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The purpose of this paper is to raise awareness among tourism and business scholars and professionals to avoid using socially constructed academic artifacts (such as “Silaturrahim”), which do not describe their real meanings but reflect false realities constructed by scholars over a period of time. In the last decade, academic research on identifying false information has played a significant role to raise awareness among electronic and social media users so that they may distinguish between false and true reality. In contrast, studies on misleading devices, such as false information reporting and citations in published academic literature, and their pejorative consequences are rare and scant. This paper, therefore, viewed the underexamined and relatively obscure issues of false information reporting and citations in published business and tourism research by highlighting a wrongly perceived concept “Silaturrahim” from the theoretical lens of social constructionism. It has been established that factors like false information, false information citation chains and falsely attributed meanings of academic artifacts pave the way for myths and urban legends which in turn formulate socially constructed academic artifacts. These artifacts are impulsively entrusted by the academic community but, in reality, their meanings are socially constructed, therefore, represent false realities. This paper calls the experts to invest their time and efforts to further explore the proposed concepts of “academic social construction” and “academic social artifacts.” Lastly, it is suggested to develop strategies to minimize or eradicate the dreadful psychological impacts of “academic social construction” on academic communities.

The purpose of this study is to investigate the gendered ideas and ideals attached to an imagined ideal Entrepreneur in a post-industrial rural community in Sweden. While research has not yet clearly explained how the ideal entrepreneur is constructed, the result, i.e. the gendered representations of entrepreneurs, is well-researched. Previous results indicate a prevalent portrayal of entrepreneurship as a predominantly masculine construct characterised by qualities such as self-made success, confidence and assertiveness.

Ethnographic fieldwork was conducted in a community that is attempting to re-brand itself through garden tourism. Through inductive reasoning, this study analyses the gendered ideas and ideals regarding the community’s imagined ideal Entrepreneur who is to help the community solve its problems.

This study finds that the community forges the Entrepreneur into an imagined masculine ideal as holy, a saviour and a god and is replacing its historical masculine ironmaster with a masculine Entrepreneur. This study develops forging as a metaphor for the construction of the masculine ideal Entrepreneur, giving the community, rather than the entrepreneur himself, a voice as constructors. From social constructionism, this study emphasises how gendered ideas and ideals are shaped not only by the individual realities but more so in the reciprocal process by the realities of others.

The metaphor of forging adds an innovative theoretical dimension to the feminist constructionist approach and suggests focusing on how the “maleness” of entrepreneurship is produced and reproduced in the local. Previously, light has been shed on how male entrepreneurs perform their identities collectively; the focus of this study is on the social construction of this envisioned Entrepreneur within a rural community. The development of forging thus contributes as a way of analysing entrepreneurship in place. The choice of an ethnographic study allowed the authors to be a part of the real-life world of community members, providing rich data to explore entrepreneurship and gender.