the dissemination of information by the consumer marketing and advertising industries.

Details

Journal of Consumer Marketing, vol. 3 no. 1
Type: Research Article
ISSN: 0736-3761

Article
Publication date: 7 February 2024

Andrzej Wojciech Nowak

This study aims to demonstrate what myths of and about science are reproduced in this popular cultural work (movie – “Oppenheimer”). This is done by examining the unconscious…

Abstract

Purpose

This study aims to demonstrate what myths of and about science are reproduced in this popular cultural work (movie – “Oppenheimer”). This is done by examining the unconscious hegemonic positions supported by the reproduction of stereotypical and mythical images of science.

Design/methodology/approach

Content/Text Analysis: The conceptual analysis of a cultural text – a film (“Oppenheimer”) – through a theoretical apparatus (B. Latour’s theory).

Findings

The film demonstrates its reproduction of three distinct elements. Firstly, it exhibits classic scientistic clichés pertaining to technoscience. Secondly, it highlights the replication of the individualized monomyth about the (super) hero, leading to the exclusion of the intricate conditions of technoscience’s existence. Lastly, the film aligns with the Californian ideology, as proposed by Barbrook.

Originality/value

The value of the text is twofold: (1) To show that the classical approaches of Bruno Latour are still relevant. (2) To show what hidden premises and myths about technoscience are being propagated through a work of pop culture (the film “Oppenheimer”) and, in effect, to show what kind of influence of cultural hegemony is at work here.

Details

Qualitative Research in Organizations and Management: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1746-5648

Keywords

Article
Publication date: 11 April 2018

Hao Zhang and Brenda Chawner

Homelessness has been a growing problem in many countries since the 1980s. The purpose of this paper is to examine homeless peoples’ perspectives on public library services, and…

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Abstract

Purpose

Homelessness has been a growing problem in many countries since the 1980s. The purpose of this paper is to examine homeless peoples’ perspectives on public library services, and to compare these with the attitudes of library staff.

Design/methodology/approach

Eight interviews have been conducted with rough sleepers and formerly homeless library patrons to examine their experiences, needs and expectations or the library. In addition, four library staff have been interviewed about their attitudes to services for members of the homeless community.

Findings

Most rough sleepers and formerly homeless patrons who participated in this research viewed the public library as a safe place because it offered a welcoming atmosphere, access to a variety of resources and services targeted at the homeless. Nonetheless, sleeping has always been a major reason for their use of the library. Most staff members agreed that providing services targeted toward rough sleepers changed the dynamic between staff and the homeless patrons, but there was some disagreement between staff members about whether targeted services were the most appropriate approach.

Practical implications

Understanding homeless and rough sleepers’ expectations for public library services may be useful in revising policy and developing services for this community. In particular, developing partnerships with organisations supporting the homeless is an effective way of developing relevant services for this often-marginalised group.

Originality/value

Little research has considered public library services from the perspective of homeless people. This research is intended to fill that gap.

Details

Global Knowledge, Memory and Communication, vol. 67 no. 4/5
Type: Research Article
ISSN: 0024-2535

Keywords

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