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1 – 10 of 473Atefeh Momeni, Mitra Pashootanizadeh and Marjan Kaedi
This study aims to determine the most similar set of recommendation books to the user selections in LibraryThing.
Abstract
Purpose
This study aims to determine the most similar set of recommendation books to the user selections in LibraryThing.
Design/methodology/approach
For this purpose, 30,000 tags related to History on the LibraryThing have been selected. Their tags and the tags of the related recommended books were extracted from three different recommendations sections on LibraryThing. Then, four similarity criteria of Jaccard coefficient, Cosine similarity, Dice coefficient and Pearson correlation coefficient were used to calculate the similarity between the tags. To determine the most similar recommended section, the best similarity criterion had to be determined first. So, a researcher-made questionnaire was provided to History experts.
Findings
The results showed that the Jaccard coefficient, with a frequency of 32.81, is the best similarity criterion from the point of view of History experts. Besides, the degree of similarity in LibraryThing recommendations section according to this criterion is equal to 0.256, in the section of books with similar library subjects and classifications is 0.163 and in the Member recommendations section is 0.152. Based on the findings of this study, the LibraryThing recommendations section has succeeded in introducing the most similar books to the selected book compared to the other two sections.
Originality/value
To the best of the authors’ knowledge, itis for the first time, three sections of LibraryThing recommendations are compared by four different similarity criteria to show which sections would be more beneficial for the user browsing. The results showed that machine recommendations work better than humans.
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Xuwei Pan, Xuemei Zeng and Ling Ding
With the continuous increase of users, resources and tags, social tagging systems gradually present the characteristics of “big data” such as large number, fast growth, complexity…
Abstract
Purpose
With the continuous increase of users, resources and tags, social tagging systems gradually present the characteristics of “big data” such as large number, fast growth, complexity and unreliable quality, which greatly increases the complexity of recommendation. The contradiction between the efficiency and effectiveness of recommendation service in social tagging is increasingly becoming prominent. The purpose of this study is to incorporate topic optimization into collaborative filtering to enhance both the effectiveness and the efficiency of personalized recommendations for social tagging.
Design/methodology/approach
Combining the idea of optimization before service, this paper presents an approach that incorporates topic optimization into collaborative recommendations for social tagging. In the proposed approach, the recommendation process is divided into two phases of offline topic optimization and online recommendation service to achieve high-quality and efficient personalized recommendation services. In the offline phase, the tags' topic model is constructed and then used to optimize the latent preference of users and the latent affiliation of resources on topics.
Findings
Experimental evaluation shows that the proposed approach improves both precision and recall of recommendations, as well as enhances the efficiency of online recommendations compared with the three baseline approaches. The proposed topic optimization–incorporated collaborative recommendation approach can achieve the improvement of both effectiveness and efficiency for the recommendation in social tagging.
Originality/value
With the support of the proposed approach, personalized recommendation in social tagging with high quality and efficiency can be achieved.
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Anant Madhav Kulkarni, Muthumari Pandiyan and Chetan Sudhakar Sonawane
The purpose of this research paper is to explore and offer insightful information on the useful use of Google Tag Manager (GTM) in the context of library websites and to bridge…
Abstract
Purpose
The purpose of this research paper is to explore and offer insightful information on the useful use of Google Tag Manager (GTM) in the context of library websites and to bridge the gap between GTM’s technical features and the practical requirements of libraries. It gives libraries the ability to use GTM’s capabilities to increase user engagement, data-driven decision-making and improve online services.
Design/methodology/approach
This study reviews existing literature on GTM in the context of websites and libraries. The methodology involves identifying keywords and searching terms related to GTM, digital marketing, user engagement, Web analytics and library websites. Sources and databases were consulted, including library science journals, marketing journals, academic databases, publications on digital marketing and search platforms such as Google Books, Google Scholar, Google Search Engine, JSTOR and library associations like the American Library Association. Initial screening was done based on titles and abstracts, followed by a thorough-text review, categorization and synthesizing of the findings.
Findings
GTM provides libraries with a potent tool to improve their online presence, customize user experiences and collect insightful real-time data. Libraries may harness GTM’s potential to better engage people and provide services by properly implementing it and maintaining it over time. It can be a flexible instrument that supports contemporary library services in the digital era. The findings of this study indicate that GTM technology may be used in library services; nevertheless, there are several barriers, such as librarians’ attitudes and technical abilities, that prevent GTM acceptance in library services.
Originality/value
This study covers the implementation of a free GTM tool in library websites that will help the library and information professionals to leverage the GTM in the library’s online presence. Furthermore, this study recommends that libraries and librarians should develop guidelines and policies for the critical adoption of a free GTM tool in the library environment, which will support improving the library’s user engagement and tracking of library website traffic.
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Caroline Silva Araújo, Emerson de Andrade Marques Ferreira and Dayana Bastos Costa
Tracking physical resources at the construction site can generate information to support effective decision-making and building production control. However, the methods for…
Abstract
Purpose
Tracking physical resources at the construction site can generate information to support effective decision-making and building production control. However, the methods for conventional tracking usually offer low reliability. This study aims to propose the integrated Smart Twins 4.0 to track and manage metallic formworks used in cast-in-place concrete wall systems using internet of things (IoT) (operationalized by radio frequency identification [RFID]) and building information modeling (BIM), focusing on increasing quality and productivity.
Design/methodology/approach
Design science research is the research approach, including an exploratory study to map the constructive system, the integrated system development, an on-site pilot implementation in a residential project and a performance evaluation based on acquired data and the perception of the project’s production team.
Findings
In all rounds of requests, Smart Twins 4.0 registered and presented the status from the formworks and the work progress of buildings in complete correspondence with the physical progress providing information to support decision-making during operation. Moreover, analyses of the system infrastructure and implementation details can drive researchers regarding future IoT and BIM implementation in real construction sites.
Originality/value
The primary contribution is the system proposal, centralized into a mobile app that contains a Web-based virtual model to receive data in real time during construction phases and solve a real problem. The paper describes Smart Twins 4.0 development and its requirements for tracking physical resources considering theoretical and practical previous research regarding RFID, IoT and BIM.
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Mohamed Boudchiche and Azzeddine Mazroui
We have developed in this paper a morphological disambiguation hybrid system for the Arabic language that identifies the stem, lemma and root of a given sentence words. Following…
Abstract
We have developed in this paper a morphological disambiguation hybrid system for the Arabic language that identifies the stem, lemma and root of a given sentence words. Following an out-of-context analysis performed by the morphological analyser Alkhalil Morpho Sys, the system first identifies all the potential tags of each word of the sentence. Then, a disambiguation phase is carried out to choose for each word the right solution among those obtained during the first phase. This problem has been solved by equating the disambiguation issue with a surface optimization problem of spline functions. Tests have shown the interest of this approach and the superiority of its performances compared to those of the state of the art.
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Arfah Habib Saragih and Syaiful Ali
This paper aims to study the impact of the adoption of eXtensible Business Reporting Language (XBRL) on corporate tax avoidance.
Abstract
Purpose
This paper aims to study the impact of the adoption of eXtensible Business Reporting Language (XBRL) on corporate tax avoidance.
Design/methodology/approach
This paper used a quantitative method with panel data regression models using a sample of firms listed on the Indonesia Stock Exchange from 2011 to 2018.
Findings
The regression results demonstrate that XBRL implementation does not have any impact on corporate tax avoidance. The results indicate that tax avoidance is not reduced following XBRL adoption. This report shows unexpected and unfavourable outcomes of XBRL financial reporting in a developing country.
Research limitations/implications
This study employs a sample of firms from one emerging country only.
Practical implications
The study proposes several implications for using XBRL in tax reporting, which may help the tax authorities reduce tax avoidance. Regulators need to develop adequate taxonomies with standardized extensions related to tax information in the XBRL format. They include tax tags from financial statements and tax tags from the disclosure section, to gain more comprehensive corporate tax information.
Originality/value
This study proposes and tests an explanation for the effect of XBRL adoption on corporate tax avoidance in the context of a developing country.
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Charlene Elliott, Emily Truman and Jordan LeBel
Food marketing has long been recognized to influence food preferences, consumption and health, yet little is known about the nature and extent of food marketing to young adults …
Abstract
Purpose
Food marketing has long been recognized to influence food preferences, consumption and health, yet little is known about the nature and extent of food marketing to young adults – especially with respect to their real-world encounters with food marketing and the appeals they find persuasive. This study aims to engage young adults to explore the persuasive power of food marketing and its platforms of exposure.
Design/methodology/approach
Participatory research with 45 young adults, who used a specially designed mobile app to capture the food marketing they encountered for seven days, including information on brand, product, platform and “power” (i.e. the specific techniques that made the advertisement persuasive).
Findings
A total of 618 ads were captured for analysis. Results revealed the dominance of digital platforms (especially Instagram, comprising 43% of ads), fast food and beverage brands (48% of ads) and the top persuasive techniques of visual style, special offer and theme.
Originality/value
This study uniquely draws from framing theory to advance the notions of selection and salience to understand food marketing power. It is the first study of its kind to provide a comprehensive look at the platforms and persuasive techniques of food marketing to adults as selected, captured and tagged by participants. It provides timely insights into young adults and food marketing to adults, including where it is encountered, the (generally unhealthy) brands and products promoted and how it is made meaningful.
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Ayodeji Emmanuel Oke, Ahmed Farouk Kineber, Oluwaseun Akindele and Damilola Ekundayo
To realize full benefits without sacrificing the practicality of such projects, the decision-making process for residential building construction needs to include sustainability…
Abstract
Purpose
To realize full benefits without sacrificing the practicality of such projects, the decision-making process for residential building construction needs to include sustainability principles at every level. Therefore, this paper aims to investigate the applicability of radio frequency identification (RFID) and identify the barriers that impede its successful adoption in construction projects to achieve sustainability.
Design/methodology/approach
This paper opted for a quantitative approach by using a structured questionnaire survey. A total of 107 responses were collected from Nigerian construction practitioners involved in private and public construction businesses.
Findings
The results showed the high cost of RFID implementation, with a mean score of 4.42 as the top-ranked barrier, followed by lack of security, maintenance, power availability and inadequate training. This study further deployed Ginni’s mean difference measure of dispersion and revealed that the stationary barrier to adopting RFID technology is the lack of demand.
Practical implications
The findings of this research can assist decision-makers in improving the sustainability of all building projects by implementing RFID.
Originality/value
The findings of this study will serve as the basis for comprehension and critically evaluate the numerous barriers preventing the widespread adoption of RFID technology.
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Sha Zhou, Yaqin Su, Muhammad Aamir Shahzad and Zhengchi Liu
The integration of social media and e-commerce has resulted in a rising phenomenon among individual content providers (ICPs), who used to offer free content, to provide consumers…
Abstract
Purpose
The integration of social media and e-commerce has resulted in a rising phenomenon among individual content providers (ICPs), who used to offer free content, to provide consumers with paid content, such as online courses, Q&As or consultations. Despite the prevalence of ICPs’ content monetization, empirical research has rarely studied its underlying mechanism. This paper examines how the characteristics of free content contributed by ICPs on social media platforms influence their paid content sales, focusing on the perspective of human brand.
Design/methodology/approach
The empirical setting is an online knowledge exchange platform, where users are allowed to provide free content (e.g. answers) on the social media platform and launch paid content (e.g. lectures) on the e-commerce platform. A machine learning technique is employed to construct measures for the characteristics of free content, and fixed-effects estimation is presented to confirm which factors have a significant influence on the sales of paid content.
Findings
The empirical results show that the quality, diversity and expertness of free content have a significant positive impact on the sales of the ICP-paid content, with the brand popularity of ICP playing a mediating role.
Originality/value
This study is the first attempt to demystify the relationship between content contribution and ICPs’ content monetization from the perspective of human brand. The findings validate the effectiveness of the “Selling by Contribution” strategy and provide valuable insights for ICPs and social media platforms.
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Victor Diogho Heuer de Carvalho and Ana Paula Cabral Seixas Costa
This article presents two Brazilian Portuguese corpora collected from different media concerning public security issues in a specific location. The primary motivation is…
Abstract
Purpose
This article presents two Brazilian Portuguese corpora collected from different media concerning public security issues in a specific location. The primary motivation is supporting analyses, so security authorities can make appropriate decisions about their actions.
Design/methodology/approach
The corpora were obtained through web scraping from a newspaper's website and tweets from a Brazilian metropolitan region. Natural language processing was applied considering: text cleaning, lemmatization, summarization, part-of-speech and dependencies parsing, named entities recognition, and topic modeling.
Findings
Several results were obtained based on the methodology used, highlighting some: an example of a summarization using an automated process; dependency parsing; the most common topics in each corpus; the forty named entities and the most common slogans were extracted, highlighting those linked to public security.
Research limitations/implications
Some critical tasks were identified for the research perspective, related to the applied methodology: the treatment of noise from obtaining news on their source websites, passing through textual elements quite present in social network posts such as abbreviations, emojis/emoticons, and even writing errors; the treatment of subjectivity, to eliminate noise from irony and sarcasm; the search for authentic news of issues within the target domain. All these tasks aim to improve the process to enable interested authorities to perform accurate analyses.
Practical implications
The corpora dedicated to the public security domain enable several analyses, such as mining public opinion on security actions in a given location; understanding criminals' behaviors reported in the news or even on social networks and drawing their attitudes timeline; detecting movements that may cause damage to public property and people welfare through texts from social networks; extracting the history and repercussions of police actions, crossing news with records on social networks; among many other possibilities.
Originality/value
The work on behalf of the corpora reported in this text represents one of the first initiatives to create textual bases in Portuguese, dedicated to Brazil's specific public security domain.
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