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1 – 10 of over 3000
Article
Publication date: 4 August 2022

Jenny Chen and Helena D. Cooper-Thomas

Being different from others can be stressful, and this may be especially salient for newcomers during organizational socialization when they may be expected to fit in. Thus…

Abstract

Purpose

Being different from others can be stressful, and this may be especially salient for newcomers during organizational socialization when they may be expected to fit in. Thus, drawing on conservation of resources theory, the authors examine the effects of newcomers' individual differentiation on their subsequent emotional exhaustion.

Design/methodology/approach

The authors test a multiple mediation model with data from 161 UK graduates collected at three times using structural equation modeling.

Findings

The results largely support the hypotheses, identifying individual differentiation as a motivational resource associated with the proactive behavior of changing work procedures. In turn, changing work procedures links with the personal resource of positive affect, which facilitates the relational resource of social acceptance and predicts lower emotional exhaustion. Individual differentiation predicts lower social acceptance also, but not via monitoring as anticipated.

Originality/value

The results provide novel insights into the effects of individual differentiation on emotional exhaustion in the context of organizational socialization. The study highlights that, while newcomers high in individual differentiation face depletion of the relational resource of social acceptance, they can still adjust well and avoid emotional exhaustion through changing work procedures to foster positive affect.

Details

Evidence-based HRM: a Global Forum for Empirical Scholarship, vol. 11 no. 2
Type: Research Article
ISSN: 2049-3983

Keywords

Open Access
Article
Publication date: 11 October 2023

Shahid Khan, Sumaira Rehman and Uzma Kashif

This research aimed to investigate the mediating role of social media engagement in the relationship between differentiation-oriented content and purchase intentions…

Abstract

Purpose

This research aimed to investigate the mediating role of social media engagement in the relationship between differentiation-oriented content and purchase intentions. Additionally, this research studies the moderating impact of entrepreneurial social media skills in the relationship between social media engagement and purchase intentions.

Design/methodology/approach

The research proposes a positivist research philosophy, deductive research approach and survey research strategy. Data were collected from followers of social media pages of small and medium businesses operating in the fields of groceries, food items, apparel and supplies in Pakistan. Respondents were selected randomly. The descriptive statistics were calculated first, followed by reliability and validity analysis as part of the measurement model. Finally, mediation and moderation analyses were run by using structural equation modeling.

Findings

Results of the study confirm that differentiation-oriented content has a positive relationship with purchase intentions and social media engagement mediates this relationship. Results further confirm that the social media skills of entrepreneurs moderate the relationship between social media engagement and purchase intentions.

Practical implications

From a practical point of view, this study will potentially help entrepreneurs in Pakistan unveil the undiscovered potential of social media and understand the importance of social media marketing campaigns in crisis situations. It will unlock the importance of entrepreneurial training and development to better adapt to the dynamic and vibrant world of social media.

Originality/value

This is the first study that investigates the relationship between differentiation-oriented content and purchase intentions. Additionally, the current study adds to existing knowledge by proposing entrepreneurial social media skills as moderators in the relationship of social media engagement with purchase intentions.

Details

South Asian Journal of Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2719-2377

Keywords

Article
Publication date: 31 January 2024

Idrees Waris, Norazah Mohd Suki, Adeel Ahmed and Waseem Barkat

Environmental issues have triggered the need for sustainable behavior around the globe. The tourism industry’s rapid growth also contributes to environmental degradation through…

Abstract

Purpose

Environmental issues have triggered the need for sustainable behavior around the globe. The tourism industry’s rapid growth also contributes to environmental degradation through natural resource depletion and excess water and energy utilization. Based on social identity theory, this study aims to assess the impact of environmental corporate social responsibility initiatives on green customers’ citizenship behavior. Furthermore, the study assesses the mediating effects of green trust, customer–company identification and green image.

Design/methodology/approach

This study is a quantitative approach, and purposive sampling technique was used to collect the data from the hotels’ customers from northern areas of Pakistan. This study used partial least square-structural equation modeling to analyze the data of 426 customers.

Findings

The study’s findings show that environmental corporate social responsibility initiatives significantly impact green customers’ citizenship behavior, green trust, customer–company identification and green corporate image. However, the relationship between green corporate image and green customers’ citizenship behavior was insignificant. Furthermore, the study’s results revealed that green trust and customer–company identification partially mediate between environmental corporate social responsibility initiatives and green customers’ citizenship behavior.

Practical implications

The findings suggest that hotels’ environmental corporate social responsibility initiatives improve green customer citizenship behavior, green trust and enhance customer–company identification. Therefore, hotel industry managers should consider reinforcing existing environmental corporate social responsibility initiatives and make further efforts to highlight the importance of such initiatives for environmental sustainability, which ultimately affects customers’ green customer citizenship behavior.

Originality/value

This research developed a novel framework to understand green customers’ citizenship behavior in the tourism industry. It extended the literature on environmental corporate social responsibility initiatives and green customers’ citizenship behavior. In addition, the research adds value by confirming the significant direct and mediating role of customer–company identification in tourism industry context.

Details

Social Responsibility Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 2 April 2024

Fatima Saeed Al-Dhuhouri, Faridahwati Mohd-Shamsudin and Shaker Bani-Melhem

The literature on workplace ostracism lacks the integration of the antecedents and consequences of ostracism in a single study, hindering a holistic picture of how perceived…

Abstract

Purpose

The literature on workplace ostracism lacks the integration of the antecedents and consequences of ostracism in a single study, hindering a holistic picture of how perceived workplace ostracism (PWO) emerges and subsequently hampering theoretical development and practical intervention. Based on this critical gap, we examine the effect of person-organization unfit and interpersonal distrust as potential antecedents of PWO, which we propose to affect employee silence. Furthermore, we highlight PWO as a mediator linking interpersonal distrust and person-organization unfit to employee silence. In addition, we further investigate the boundary condition of ethical leadership to address when the effect of PWO on employee silence can be potentially mitigated.

Design/methodology/approach

Survey data were collected from 242 service industry employees in the United Arab Emirates, and analyzed using PLS-SEM.

Findings

Both person-organization unfit and interpersonal distrust lead to PWO, increasing employee silence. Feeling ostracized serves as a mediator, linking interpersonal distrust and person-organization unfit to employee silence. Ethical leadership moderates this, reducing the ostracism’s impact on silence, showcasing its value in mitigating harmful workplace dynamics.

Practical implications

The study is useful for organizations and managers as it illustrates the causes and consequence of PWO and provides practical solutions.

Originality/value

This study is one of the scarce endeavors to holistically investigate workplace ostracism by testing its antecedents and consequence in a single model. Furthermore, it explores person-organization unfit as a novel antecedent of PWO.

Details

International Journal of Organization Theory & Behavior, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1093-4537

Keywords

Article
Publication date: 15 January 2024

Villy Abraham

A growing body of research suggests the detrimental impact animosity will likely have on destination image and intentions to visit. The purpose of this study is to conduct a…

Abstract

Purpose

A growing body of research suggests the detrimental impact animosity will likely have on destination image and intentions to visit. The purpose of this study is to conduct a state-of-the-art literature review to account for observed mixed findings by putting forth research propositions to be tested in future studies. This paper also aims to develop a future research agenda based on gaps identified in the literature.

Design/methodology/approach

A systematic quantitative method is adopted to review the consumer animosity literature published in tourism journals.

Findings

This paper identifies several gaps in the literature and suggests several avenues for future research.

Originality/value

To the best of the author’s knowledge, this paper is the first to conduct a state-of-the-art review of the literature dating back to the seminal consumer animosity research conducted in a tourist setting in 2014.

目的

越来越多的研究表明, 敌意可能会对目的地形象和访问意图产生不利影响。本文的主要目的是进行先进的文献综述, 通过提出在未来研究中测试的研究命题来解释观察到的混合结果。本文还旨在根据文献中发现的空白制定未来的研究议程。

设计/方法论/途径

采用系统的定量方法来回顾旅游期刊上发表的消费者敌意文献。

研究结果

本文指出了文献中的几个空白, 并提出了未来研究的几个方向。

原创性/价值

据作者所知, 本文是第一篇自 2014 年在旅游学科中进行的开创性消费者敌意研究以来的文献回顾。

Objetivo

Un número creciente de investigaciones sugiere el impacto perjudicial que probablemente tendrá la animadversión en la imagen de los destinos y en las intenciones de visitarlos. El objetivo principal del presente ensayo es llevar a cabo una revisión bibliográfica actualizada que refleje los resultados mixtos observados, planteando propuestas de investigación que se pondrán a prueba en futuros estudios. El ensayo también pretende desarrollar una futura agenda de investigación basada en las lagunas identificadas en la bibliografía.

Diseño/metodología/enfoque

se adopta un método cuantitativo sistemático para revisar la literatura sobre la animadversión de los consumidores publicada en revistas de turismo.

Resultados

El ensayo identifica varias lagunas en la bibliografía y sugiere varias vías para futuras investigaciones.

Originalidad/valor

Hasta donde sabe el autor, este ensayo es el primero que realiza una revisión actualizada de la bibliografía que se remonta a la investigación seminal sobre la animadversión del consumidor realizada en un entorno turístico en 2014.

Article
Publication date: 21 July 2023

Moataz Elmassri, Cemil Kuzey, Ali Uyar and Abdullah S. Karaman

This study aims to examine the effect of corporate social responsibility (CSR) adoption on differentiation and cost leadership strategies and how governance structure moderates…

Abstract

Purpose

This study aims to examine the effect of corporate social responsibility (CSR) adoption on differentiation and cost leadership strategies and how governance structure moderates this CSR–strategy relationship.

Design/methodology/approach

The study data were retrieved from Thomson Reuters for non-financial firms between 2013 and 2019, and a fixed-effects panel regression analysis was executed.

Findings

The results indicate that CSR fosters cost leadership strategy but weakens differentiation strategy. This result supports the value generation school for cost leaders but also confirms the agency theory perspective for differentiators. Moreover, the governance structure does not moderate the relationship between a firm's CSR engagement and its business strategy, which implies a lack of corporate policies that concurrently consider both its CSR investment and strategies.

Research limitations/implications

The findings of this study imply that cost leaders can integrate CSR practices into their business strategy and use their CSR engagement to increase their competitive position by stimulating cost efficiency and creating greater turnover. On the contrary, for differentiators, there is a trade-off between environmental and social engagement and business strategies. Thus, they are advised to enrich their unique product development abilities through the integration of environmental and social practices and reinforce their competitive position by addressing stakeholders' interests. The practical implication of the moderation analysis is that there is no rooted corporate policy behind the connection between CSR and firm strategy for both cost leaders and differentiators, which constitutes a missing link.

Originality/value

The findings of this study are of critical importance for firms, offering justification for the integration of two vital perspectives: social and environmental sustainability and financial sustainability. The moderating effect of governance performance tests the upper echelon's role in maintaining both sustainability perspectives concurrently and strengthening the legitimacy of the firms in society. Although maintaining a business strategy is important for shareholders' interests, pursuing a social and environmental sustainability strategy is crucial for meeting the expectations of all stakeholders.

Details

Management Decision, vol. 61 no. 10
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 18 April 2023

Subodh Singh and Sabyasachi Sinha

This paper aims to explore the effect of gender diversity and female empowerment on a firm’s exploration and exploitation capabilities.

Abstract

Purpose

This paper aims to explore the effect of gender diversity and female empowerment on a firm’s exploration and exploitation capabilities.

Design/methodology/approach

This is an empirical paper. This study investigated the research question in this paper using data on UK Financial Times Stock Exchange 100 firms and OLS regression analysis.

Findings

This study found a positive association between senior management gender diversity in the workforce and exploitation and exploration capabilities. Also, female empowerment positively moderates senior management gender diversity’s impact on exploration capability.

Practical implications

This study advises firms aspiring ambidextrous to establish gender diversity – especially at the senior management level – and focus on female empowerment in their organisations.

Originality/value

This paper argued for the role of females in making the organisations ambidextrous by impacting both exploitation and exploration capabilities, which did not receive adequate research attention to date.

Details

European Business Review, vol. 35 no. 4
Type: Research Article
ISSN: 0955-534X

Keywords

Article
Publication date: 18 March 2024

Rajat Roy, Fazlul K. Rabbanee, Diana Awad and Vishal Mehrotra

This study aims to investigate the fit of a promotion (prevention) focus with malicious (benign) envy and how this fit influences positive and negative behaviours, depending on…

Abstract

Purpose

This study aims to investigate the fit of a promotion (prevention) focus with malicious (benign) envy and how this fit influences positive and negative behaviours, depending on the context.

Design/methodology/approach

Four empirical studies (two laboratory and two online experiments) were used to test key hypotheses. Study 1 manipulated regulatory focus and envy in a job application setting with university students. Study 2 engaged similar manipulations in a social media setting. Studies 3 and 4 extended the regulatory focus and envy manipulations to the general population in pay-what-you-want (PWYW) and pay-it-forward (PIF) restaurant contexts.

Findings

The findings showed that a promotion (prevention) focus fits with the emotion of malicious (benign) envy. In the social media context, promotion and prevention foci demonstrated negative behaviour, including unfollowing the envied person, when combined with malicious and benign envy. In the PWYW and PIF contexts, combining envy with a specific type of regulatory focus encouraged both positive and negative behaviours through influencing payments.

Research limitations/implications

Future research could validate and extend this study’s findings with different product/service categories, cross-cultural samples and research methods such as field experiments.

Practical implications

The four studies’ findings will assist managers in formulating marketing strategies to enhance their positioning of target products/services, possibly leading to higher prices for PWYW and PIF businesses.

Originality/value

The conceptual model is novel as, to the best of the authors’ knowledge, no prior research has proposed and tested the fit between envy type and regulatory foci.

Details

European Journal of Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 1 September 2022

Huda Khan

This article illustrates how, during the COVID-19 pandemic, emerging market exporting firms can adopt differentiation strategies using composition-based capabilities, which, in…

Abstract

Purpose

This article illustrates how, during the COVID-19 pandemic, emerging market exporting firms can adopt differentiation strategies using composition-based capabilities, which, in turn, will enable them to strengthen their images and market shares, i.e. their strategic marketing performance in advanced markets.

Design/methodology/approach

This study is based on survey data obtained from 86 Pakistani firms exporting to advanced economies.

Findings

The study found that compositional collaboration capabilities positively influence the differentiation strategies and strategic marketing performance of emerging market exporting firms conducting business in advanced host markets. Furthermore, the findings indicate that differentiation strategies mediate the influence of compositional collaboration capabilities on the strategic marketing performance of these firms.

Originality/value

By taking a new compositional based theoretical perspective, this study examined the underexplored phenomenon of how emerging market firms can differentiate their offerings in advanced export markets in order to achieve a better strategic performance during external shocks such as the COVID-19 pandemic. Given that export growth is a strategic priority for many emerging markets, including Pakistan, due to their substantial trade deficits, this study provides important contributions from both the theoretical and practical perspectives.

Details

International Marketing Review, vol. 40 no. 5
Type: Research Article
ISSN: 0265-1335

Keywords

Article
Publication date: 10 October 2022

Kamal Hossain, Ahmad Sufian Che Abdullah, Mohd Abd Wahab Fatoni Mohd Balwi, Asmuliadi Lubis, Noor Azlinna Azizan, Mohammad Nurul Alam and Azni Zarina Taha

This study aims to examine the effect of entrepreneurial orientation (EO) on the export performance of apparel small- and medium-sized enterprises (SMEs) and the role of multiple…

1082

Abstract

Purpose

This study aims to examine the effect of entrepreneurial orientation (EO) on the export performance of apparel small- and medium-sized enterprises (SMEs) and the role of multiple differentiation strategy as a mediation effect between their relationships. It has also investigated the moderation impact of export market category between EO and performance relationship. The multiple differentiation strategy comprises the product (PDD), customer (CTD), service (SVD) and brand (BDD) differentiations.

Design/methodology/approach

A cross-sectional survey was carried out by providing a questionnaire to senior managers and owners of the apparel SMEs from the developed and developing markets exporters. The primary data of 550 was treated by the partial least squares-structural equation modelling) technique for final analysis.

Findings

The study revealed EO’s positive and significant effect on SMEs’ export performance. The study has found the mediation effect of product, customer and brand differentiation strategies between EO and export performance relationships from the mediation analysis. In contrast, service differentiation has found no mediation effect. However, the moderation effect (export market category) has revealed an insignificant effect between EO and performance association.

Research limitations/implications

The findings of this study are based on one country data analysis. This study has been conducted in the SMEs of the apparel industry in Bangladesh, considering only owners and senior-level managers of the firms.

Originality/value

This research has drawn the attention of managers/owners to EO and multiple differentiation strategies enhancing export performance from the developing country context, such as Bangladesh. Multiple differentiation as a competitive strategy is the pioneer application of mediating effect between EO and export performance relationships. Moreover, this research has investigated the effect of the export market category as a moderator. Dearth research has applied the export market category to investigate the moderation effect between EO-performance models. Therefore, current research has theoretical and practical contributions to the international entrepreneurship and strategic management literature.

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