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Article
Publication date: 14 July 2022

Filipe A.P. Duarte, Maria José Madeira, Susana Maria Fonseca, Dulcineia Catarina Moura and Ana Teresa Bernardo Guia

The purpose of this paper is to explore the effects of R&D investment as a determinant of ongoing or abandoned innovation activities. The literature review focuses especially…

Abstract

Purpose

The purpose of this paper is to explore the effects of R&D investment as a determinant of ongoing or abandoned innovation activities. The literature review focuses especially small and medium-sized enterprises (SMEs) that deploy R&D investment as a way of developing innovation processes.

Design/methodology/approach

This study’s design used a sample of 4,229 Portuguese SMEs to analyse the effects R&D investment has on the innovation activities; the results obtained demonstrate the great importance of firms investing in R&D internal activities for the development of their innovation process.

Findings

The most important findings highlight the types of activities that emerge as relevant to innovation processes susceptible for development to avoid abandoning and maintaining ongoing innovation activities. Among them, the authors would highlight the design of products or services, the introduction of innovations to the market and the acquisition of machinery, equipment and specific software, among others.

Originality/value

In addition, other types of activities emerge as relevant to innovation processes susceptible for development to avoid abandoning and maintaining ongoing innovation activities. This research adds value to the current literature mainly showing several determinants related to R&D, which could be used by SMEs to improve and develop their activities of innovation.

Details

International Journal of Innovation Science, vol. 15 no. 3
Type: Research Article
ISSN: 1757-2223

Keywords

Content available
Book part
Publication date: 2 March 2021

Abstract

Details

Art in Diverse Social Settings
Type: Book
ISBN: 978-1-80043-897-2

Article
Publication date: 13 January 2025

Paulo Duarte, Susana Silva and Maria Joana Carvalho

This paper aims to investigate the factors influencing men’s purchase intentions for skincare products, particularly focusing on the evolving attitudes toward masculinity…

Abstract

Purpose

This paper aims to investigate the factors influencing men’s purchase intentions for skincare products, particularly focusing on the evolving attitudes toward masculinity, grooming and self-care. The study seeks to identify dimensions such as self-image, health concerns, masculinity and perceptions regarding skincare, along with the impact of social media use on men’s skincare purchase intentions.

Design/methodology/approach

The research uses an online questionnaire to gather data from 178 valid responses. The collected data is analyzed using partial least squares structural equation modeling.

Findings

The results reveal that men’s skin health concerns significantly impact their purchase intention for skincare products. Self-image concerns and perceptions regarding skincare also emerge as influential determinants in shaping men’s purchasing decisions. Conversely, health concerns and social media platform use do not directly influence skincare purchase intention. Notably, self-image completely mediates the relationship between men’s social media usage and their intention to purchase skincare products.

Research limitations/implications

The data is based on responses from an online questionnaire, which may introduce biases. In addition, the research focuses on specific personal variables and social media use, potentially overlooking other influential factors.

Practical implications

By recognizing the importance of men’s skin health concerns, self-image and perceptions regarding skincare, cosmetic companies can tailor marketing strategies to effectively target key dimensions to enhance sales of skincare products among men.

Social implications

In a broader societal context, this research contributes to the ongoing evolution of attitudes. By identifying influential factors in men’s skincare purchase intention, the study sheds light on changing societal norms and perceptions. Acknowledging these shifts can lead to a more inclusive understanding of masculinity and contribute to breaking traditional stereotypes related to men’s grooming practices.

Originality/value

This research contributes to the understanding of men’s skincare purchase intention by exploring dimensions such as self-image, health concerns, masculinity and perceptions regarding skincare, in conjunction with the impact of social media use. The findings provide valuable insights, expanding on previous studies on men’s attitudes toward skincare products. The identification of self-image as a complete mediator is a novel contribution.

Details

Journal of Consumer Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0736-3761

Keywords

Book part
Publication date: 22 November 2019

Debora Thome and Byron Villacís

Population censuses collect socio-demographic and economic information regularly and in an institutionalized manner. The decision of what topics to include in their questionnaires…

Abstract

Population censuses collect socio-demographic and economic information regularly and in an institutionalized manner. The decision of what topics to include in their questionnaires reflects political priorities, but also it is a materialization of symbolic power (Bourdieu, 1991; Loveman, 2005). Gender practices – including budgeting, policy-making, implementation and monitoring of programs – depend significantly on census results. Understanding the institutional dynamics of public statistics sheds light on structural obstacles to exercise gender rights. To study this phenomenon, the authors look at the last century of the Brazilian and Ecuadorian censuses. The research provides a better understanding about the process of including or rejecting questions related to gender, specifically the arguments used in the process of selecting questions. Brazil and Ecuador were chosen because of the different profiles of each of their statistical institutions. The Brazilian institute, IBGE, is a larger, stable and semi-autonomous statistical office; Brazil has conducted population censuses since the nineteenth century. The Ecuadorian institute, INEC, is a smaller and more politically dependent statistical office; it has conducted population censuses since 1950.

Using archival analysis within the questionnaires and interviewing key demographers, activists and statisticians in both countries, the authors argue that the presence or absence of gender questions in the Brazilian and Ecuadorian censuses is historically and politically contingent. In contrast to the dominant narrative that suggests that changes in the vision of public statistics is correlated with the modernization of the state, it appears that the statistical visibility of gender issues in each society does not follow a linear path.

Details

Gender and Practice: Knowledge, Policy, Organizations
Type: Book
ISBN: 978-1-83867-388-8

Keywords

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