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Article
Publication date: 14 March 2016

Eduardo Oliveira

The purpose of this paper is to critically explore the role of place branding, specifically at the regional scale, as an instrument for the attainment of strategic spatial planning

Abstract

Purpose

The purpose of this paper is to critically explore the role of place branding, specifically at the regional scale, as an instrument for the attainment of strategic spatial planning goals. It also aims to contribute to the academic debate on place branding by discussing its relevance and effectiveness in supporting economic and social spatial realignment through civic participation and the shaping of clearly envisioned agreed futures.

Design/methodology/approach

Exploratory in nature, this paper’s theoretical exploration is developed by detailing relevant findings from a case study on the significance of a regional branding initiative, integrated in a wider planning strategy for northern Portugal (NUTS II). In conducting this exploratory research, primary data were gathered through 16 in-depth, semi-structured interviews with key regional actors and organizations with a stake (and expertise) in the region.

Findings

Findings show the key strategic domains in which the region excels. These domains could fuel a potential regional branding initiative. However, the key regional actors interviewed agree that the diverse and fragmented regional assets and the socioeconomic scenario all require and yet hinder regional coordination efforts. In addition, territorial reorganization and the definition of a regional economic model, plus decentralization of decision-making and the establishment of leadership, are imperative for the effectiveness of a regional branding strategy aligned with the ongoing strategic spatial planning initiatives.

Practical implications

Managerial implications of integrating the opinions and perspectives of regional actors into a potential place-branding initiative as strategic spatial planning instrument include improving socio-spatial and spatial-economic condition of the region and envisioning shared futures.

Originality/value

By guiding the thoughts of scholars, practitioners and policymakers towards a strategic spatial planning approach to place branding, the paper contributes to the advancement and maturation of the place-branding field, by lending a more strategic approach and geographical/spatial consciousness to the process of place branding. The paper also sheds light on the challenges and complexity of branding regions, a scale of analysis seldom explored in place-branding literature.

Details

Journal of Place Management and Development, vol. 9 no. 1
Type: Research Article
ISSN: 1753-8335

Keywords

Article
Publication date: 9 March 2015

Eduardo Henrique da Silva Oliveira

This paper aims to firstly depict the theoretical links between place branding and strategic spatial planning to provide further theoretical and conceptual foundations. Secondly…

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Abstract

Purpose

This paper aims to firstly depict the theoretical links between place branding and strategic spatial planning to provide further theoretical and conceptual foundations. Secondly, it aims to explore the roots of place branding theory and practice in Portugal, as well as how place branding has been approached (or not) in spatial development plans, strategic initiatives and policy documents by stating the territorial, spatial-economic and sectoral development trajectories for the country and its northern region.

Design/methodology/approach

A content analysis of 20 spatial development plans, strategies and policy documents (of 30 identified), published by Portuguese authorities, the European Union (EU) and the Organisation for Economic Co-operation and Development, mainly for the period between 2014 and 2020, has been used.

Findings

Empirical evidence shows that tourism-oriented promotion initiatives, investment-oriented marketing campaigns and communication strategies uniquely supported by visual elements and aesthetic values (e.g. logos and slogans) deserve more attention from authorities in charge of spatial planning and policy-making. Place branding is an absent term. Moreover, there is inconsistency between current research and practice on place branding and how it has been incorporated in strategic spatial planning at EU, national and regional levels.

Research limitations/implications

Whilst some of the research findings are place-specific (Portugal and its northern region), this exploratory paper aims to present a better understanding of the way in which places and branding can be conceptually addressed, primarily by assigning a spatial dimension to the idea of branding places and its alignment with strategic spatial planning and spatial plan-making.

Originality/value

This paper critically explores the actual or potential roles of place branding as an instrument for the attainment of strategic spatial planning goals through its integration in plan and policy-making. By guiding the attention of academics, practitioners and policymakers towards a strategic spatially oriented approach to place branding, the paper brings an alternative view to the scholarly and professional debate on place branding.

Details

Journal of Place Management and Development, vol. 8 no. 1
Type: Research Article
ISSN: 1753-8335

Keywords

Article
Publication date: 3 April 2009

Willem Salet and Johan Woltjer

Drawing on changes in the nature of European metropolitan development planning in general, and the example of the Randstad, in particular, the purpose of this paper is to argue…

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Abstract

Purpose

Drawing on changes in the nature of European metropolitan development planning in general, and the example of the Randstad, in particular, the purpose of this paper is to argue for an improved interconnectedness between regions and their public and private sector agencies. These should be linked to “flows of social and economic interaction”, and, as such, complement conventional notions of “bounded spaces” and “nested territorial jurisdictions”. This is in response to the now crucial question for metropolitan planning of how to develop and renew effective institutional capacity to deal with the increasing spatial complexities at regional or metropolitan level.

Design/methodology/approach

The paper is a case study‐based theoretical review of types of metropolitan planning, drawing on original policy documents and interviews with relevant policymakers.

Findings

It is shown that the answer to addressing the challenges of development planning at the city‐regional level is not primarily to enlarge the steering powers of regional planning per se, but to broaden its strategic network capacity through enlarging the coordinative and communicative intelligence of the intermediate regional planning bodies. This allows better responsiveness to the evident transformation processes within spatial development planning as such, with a growing emphasis on a strategic element within it. This, again, is more in line with the changeability of urban space.

Originality/value

The paper shows that the notion of spatial development planning has made a strong revival in the last ten years. It has been spatial planning that has attracted the key focus of debate, more so than adjacent policy‐making sectors (economic policy in particular).

Details

International Journal of Public Sector Management, vol. 22 no. 3
Type: Research Article
ISSN: 0951-3558

Keywords

Article
Publication date: 6 March 2019

Daniel Eli Orenstein, David Troupin, Ella Segal, Jennifer M. Holzer and Gili Hakima-Koniak

The purpose of this paper is to present a case study of how ecological considerations can be integrated into campus strategic and statutory spatial planning. A process of…

Abstract

Purpose

The purpose of this paper is to present a case study of how ecological considerations can be integrated into campus strategic and statutory spatial planning. A process of developing ecological objectives and guidelines for inclusion in campus strategic and statutory spatial plans is presented.

Design/methodology/approach

This case study introduces a three-phase ecological assessment process developed and applied to the Technion – IIT campus. Ecological considerations are reviewed in multiple campus strategic and spatial plans (primarily in North America and Europe) and in institutional sustainability guidelines; biodiversity and ecosystem service surveys of the campus are conducted and considered with regard to planning; university administrative structures that enable the implementation of ecological planning guidelines are also assessed.

Findings

Ecological considerations (biodiversity conservation, habitat preservation and ecosystem integrity) play a relatively minor role in sustainability planning on university campuses. The concepts of connectivity and compactness are applied broadly, but generally refer to social and educational considerations. Physical planning provides an opportunity for integrating ecological priorities into the university’s mission.

Research limitations/implications

Some of the insights may not be generalizable, so it is crucial to continue accumulating similar studies. It is crucial, too, to conduct follow-up research, reporting on the ecological outcomes of plan implementation.

Practical implications

Ecological stewardship is commensurate with the sustainability commitments of universities. Considering their spatial extent and diverse locations, universities can assume an important role in ecological conservation.

Originality/value

Relatively little attention has been given to ecological considerations (biodiversity, ecological integrity and ecosystem services) in campus plans and sustainability documents. This paper suggests how universities can move towards fulfilling a role as ecological stewards through strategic and spatial planning.

Details

International Journal of Sustainability in Higher Education, vol. 20 no. 2
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 18 May 2022

I Gusti Ngurah Parikesit Widiatedja

This paper aims to explain the impact of spatial planning regulations in the development of hotels in Bali, particularly as regards environmental damage. It then analyzes the…

Abstract

Purpose

This paper aims to explain the impact of spatial planning regulations in the development of hotels in Bali, particularly as regards environmental damage. It then analyzes the factors that cause spatial planning to fail to prevent environmental damage.

Design/methodology/approach

This paper is based on both fieldwork and library research, and a broadly socio-legal approach is adopted, involving a combination of doctrinal research and empirical legal method.

Findings

This paper finds that interrelated legal, political and economic factors contribute to this failure, including conflicting regulations on the review and amendment of spatial plans, the pursuance of economic enrichment and an unsustainable approach to economic development. Although some or even all of these factors may have seemed obvious from the start, because they are common causes of regulatory failure, this paper demonstrates empirically that they are exacerbated and made more challenging because of the interrelationship between legal, political and economic factors.

Research limitations/implications

Given the existence of intertwined legal, political and economic factors behind the regulatory failure of spatial planning, more studies need to be undertaken to restore spatial planning objectives as a means of preventing tourism projects in Bali from damaging the environment.

Originality/value

The author proposes a reform to make spatial planning regulations more effective, particularly in preventing environmental damage by tourism projects.

Details

Journal of Property, Planning and Environmental Law, vol. 14 no. 1
Type: Research Article
ISSN: 2514-9407

Keywords

Open Access
Article
Publication date: 24 January 2018

Marija Maruna, Danijela Milovanovic Rodic and Ratka Colic

The paper aims to present a pedagogical model tailored to the development of key competences in the urban planning profession in post-socialist transitional countries that is…

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Abstract

Purpose

The paper aims to present a pedagogical model tailored to the development of key competences in the urban planning profession in post-socialist transitional countries that is based on the creation of an integrated platform for dialogue and the development of professional competences as part of the process, whereby students produce their final projects.

Design/methodology/approach

The pedagogical model is based on the principles of education for sustainable development and focuses on the establishment of a repeatable platform for dialogue between students and mentors, members of the mentoring team, the local community, external members of the consulting team of experts and foreign master’s degree programmes, in the process of producing students’ projects. The proposed method addresses several dimensions, including: the education of students, teachers, professionals and local experts, the establishment of a network for cooperation and collaboration and the delivery of practical and usable results.

Findings

The paper provides a comparative overview of the pedagogical model’s application in producing the final master’s degree projects of three generations of students, as well as its alignment with the needs of re-defining the role and reach of the profession of urban planner in an environment of post-socialist transition. The model was improved, enhanced and optimised through this process and then corroborated with its practical implementation.

Originality/value

The innovative pedagogical model comprises an instrument to enhance the professional capacities of all participants in the production of final master’s projects: academics, practitioners and future professionals/students, through discussions of topical issues, innovative modes of work and new professional responses grounded in the local context and tested by a broad range of stakeholders. It is of particular importance for countries in transition experiencing a shift in the paradigm of professional action, especially as the proposed pedagogical model establishes a problem-solving platform that surpasses academia.

Details

International Journal of Sustainability in Higher Education, vol. 19 no. 4
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 10 April 2017

Elisavet Thoidou

The purpose of this paper is to examine the framework of the EU cohesion policy 2014-2020 with respect to its potential to secure not only the resources necessary for climate…

Abstract

Purpose

The purpose of this paper is to examine the framework of the EU cohesion policy 2014-2020 with respect to its potential to secure not only the resources necessary for climate action in EU regions but also an integrated climate adaptation approach. It also examines the prospects for Greek regions with respect to climate adaptation.

Design/methodology/approach

Using the regional policy approach as it is generally formulated and applied in the context of the EU cohesion policy, this paper seeks to identify the policy objectives, the funding opportunities and the conditionalities for climate adaptation action. It also examines the above-mentioned elements for Greek regions.

Findings

The context of the EU cohesion policy constitutes a necessary but not sufficient condition for developing and implementing successful regional adaptation strategies. The process and content of regional policies are of significant importance in order for this context to be fully exploited.

Research limitations/implications

Since this is the first time that climate adaptation at the regional level is directly addressed by cohesion policy, there is not much evidence on this issue, at least for Greek regions.

Practical implications

The approach followed in this paper may constitute a useful contribution to the formulation of regional adaptation strategies. This is of particular importance as climate adaptation, together with risk prevention, is one of the key thematic objectives of the EU cohesion policy 2014-2020.

Originality/value

This paper makes an original contribution by introducing and explaining a new challenging issue for the regional policies agenda, namely, the climate adaptation strategy, and stresses the need for a comprehensive approach to it, especially for Greek regions.

Details

Management of Environmental Quality: An International Journal, vol. 28 no. 3
Type: Research Article
ISSN: 1477-7835

Keywords

Article
Publication date: 9 November 2015

Abdul Khakee and Laura Grassini

– This paper aims to make use of participatory scenarios to assess the multiple aspects of space with the help of future scenarios.

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Abstract

Purpose

This paper aims to make use of participatory scenarios to assess the multiple aspects of space with the help of future scenarios.

Design/methodology/approach

This paper makes an attempt to appreciate multiple representations of space where past and present experiences merge with future desires and concerns. With the help of one case study, Izmir (Turkey), where a vision of democratic city is developed, the paper shows how future scenarios can provide deeper and richer appreciation of present space, thereby challenging existing spatial practices.

Findings

The participatory approach used in the development of scenarios suggests interesting implications to operationalise a more relational concept of space in real planning strategies.

Research limitations/implications

The use of scenarios in strategic planning to identify future possibilities and to make stakeholders aware of uncertainties has been increasingly recognised in planning research and practice.

Practical implications

The appreciation of the multiple aspects of space with the help of future scenarios would enrich the spatial planning practice.

Social implications

The use of participatory approach to preparing scenarios enables participants to make use of interactive method in social and political discourses.

Originality/value

The use of scenarios to examine various aspects of space that may be relevant in spatial planning has not received similar attention. The latter poses methodological as well as practical challenges for researchers. This paper is an attempt to do just that.

Details

Foresight, vol. 17 no. 6
Type: Research Article
ISSN: 1463-6689

Keywords

Book part
Publication date: 22 August 2023

Niamh Moore-Cherry, Camilla Siggaard Andersen and Carla Maria Kayanan

Creating high quality, liveable urban settings that facilitate a transition to lower carbon living and work environments is central to achieving more sustainable cities and…

Abstract

Creating high quality, liveable urban settings that facilitate a transition to lower carbon living and work environments is central to achieving more sustainable cities and communities. For over two decades, city builders and planners have advocated compact growth to facilitate these transformations. The impact of the COVID-19 pandemic has heralded a conceptual shift in debates on urban density, mobility and accessibility with the idea of the ‘15-minute city’ (Moreno, 2016) gaining increased prominence and traction among policymakers. Popularised by Mayor Anne Hidalgo of Paris, proximity and accessibility, together with density, underpin an ideal that privileges the relocalisation of work, home and leisure activities. Broadly described, the concept centres on the (re)development of urban neighbourhoods where basic services – access to public transport, grocery, social and healthcare, leisure and amenity – can be provided within a 10-, 15- or 20-minute walk or cycle from home. Since the publication of the National Planning Framework in 2018, more compact urban growth has become a core principle underpinning spatial planning at a range of scales in Ireland and the development of low-carbon and vibrant urban centres is now a key objective of Irish policymakers. The Southern Regional Assembly has been promoting the ‘10-minute town’ ideal through its Regional Spatial and Economic Strategy (RPO 176) and pilot projects in 3 medium sized towns (Carlow, Tralee and Ennis). However, scaling up the concept to accommodate the region's larger cities is relatively unexplored. As the smallest of the three cities in the southern region, and with significant redevelopment potential at the heart of the urban core, Waterford is in a dynamic position to accommodate the 15-minute concept. Furthermore, Waterford's more recent population growth suggests the need to cement the 15-minute city concept as a baseline for the design of the city as it develops and evolves in both new and emerging neighbourhoods. This chapter examines the potential and challenges of embracing the 15-minute city concept in Waterford as a way to meet the objectives set out in the National Planning Framework, Regional Spatial and Economic Strategy and by Waterford City Council, and discusses lessons for the Irish context more broadly. The chapter concludes that while the framework conditions for success appear to be largely in place, whether the governance and political system at the metropolitan and local levels is courageous enough to embrace and harness these opportunities remains to be seen.

Article
Publication date: 8 June 2023

Razeena Mohammed-Siitah and Abdul-Samad Siddique

Spatial planning is globally identified as an effective strategy for providing climate change adaptation needs. However, there is a dearth of literature on how spatial planning

Abstract

Purpose

Spatial planning is globally identified as an effective strategy for providing climate change adaptation needs. However, there is a dearth of literature on how spatial planning relates to climate change control in Ghana, particularly at the local level. Hence, this paper aims to investigate whether spatial planning plays a significant role in the control of climate change and the adaptive capacities at the local level.

Design/methodology/approach

The authors adopt a mixed-method approach, where both qualitative and quantitative data were obtained using an interview guide and survey, respectively. The authors analyze the data using a qualitative content analysis method and descriptive statistics.

Findings

The results show that spatial planning plays an important role in climate change adaptation, though in a limited way. The physical planning department at the municipal level has varying amounts of capacities across various determinants, but there are opportunities for improving the capacity of the department.

Originality/value

The authors provide empirical evidence to support the need to prioritize spatial planning as a strategy for dealing with the impacts of climate change and the building of capacities at the national and community levels for improved adaptive capacity.

Details

Journal of Property, Planning and Environmental Law, vol. 15 no. 2
Type: Research Article
ISSN: 2514-9407

Keywords

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