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Article
Publication date: 13 September 2022

Khusboo Srivastava and Somesh Dhamija

This study intends to build up a thorough understanding of social factors that largely influence students’ decision-making to opt institution for higher studies in India.

Abstract

Purpose

This study intends to build up a thorough understanding of social factors that largely influence students’ decision-making to opt institution for higher studies in India.

Design/methodology/approach

This descriptive research follows two sequential phases consisting of the literature review to identify social factors and validate the factors through the questionnaire method. Factor analysis was applied to identify the various factors that influence the student’s institution choice.

Findings

The research work explores and identified four factors and their associated attributes that impact students’ decision-making to opt institution for higher studies. It was found that the career advisor influence variable has the highest level of variance, followed by societal norms, social platform and cohort influence.

Research limitations/implications

The present study is limited to social factors only. Therefore, many other determinants which may influence the student’s decision-making to opt the institute for higher studies remain unaddressed in this study.

Practical implications

The findings of the study can guide the institutions' admission management in underpinning the acceptance of social factors to observe their influence on student’s choice of an institution. An important implication is the identification of career advisor influence as the strongest social factor which may bridge the student's career fit in the institution and social platform influence which may help higher education institutions to redesign their marketing strategies to augment students’ enrolment.

Originality/value

This study provides insight into the important role of social factors that impact the student's decision-making regarding institution choice in India.

Details

International Journal of Educational Management, vol. 36 no. 7
Type: Research Article
ISSN: 0951-354X

Keywords

Article
Publication date: 20 July 2023

Khusboo Srivastava and Somesh Dhamija

This study attempts to elucidate the role of key influencers impacting the student decision-making process of enrollment for higher education in India from the lenses of Stephen…

Abstract

Purpose

This study attempts to elucidate the role of key influencers impacting the student decision-making process of enrollment for higher education in India from the lenses of Stephen Covey's theory on circles of life.

Design/methodology/approach

A sample of 556 students of Delhi NCR, India was selected based on a multi-staged sampling method. PLS-SEM was subsequently applied for statistical data analysis.

Findings

This quantitative finding voiced the relationships among the constructs in the proposed theoretical framework, i.e. Stephen Covey's circle of life theory. Additionally, it tinted the crucial role of “College attributes” in reconnoitering the relationship dynamics between key influencers (Circle of Influence and Circle of Concern) and student college choice (Circle of Control).

Research limitations/implications

The present study incorporates only the first-year student population of undergraduate management courses in private universities from Delhi NCR, India limiting the generalization of findings substantially.

Practical implications

The study garners the attention of education policymakers on the cognizance of the role played by parents and cohorts in driving the student's decision-making process of college choice under the circle of influence.

Originality/value

This study is pioneering research disseminating a comprehensive outlook of the circle of life theory of great Stephen Covey engrained upon a compendious conceptual model which enlightens the landscape of the decision-making process of student on enrollment under the influence of key influencers.

Details

Journal of Applied Research in Higher Education, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2050-7003

Keywords

Article
Publication date: 7 May 2019

Muhammad Hanif Othman, Noorihsan Mohamad and Mohd Nizam Barom

The purpose of this paper is to propose a theoretical model that integrates various dimensional factors which influence decision-making process of class selection and enrolment…

Abstract

Purpose

The purpose of this paper is to propose a theoretical model that integrates various dimensional factors which influence decision-making process of class selection and enrolment, analysing different angles of this process and explaining those factors which determine students’ decision.

Design/methodology/approach

This study uses quantitative design to determine and explore students’ decision making in class selection and enrolment. There were 396 students who participated in this study. The data were analysed using principle component analysis to determine the dominant factor for class selection and enrolment.

Findings

The study has analysed different factors that can influence students’ decision for class selection and enrolment. Five important underlying factors have been identified which includes the class and lecturer factor, time-space factor, ease and comfort factor, course mate factor and commitment factor. Moreover, the Kruskal–Wallis test shows that there is a significant mean difference in choice and selection behaviour between genders and students’ personal attitudes.

Research limitations/implications

This study is an early attempt to explore the wide fields of decision making in class selection and enrolment. It is hoped that follow-up studies would provide more coverage relative to the findings of this research.

Practical implications

One particular dimension of micro decision making faced by students is class (course) selection in the beginning of every academic semester/term. Class selection is very critical decision for students as it would reflect students expected outcome for their future career directions. More importantly, the decision made by the students may also affect their academic performance throughout their study.

Social implications

From the perspective of the university’s administrators, this issue is very critical for planning purposes. Understanding the students’ behaviour in class selection could improve the cost effectiveness as well as the scheduling of course offering to enhance students’ and instructors’ teaching and learning experience.

Originality/value

While many studies try to explore the questions of what makes a student choose a specific college/university or a specific field, limited number have investigated the behaviour of students in class selection and enrolment. This paper contributes to bridging that gap.

Details

International Journal of Educational Management, vol. 33 no. 4
Type: Research Article
ISSN: 0951-354X

Keywords

Article
Publication date: 25 February 2021

Nguyen Tan Hung

With a considerable increase in international students studying in Asia, Taiwan has become one of the most popular study destinations. The purpose of this study is to investigate…

1109

Abstract

Purpose

With a considerable increase in international students studying in Asia, Taiwan has become one of the most popular study destinations. The purpose of this study is to investigate the factors and processes leading to the choice of international students studying in Taiwan. In addition, an appropriate model of students' choice that explored the impact of the motivation, career planning and the decision-making process on student's choice was constructed.

Design/methodology/approach

This study was conducted using the mixed-methods methodology. A qualitative approach was used for in-depth interviews with 15 international students studying in Taiwan. The data collected from the interviews were used to create questionnaires to survey over 500 participants. The responses were subsequently used for quantitative analysis.

Findings

The results revealed the main factors of the motivation of international students to study abroad in Taiwan. A model of how the students' choice process operated was also provided. The quantitative findings indicated that students' motivation and career planning were significantly correlated, whereas both factors directly affected the decision-making process. On another note, the students' decision-making process remained a mediator between motivation, career planning and students' choice.

Originality/value

This research contributed to methodology development and the practicality of HE management. In addition, a comprehensive model was developed that diagrammatically demonstrated international students' choice in Taiwan.

Details

Business Process Management Journal, vol. 27 no. 6
Type: Research Article
ISSN: 1463-7154

Keywords

Article
Publication date: 14 October 2014

Amritesh, Subhas Chandra Misra and Jayanta Chatterjee

This paper aims to understand the emerging state of online counseling practices in India, highlight the benefits of process transition and explore potential research issues in…

Abstract

Purpose

This paper aims to understand the emerging state of online counseling practices in India, highlight the benefits of process transition and explore potential research issues in this domain. Changing demands of labor market and growing availability of wide range of education and training options in the higher/technical education sector underscore the need of counseling services for an individual’s career guidance requirements. “Online counseling” in this context, as an e-government intervention, is expected to meet this requirement by extending support to individuals’ decision-making process and optimally match their interest with appropriate kind of education.

Design/methodology/approach

The authors have highlighted some key contributions from the literature to build theoretical insight about contextual factors of counseling, and presented a detailed case analysis of online counseling practices in one of the states of India.

Findings

With a critical perspective, it is noticed that design of online counseling services in India has largely been developed from the requirements of service provider’s to support the conventional set of practices, with less attention given to students’ decision support. More research is required in the direction of service gap analysis, information quality issues and more interactive website functionalities from user’s viewpoint.

Research limitations/implications

Aligning the objectives of online counseling services with the relevant theories of career guidance should essentially be considered by the government/online counseling managers. Furthermore, managers must understand the importance of information quality and self-help tools for online information accessibility to facilitate student’s decision-making process.

Originality/value

The article reports a research scenario/case of a unique service of its kind under the education sector in India which is weighted high on both the dimensions – technical/operational elements, because of multiple stakeholders’ involvement, and informational service elements, as viewed through e-government service maturity research lens.

Details

Transforming Government: People, Process and Policy, vol. 8 no. 4
Type: Research Article
ISSN: 1750-6166

Keywords

Article
Publication date: 17 August 2020

Sarah Dyce, Camillo Lento and Claudio Pousa

Social cognitive career theory (“SCCT”) suggests that positive feedback can influence educational choices. Introductory courses often provide students with their first opportunity…

Abstract

Purpose

Social cognitive career theory (“SCCT”) suggests that positive feedback can influence educational choices. Introductory courses often provide students with their first opportunity to obtain feedback in a given discipline. As a result, SCCT hypothesizes that introductory courses grades will impact a student's decision to major in a given discipline. The purpose of this paper is to explore this hypothesis in the accounting domain.

Design/methodology/approach

Longitudinal data were collected from four cohorts of students registered at a Canadian university. The main hypothesis is tested by estimating a logistic regression.

Findings

A significant positive relationship is found between a student's introductory financial accounting (“IFA”) course grade and their decision to major in accounting. This decision to major in the discipline is not found to be affected by various student (e.g. biological sex or age) or instructor (e.g. whether the instructor holds a CPA designation or not) characteristics.

Practical implications

This study supports seminal and enduring research that emphasizes the IFA course as a gateway into the accounting major. As a result, educators should consider these findings when designing their IFA courses and the related student supports embedded within the IFA course.

Originality/value

Prior literature offers conflicting results on the relationship between IFA grades and student's choice to major in accounting. This study relies upon a theoretical framework, SCCT, to settle the debate. This study further extends the prior literature by exploring the impact of various student and instructor characteristics on the relationship between IFA grades and student's choice to major in accounting.

Details

Journal of Applied Research in Higher Education, vol. 13 no. 3
Type: Research Article
ISSN: 2050-7003

Keywords

Book part
Publication date: 22 November 2012

Steve Gove

This chapter presents two established pedagogical techniques to increase student engagement, simulations and peer assessment. The use of each technique, its benefits and…

Abstract

This chapter presents two established pedagogical techniques to increase student engagement, simulations and peer assessment. The use of each technique, its benefits and drawbacks, and how content knowledge and student engagement increase are detailed. While each of the approaches can be utilized independently to create active learning environments, this chapter illustrates the potential to extend these approaches further. An overview of an MBA-level elective on competitive analysis structured around a simulation and peer assessment is presented. The result is a highly interactive and engaging course where the simulation and peer assessments achieve symbiotic benefits. Learning and performance in the simulation is enhanced by the application of competitive analyst reports which are used by peer “clients.” Assessment in turn leads to greater insights to the simulation, and subsequently higher levels of performance on both the simulation and future analysis work. Insights on these instructional methods, their limitations, and potential barriers to adoption are offered with the hope of inspiring others to utilize and experiment with novel approaches for further enhance learner engagement.

Details

Increasing Student Engagement and Retention Using Immersive Interfaces: Virtual Worlds, Gaming, and Simulation
Type: Book
ISBN: 978-1-78190-241-7

Article
Publication date: 27 July 2020

Leonard L. Lundstrum

The purpose of this paper is to set forth a less-costly, more flexible approach to teaching the analysis of international business development opportunities.

Abstract

Purpose

The purpose of this paper is to set forth a less-costly, more flexible approach to teaching the analysis of international business development opportunities.

Design/methodology/approach

The approach capitalizes upon the high-quality business condition metrics, which are necessary to inform the development decision, that have recently become freely-available through a set of institutions that gather and distribute these metrics.

Findings

Critical thinking skills in this area are developed here not just by understanding the tools of analysis but also by having participated in a series of active classroom activities focused upon private investment decisions in a set of disparate countries.

Practical implications

This approach develops rising business professionals with refined critical thinking skills who will be able to immediately contribute to international business development decision-making.

Social implications

Opportunities for students to learn these critical thinking skills can be far more available because the traditional method by which these skills have been taught has been by finding a partner business with the resources to pay for such data. In exchange for allowing students to use the data experientially the partner firm benefits from the work product of the students who study the international business development project at the firm’s offices.

Originality/value

The approach set forth provides an accessible alternate for those on-campus students and distance-learning students who do not need to have the flexibility to travel to the site of a business partner – where most of this learning has heretofore been arranged.

Details

Journal of International Education in Business, vol. 13 no. 2
Type: Research Article
ISSN: 2046-469X

Keywords

Article
Publication date: 24 October 2008

Xu Ye and Peter R. Dent

Studies regarding rational decision have been conducted over many years and one of the common understandings of rationality in financial terms is that investors are assumed to be…

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Abstract

Purpose

Studies regarding rational decision have been conducted over many years and one of the common understandings of rationality in financial terms is that investors are assumed to be risk averse. However, in a previous paper, Xu and Dent, identify that property professionals in both the UK and China do not behave in a rational manner as assumed by traditional finance models. This is because the sample in the study is risk seeking when the probabilities of receiving capital gains are low. This current paper aims to explore whether university training would influence the respondents’ risk preferences. A survey of undergraduate and postgraduate real estate students at Oxford Brookes University was used to investigate the potential of university training to improve people's decision making, so as to enhance the rationality of their behaviour.

Design/methodology/approach

A survey of undergraduate and postgraduate real estate students at Oxford Brookes University was conducted during the academic year 2007/2008 to investigate the potential of university training to improve people's decision making, so as to enhance the rationality of their behaviour. In total, there were 206 students participated in the survey (156 undergraduates and 52 postgraduates).

Findings

This paper finds that preferences of Oxford Brookes University students seem likely to change once the same question is phrased differently. This preference is more relevant to the university training they received than their gender. After three years’ study at universities, students seem more likely to make rational decisions, i.e. similar to normative theory suggestions regarding the actions of rational people.

Originality/value

This paper is only a start of behavioural research of people's decision making, and further studies could also cover areas such as property experts' decision‐making process or validity of other assumptions of expected utility theory.

Details

Journal of European Real Estate Research, vol. 1 no. 3
Type: Research Article
ISSN: 1753-9269

Keywords

Article
Publication date: 10 September 2018

Girish Taneja

The purpose of this paper is to investigate the use of meta-tags by the leading higher educational institutions (HEIs). It explores the various kinds of messages conveyed by HEIs…

Abstract

Purpose

The purpose of this paper is to investigate the use of meta-tags by the leading higher educational institutions (HEIs). It explores the various kinds of messages conveyed by HEIs in the meta-description tags of their website homepage. It further examines that whether the messages conveyed by HEIs are in accordance with the prospective students’ perspective.

Design/methodology/approach

A list of leading 200 universities was procured from the website of The Times Higher Education. Meta-keywords and meta-description tags of the HEIs websites’ homepage were drawn using online software. Descriptive analysis of the meta-tags was conducted to analyze their use by HEIs. Quantitative content analysis tool was applied to understand the messages conveyed by HEIs.

Findings

Meta-description tags are defined by more than half (58.79 percent), whereas meta-keywords are written by approximately a quarter (27.47 percent) of HEIs on their homepage. While defining their meta-description tags, HEIs frequently used words related to the themes such as institution, focus area, academic programs, image building, geography, student group and environment.

Practical implications

It will help the HEIs to understand the importance of meta-tags. Moreover, HEIs will be able to define their meta-description tags better.

Originality/value

This is the first research paper to explore and analyze the meta-tags of the HEIs websites.

Details

International Journal of Educational Management, vol. 32 no. 7
Type: Research Article
ISSN: 0951-354X

Keywords

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