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Purpose – This contribution draws on the processually proceeding historico-genetic theory developed by Günter Dux, in order to reconstruct the emergence of normativity as a central mode of human social organization from nonnormatively ordered prehuman societies.

Design/methodology/approach – In the first step, some of the most important premises and core arguments of historico-genetic theory are being explicated, as well as its conception of society. These are then illustrated with reference to the socio-genesis of normativity and of morality as a special kind of normativity. The chapter concludes with an attempt to evaluate the productiveness of historico-genetically oriented explanations.

Findings – According to sociological accounts, only human beings are able to develop mentally construed sociocultural forms and worlds, which are mediated through thought and language, and stabilized and secured by means of normativity. For the modern, natural scientifically shaped antimetaphysical understanding of the world, however, the normative constitution of human social forms of cultural organization as a distinguishing mark of the conditio humana can only be understood as a successor organization to a natural-historical precursor.

Originality/value – This chapter introduces the theoretical perspective of contemporary German social theorist Günter Dux to English-speaking readers, and provides a critical assessment of his work.

Recent scholarship in neo-evolutionary sociology has rejected stage-models in favor of multilinear theories that shift the study of sociocultural change away from teleological arguments toward those that emphasize selection pressures and macrodynamics. The paper below adopts a neo-evolutionary frame to revisit one of the most epochal moments in human sociocultural evolution, the urban revolution (about 5,000 years ago in Mesopotamia, China, Egypt, and perhaps the Indus Valley) and the rise of the first political units. Shifting the analysis from conventional perspectives, this paper asks the question why the polity was the first autonomous institution besides kinship and what consequences did this have on the trajectory of the human societies, and more generally, human sociocultural evolution. By doing so, a slightly different historiography is presented in which institutional autonomy corresponds not with stages, but rather an historical “phasing” that emphasizes the role that institutional entrepreneurs have played in driving institutional evolution via structural opportunities and historical contingencies.

A synthesis of the various strands of macro-sociology that is commensurate with a more robust theory of evolutionary institutionalism.

Drawing from what may be conceived of as classical institutionalism and from neo-evolutionary sociology and other related traditions, this chapter endeavors to provide a general theory of evolutionary institutionalism as an overview of institutions and institutional autonomy (along with the underlying forces driving the process of autonomy), to present a theory of institutional evolution that delineates the relevant units of selection and evolution, the types of mechanisms that facilitate institutional evolution, and a typology of the sources of variation.

The chapter constitutes the attempt to provide a theoretical framework intended to engender an improved historical-comparative institutionalism inspired by the works of Max Weber and Herbert Spencer.

The purpose of the theoretical framework presented should not be misconstrued as a general, “grand” theory for the discipline of the sociology as a whole, but rather understood as the model of a common vocabulary for sociologists interested in macro-sociology, institutions, and socio-cultural evolution designed to complement other available models.

As a synthesis, the originality of the theoretical framework presented lies in (1) elucidation of the idea that institutional autonomy as the “master” process of institutional evolution, (2) more precise delineation of the link between meso-level institutional entrepreneurs and institutional evolution, and (3) combination of a body of complementary – yet often loosely linked – bodies of scholarship.

Entrepreneurship involves complex interactions between individuals and environments but there is little research on these dynamics. We address this gap by conducting an inductive qualitative study of entrepreneurs in the exclusive tourist destination of Tiradentes, Brazil. Tiradentes has a unique architectural, cultural, and economic heritage that serves as a unique sociocultural backdrop that influences entrepreneurs’ models of start-up thinking and action. Specifically, our investigation revealed that entrepreneurs’ backgrounds (native vs. nonnative) and social identities come together with the sociocultural fabric of the community in a way that moved them towards a “Joia” or “Bijuteria” orientation, each of which were associated with a distinct mindset. This diversity had implications for entrepreneurs’ conceptualizations of start-up models possible within the backdrop of Tiradentes sociocultural fabric and this influenced the actions entrepreneurs took such as the geographic location chosen for the business and the business practices used. We discovered that entrepreneurs favoring one orientation over another tended to occupy predictable physical and social positions in the community while also espousing similar values and perspectives. These results are used to elaborate the theory on the link between the external and internal explanation for entrepreneurial thinking and action. The net effect is new understanding regarding ways models of start-up thinking and action can be investigated.

This chapter aims to explore how supermarketization structure consumption of poor people and its sociocultural and moral consequences. In other words, this study expands the role of supermarketization in influencing consumer culture in Turkey.

An action research approach was used to analyze the in-depth interview data and field notes.

Before the supermarketization effect Turkish food retail industry was highly dominated by small, independent, and mostly family-owned single-location retailers: bakkal (neighborhood store which carries a wide range of both food and nonfood items with less than 100 square meters of floor space), manav (greengrocery), kasap (butcher), mandıra (dairy), fırın (bakery), and others. Bakkals – the focus of this research, make an analogy between the mushrooming of chain supermarkets and a cancerous tissue. The findings of this research reveal that not only in economic but also in social, moral, and cultural terms that these subaltern consumers cannot survive without bakkals.

The results of this research will provide some useful coping strategies for poverty confronting marketplace forces by reflecting on the grocery consumption patterns of subalterns. In addition, the findings will yield insights for unemployment among grocers by creating competitive advantage to maintain their existence against the influence of organized retailers.

Any contribution in poverty alleviation shall appease concerns about the role of poverty in fostering undesired consequences such as terrorism. Since poor consumers have scant resources and little education to develop a culture in more legitimized forms, it is likely that they become more vulnerable due to marketization effects on their sociocultural evolution.

Given the level of public interest in organized retailers and subaltern consumers, there has been surprisingly little research on both foreign- and domestic-organized retailers’ impact on traditional small size grocers and subaltern consumers. In addition, sociocultural and moral aspects of retailing and consequences of retailing activities, particularly, on subaltern consumers have not been fully explored.

Interpreting venture creation as a process of learning allows potential entrepreneurs to help themselves, and develop the skills and competences they required for business. The effectiveness of a learning-based approach to enterprise education is explored here. This study examines changing perceptions and performances of business students as they complete a new venture creation module. In this course, students are invited to interpret the start-up process as a process of learning, using an evolutionary metaphor. Several key findings were revealed. First, the evolutionary learning approach increased the self-efficacy of participants, as their self-belief and confidence in their ideas and abilities increased over the course of the module. This increase was even more pronounced within a sub-group who started their businesses within six months of completion of the course. Second, by adopting the ‘learning to evolve’ approach, participants increasingly focused changes made to their ideas on marketing-related issues. The more the individual focused on marketing as a source of change, the better the improvement in quality of the idea. This research has implications for enterprise educators and practicing entrepreneurs. When one shifts the focus of attention to the external world, and when changes are driven by signals from that external world, the quality of emerging opportunities is enhanced. Moreover, self-efficacy increases as nascent entrepreneurs gain confidence and self-belief both in their ideas, and the skills needed to make them happen. The shift in perspective towards the external market is the key driver in triggering the entrepreneurial process. The approach thus promotes the notion that the entrepreneurship option is open to all who can ‘learn to evolve’.

My main point is that the 1920s Chicago School got its scholastic or school-like quality primarily from its notion of what a human being is, from its social psychology, and only secondarily from its sociology. These sociologists developed the novel idea that humans are constituted by symbolic or cultural elements, not biological forces or instincts. They applied Franz Boas's discovery of culture to human nature and the self. In particular, they showed that ethnic groups and their subcultures are not biologically determined or driven by fixed instincts. In the 1910s and 1920s, the Americanization movement held that ethnic groups could be ranked on how intelligent, how criminal, and therefore how fit for democracy they were. This powerful movement, the extreme wing of which was lead by the Northern Ku Klux Klan, advocated different levels of citizenship for different ethnic groups. The Chicago sociologists spear-headed the idea that humans have a universal nature, are all the same ontologically, and therefore all the same morally and legally. In this way, they strengthened the foundations of civil liberties. The Chicago professors advanced their position in a quiet, low-keyed manner, the avoidance of open political controversy being the academic style of the time. Their position was nevertheless quite potent and effective. The actual sociology of the school, also quite important, was largely an expression of the democratic social psychology. In addition, the sociology was dignified and elevated by the moral capital of their theory of human nature.

Dispersed multinational teams include people from multiple nations, some of whom are not collocated. In a knowledge economy, such teams must locate, store, allocate, and retrieve knowledge. Three central questions are: (a) How can dispersed multinational teams manage knowledge resource flows? (b) What factors influence knowledge resource distribution in these teams? and (c) How do dispersed multinational teams evolve over time? This chapter examines knowledge resource sharing in multinational teams through three theoretical lenses: transactive memory theory, collective action theory, and evolutionary theory, and concludes with practical suggestions for managing dispersed multinational teams that are derived from these three theoretical lenses.