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1 – 10 of over 107000Robert J. Harrington and Michael C. Ottenbacher
The purpose of this paper is to assess the level of strategic management topic representation within the academic field of hospitality. The study addresses the following…
Abstract
Purpose
The purpose of this paper is to assess the level of strategic management topic representation within the academic field of hospitality. The study addresses the following questions: what is the frequency of articles related to the topic of strategy in recent hospitality journals? How does the content of these articles differ from the more general field of strategic management? And, what are the potential gaps where researchers in the hospitality field can make contributions?
Design/methodology/approach
This study looks at the number and percentage of strategy-related articles published in leading hospitality journals for 2005 through 2009. The determination of the percentage of strategy-related articles published and categorizing these articles by key strategy topic area required several steps: defining strategic management as an academic area within hospitality; determining key strategy topic areas and key words or terms; and defining characteristics of the hospitality field that may impact what is and what is not strategic management in hospitality. Hospitality journal articles were then coded as strategy-related or other, and (if determined to be strategy-related) the articles were categorized into one of ten key topic areas.
Findings
Overall strategy articles represent about 27 percent of the total journal articles from the five-year period. In comparing hospitality journals to the sole top-tier business journal focusing on strategy, this study indicates differences exist among key topic areas of focus. These differences seem to indicate that researchers in general strategic management tend to focus on less applied and more theoretical notions of strategy where researchers in hospitality strategic management tend to focus on more tactical methods when addressing questions of strategy.
Research limitations/implications
The limitations of this study are: the study focuses on four hospitality journals and the top-rated general strategy journal; and categorizing strategy articles was done using inter-judge reliability by the authors. Future research might identify a socially constructed definition of strategic management in hospitality.
Practical implications
The importance of strategic management and strategic thinking in hospitality and hospitality research has never been greater. With increasing turbulence in the global environment, the field of hospitality (and its related research) must assess and provide strategic approaches to address challenges and opportunities for the future.
Originality/value
The value of this study is in providing an overview of what has been studied in hospitality strategy in the recent past and pointing out future research opportunities for hospitality strategic management issues.
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The purpose of this study is to compare the communication practices of Chinese and US companies on YouTube and explores the effectiveness of different communication strategies at…
Abstract
Purpose
The purpose of this study is to compare the communication practices of Chinese and US companies on YouTube and explores the effectiveness of different communication strategies at the topic level.
Design/methodology/approach
The author selected 22 Chinese companies and 22 US firms and compared the content of their English language corporate YouTube channels through content analysis, sentiment analysis and cluster analysis.
Findings
The results revealed that the three communication strategies (information, response and involvement) in general were not significantly different regarding their engagement rates, but they generated different comment scores when communicating topics of corporate social responsibility. The results also showed that Chinese companies were more likely than American firms to display the speeches of corporate leaders, use collectivistic references and present human interest messages in YouTube videos.
Research limitations/implications
This study sheds light on how national institutional environment shapes corporate communication on YouTube.
Practical implications
This study challenges the infatuation with the involvement strategy and offers some advice for practitioners on topic selection and user comment function management.
Originality/value
This study makes a novel contribution to the literature of corporate communication on YouTube by adopting a cross-national comparative approach. A conceptual framework of major factors influencing stakeholder responses on YouTube was presented.
Peer review
The peer review history for this article is available at: https://publons.com/publon/10.1108/OIR-02-2023-0061
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Xiangming Mu, Kun Lu and Hohyon Ryu
The goals of this study are: to evaluate the merits of a newly developed health information retrieval system; to investigate users' search strategies when using the new search…
Abstract
Purpose
The goals of this study are: to evaluate the merits of a newly developed health information retrieval system; to investigate users' search strategies when using the new search system; and to study the relationships between users' search strategies and their prior topic knowledge.
Design/methodology/approach
The paper developed a new health information retrieval system called MeshMed. A term browser and a tree browser are included in the new system in addition to the traditional search box. The term browser allows a user to search Medical Subject Heading (MeSH) terms using natural language. The tree browser presents a hierarchical tree structure of related MeSH terms. A user study with 30 participants was conducted to evaluate the benefits of MeshMed.
Findings
The paper found that MeshMed provides a user with more choices to select an appropriate searching component and form more effective search strategies. Based on the time a participant spent using different MeshMed components, the paper identified three different search styles: the traditional style, the novel style, and the balanced style, which falls in between. MeshMed was particularly helpful for users with low topic knowledge.
Originality/value
A new health information retrieval system (MeshMed) was designed and developed (and is currently available at http://129.89.43.129/meshmed). This is the first study to explore users' search strategies on such a system. The study results can inform the design of future clinical‐oriented health information retrieval systems.
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Kalervo Järvelin and Pertti Vakkari
This paper analyses the research in Library and Information Science (LIS) and reports on (1) the status of LIS research in 2015 and (2) on the evolution of LIS research…
Abstract
Purpose
This paper analyses the research in Library and Information Science (LIS) and reports on (1) the status of LIS research in 2015 and (2) on the evolution of LIS research longitudinally from 1965 to 2015.
Design/methodology/approach
The study employs a quantitative intellectual content analysis of articles published in 30+ scholarly LIS journals, following the design by Tuomaala et al. (2014). In the content analysis, we classify articles along eight dimensions covering topical content and methodology.
Findings
The topical findings indicate that the earlier strong LIS emphasis on L&I services has declined notably, while scientific and professional communication has become the most popular topic. Information storage and retrieval has given up its earlier strong position towards the end of the years analyzed. Individuals are increasingly the units of observation. End-user's and developer's viewpoints have strengthened at the cost of intermediaries' viewpoint. LIS research is methodologically increasingly scattered since survey, scientometric methods, experiment, case studies and qualitative studies have all gained in popularity. Consequently, LIS may have become more versatile in the analysis of its research objects during the years analyzed.
Originality/value
Among quantitative intellectual content analyses of LIS research, the study is unique in its scope: length of analysis period (50 years), width (8 dimensions covering topical content and methodology) and depth (the annual batch of 30+ scholarly journals).
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Smart manufacturing can lead to disruptive changes in production technologies and business models in the manufacturing industry. This paper aims to identify technological topics…
Abstract
Purpose
Smart manufacturing can lead to disruptive changes in production technologies and business models in the manufacturing industry. This paper aims to identify technological topics in smart manufacturing by using patent data, investigating technological trends and exploring potential opportunities.
Design/methodology/approach
The latent Dirichlet allocation (LDA) topic modeling technique was used to extract latent technological topics, and the generalized linear mixed model (GLMM) was used to analyze the relative emergence levels of the topics. Topic value and topic competitive analyses were developed to evaluate each topic's potential value and identify technological positions of competing firms, respectively.
Findings
A total of 14 topics were extracted from the collected patent data and several fast growth and high-value topics were identified, such as smart connection, cyber-physical systems (CPSs), manufacturing data analytics and powder bed fusion additive manufacturing. Several leading firms apply broad R&D emphasis across a variety of technological topics, while others focus on a few technological topics.
Practical implications
The developed methodology can help firms identify important technological topics in smart manufacturing for making their R&D investment decisions. Firms can select appropriate technology strategies depending on the topic's emergence position in the topic strategy matrix.
Originality/value
Previous research studies have not analyzed the maturity levels of technological topics. The topic-based patent analytics approach can complement previous studies. In addition, this study provides a multi-valuation framework for exploring technological opportunities, thus providing valuable information that supports a more robust understanding of the technology landscape of smart manufacturing.
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Ruggero Sainaghi, Rodolfo Baggio, Paul Phillips and Aurelio G. Mauri
This paper aims to provide a review of hotel performance within the hospitality and tourism research domain. The authors use network analysis to examine two research questions…
Abstract
Purpose
This paper aims to provide a review of hotel performance within the hospitality and tourism research domain. The authors use network analysis to examine two research questions. The first relates to ascertaining general trends within the hotel performance literature, and the second focuses on identifying the salient streams and sub-topics.
Design/methodology/approach
Articles were selected according to three criteria: keywords, journals and year of publication. The analysis embraces 20 years (1996-2015). These choices assure a wide coverage of the literature. Using these three criteria, the sample includes 1,155 papers. For the analysis, the authors created a network of papers designated as nodes, and the citations among the papers as links. A network approach recognizes the internal structure of the network by identifying groups of nodes (papers) that are more densely connected between themselves than to other nodes within the network (modules, clusters or communities).
Findings
The authors found 761 papers that were “connected” studies within the network. By contrast, 34 per cent of the sample (394 papers) consists of “unconnected” studies. Excluding outliers, the net sample was 734 articles. The authors identify 14 clusters, which they break down into several sub-topics. The authors conclude by providing some conclusions regarding trends and future research directions. With regards to salient topics, cross-citation and network analysis provide a detailed picture of where the literature comes from and where it currently stands. Conclusions are articulated at the theoretical and empirical levels.
Originality/value
Compared with previous hotel performance reviews, the approach followed by this study enables the discovery of an analytical research map, which is able to identify both clusters and sub-topics populating each segment. Researchers are able to position their work and identify issues that are in growth and decline.
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Robert J. Harrington, Prakash K. Chathoth, Michael Ottenbacher and Levent Altinay
The purpose of this study is to review the hospitality and tourism strategy literature to identify trends related to key topical areas of research. The study objectives include…
Abstract
Purpose
The purpose of this study is to review the hospitality and tourism strategy literature to identify trends related to key topical areas of research. The study objectives include identifying hospitality and tourism strategy challenges; presenting a synthesis of frequent strategy topics; and identifying opportunities for future research.
Design/methodology/approach
Earlier studies in the hospitality strategy literature were reviewed and synthesized to identify trends, gaps and opportunities.
Findings
Hospitality strategy research continues to improve and extend the boundaries of strategic thought in the hospitality literature. In assessing the literature from 1980 to 2013, it was apparent that the literature was following the mainstream trend of combining theoretical perspectives to some degree as well as applying more process-based concepts to hospitality strategy research. There were several challenges for propelling hospitality strategy research forward; these included the educational infrastructure, theory development and the quantity and quality of researchers in the field.
Research limitations/implications
Given the depth and breadth of the strategy topics and research, it was difficult to ensure sufficient coverage was provided in the limited space of one journal article.
Originality/value
The study provides a good foundational understanding of where the hospitality strategy research had been and the trajectory of where it was headed. Further, it serves as a valuable resource for current researchers and those entering this area of research.
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Wondwesen Tafesse and Anders Wien
ChatGPT is a versatile technology with practical use cases spanning many professional disciplines including marketing. Being a recent innovation, however, there is a lack of…
Abstract
Purpose
ChatGPT is a versatile technology with practical use cases spanning many professional disciplines including marketing. Being a recent innovation, however, there is a lack of academic insight into its tangible applications in the marketing realm. To address this gap, the current study explores ChatGPT’s application in marketing by mining social media data. Additionally, the study employs the stages-of- growth model to assess the current state of ChatGPT’s adoption in marketing organizations.
Design/methodology/approach
The study collected tweets related to ChatGPT and marketing using a web-scraping technique (N = 23,757). A topic model was trained on the tweet corpus using latent Dirichlet allocation to delineate ChatGPT’s major areas of applications in marketing.
Findings
The topic model produced seven latent topics that encapsulated ChatGPT’s major areas of applications in marketing including content marketing, digital marketing, search engine optimization, customer strategy, B2B marketing and prompt engineering. Further analyses reveal the popularity of and interest in these topics among marketing practitioners.
Originality/value
The findings contribute to the literature by offering empirical evidence of ChatGPT’s applications in marketing. They demonstrate the core use cases of ChatGPT in marketing. Further, the study applies the stages-of-growth model to situate ChatGPT’s current state of adoption in marketing organizations and anticipate its future trajectory.
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Jeffrey D. Kushkowski, Charles B. Shrader, Marc H. Anderson and Robert E. White
Multiple disciplines such as finance, management and economics have contributed to governance research over time. However, the full intellectual structure of the governance…
Abstract
Purpose
Multiple disciplines such as finance, management and economics have contributed to governance research over time. However, the full intellectual structure of the governance “field” including the exchange of knowledge across disciplines and the large variety of governance topics remains to be uncovered. To appreciate the breadth of corporate governance research, it is necessary to understand the disciplinary sources from which the research stems. This manuscript focuses on the interdisciplinary underpinnings of corporate governance research.
Design/methodology/approach
This paper employs bibliometric analysis to trace the evolution of corporate governance using articles included in the ISI Web of Science database between 1990 and 2015. Journals included in these categories encompass a full range of business disciplines and provide evidence of the multi-disciplinary nature of corporate governance. It also uncovers the topics treated by disciplines under the governance umbrella using a machine learning method called latent Dirichtlet allocation (LDA).
Findings
Corporate governance research deals with a number of strategy-related topics. Unlike strategy topics that reside in a single discipline, corporate governance crosses disciplinary boundaries and includes contributions from accounting, finance, economics, law and management. Our analysis shows that over 80% of corporate governance articles come from outside the field of management. Our LDA solution indicates that the major topics in governance research include corporate governance theory, control of family firms, executive compensation and audit committees.
Originality/value
The results illustrate that corporate governance is far more interdisciplinary than previously thought. This is an important insight for corporate governance academics and may lead to collaborative research. More importantly, this research illustrates the usefulness of LDA for investigating interdisciplinary fields. This method is easily transferable to other interdisciplinary fields and it provides a powerful alternative to existing bibliometric methods. We suggest a number of topic areas within library and information science where this method may be applied, including collection development, support for interdisciplinary faculty and basic research into emerging interdisciplinary areas.
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