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Article
Publication date: 13 April 2015

Antonella La Rocca

1052

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IMP Journal, vol. 9 no. 1
Type: Research Article
ISSN: 2059-1403

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Book part
Publication date: 26 August 2010

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Organizational Culture, Business-to-Business Relationships, and Interfirm Networks
Type: Book
ISBN: 978-0-85724-306-5

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Publication date: 24 August 2011

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Interfirm Networks: Theory, Strategy, and Behavior
Type: Book
ISBN: 978-1-78052-024-7

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Article
Publication date: 6 April 2010

Phil Harris and Andrew Lock

796

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European Journal of Marketing, vol. 44 no. 3/4
Type: Research Article
ISSN: 0309-0566

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Book part
Publication date: 16 April 2012

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Business-to-Business Marketing Management: Strategies, Cases, and Solutions
Type: Book
ISBN: 978-1-78052-576-1

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Book part
Publication date: 11 June 2009

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Business-To-Business Brand Management: Theory, Research and Executivecase Study Exercises
Type: Book
ISBN: 978-1-84855-671-3

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Book part
Publication date: 1 November 2008

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Creating and managing superior customer value
Type: Book
ISBN: 978-1-84855-173-2

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Book part
Publication date: 1 November 2008

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Creating and managing superior customer value
Type: Book
ISBN: 978-1-84855-173-2

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Article
Publication date: 18 September 2009

Peter A.C. Smith

2983

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The Learning Organization, vol. 16 no. 6
Type: Research Article
ISSN: 0969-6474

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Article
Publication date: 3 August 2010

Linda D. Peters and Andrew D. Pressey

1025

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Journal of Business & Industrial Marketing, vol. 25 no. 6
Type: Research Article
ISSN: 0885-8624

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