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Article
Publication date: 14 January 2021

Priscila Borin de Oliveira Claro and Nathalia Ramajo Esteves

Sustainability-oriented strategies involve considering all possible environmental, social and economic factors that impact stakeholders and sustainable development. They…

1171

Abstract

Purpose

Sustainability-oriented strategies involve considering all possible environmental, social and economic factors that impact stakeholders and sustainable development. They could be a crucial contribution of the private sector to Sustainable Development Goals (SDGs). The study’s objective is twofolded. First, the authors want to discover if enterprises doing business in Brazil are contemplating the SDGs in their strategies. Second, the authors want to identify the external and internal factors that motivate them.

Design/methodology/approach

The authors collected data through an online survey with employees from Global Compact signatories in Brazil. From a list of 335 for-profit enterprises, the authors got back 132 answers. The sample comprises Brazilian enterprises that only operate in the Brazilian market, Brazilian multinational enterprises (MNEs) and foreign multinationals operating in Brazilian and international markets. For this study, the MNEs’ group comprises Brazilian multinationals and foreign multinationals (MNEs). To characterize the sample and identify the motivating factors, the authors conducted a descriptive analysis. To compare the domestic and MNEs’ mean differences regarding the factors that influenced their strategies and the SDGs, the authors performed Mann–Whitney's U-test.

Findings

The results of the study show that enterprises are addressing the SDGs in their strategies. All internal and external driving factors are similar for domestic and MNEs, except for the value chain's negative externalities. MNEs are more prone to consider their negative externalities, which is a positive trend. Finally, results suggest that both groups of enterprises consider the 17 goals in their strategies, contrary to the theoretical argument that multinationals suffer more pressure because of their broad geographic scope.

Research limitations/implications

The database of the study involves data collected through a self-response survey. Thus, the authors cannot discuss the effectiveness of real SDGs' strategies once enterprises' discourse on sustainability does not always correspond with practices. Therefore, the authors suggest that researchers address the results of implemented strategies on the SDGs over time to check for improvements and new developments.

Practical implications

The authors suggest frequent materiality assessment of domestic enterprises' supply chain and articulation of explicit purposes around the selected SDGs, including setting key performance indicators (KPIs) and monitoring progress.

Social implications

The authors believe that enterprises and decision makers should recognize their essential role to bend the curve on SDGs and shift their behavior toward strategic choices that could contribute to their positive performance over time, without contributing to environmental degradation and socioeconomic chaos.

Originality/value

Publication on how enterprises address the SDGs in Brazil is relatively scarce. This study provides some answers to that by focusing on the factors influencing sustainability-oriented strategies on the SDGs. Besides, most previous studies consider a small sample of enterprises and are industry specific or focus on the effects of the SDGs in public policy. The sample of this study is diverse and represents 42% of the for-profit signatories of the Global Compact in Brazil.

Details

Marketing Intelligence & Planning, vol. 39 no. 4
Type: Research Article
ISSN: 0263-4503

Keywords

Book part
Publication date: 20 August 2016

Raffaella Cagliano, Federico F. A. Caniato and Christopher G. Worley

This chapter compares and discusses the 10 sustainability-oriented food supply chain innovations described in the previous chapters. Our purpose is to address and reflect…

Abstract

Purpose

This chapter compares and discusses the 10 sustainability-oriented food supply chain innovations described in the previous chapters. Our purpose is to address and reflect on the questions and challenges introduced in the first chapter.

Methodology/approach

The cases are first analyzed in terms of the extent to which the innovations were motivated and impacted the social, environmental, and economic dimensions of sustainability. The various sustainable food supply chain practices adopted are compared. The third section explores the innovation strategies used in the cases, including the type of strategy, the breadth and level of innovativeness of the strategy, the governance approach, and the extent of capability development required. The final section presents our conclusions.

Findings

The results suggest that to become truly sustainable, companies need to adopt a broad set of practices that address all three dimensions of sustainability, and develop strategies to make the sustainability-oriented innovation economically viable. The more radical and systemic the innovation, the more difficult it is to generate these outcomes.

Details

Organizing Supply Chain Processes for Sustainable Innovation in the Agri-Food Industry
Type: Book
ISBN: 978-1-78635-488-4

Keywords

Article
Publication date: 22 June 2012

Maria‐Christina Georgiadou and Theophilus Hacking

The purpose of this paper is to investigate “best practice” building strategies and sustainability‐oriented techniques and tools used to assess the energy performance of…

766

Abstract

Purpose

The purpose of this paper is to investigate “best practice” building strategies and sustainability‐oriented techniques and tools used to assess the energy performance of housing developments. The objective is to propose guidelines that can integrate futures thinking into the selection of energy‐related design responses, such as materials, building components and energy systems, from the early project stages.

Design/methodology/approach

An interdisciplinary approach is adopted with the inclusion of social, economic and environmental aspects of the energy supply and demand. A multiple case study approach is employed, which focuses on the residential sector of European mixed‐use developments that represent sustainable communities of “best practice”.

Findings

The investigation of “best practice” housing developments reveals that the majority of design responses cover mainstream environmental design strategies. Energy efficiency measures are still the “low hanging fruit” towards meeting the sustainability objectives. In addition, established sustainability‐oriented techniques and tools used focus mostly on projections of almost certain facts rather than explorations of a portfolio of plausible futures.

Originality/value

The paper represents a shift away from the short‐term mindset that still dominates design and construction practices. It provides an overview of building strategies and decision‐support techniques and tools for improving and incentivising sustainable energy solutions over the long term.

Article
Publication date: 26 May 2022

Hafiz Muhammad Usman Khizar and Jawad Iqbal

The identification of a successful mix of strategic orientations is a big challenge for corporate sustainability and management research. To this end, the purpose of this…

Abstract

Purpose

The identification of a successful mix of strategic orientations is a big challenge for corporate sustainability and management research. To this end, the purpose of this paper is to explore and analyze the interrelationships among multiple variants of strategic orientations (i.e. entrepreneurial orientation (EO), market orientation (MO), technology orientation (TO) and sustainability orientation (SO)) that lead to the superior performance of sustainability-oriented small and medium enterprises (SMEs) in a developing country context.

Design/methodology/approach

This study utilized the case-study method to explore a detailed and comprehensive understanding of the interplay among multiple strategic orientations. The data were collected from the top management of SMEs working in Pakistan through semi-structured interviews, complemented with the data obtained through a structured survey and the firms’ documentary evidence. Interviews were content analyzed to reveal more rigorous and comprehensive results.

Findings

The findings of this study suggest that the strategic framework of successful firms utilizes the aspects from multiple orientations (EO, MO and SO) to create an appropriate alignment that ensures superior performance in a highly dynamic environment.

Originality/value

The key finding of this study is the identification of a configurational framework, Entrepreneurial Responsible Orientation, if successfully implemented, it has the potential to drive sustainable performance of the small firms particularly, and sustainable development of the country, generally.

Details

Kybernetes, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 12 February 2018

Vivek Roy, Parikshit Charan, Tobias Schoenherr and B.S. Sahay

The purpose of this paper is to explore and further explain the phenomena of supplier participation in addressing the sustainability-oriented objectives of a supply chain…

Abstract

Purpose

The purpose of this paper is to explore and further explain the phenomena of supplier participation in addressing the sustainability-oriented objectives of a supply chain. Specifically, the paper explains how a buyer can integrate sustainability concerns among its suppliers. The study is based in the context of the Indian school feeding (mid-day meal) program and approaches the issue from the perspective of a mid-day meal provider.

Design/methodology/approach

This paper first explains how the mid-day meal providers in India explicitly address the social and economic dimensions of sustainability. Thereby, it conducts an exploratory case study on a renowned meal provider with the objective to understand the nature of its efforts toward supplier participation through in-depth interviews.

Findings

As evident in the case, from the buyer’s perspective, the key to success in winning supplier participation in addressing the sustainability-oriented supply chain objectives largely revolves around efforts along the critical aspects of policy development, policy implementation, and intent building with suppliers.

Originality/value

This paper propagates a threefold value by outlining the central importance of the focus on efforts and challenges for understanding supplier participation in sustainable supply chain management (SSCM). First, the paper is among the initial studies to focus on ground-level efforts and challenges for a mid-day meal provider, and outlines best practices. Second, the case presents revelatory insights on SSCM from the perspective of supplier participation. For example, it demonstrates the relevance of supply-chain-based social identification in governing supplier willingness to participate in a buyer’s SSCM. Third, the findings also extend critical implications toward SSCM theory and practice.

Article
Publication date: 1 August 2006

Luciano Barin Cruz, Eugênio Ávila Pedrozo and Vânia de Fátima Barros Estivalete

The purpose of this article is to present a framework that allows an ampler understanding of the evolution process tracked by companies in the pursuit of strategies for…

3133

Abstract

Purpose

The purpose of this article is to present a framework that allows an ampler understanding of the evolution process tracked by companies in the pursuit of strategies for sustainable development, taking into account the increasing awareness of the social and environmental pressures facing business.

Design/methodology/approach

The article adopts an interdisciplinary approach, using the complexity standpoint, allowing the articulation of the main axis of this study: sustainable development, organizational strategies and organizational learning.

Findings

Consideration of the type of learning undertaken by companies to advance in the direction of strategies oriented to sustainability. This is analyzed in light of the complexity theory, showing the need of transformations in the individual values, a transformation that will reflect itself in the organization and in society.

Research limitations/implications

No empirical research is conducted to analyze the importance of the learning type for the orientation to sustainability in companies. Future research may verify this importance.

Practical implications

The article points to the need for sustainable business actions that are oriented to people and society in general. Some propositions can help managers to manage the considerable difficulties dealing with sustainable development pressures.

Originality/value

The text deepens the understanding about the evolution towards sustainability oriented strategies, considering the learning type as a key concept. It operationalizes the contributions of the complexity theory, according to the view of Edgar Morin (a French perspective). This allows a different comprehension of the non linear behavior patterns that are common in the organizations.

Details

Management Decision, vol. 44 no. 7
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 19 January 2010

Angelo Riccaboni and Emilia Luisa Leone

This paper aims to explore if and how management control sysems (MCS) have a role in implementing sustainable strategies. In particular, the paper aims to investigate how…

9133

Abstract

Purpose

This paper aims to explore if and how management control sysems (MCS) have a role in implementing sustainable strategies. In particular, the paper aims to investigate how MCS work in order to translate these strategies into action and how they should be modified when a strategic change in a sustainable direction occurs.

Design/methodology/approach

The research relies upon a deeply conducted case study, drawing evidence from documentary research and field research.

Findings

Relying upon the case of Procter & Gamble (P&G), the paper finds that integration with the traditional planning and monitoring systems, combination of both formal and informal controls, coordination across business units and decentralized structures are key‐factors for successful implementation of sustainability‐oriented strategies.

Originality/value

From a theoretical point of view, it has been observed that research in the field of social and environmental accounting has been mainly focused on social and environmental reporting, disclosure initiatives and their linkages to other attributes of performance, such as economic or financial outcomes. The paper contributes to developing a debate on the potential of MCS in embracing social and environmental issues as well as in producing social and environmental information useful for internal users in decision‐making processes.

Details

International Journal of Productivity and Performance Management, vol. 59 no. 2
Type: Research Article
ISSN: 1741-0401

Keywords

Book part
Publication date: 6 September 2017

Mara Del Baldo

This chapter focuses on the care of our “common home,” emphasizes the complexity of the crisis, and suggests the path to overcome it through renewed environmental…

Abstract

This chapter focuses on the care of our “common home,” emphasizes the complexity of the crisis, and suggests the path to overcome it through renewed environmental, economic, anthropological, and social ecology. Starting from the premise of the Encyclical Letter Laudato Sì (Pope Francis, 2015), the chapter discusses the role of leadership models based on virtues and moral constructs to promote a new business culture. Which leadership models and which business models are necessary to guide companies toward the integral development?

After a review of the Encyclical Letter, the chapter traces the theoretical framework of leadership theories connected with the emergence of a sustainability-oriented business model. The empirical analysis explores three cases of exemplary Italian companies which show how entrepreneurs can promote cultural reorientation, can help others to unlearn the bad habits of “turbo-capitalism,” and place value on humanity, relationships, and the love of the place in which they do business.

This chapter contributes to the development of leadership approaches and models incorporating the orientation toward the common good. Accordingly, it highlights the “roots” of entrepreneurial and managerial behavior which appear to inspire a profound rethinking of business conduct. From the business examples analyzed, the chapter shows models that make integral development possible.

Details

Integral Ecology and Sustainable Business
Type: Book
ISBN: 978-1-78714-463-7

Keywords

Open Access
Article
Publication date: 3 June 2021

Angela Greco, Thomas Long and Gjalt de Jong

The aim of this research is to investigate the relationship between (dual) organizational identity and individual heuristics – simple rules and biases – in the process of…

Abstract

Purpose

The aim of this research is to investigate the relationship between (dual) organizational identity and individual heuristics – simple rules and biases – in the process of strategy change. This paper offers a theory on identity reflexivity as a cognitive mechanism of strategy change in the context of organizational hybridity.

Design/methodology/approach

The authors draw on a 2-year ethnographic study at a Dutch social housing association dealing with the process of strategy change. The empirical data comprises of in-depth semi-structured interviews, ethnographic observations as well as secondary sources.

Findings

Conflicting identities at the organizational level influence heuristics at the individual level, since members tend to identify with their department's identity. Despite conflicting interpretations, paths of cognitive shortcuts – that the authors define as internal and external identity reflexivity – are shared by the conflicting identities.

Research limitations/implications

The findings of this research are subject to limitations typical of a qualitative case-study, such as possibly being context dependent. The authors argue that this research contributes to the understanding of how individual heuristics relate to organizational heuristics, and suggest that the process of identity reflexivity can contribute to the alignment of conflicting identities enabling strategy formation in the context of a dual-identity organization.

Practical implications

Understanding how managers with conflicting identities achieve agreements is important to help organizational leaders to pursue sustainability-oriented strategy change.

Social implications

Given the pressure experienced by mission-driven organizations to integrate multiple sustainability demands in their mission, understanding managers' decision-making mechanism when adapting to new, often conflicting, sustainability demands is important to accelerate societal sustainability transitions.

Originality/value

This paper addresses the process of new strategy design in the context of a socially driven business. This context fundamentally differs from the one addressed by the existing heuristics literature with respect to organizational environment and role, and specific competing demands.

Details

Management Decision, vol. 59 no. 7
Type: Research Article
ISSN: 0025-1747

Keywords

Open Access
Article
Publication date: 20 May 2020

Mauro Romanelli

The purpose of this study is to identify the pathway that leads to cities to proceeding towards urban sustainability.

1498

Abstract

Purpose

The purpose of this study is to identify the pathway that leads to cities to proceeding towards urban sustainability.

Design/methodology/approach

This study intends to propose a theoretical analysis on the city as sustainable community that drives urban development adopting a smart vision for urban growth.

Findings

Cities as sustainable urban communities develop smartness as a vision for change understanding and developing the potential offered by information technology reinforcing the community by shaping collaborative governance.

Research limitations/implications

Cities using information technology as a source for urban sustainability develop smartness to evolve as smart communities following a managerial and organizational view towards sustainability as a source for continuous innovation and change within urban ecosystem.

Originality/value

Cities identify a sustainability-oriented and community-driven pathway as a vision for continuous change that helps to improve urban competitiveness, innovation and democracy ensuring high quality of life by strengthening the potential offered by technology-enabled and human-centred smartness.

Details

Kybernetes, vol. 49 no. 7
Type: Research Article
ISSN: 0368-492X

Keywords

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