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1 – 10 of 254
Article
Publication date: 23 May 2008

David C. Wyld

The purpose of this paper is to examine how corporate executives of companies are using blogging as a new communications channel.

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Abstract

Purpose

The purpose of this paper is to examine how corporate executives of companies are using blogging as a new communications channel.

Design/methodology/approach

The paper presents an overview of the blogging phenomenon, placing it in context of the larger growth of Web 2.0 and user‐generated content. The paper provides the reader with a primer on blogs and how they can be used effectively by executives, as well as looking at the importance of monitoring the blogosphere for what is being said by and about a company.

Findings

Over 50 corporate CEOs were found who are presently engaged in blogging. The research also identifies companies where employees have been fired for blogging and presents best practices in blogging and blog policies.

Research limitations/implications

The principal limitation of the research is that as blogging is a rapidly growing and evolving area, the present results on executive blogging are accurate only for the moment. The implications of this research are that it provides the foundation for surveying not only the status of blogging by managers but also an agenda for blogging research, which might examine blogging behaviours, develop blog metrics and look toward the return on investment of blogging.

Practical implications

The paper reveals the benefits of managerial blogging for both the company and the individual. It also examines issues concerned with human resources, financial disclosure and policy development that have arisen because of the rise of blogging within companies.

Originality/value

The paper represents a timely review of a rapidly evolving social network and its associated communications technology, providing both management practitioners and academicians with insights into managing in a new age.

Details

Management Research News, vol. 31 no. 6
Type: Research Article
ISSN: 0140-9174

Keywords

Article
Publication date: 31 May 2022

Aaminah Zaman Malik and Audhesh Paswan

Language plays an important role in a successful service exchange, but it can become a source of discrimination if one party is a non-native speaker in the host country. This…

Abstract

Purpose

Language plays an important role in a successful service exchange, but it can become a source of discrimination if one party is a non-native speaker in the host country. This study aims to examine the linguistic racism that non-native customers experience in Inter Culture Service Encounters (ICSEs) and delves into factors that contribute to the underlying psychological responses and the behavioral outcomes.

Design/methodology/approach

A phenomenological approach was used where 16 individuals were interviewed to discover themes through non-native customers' lens using an inductive process. Next, the emerged categories were classified based on extant literature, using a deductive approach.

Findings

The findings highlight the role of language varieties as a strong social identity cue for non-native customers where the associated stigma makes them see ICSE as a stereotype threat. Most importantly, these experiences shape their future behavior by avoiding direct interactions with the servers and adopting other service channels. Several “social others” influence this process.

Originality/value

This study explores the notion of linguistic racism in an ICSE from a non-native consumers’ lens and thus adds to this under-researched literature. Using a phenomenological approach, the authors propose a framework focusing on the perception of language-related stigma and discrimination experienced by non-native consumers’ along with possible behavioral responses.

Details

Journal of Consumer Marketing, vol. 40 no. 5
Type: Research Article
ISSN: 0736-3761

Keywords

Article
Publication date: 1 May 1996

Peter Jones

Provides a lighthearted view of post‐modernist links with retail marketing via the UK soap opera Coronation Street.

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Abstract

Provides a lighthearted view of post‐modernist links with retail marketing via the UK soap opera Coronation Street.

Details

International Journal of Retail & Distribution Management, vol. 24 no. 4
Type: Research Article
ISSN: 0959-0552

Keywords

Article
Publication date: 17 July 2019

Cen April Yue, Patrick Thelen, Katy Robinson and Linjuan Rita Men

The purpose of this paper is to compare Fortune 200 and top startup chief executive officers’ (CEOs) communication strategies on Twitter and the effectiveness of these strategies…

2184

Abstract

Purpose

The purpose of this paper is to compare Fortune 200 and top startup chief executive officers’ (CEOs) communication strategies on Twitter and the effectiveness of these strategies in influencing public engagement. Specifically, guided by the dialogic communication theory and social presence theory, this study explored CEOs’ use of dialogic communication, social presence strategies and message tactics. Additionally, public engagement on Twitter measured by total number of likes, retweets and comments was associated with communication strategies utilized by CEOs.

Design/methodology/approach

This study employed the quantitative content analysis. A total sample of 720 posts from 36 CEOs were selected and analyzed. Drawing from prior studies, a coding scheme was developed and employed during the coding process. Two authors of this study served as coders and reached satisfactory inter-coder reliability. A series of χ2 tests and negative binomial regressions were conducted for data analysis.

Findings

Neither Fortune 200 CEOs nor top startup CEOs fully utilized dialogic principles for Twitter communication. Although Fortune CEOs seemed to be experts in strategically tailoring messages and therefore present themselves on Twitter in a friendly manner, startup CEOs demonstrated a higher level of authenticity, animation and informality. Findings are mixed regarding the direction of associations between dialogic principles and public engagement.

Originality/value

This study expands the application of dialogic principles in examining online executive communication and its influence in public engagement on Twitter. This study was among the first that examined executive leadership communication in the context of social media setting. In this sense, the study shifted the internal focus of leadership research to investigating leaders’ interaction with a variety of online publics.

Details

Corporate Communications: An International Journal, vol. 24 no. 3
Type: Research Article
ISSN: 1356-3289

Keywords

Article
Publication date: 26 January 2010

Explains that McDonald's UK has become one of the first organizations to earn the new Investors in People (IIP) gold award.

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Abstract

Purpose

Explains that McDonald's UK has become one of the first organizations to earn the new Investors in People (IIP) gold award.

Design/methodology/approach

Concentrates on the results of an employee survey carried out in the context of the IIP assessment.

Findings

Reveals that almost 80 percent of people who work at McDonald's UK feel proud to work for the company. Highlights other areas in which the company scored particularly strongly.

Practical implications

Details the requirements of the new gold, silver and bronze awards from IIP.

Social implications

Highlights the risks of relying on stereotypes, which present the “McJob” as unstimulating, poorly paid and with few prospects.

Originality/value

Offers useful information for organizations contemplating aiming for the IIP gold award.

Details

Human Resource Management International Digest, vol. 18 no. 1
Type: Research Article
ISSN: 0967-0734

Keywords

Content available
Article
Publication date: 15 March 2011

452

Abstract

Details

Industrial and Commercial Training, vol. 43 no. 2
Type: Research Article
ISSN: 0019-7858

Article
Publication date: 15 February 2008

This paper reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

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Abstract

Purpose

This paper reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Middle management in the USA division of a global restaurant chain, and call‐center trainers employed by one of the largest utility companies in the UK might not, on the face of it, appear to have much in common in their day‐to‐day working lives. But they do – lots in fact.

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to digest format.

Details

Development and Learning in Organizations: An International Journal, vol. 22 no. 2
Type: Research Article
ISSN: 1477-7282

Keywords

Article
Publication date: 1 January 1982

Malcolm W. Pennington and Steve M. Cohen

Michael Porter, considered by corporate managers and business analysts to be one of strategic planning's leading theorists, is a professor of business policy at the Harvard…

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Abstract

Michael Porter, considered by corporate managers and business analysts to be one of strategic planning's leading theorists, is a professor of business policy at the Harvard Business School. Author of the recent bestseller Competitive Strategy and guest columnist for The Wall Street Journal, Professor Porter is noted for his heady stock of insightful planning theories. Here, in an interview conducted by Planning Review Senior Editor Malcolm W. Pennington and Managing Editor Steve M. Cohen, Professor Porter candidly discusses his entry into the field of strategic planning and the application of his theories to specific industries.

Details

Planning Review, vol. 10 no. 1
Type: Research Article
ISSN: 0094-064X

Article
Publication date: 23 August 2011

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

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Abstract

Purpose

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

One glance at the home and fashion magazines of 2011 and you would be prone to start thinking you had entered some kind of two‐dimensional time warp with the clock set on 1981. Clothes fashions from both the seventies and eighties hold sway; furniture from the 1970s is very du jour amongst the cognoscenti; even patterns in lime, yellow and the dreaded brown can be seen among the palates of major designers. Oh, and IBM are back among the elite of world corporations.

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Details

Strategic Direction, vol. 27 no. 9
Type: Research Article
ISSN: 0258-0543

Keywords

Article
Publication date: 10 October 2016

Danny Kalman and Steve Frost

The purpose of this paper is to highlight why organisations need to shift from homogenous talent management to inclusive talent management. The authors argue that having a diverse…

441

Abstract

Purpose

The purpose of this paper is to highlight why organisations need to shift from homogenous talent management to inclusive talent management. The authors argue that having a diverse workforce and inclusive culture is a business imperative and not just “a nice thing to do”.

Design/methodology/approach

The authors share their experiences of both interviewing directly and the results of their research into organisations that have taken steps to be more inclusive.

Findings

The paper explains that there is no “silver bullet” that will result in any organisation becoming more diverse and inclusive. However, there are a number of steps and “nudges” that can be taken to move towards inclusive talent management.

Research limitations/implications

The authors have made every effort to select organisations from different sectors and regions but recognise that there will be many other examples of good practice elsewhere.

Practical implications

The authors believe that the examples described in the article can be applied in all organisations but will depend on the active support of its leaders and the extent to which they live the values of the company.

Originality/value

The relevance of the themes of diversity and inclusion has become a strategic business priority as organisations recognise the value that having a diverse workforce contributes to achieving their objectives.

Details

Strategic HR Review, vol. 15 no. 5
Type: Research Article
ISSN: 1475-4398

Keywords

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