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Diagrams are ubiquitous in economics and are uncontestably among the most used, if not the most important workhorses of economists, though they come in many forms. This essay examines the different uses of graphs and diagrams in the pioneering work of two Victorian economists, Stanley Jevons and Alfred Marshall. We stress the difference between their use as representations and as visual reasoning tools, a difference that became obscured in the twentieth century with the rise of econometrics.

This case was developed through interviews with Brooke Cooper, Dr. Charles Steinberg and others at the WooSox, as well as a thorough analysis of the Worcester Red Sox’s social media and company websites.

The purpose of this marketing case study is to This case focuses on understanding the process involved in conceptualizing and developing a marketing plan and strategy, and the ability to define and articulate the importance of BRAND in a marketing context.

The Pawtucket Red Sox relocated to Worcester, Massachusetts in Spring of 2019. The citizens of Worcester embraced their new team – the WooSox – as did many of the surrounding towns in Worcester County. The marketing arm of the WooSox worked tirelessly to develop a plan that included immersion in the cultures of the cities and towns within Worcester County; becoming a presence in their schools, businesses and community-based organizations; learning the priorities of the individual communities and supporting those needs; building a consistent, interactive and strong presence on social media; highlighting various interactions with their fan base; providing an outstanding experience at Polar Park; creating a loyal fan base ultimately driving ticket and merchandise sales and cultivating new fans to experience Polar Park; and understanding that word of mouth is the best form of marketing. The WooSox leadership team understood the need to expand its reach into new markets. In this case, the marketing team has been charged with exploring the Western Massachusetts region as a potential growth opportunity. The WooSox have a strong brand in the greater Worcester County area – but can they travel 60–90 min west and establish the same presence?

This case was written for undergraduate-level Marketing Principles or Sport Marketing courses.

The purpose of this article is to describe the ongoing process of weeding, streamlining, and transforming a very large, print‐based reference collection at the University of Louisville's William F. Ekstrom Library, focusing in particular on the various issues involved in developing a more timely, focused, and electronic‐oriented collection.

Over the years, the Ekstrom Library reference collection evolved into a large, neglected, print‐based collection that ignored current space needs and user preferences for digital sources. To address this, the reference department developed a new, cooperative approach to reference collection development and weeding to improve the user experience and address serious space issues.

To achieve a more usable reference collection, the reference department needed to rethink the philosophy behind the collection and completely rewrite the collection development policy. These changes have facilitated the creation of a smaller, more user‐friendly collection that embraces the digital environment.

The article highlights problems and approaches to refocusing a reference collection in a time of transition, as physical library spaces continue to evolve and the value of a traditional reference collection appears increasingly uncertain.

A major event which is likely to have a considerable impact on engineering libraries and librarians is the inauguration (January 1, 1980) of the American Association of Engineering Societies (AAES), which, as a central organization representing the engineering profession, will now consolidate and augment the work hitherto handled by the Engineers Joint Council, Engineering Council for Professional Development and Association for Cooperation in Engineering. This is primarily looked upon as a device to enable engineering societies to communicate with each other more effectively. A unique feature of the AAES will be one of its autonomous groups, the Accreditation Commission for Engineering and Technology (ACET). The collection and dissemination of data on matters like engineering manpower and continuing education, until now handled by bodies like the EJC, will be entrusted to ACET.