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Purpose – The goal of my study is to investigate women's tattooing in a phenomenological way, and to go in-depth into a “handful” of cases with the purpose of discussing tattooed women's daily lives and experiences. The main purpose of this study is to contribute to the scholarly literature on the sociology of the body, and particularly to women and tattoos.

Methodology/approach – Open-ended conversational interviews and feminist phenomenological methods together shed light on the possible connection between gendered attitudes about women's bodies and tattoos and tattooed women's personal feelings of beauty and femininity.

Findings – In this particular chapter, I describe the connections between women's tattoos: (1) personal or individual beauty and (2) femininity. Findings show that although women tend to think that tattooing goes against current societal beauty norms and ideas of femininity, many women feel that their tattoos make them more beautiful.

Originality/value of chapter – This study offers important insights into the social experiences of extensively tattooed women and, therefore, contributes to a more sociological and gender-specific glimpse of women's lives and tattooing. My discussion of and findings on tattooed women's lived experiences, however partial, should promote wider conceptualizations of the tattooing phenomenon, allow a wealth of tattoo meanings and experiences to come into the spotlight, and point to new ways to study tattoos and gendered bodies in the future.

There has been significant growth in the number of people getting tattoos over recent decades. While there might be a myriad of reasons for getting a tattoo, there remains a deficit of knowledge in relation to the potential relationship between tattoos and mental health. This paper aims to explore this potential relationship, from the perspective of those with tattoos, and considers the relevance of this potential relationship for those working in mental health services.

Data was collected through an online qualitative survey which asked participants to share their experiences in relation to their tattoos and mental health. The survey was shared through social media and distributed to tattoo shops within the UK. In total, 17 participants completed the survey; the survey data was then transferred to Nvivo and subjected to thematic analysis.

Three themes emerged from the data. First, tattoos as an expression of relationship with self; second, tattoos as an expression of relationship with others, and third, tattoos as a symbol of change. The three domains provide an insight into the complex relationship between identity and tattoos and suggest that tattoos may hold significant importance in supporting people to make meaning following trauma and to communicate elements of themselves to the world around them.

The findings provide an insight into the significance of tattoos which transcends the traditional discourses of tattoos as a marker of risk or deviance. Tattoos may be significant in the process of meaning making and narrating a sense of self and identity.