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Influencer marketing has become mainstream within a changing digital advertising landscape where social media and e-commerce are converging, raising consumer protection questions…
Both -- especially s-commerce -- look poised for significant growth as consumers turn to social media for product discovery and purchase, and businesses adapt to a retail channel…
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DOI: 10.1108/OXAN-DB282933
ISSN: 2633-304X
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The pandemic sped up the expansion of e-commerce worldwide. However, growth rates are now reverting from 26% in 2020 and 19% in 2021 towards rates closer to 10%. Shoppers still…
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DOI: 10.1108/OXAN-DB268281
ISSN: 2633-304X
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Indian regulations on social media.
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DOI: 10.1108/OXAN-DB242642
ISSN: 2633-304X
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Influencer marketing is part of the new US digital advertising landscape as the industry looks to cut through the proliferation of digital media while facing growing privacy…
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DOI: 10.1108/OXAN-DB273518
ISSN: 2633-304X
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The value is expected to increase to USD146bn by 2025, growing at an average of 20% per year. Such projections cast a sharp spotlight on Indonesia’s regulatory framework for the…
Augmented reality, big data analytics, 3D modeling, and connected devices are notable examples of new technologies that are already being used by the industry at different stages…
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DOI: 10.1108/OXAN-DB259173
ISSN: 2633-304X
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The surge of retail sales during the pandemic is fading as consumers again spend on services at the expense of goods, while persistently high inflation and rising interest rates…
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DOI: 10.1108/OXAN-DB278216
ISSN: 2633-304X
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Fentanyl is mainly produced by two Mexican cartels and smuggled into the United States, where dealers cut it with other illegal narcotics or use it to make fake prescription…
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DOI: 10.1108/OXAN-DB275130
ISSN: 2633-304X
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The same day, Canada's Privacy Commissioner announced an investigation into whether TikTok's data handling practices comply with national privacy laws. The two moves expand the…