Search results

1 – 10 of 351
Open Access
Article
Publication date: 5 November 2018

Kristian Johan Sund, Stuart Barnes and Jan Mattsson

The recently developed resource orchestration theory studies the processes by which managers handle resources to create competitive advantages. According to this theory…

Downloads
8116

Abstract

Purpose

The recently developed resource orchestration theory studies the processes by which managers handle resources to create competitive advantages. According to this theory, it is the way that resources interact with each other that results in such advantages. Resource integration, i.e. the alignment, or fit between resources, is one important outcome of resource orchestration processes. This paper aims to develop a scale and outline approaches to measuring such resource integration.

Design/methodology/approach

Using a typology of five types of resources derived from value theory, the authors develop a scale for measuring the fit between resource types, i.e. the degree of resource integration. The authors illustrate the method using a case example of an IT company and demonstrate how a variety of statistical methods including hierarchical cluster analysis, structural equation modeling, social network analysis and methods from biostatistics can provide measures of resource integration.

Findings

The authors develop a scale and associated measures that can help scholars systematically measure and identify firms with a high or low level of resource integration capability. This makes it possible to investigate further these companies and reconstruct how they support dynamic capabilities, as well as commonalities across firms with high and low levels of this capability.

Originality/value

Existing studies on resource orchestration have failed to provide us with a reliable measurement instrument that can be used both in cross-sectional work, and in repeated or time-series studies, allowing us to assess the degree to which a wider range of resources in an organization are integrated. The authors develop and demonstrate such an instrument.

Details

International Journal of Organizational Analysis, vol. 26 no. 5
Type: Research Article
ISSN: 1934-8835

Keywords

Click here to view access options
Article
Publication date: 15 September 2021

Richard N. Rutter, Stuart J. Barnes, Stuart Roper, John Nadeau and Fiona Lettice

This research tests empirically the level of consumer engagement with a product via a nonbrand-controlled platform. The authors explore how social media influencers and…

Abstract

Purpose

This research tests empirically the level of consumer engagement with a product via a nonbrand-controlled platform. The authors explore how social media influencers and traditional celebrities are using products within their own social media Instagram posts and how well their perceived endorsement of that product engages their network of followers.

Design/methodology/approach

A total of 226,881 posts on Instagram were analyzed using the Inception V3 convolutional neural network (CNN) pre-trained on the ImageNet dataset to identify product placement within the Instagram images of 75 of the world's most important social media influencers. The data were used to empirically test the relationships between influencers, product placement and network engagement and efficiency.

Findings

Influencers achieved higher network engagement efficiencies than celebrities; however, celebrity reach was important for engagement overall. Specialty influencers, known for their “subject” expertise, achieved better network engagement efficiency for related product categories. The highest level of engagement efficiency was achieved by beauty influencers advocating and promoting cosmetic and beauty products.

Practical implications

To maximize engagement and return on investment, manufacturers, retailers and brands must ensure a close fit between the product type and category of influencer promoting a product within their social media posts.

Originality/value

Most research to date has focused on brand-controlled social media accounts. This study focused on traditional celebrities and social media influencers and product placement within their own Instagram posts to extend understanding of the perception of endorsement and subsequent engagement with followers. The authors extend the theory of network effects to reflect the complexity inherent in the context of social media influencers.

Details

Industrial Management & Data Systems, vol. 121 no. 12
Type: Research Article
ISSN: 0263-5577

Keywords

Click here to view access options
Article
Publication date: 13 May 2021

Stuart Barnes, Richard N. Rutter, Ariel I. La Paz and Eusebio Scornavacca

The role of emerging digital technologies is of growing strategic importance as it provides significant competitive advantage to organisations. The chief information…

Abstract

Purpose

The role of emerging digital technologies is of growing strategic importance as it provides significant competitive advantage to organisations. The chief information officer (CIO) plays a pivotal role in facilitating the process of digital transformation. Whilst demand continues to increase, the supply of suitably qualified applicants is lacking, with many companies forced to choose information technology (IT) or marketing specialists instead. This research seeks to analyse the organisational capabilities required and the level of fit within the industry between CIO requirements and appointments via the resource-based view.

Design/methodology/approach

Job postings and CIO curriculum vitae were collected and analysed through the lens of organisational capability theory using the machine learning method of Latent Dirichlet Allocation (LDA).

Findings

This research identifies gaps between the capabilities demanded by organisations and supplied by CIOs. In particular, soft, general, non-specific capabilities are over-supplied, while rarer specific skills, qualifications and experience are under-supplied.

Practical implications

The research is useful for practitioners (e.g. potential CIO candidates) to understand current market requirements and for companies aiming to develop internal training that meet present and future skill gaps. It also could be useful for professional organisations (e.g. CIO Forum) to validate the need to develop mentoring schemes that help meet such high demand and relative undersupply of qualified CIOs.

Originality/value

By applying LDA, the paper provides a new research method and process for identifying competence requirements and gaps as well as ascertaining job fit. This approach may be helpful to other domains of research in the process of identifying specific competences required by organisations for particular roles as well as to understand the level of fit between such requirements and a potential pool of applicants. Further, the study provides unique insight into the current supply and demand for the role of CIO through the lens of resource-based view (RBV). This provides a contribution to the stream of information systems (IS) research focused on understanding CIO archetypes and how individual capabilities provide value to companies.

Details

Industrial Management & Data Systems, vol. 121 no. 8
Type: Research Article
ISSN: 0263-5577

Keywords

Click here to view access options
Article
Publication date: 18 May 2021

Fares Medjani and Stuart Barnes

Social CRM (SCRM) technologies, as distinct from CRM technologies per se, provide an important new resource for companies to develop their relationships with customers and…

Abstract

Purpose

Social CRM (SCRM) technologies, as distinct from CRM technologies per se, provide an important new resource for companies to develop their relationships with customers and drive business performance. This research develops and tests an original model exploring the impact of SCRM on firm performance and the relationships between SCRM use, engagement, CRM capabilities and performance.

Design/methodology/approach

The authors collect a sample from 227 companies using a survey and test the model using structural equation modelling.

Findings

The findings reveal that all the hypotheses in our research model are supported: the use of SCRM technologies lead to developing capabilities and engagement. These capabilities and engagement are then transformed into business performance through a mediation process. Overall, these findings are consistent with resource-based view and dynamic capability theories; these new technological and relational resources allow the creation organizational capabilities, which are essential to enable firms to improve their performance.

Practical implications

SCRM does not directly lead to performance but facilitates CRM capabilities and engagement that allow businesses to enhance performance.

Originality/value

First, the authors conceptualize and operationalize SCRM as a unique concept, distinct in the literature. Second, the authors provide an original conceptualization of SCRM as a combination of CRM capabilities and engagement. Third, the authors study the mediating effect of CRM capabilities and engagement in the relationship between social CRM use and performance. Finally, this research is conducted in three North African countries where there is currently a dearth of understanding of the impact of modern information systems on organizational performance.

Details

Industrial Management & Data Systems, vol. 121 no. 7
Type: Research Article
ISSN: 0263-5577

Keywords

Click here to view access options
Article
Publication date: 27 June 2020

Zhen Shao, Yue Guo, Xiaotong Li and Stuart Barnes

Despite the growing popularity of ride-sharing in China, our understanding regarding users' trust and behavioral intention toward this new type of hailing service is still…

Abstract

Purpose

Despite the growing popularity of ride-sharing in China, our understanding regarding users' trust and behavioral intention toward this new type of hailing service is still limited. This study aims to examine the joint influences of institution-based, process-based and characteristic-based antecedents on customers' trust and continuance intention toward ride-sharing. Furthermore, the study aims to investigate if the relative influences of institution-based and process-based antecedents on trust are contingent upon customers' prior experience.

Design/methodology/approach

Drawing upon trust-building literature and the elaboration-likelihood model, we developed a research model and conducted an online survey to users of Didi, the largest ride-sharing platform in China. We used the structural equation modeling technique to analyze the collected data and examine the proposed research model.

Findings

Ther major research findings of the study suggest that structural assurance, government support, platform reputation and disposition to trust exhibit significant and different degrees of influences on customers' trust beliefs and continuance intention toward ride-sharing. A multi-group analysis further suggests that customers with less use experience focus more on government support and platform reputation, while customers with more use experience are more likely influenced by structural assurance.

Originality/value

The study contributes to the extant literature by identifying the joint influences of institutional-based, process-based and characteristic-based antecedents on users' continuance intention of ride-sharing service and uncovers the mediation mechanism of trust and perceived risk. Moreover, the study refines the boundary condition of the proposed research model by revealing the moderating effect of use experience.

Details

Industrial Management & Data Systems, vol. 120 no. 8
Type: Research Article
ISSN: 0263-5577

Keywords

Click here to view access options
Article
Publication date: 20 June 2016

Jacqueline Barnes and Jane Stuart

The purpose of this paper is to evaluate the feasibility of delivering the group family nurse partnership (gFNP) programme, which combines elements of the family nurse…

Abstract

Purpose

The purpose of this paper is to evaluate the feasibility of delivering the group family nurse partnership (gFNP) programme, which combines elements of the family nurse partnership (FNP) programme and Centering Pregnancy and is offered from early pregnancy to 12 months postpartum to mothers under 25.

Design/methodology/approach

A mixed method descriptive feasibility study. Quantitative data from anonymised forms completed by nurses from November 2009 to May 2011 (pilot 1) and January 2012 to August 2013 (pilot 2) reporting referrals, attendance and client characteristics. Qualitative data collected between March 2010 and April 2011 (pilot 1) and November 2012 and November 2013 (pilot 2) from semi-structured interviews or focus groups with clients and practitioners.

Findings

There were challenges to reaching eligible clients. Uptake of gFNP was 57-74 per cent, attendance ranged from 39 to 55 per cent of sessions and attrition ranged from 30 to 50 per cent. Clients never employed attended fewest sessions overall compared to those working full time. The group format and the programme’s content were positively received by clients but many struggled to attend regularly. FNP practitioners were positive overall but involving community practitioners (pilot 2) placed more stress on them.

Research limitations/implications

Further feasibility and then cost and effectiveness research is necessary to determine the optimal staffing model.

Practical implications

The content and style of support of the home-based FNP programme, available only to first time mothers under 20, could be offered to women over 20 and to those who already have a child.

Social implications

A range of interventions is needed to support potentially vulnerable families.

Originality/value

This new complex intervention lacks evidence. This paper documents feasibility, the first step in a thorough evaluation process.

Details

Journal of Children's Services, vol. 11 no. 2
Type: Research Article
ISSN: 1746-6660

Keywords

Click here to view access options
Article
Publication date: 1 February 2006

Stuart J. Barnes, Eusebio Scornavacca and Douglas Innes

Wireless and mobile technologies are changing the way that many organizations operate and do business. Mobile business‐to‐employee solutions, especially field force…

Downloads
1300

Abstract

Purpose

Wireless and mobile technologies are changing the way that many organizations operate and do business. Mobile business‐to‐employee solutions, especially field force automation (FFA), have been widely adopted throughout the planet. The purpose of this paper is to investigate the impact of wireless FFA in trade services organisations in New Zealand.

Design/methodology/approach

The paper uses a case study approach to examine two trade services organisations.

Findings

The findings demonstrate that wireless technologies can significantly enhance the benefits of traditional FFA.

Practical implications

The paper concludes with recommendations for future practice and research.

Originality/value

This paper contributes to the academic research in this field by examining two organizations that have already implemented their own wireless FFA solutions and have realized benefits and impacts as a result.

Details

Industrial Management & Data Systems, vol. 106 no. 2
Type: Research Article
ISSN: 0263-5577

Keywords

Click here to view access options
Article
Publication date: 28 January 2011

Stuart J. Barnes and Andrew D. Pressey

Human needs and motivation are a central tenet of marketing discourse. In this exploratory study we attempt to understand the factors that drive individuals' higher‐order…

Downloads
1932

Abstract

Purpose

Human needs and motivation are a central tenet of marketing discourse. In this exploratory study we attempt to understand the factors that drive individuals' higher‐order human needs in a relatively new electronic marketing context, that of virtual worlds.

Design/methodology/approach

The study employs the higher‐order needs from Abraham Maslow's hierarchy (i.e. belonging, esteem and self‐actualization) and a series of drivers related to the characteristics of the virtual world medium, personality characteristics, channel interaction, and demographic criteria. Data is collected via a survey delivered in Second Life (n=404) and analyzed using PLS path modeling.

Findings

Arousal, pleasure, and individualism act as particularly potent drivers of higher‐order needs in virtual world channels, while channel intensity, affinity for technology and gender act as lesser drivers.

Practical implications

An understanding of personal motivations affords us an insight into consumers' needs and wants and is a useful precursor to targeting them and in effectively fulfilling these needs. This has implications not only in a single channel but across multiple channels.

Originality/value

This study represents one of the first attempts to better understand consumer behavior in virtual world channels, and, by so doing, better inform our understanding of personal needs in the modern multi‐channel environment.

Details

Internet Research, vol. 21 no. 3
Type: Research Article
ISSN: 1066-2243

Keywords

Click here to view access options
Article
Publication date: 13 November 2007

Fatim Bamba and Stuart J. Barnes

This study aims to examine the phenomenon of consumers' willingness to give permission to receive short message service (SMS) advertisements. The purpose of this research…

Downloads
7248

Abstract

Purpose

This study aims to examine the phenomenon of consumers' willingness to give permission to receive short message service (SMS) advertisements. The purpose of this research is threefold: to better understand the phenomenon of consumers' willingness to give permission to receive text message (SMS) advertisements, to provide empirical data that supports our understanding, and to develop and test a basic model of consumers' willingness to give permission to receive SMS advertisements.

Design/methodology/approach

The study utilised a multi‐method research approach with both qualitative and quantitative data – via focus group and scenario‐based survey.

Findings

The results show that even if the relevance of the advertisement is high it does not on its own make consumers give permission; it needs to be combined with the control over opt‐in conditions to assure consumers and gain permission. Regarding brand familiarity, this appears to have little impact on consumers' willingness to give permission to receive SMS advertisements. The opt‐in conditions valued the most are: the possibility to withdraw at any time, personal data disclosure only with consent, and mobile phone operators as a primary advertising filter.

Originality/value

The principal contribution of the paper is in furthering our understanding of the concept of permission as related to the emerging topic of SMS advertising. The paper provides evidence and data triangulation in an area that so far has had little empirical investigation.

Details

Business Process Management Journal, vol. 13 no. 6
Type: Research Article
ISSN: 1463-7154

Keywords

Click here to view access options
Article
Publication date: 29 January 2007

Yu‐Hui Chen and Stuart Barnes

Online trust is one of the key obstacles to vendors succeeding on the internet medium; a lack of trust is likely to discourage online consumers from participating in…

Downloads
28079

Abstract

Purpose

Online trust is one of the key obstacles to vendors succeeding on the internet medium; a lack of trust is likely to discourage online consumers from participating in e‐commerce. This research aims to investigate how online consumers develop their initial trust and purchase intentions. The research in conducted in the context of Taiwanese online bookstores.

Design/methodology/approach

The research examines consumers' online initial trust by using four major categories of determinants: perceived technology, perceived risk, company competency, and trust propensity. It also investigates the impacts of both online initial trust and familiarity with online purchasing on purchase intention. The research model is statistically tested using the web sites of four online bookstores in Taiwan. The web site selected by each respondent is unfamiliar.

Findings

It is found that perceived usefulness, perceived security, perceived privacy, perceived good reputation, and willingness to customise are the important antecedents to online initial trust. It is also discovered that different levels of trust propensity moderate perceptions toward the web site and online with respect to online initial trust, including perceived usefulness, perceived security, perceived privacy, perceived good reputation, and willingness to customise. Both online initial trust and familiarity with online purchasing have a positive impact on purchase intention.

Originality/value

The research provides insight into the development of online initial trust by consumers, and the relationships between online initial trust and purchase intention. The research model was created and then tested in the context of online bookshops in Taiwan.

Details

Industrial Management & Data Systems, vol. 107 no. 1
Type: Research Article
ISSN: 0263-5577

Keywords

1 – 10 of 351