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This paper explores the symbolic meanings that children of elementary school age attach to souvenirs from different types of vacation destinations. Data from interviews and pictorial projectives illustrate the meaning of souvenirs for children, including how children skillfully use souvenirs in their everyday lives and how they interpret souvenirs as symbols of people, places, and experiences. More specifically, the interview data reveal the meanings attached to souvenirs which are possessed, including how souvenirs are clearly distinguished from other objects which are possessed and how they are used for their contemplation and action value, for their communicative properties, and to provide continuity across time and place. In addition, the data from pictorial projectives reveal the latent motives of souvenir acquisition as well as how different types of places lead to different types of souvenir choices. Thus, the paper demonstrates the many layers of meaning associated with souvenirs in both acquisition and consumption processes and provides evidence that the meanings between children, places, and objects are inextricably linked.

Creating memorable tourism experiences (MTE) is vital to obtain sustained tourism visits. In the digital era, infusions of various digital technologies in tourism services without admitting tourist emotions could jeopardize the experience. Drawing from a Service-Dominant Logic (S-DL) perspective, this study explains the complexity of digital tourism experience in the service system view, highlighting the importance of emotions as resources. It is composed of actors' orchestrations, connected by shared emotions, and enabled by sensory stimuli facilitated by the digital tourism ecosystem throughout the tourism journey. This study proposes a Memorable Digital Tourism Experience (MDTE) framework by identifying the focal actors, recognizing the emotions, and determining the moderating role of sensory stimuli enabled by various novel technologies. At last, several agenda and practical guidelines are proposed on how to operationalize the framework and different methodologies to explore Memorable Digital Tourism Experience.

Mass-market production of souvenirs, their disposability and their mixed up, interpretive styling may detach the tourist from the actual experience. Conversely, it is the personal relationship that is formed between the tourist and the souvenir that makes the object authentic. The personalization of souvenirs, through 3D printing, offers opportunities for a different approach to manufacturing that influences notions of authenticity. In this way, it is possible to escape the serial reproduction of culture, engage tourists in the creation of meaning, and (re)frame the connections among them, their visited places, and their souvenirs. This chapter considers how the personalization of souvenirs through 3D printing technologies challenges and redefines existing notions of authenticity in touristic consumption.

Purpose – This study examines the meaning of shopping for Taiwanese students visiting England. It asks how this activity takes place, what purposes it serves for the students, and how the resulting purchases make meaning for the students once they return to Taiwan.

Methodology/approach – The study is ethnographic, involving observation and interviews in England as well as visual elicitation and interviews with the students once they returned to Taiwan and also some time later.

Findings – Shopping for souvenirs in England is found to be part of the process by which young Taiwanese tourists come to understand cultural differences. It is also a part of the process by which these students fulfill social obligations to those family members who have largely funded their trips. It is also a way of engaging with locals through the medium and excuse of shopping. Both the items selected and the memories they encode form thesomewhat stereotypical condensations of the experience of going abroad to “The West.”

Research limitations/implications (if applicable) – Those studied represent a young group with limited prior travel experience. Their retrospective recollections are subject to some distortion, although this is a part of the normal process of remembering.

Practical implications (if applicable) – For those planning foreign educational exchange programs, the critical role of shopping in this process should not be neglected.

Originality/value of paper – The researcher accompanied the students on their trip to England and also followed up with them once they returned home to Taiwan. This produced a rare insight into the process of tourist meaning-making during and after their trip abroad.

This chapter offers a deeper understanding of the symbols and meanings attached to tourists’ special possessions as well as of the functions they fulfill in contemporary consumption. Nineteen informants have been interviewed and observed at home in a naturalistic interpretive perspective. Interview transcripts, field notes, and pictorial material were analyzed and interpreted through the grounded theory approach. This results in a new typology of symbolic souvenirs including touristic trinkets, destination stereotypes, paper mementoes, and picked-up objects. Such a typology relates to four major functions souvenirs may fulfill in terms of meanings and identity construction, that is, categorization, self-expression, connectedness, and self-creation.

Shopping is an activity that is central to the tourism experience. It is also an important source of employment and often generates significant revenue for the public sector. For the retail to function effectively, retailers need to understand the needs of their customers and update their range of goods as demand changes. If the retail sector fails to recognise changing demand patterns, consumer gaps will emerge as has been the case on Norfolk Island. In this case, the consumer gap has emerged because the destination has failed to recognise that the generational membership of its seniors market has shifted from the Builders generation to the Baby boomer generation. The problem has been made in worse on Norfolk Island because the government derives a significant proportion of its tax revenue from a 10% tax on the sales of goods. This chapter examines the extent of the consumer gap in the retail sector and finds that it can only be redressed by a rejuvenation of the Island's shopping sector.

This paper explores why and how Japanese tourists travel in their home country. This work uses in-depth interviews and focus group interviews as its study design. Nature is an important aspect of Japanese life, and the meaning and use of nature include spiritual and bodily purification. Furthermore, Japanese domestic nature-based travels are strongly linked to self-identity and self-presentation, in that the Japanese travel not only for the sake of enjoyment, but also to a large extent as an instrument for learning, sharing and communing. The results are discussed in terms of theoretical contributions and practical applications.

This chapter explores how department stores came at the end of the 19th century to be at the origin of what is now called “fashion tourism.” Contributing to a new “geography of commerce,” it highlights the role of the space of the department store both as a place of conspicuous fashion consumption and tourism. Further, it demonstrates how Parisian department stores helped consolidate Paris's place as the capital of fashion and luxury. Far from being only places to buy the latest in fashion, the latter became indeed a symbol as quintessentially Parisian as the Eiffel Tower and as necessary to visit for the “Paris experience.”

Giambattista Piranesi's disturbing images of fantasy prisons set out in his Carceri d'Invenzione have had a profound impact on cultural sensibilities. The chapter explores Piranesi's distinctive visual language and situates it in an eighteenth-century penchant for ruins and what they might signify. The macabre fantasy structures bear little relation to actually existing prison buildings, but they do herald a new aesthetic combining both terror and beauty to sublime effect. The chapter examines the relationships between narrative and visual methods by considering that scholarship in art history which has sought to address the relationships between ‘word’ and ‘image’.

Much of it belongs to what was once the ‘new art history’ in the 1970s, and which had become critical of how conventional approaches in the discipline had tended to see art as the visualisation of narrative. For example, Norman Bryson's (1981) study of French painting in the Ancien Régime explored the relationships between ‘word’ and ‘image’ by examining the kind of stories pictures tell, drawing a distinction between the ‘discursive’ aspects of an image (posing questions on visual art's language-like qualities and relationships to written text) and those ‘figural’ features that place the image as primarily a visual experience – it's ‘being-as-image’ – that is entirely independent of language.

The focus on language is symptomatic of the ‘linguistic turn’ that has had such a profound influence on intellectual thought since the 1960s, and this chapter will concentrate on one strand in it. In particular, it will introduce the approach Jacques Derrida developed and defined as ‘deconstruction’, which in some important respects revealed the limitations of language, and seeks to create the effects of ‘decentring’ by highlighting how signification is a complex, often duplicitous, process. The chapter then situates Piranesi's images in an account of landscape, not least since he was a leading exponent of the veduta (a faithful representation of an actual urban or rural view) that had achieved the status of a distinctive and popular genre by the eighteenth century.