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Article
Publication date: 1 October 2003

John W. Cadogan, Charles C. Cui and Erik Kwok Yeung Li

This study examines the issue of how export market‐oriented behaviors influence export success. Using survey data obtained from Hong Kong based manufacturing exporters…

Abstract

This study examines the issue of how export market‐oriented behaviors influence export success. Using survey data obtained from Hong Kong based manufacturing exporters, our findings suggest that export market‐oriented behaviors are important predictors of several dimensions of export performance. In particular, it appears that this behavior is most important for exporters operating under conditions of high environmental turbulence. The export market‐oriented behavior – export performance relationship for these firms, was generally positive and strong. However, under conditions of low environmental turbulence, the costs of developing and implementing high levels of export market‐oriented behavior may outweigh the benefits accrued.

Details

International Marketing Review, vol. 20 no. 5
Type: Research Article
ISSN: 0265-1335

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Article
Publication date: 1 June 1980

Boris Ischboldin and John A. Sharp

The New Economic Society was formed in 1973 to promote the aims of the School of Economic Synthesis. Economic synthesis, since its early formation in the 1930s, has sought…

Abstract

The New Economic Society was formed in 1973 to promote the aims of the School of Economic Synthesis. Economic synthesis, since its early formation in the 1930s, has sought to integrate historical economics with social and neo‐classical economics. As the academic movement toward economic synthesis broadened, a more formal organisation became necessary. The New Economic Society (International School of Economic Synthesis) is an interdisciplinary association open to economists and others who are interested in developing a more social and humanistic economics, and a more realistic and scientific understanding of modern developed and less developed societies. The membership includes persons from numerous academic disciplines in many countries; formal chapters of the Society exist in the United Kingdom, Germany, India and Israel. At present, the membership is developing on an informal basis and no dues are requested. Membership information may be obtained from the following persons.

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International Journal of Social Economics, vol. 7 no. 6
Type: Research Article
ISSN: 0306-8293

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Article
Publication date: 5 July 2013

Athanasios G. Patsiotis, Tim Hughes and Don J. Webber

This paper aims to provide a better understanding of non-adoption of technological interfaces. The majority of diffusion research on technological innovations does not…

Abstract

Purpose

This paper aims to provide a better understanding of non-adoption of technological interfaces. The majority of diffusion research on technological innovations does not distinguish clearly between non-adoption and resistance behavior and assumes a symmetrical or linear relationship between the positive and negative influencing factors. As a result, it has not recognized the different types of non-adoption.

Design/methodology/approach

The determinants of customers ' propensity to adopt or not to adopt computer-based technologies were examined in the context of internet banking. Several multivariate analysis methods were combined to examine the dimensionality of the constructs involved and their explanatory power on customer intentions and usage behavior.

Findings

The resulting five dimensions revealed new links that help to explain customer intention in relation to usage behavior. The results reveal that some of the factors explaining non-adoption are not the opposite of those explaining adoption behavior and that others influence positively both behaviors. It is also found that pre-adoption behavior may be different from usage behavior and that delay behavior may be characterized by different phases.

Research limitations/implications

The findings of this exploratory study suggest new evidence on non-adoption behavior that may stimulate further research inquiry.

Practical implications

Recognizing these different aspects of customer behavior in relation to adoption/non-adoption has implications for managers involved in utilizing the internet as a channel for customer service.

Originality/value

This study examined diffusion of innovation from a different angle, looking at non-adoption behavior which may sometimes be the result of some kind of resistance.

Details

Journal of Services Marketing, vol. 27 no. 4
Type: Research Article
ISSN: 0887-6045

Keywords

Content available
Article
Publication date: 14 May 2021

Alba García-Milon, Cristina Olarte-Pascual, Emma Juaneda-Ayensa and Jorge Pelegrín-Borondo

In a context where retail stores are closing down and high streets are declining, the purpose of this paper is to analyse on-site shopping by tourists. This work…

Abstract

Purpose

In a context where retail stores are closing down and high streets are declining, the purpose of this paper is to analyse on-site shopping by tourists. This work identifies the drivers that lead tourists to use digital information sources at the beginning of the shopping process. Understanding these drivers can help destination managers and retailers encourage tourists to shop.

Design/methodology/approach

A personal survey was conducted in a Spanish city noted for its shopping facilities (Logroño), using a sample of 430 tourists with purchase intention. The survey was designed based on the extended unified theory of acceptance and use of technology (UTAUT2) model. A multivariate analysis, based on structural equation modelling, was carried out using partial least squares (PLS), based on variance.

Findings

The study’s finding is that performance expectancy, effort expectancy, social influence, facilitating conditions and habit influence intention to use digital sources of information to make purchases in a destination. Tourists prioritise utilitarian over hedonic motivations in the intention to use digital sources of information in tourist shopping.

Originality/value

It has been recognised that tourists are the perfect target to revitalise on-site shopping and, therefore, destinations must provide attractive shopping experiences from the outset. Prior to purchase, the search for available information is the first stage of the tourist shopping journey. Although many studies have analysed tourist shopping behaviour, none have focused, using the UTAUT2, on the digital information sources tourists consult pre-purchase. This research develops understanding of tourist shopping behaviour in this new technological context. This can help retailers/destinations provide better services and optimise the shopper's experience from the first stage of the process.

研究目的

零售商店陸續倒閉,商業街的經營業務逐漸式微;本文旨在分析遊客在這背景下的現場購物活動。本文擬確定遊客在購物過程的初期驅使他們使用數位資訊來源的誘因;了解這些誘因,將有助目的地管理經理和零售商推動遊客購物活動。

研究設計/方法/理念

研究人員在一個以購物設施馳名的西班牙城市(洛格羅尼奧) 進行個人調查,樣本為430名有意購物的遊客。調查是以整合性科技接受使用理論的延伸模型(UTAUT2)為基礎而設計的。研究人員使用以方差為基礎的偏最小平方,來進行以結構方程模型為基礎的多變數分析。

研究結果

績效期望、付出期望、社群影響、促成條件和習慣均影響遊客為目的地購物而使用數位資訊來源的意慾。而就這意慾而言,功利動機在優先次序上比享樂動機佔更高的位置。

原創性/價值

我們承認,要使現場購物得以復甦,遊客是最適當的目標。因此,旅遊目的地必須從一開始就要給遊客提供愉快的購物體驗。遊客購物前、尋找有關的購物資訊便是這個旅遊購物旅程的第一個階段。分析遊客購物行為的研究為數不少,唯使用第2代整合型科技接受理論(UTAUT2) 、重點探討遊客購物前使用數位資訊來源來尋找資訊的研究則從未見過。本研究讓我們更深入了解遊客在這個新技術背景下的購物行為,這有助零售商/目的地經營者為遊客提供更佳的服務、及優化遊客從購物過程首階段開始的購物體驗。

Details

European Journal of Management and Business Economics, vol. 30 no. 2
Type: Research Article
ISSN: 2444-8451

Keywords

Content available
Article
Publication date: 20 August 2018

Gibran Sales Nunes and Emílio José Montero Arruda Filho

This purpose of this study is to analyze consumer behavior in relation to Google Glass. The study considers the adoption and diffusion of the innovation, aspects related…

Abstract

Purpose

This purpose of this study is to analyze consumer behavior in relation to Google Glass. The study considers the adoption and diffusion of the innovation, aspects related to technological convergence and the theories of utilitarian, hedonic and social value.

Design/methodology/approach

This qualitative, exploratory study uses the methodological approach of netnography via passive observation. Data collection was conducted using the social network Reddit over a period of about four months.

Findings

Three categories and two subcategories of consumers were found, namely, socially satisfied; socially constrained; and early adopters, divided into enthusiasts and visionaries.

Research limitations/implications

A limitation of this research pertains to the data collected regarding consumption preferences of users and potential adopters. No questions were created, but rather, discussions were selected, from the social network Reddit, that focused on factors pertaining to the theories studied.

Practical implications

The research brings an important insight regarding the launch of new products: to obtain a good market position for new devices, failures or inadequate perceptions that will negatively impact the technology’s dissemination must be minimized.

Social implications

This study presents social value of technological consumption as a function of the conspicuousness, status and position of users who own devices that differ from those commonly available on the market.

Originality/value

This study reveals which elements exert the greatest influence on intention to consume so-called wearable technology. In particular, it analyzes consumer behavior in relation to Google Glass, evaluating the reasons that were perceived as positive and negative for consumers which blocked the technology launch in the market.

Details

Innovation & Management Review, vol. 15 no. 3
Type: Research Article
ISSN: 2515-8961

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Article
Publication date: 1 September 2002

Andreas Pyka

Innovation networks have become a persistent organisational phenomenon in industrial innovation processes. However, in economics they were considered in the first place…

Abstract

Innovation networks have become a persistent organisational phenomenon in industrial innovation processes. However, in economics they were considered in the first place only as a temporary hybrid phenomenon between markets and a hierarchical organisation within a single firm. The main focus of traditional neo‐classical analysis simply was on cost reduction of R&D within a network. Only with the coming up of evolutionary economics with its prevailing knowledge orientation, learning and synergistic partnering also move to the centre of interest. Without a consideration of the roles strong uncertainty, heterogeneity as well as the historical character of time play in innovation, networks cannot be explained as a self‐organisational persistent phenomenon. The present paper brings together different strands of the new theory of innovation and develops an evolutionary theory of innovation networks.

Details

European Journal of Innovation Management, vol. 5 no. 3
Type: Research Article
ISSN: 1460-1060

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Article
Publication date: 12 October 2012

Yun Chen, Jia Liu and Kefan Xie

The purpose of this paper is to present an integrated leapfrogging mode of technological innovation for developing countries or latecomer enterprises in a certain…

Abstract

Purpose

The purpose of this paper is to present an integrated leapfrogging mode of technological innovation for developing countries or latecomer enterprises in a certain industrial innovation field. Furthermore, this paper discusses the basic paradigm of the integrated leapfrogging innovation, analyzes the risk in the integrated leapfrogging mode, and describes the risk map of the integrated leapfrogging mode. Finally, taking the example of the integrated leapfrogging mode of technological innovation in developing China High‐speed Railway, this paper carries out the simulation analysis by employing system dynamics model.

Design/methodology/approach

In order to examine the impact of the integrated leapfrogging innovation risk on innovative achievements, main risk variables need to be extracted from the process of the integrated leapfrogging innovation, based on the system simulation, relationships among different variables and the impact on innovative achievements can be obtained.

Findings

To prevent the risk of the integrated leapfrogging innovation across the innovation, the first thing we need to improve is the contractual relationship, which is to be fair and reasonable, according to the symmetry principles of risks and benefits, and to achieve risk‐sharing and revenue sharing, in addition, all parties must be clear about their responsibilities and interests. The second is the reasonable position of the government's behavior, and it hints that the government cannot interfere too much, and its function is to provide service and support instead of ordering. The third is that enterprises should effectively prevent the risk of the integrated leapfrogging innovation through risk identification and risk early warning and risk pre‐control approach.

Originality/value

A new concept of integrated leapfrogging mode of technological innovation has been put forward, and the risk map of the integrated leapfrogging mode has been described. In addition, this paper proposes some suggestions to prevent the risks of the integrated leapfrogging innovation for enterprises as a reference.

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Article
Publication date: 21 May 2020

Monica Law

This study aims to propose a model for examining different effects of attitude, continued intention to use Facebook and habitual usage on social-information seeking and…

Abstract

Purpose

This study aims to propose a model for examining different effects of attitude, continued intention to use Facebook and habitual usage on social-information seeking and self-disclosure. Specifically, the proposed model aims to enhance continued intention to use and strengthen specific social networking behaviour.

Design/methodology/approach

This study involved a group of undergraduates, between 20 and 25 years. Most measurement items in this study came from relevant prior studies, and the questionnaire was prepared in English. On the basis of over 400 data points, all items were tested with structural equation modelling.

Findings

Two major findings emerged: attitude, continued intention to use and habitual usage affect self-disclosure; and habitual usage is the only factor that affects social-information seeking.

Research limitations/implications

The proposed model amplifies the significance of attitude, continued intention to use and habitual usage. The model also affords researchers an enhanced understanding of the Facebook usage of young adults. The key limitation of this study is that it only involves undergraduate students.

Practical implications

This study suggests that online marketers should prepare diverse kinds of strategies, particularly to understand different behaviours of their fan pages’ followers. Specific communication strategies should be used.

Originality/value

To the best of the author’s knowledge, this study is the first to investigate the impacts of the three factors in one study. It enriches the extent to which prior studies identified and acknowledged the roles played by attitude, continued intention to use and habitual usage.

Details

Young Consumers, vol. 21 no. 3
Type: Research Article
ISSN: 1747-3616

Keywords

Content available
Book part
Publication date: 3 June 2020

Abstract

Details

The History of Entrepreneurship in Mexico
Type: Book
ISBN: 978-1-83909-172-8

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Article
Publication date: 19 September 2019

Shang Chun Ma and Kyriaki Kaplanidou

The purpose of this paper is to understand how team identification and country influence professional baseball team spectators’ evaluations of service quality factors…

Abstract

Purpose

The purpose of this paper is to understand how team identification and country influence professional baseball team spectators’ evaluations of service quality factors, perceived value and future behavioral intentions.

Design/methodology/approach

Data were collected online from sports consumers of the Chinese Professional Baseball League (CPBL) in Taiwan (n = 600) and Major League Baseball in the USA (n = 460). A regression-based estimation method (PROCESS) and structural equation modeling approach were used to assess the relationships.

Findings

Both direct and indirect (via perceived value) effects of most service quality factors (schedule convenience, economic consideration, game amenities, ticket service and venue quality) on behavioral intentions are stronger for lowly than for highly identified CPBL fans. The indirect effect of home team on behavioral intentions is stronger for the lowly identified CPBL fans. The direct effect of game amenities and the indirect effect of venue quality (via perceived value) on behavioral intentions are stronger for the highly identified MLB fans. The indirect effect of opposing team and economic consideration is stronger for the lowly identified MLB fans. The positive relationship between venue quality and perceived value is stronger for the USA than for Taiwan fans. The relationships between game amenities and perceived value and between perceived value and behavioral intention are perceived to be invariant between fans from the two countries. Taiwan fans’ behavioral intentions tend to be directly and indirectly affected by service quality factors, whereas US fans’ behavioral intentions tend to be indirectly affected by service quality factors.

Originality/value

The study provides empirical evidence of the moderating role of team identification associated with the relationships between separate service quality factors, perceived value and behavioral intentions among consumers of a professional spectator sports in two different countries.

Details

International Journal of Sports Marketing and Sponsorship, vol. 21 no. 1
Type: Research Article
ISSN: 1464-6668

Keywords

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