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1 – 10 of over 18000
Article
Publication date: 4 February 2019

John Richard Thomas Bustard, Peter Bolan, Adrian Devine and Karise Hutchinson

The use of “special events” as an attractor for destinations in the smart tourism paradigm has been suggested as one element of an effective destination strategy. This study aims…

3271

Abstract

Purpose

The use of “special events” as an attractor for destinations in the smart tourism paradigm has been suggested as one element of an effective destination strategy. This study aims to create new understandings of this potentiality by exploring an event from a participant perspective in smart tourism contexts by creating a model integrating factors impacting the smart event experience.

Design/methodology/approach

The authors conducted five online focus groups by using Facebook secret groups to engage spectators of an international sports event. Discussions focussed on the digital event experience with particular reference to the event app. A subsequent interpretative phenomenological analysis facilitated the examination of how people make sense of this digital phenomenon and the impact on the overall event experience.

Findings

The findings demonstrate an increasing demand for real-time event integrative information, with more immersive and augmented experiences often sought by users. This has significant implications for the management of the digital event experience for all event stakeholders.

Research limitations/implications

This study is limited in its analysis of the smart event experience because of the use of a purposive sample from the International NW200 Event in Northern Ireland, which may limit the generalisability of research findings.

Originality/value

The study therefore, meets a critical gap in existent literature by providing the first event experience model in a smart tourism context and presenting the interlocking elements through the 4P’s (people, processes, personalisation and places) and 7R’s (rituals, realms, realities, renewal, review, relational and resourcing) of digital event experience.

Article
Publication date: 11 January 2022

Sang Soo Kim, Jin Yong Choi and Chulmo Koo

Among a wide array of information and communication technologies (ICTs) used to directly or indirectly support the mega events are reality boosting technologies and smart tourism…

Abstract

Purpose

Among a wide array of information and communication technologies (ICTs) used to directly or indirectly support the mega events are reality boosting technologies and smart tourism technologies. Building upon the halo effect, this study aims to explain the connection between satisfaction with ICTs used in mega event, national image and event participants’ future behavior.

Design/methodology/approach

The analyzed data included survey responses from 246 foreigners who visited PyeongChang as a visitor for the 2018 Winter Olympics.

Findings

The results showed that both reality boosting technologies and smart tourism technologies directly or indirectly influence overall experience satisfaction by way of transaction satisfaction. Furthermore, the two types of satisfaction were found to positively influence the national image of the host country, which consequently has a positive effect on visitors’ future behavior.

Originality/value

This study aimed to explore two different roles of ICTs in mega events by focusing more on the visitors who came to PyeongChang for the Olympics. The originality of this study lies in its attempt to examine the mechanisms in which visitors’ satisfaction from ICT-based experiences in mega events contributes to forming a positive image toward the host country.

研究目的

现实促进技术和智能旅游技术在各种 ICT中被广泛应用来直接或间接支持大型活动的。基于光环效应, 这项研究解释了对大型活动中使用的 ICT 的满意度, 国家形象, 活动参与者未来行为之间的联系。

研究设计/方法/途径

分析的数据包括 246 位在2018 年冬季奥运会访问平昌的外国游客。

研究发现

结果表明, 现实促进技术和智慧旅游技术通过直接或者间接方式接通过交易满意度影响整体体验满意度。此外, 研究发现两种类型的满意度均对东道国的国家形象形成产生积极影响, 从而对吸引未来访客的有正面影响。

研究原创性/价值

通过聚焦来平昌参加奥运会的游客, 本研究旨在探索信息通信技术在大型活动中的两种不同作用。本研究的原创性在于试图检验游客在大型活动中基于 ICT 的体验满意度对形成对东道国正面的国家形象的机制。

Article
Publication date: 21 February 2020

William Gerard Ryan, Alex Fenton, Wasim Ahmed and Phillip Scarf

The purpose of this research is to explore and define the digital maturity of events using the Industry 4.0 model (I4.0) to create a definition for Events 4.0 (E4.0) and to place…

3294

Abstract

Purpose

The purpose of this research is to explore and define the digital maturity of events using the Industry 4.0 model (I4.0) to create a definition for Events 4.0 (E4.0) and to place various relevant technologies on a scale of digital maturity.

Design/methodology/approach

In a mixed methods approach, we carried out a qualitative social media analysis and a quantitative survey of tourism and events academics. These surveys and the thorough literature review that preceded them allowed us to map the digital technologies used in events to levels of a digital maturity model.

Findings

We found that engagement with technology at events and delegate knowledge satisfactorily coexists for and across a number of different experiential levels. However, relative to I4.0, event research and the events industry appear to be digitally immature. At the top of the digital maturity scale, E4.0 might be defined as an event that is digitally managed; frequently upgrades its digital technology; fully integrates its communication systems; and optimizes digital operations and communication for event delivery, marketing, and customer experience. We expect E4.0 to drive further engagement with digital technologies and develop further research.

Originality/value

This study has responded to calls from the academic literature to provide a greater understanding of the digital maturity of events and how events engage with digital technology. Furthermore, the research is the first to introduce the concept of E4.0 into the academic literature. This work also provides insights for events practitioners which include the better understanding of the digital maturity of events and the widespread use of digital technology in event delivery.

Details

International Journal of Event and Festival Management, vol. 11 no. 1
Type: Research Article
ISSN: 1758-2954

Keywords

Book part
Publication date: 22 January 2024

Pinaz Tiwari

As the consumer-centric approach is evolving in the 21st century, especially in the post-COVID-19 era, people seek unique experiences. Adopting co-creation in promoting a…

Abstract

As the consumer-centric approach is evolving in the 21st century, especially in the post-COVID-19 era, people seek unique experiences. Adopting co-creation in promoting a destination implies involving tourists, stakeholders and organisers in creating value for a product or service. The innovative strategy of co-creating experiences encourages tourists' engagement, leading to destination promotion. Some notable examples of co-creation in tourism are gastronomic tours, virtual tours and travel guides. This chapter aims at the significance of co-creating experiences at events that lead to destination promotion. Co-creation of experiences at events brings the spotlight from the stage to the audience and is considered the future of the experience economy. The study presents a case study of Jal Mahotsav in Madhya Pradesh, India. The study highlights the multi-stakeholder approach adopted by the authorities to co-create the event experience.

Details

Future Tourism Trends Volume 1
Type: Book
ISBN: 978-1-83753-245-2

Keywords

Article
Publication date: 16 June 2021

Krzysztof Celuch

This research provides a bibliometric review of the state-of-the-art information and communication technologies (ICTs) in the context of events, and maps out an agenda for future…

1924

Abstract

Purpose

This research provides a bibliometric review of the state-of-the-art information and communication technologies (ICTs) in the context of events, and maps out an agenda for future directions on how innovations in the technological realm can help fostering sustainability in the events industry.

Design/methodology/approach

To explore the progress of ICTs and future applications in events, this study conducts a two-fold method of a bibliometric analysis and a modularity clustering technique based on 293 papers published in the last 30 years.

Findings

The findings offer a snapshot of the past progress to offer a glimpse into the future by formulating novel areas for research that merit attention. By interweaving the past, present and future towards sustainability, an agenda with four concrete areas for research is identified, including (1) virtual events, (2) the use of artificial intelligence, (3) big data technology, and (4) virtual reality and augmented reality in the events industry.

Originality/value

The current global challenges together with the rapid technological progress can particularly give rise to innovations in the technological sector. Through a bibliometric review of past research, this study offers a future research agenda of ICTs in the events sector in light of the Sustainable Development Goals. It contributes with a discussion on how to harvest the technological progress to create more sustainable events.

Details

International Journal of Event and Festival Management, vol. 12 no. 3
Type: Research Article
ISSN: 1758-2954

Keywords

Article
Publication date: 16 December 2022

Jovan Velroy Fernandes and Ewa Krolikowska

The purpose of this paper is to contribute to the conceptualisation of the festival customer experience by proposing a new framework based on three interrelated concepts: event…

1354

Abstract

Purpose

The purpose of this paper is to contribute to the conceptualisation of the festival customer experience by proposing a new framework based on three interrelated concepts: event design, social environment and digital environment.

Design/methodology/approach

The authors use a theory adaptation research design to adapt an existing customer experience framework to the specific context of festival customer experience based on the literature on customer experience and experiential marketing within events, festivals, tourism and leisure.

Findings

Based on this new conceptual framework, the authors identify interrelationships between event design, social environment and digital environment which can be managed by festival organisers to improve the customer experience.

Research limitations/implications

This study’s analysis identifies five areas which are crucial for managing the contemporary festival customer experience. It offers researchers a conceptual framework for further development.

Originality/value

The paper proposes a new conceptual framework for festival customer experience which can be used to improve brand experiences at festivals. This is an emerging area which warrants further attention since festivals provide a valuable opportunity for brands to engage and build relationships with prospective and existing customers. This study is the first to combine insights from the interrelationships between event design, digital environment and social environment to better understand how to improve the management of brand experiences at festivals.

Details

International Journal of Event and Festival Management, vol. 14 no. 1
Type: Research Article
ISSN: 1758-2954

Keywords

Content available
Article
Publication date: 4 February 2019

Chulmo Koo, Luiz Mendes-Filho and Dimitrios Buhalis

1501

Abstract

Details

Tourism Review, vol. 74 no. 1
Type: Research Article
ISSN: 1660-5373

Article
Publication date: 13 February 2024

Anastasia Romanova

The paper aims to provide an overview of the state-of-the-art of the event industry in the context of digitalization to understand how digital technologies change the event…

Abstract

Purpose

The paper aims to provide an overview of the state-of-the-art of the event industry in the context of digitalization to understand how digital technologies change the event industry and what research topics are the most promising for further exploration.

Design/methodology/approach

A bibliometric analysis of the existing body of knowledge on the topic was conducted and the results were visualized using CiteSpace 5.8.R3. A total of 1999 articles and proceeding papers from the Web of Science Core Collection published between 2007 and 2022 were selected for our analysis. Based on the articles and proceeding papers in the Web of Science Core Collection database, we selected a set of publications for our analysis. The data were obtained through specific keywords related to our research topic. The method involves a process of three main stages: data collection, data processing and the bibliometric analysis.

Findings

Co-citation analysis indicated that issues of crowd management and tracking human mobility during mass events are important for the event industry and that technologies such as the Internet of Things, special-purpose mobile applications and systems make it easier for an event organizer to handle the issues. The findings demonstrated a weak scientific collaboration between countries in the topic studied and shift of research hotspots to study of satisfaction, motivation and behavioral patterns of events attendees. Based on this analysis, three directions for future research were revealed.

Research limitations/implications

The results should be interpreted in light of our sample, because the analysis was conducted within our sample which has boundaries. We collected data from all categories in the Web of Science Core Collection database, but we considered only articles and proceeding papers as opposed to all possible types of scientific publications and other databases. In the study, we focused on detecting the state-of-the-art of the event industry in the context of digitalization overall. More specific topics that could be analyzed remain, for example, the dependency of digital technologies from the event type, etc.

Practical implications

This study reflects the state-of-the-art of the event industry in the context of digitalization. It provides researchers with key developmental trends in the event industry, which assists them in more deeply understanding the evolution of research hotspots in the field during last 15 years and defining future research agenda. The paper presents an overview of digital technologies used in various types of events and describes the issues and results related to the implementing digital technologies. The results obtained were extremely important, as they can be used by event managers and organizers to enhance customers’ experience during the events.

Originality/value

This study reflects the state-of-the-art of the event industry in the context of digitalization. This is the first attempt to make an overall analysis of scientific papers published in the Web of Science Core Collection on the topic studied without excluding any categories. The search procedure is transparent, and the results can be reproduced in other search fields using the same approach. Based on this analysis, three directions for future research were revealed including technological aspects of online event-based social networks, issues of crowd management and security at mass events and issues of attendees’ acceptance of novel digital technologies.

Details

EuroMed Journal of Business, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1450-2194

Keywords

Article
Publication date: 22 February 2021

Sanaz Shafiee, Ali Rajabzadeh Ghatari, Alireza Hasanzadeh and Saeed Jahanyan

This study aims to present a systematic review of smart tourism articles using a meta-synthesis method. Effective systematic reviews are essential for assisting stakeholders in…

2699

Abstract

Purpose

This study aims to present a systematic review of smart tourism articles using a meta-synthesis method. Effective systematic reviews are essential for assisting stakeholders in implementing smart destinations. A systematic comprehension of studies on smart tourism is needed regarding the various components of smart tourism destinations, the metrics to map these components and their expected results. This study creates a framework for understanding how smart tourism destinations are theorized and developed.

Design/methodology/approach

Based on the meta-synthesis approach, this study collects, analyzes and synthesizes relevant research in smart tourism published in online databases by following a predetermined review protocol.

Findings

This study contributes to the discourse on smart tourism destinations by increasing the knowledge on the subject of smart destinations in regard to different categories. The selected articles were analyzed according to the proposed research questions and classified into three main categories: components, measurement and outputs. This study presents a new archetype for developing smart destinations and addresses efforts to bridge the gap in this research field.

Practical implications

This paper is noteworthy for stakeholders because it provides a comprehensive vision into the components that influence the growth of smart destinations. The advantage of the proposed methodology is that it creates a framework for understanding how smart destinations are theorized. Furthermore, it is helpful to use qualitative methodologies that efficiently allow the analysis of related literature and that also offer conceptual insights.

Originality/value

The findings provide information that can be used to help shape a fully conceptualized understanding of the smart destinations concept and can also prove important in providing a guide for policymakers and stakeholders in the tourism industry who seek to intelligently develop tourism destinations.

设计/方法论/方法

本研究基于综合集成方法, 遵循预先设计的回顾方案, 收集、分析和综合线上资料库中相关智慧旅游的研究成果

目的

本研究旨在运用综合集成方法对智慧旅游文献进行系统的回顾。有效的系统的综述对协助相关利益者实现智慧旅游目的地至关重要。有必要系统地理解智能旅游的研究, 包括智能旅游目的地的各个要素, 映射这些要素的指标及其预期结果。本研究为理解智慧旅游目的地如何理论化和发展提供了框架。

发现

本研究通过增加不同类别的智慧旅游目的地的相关知识, 推动对智慧旅游目的地的探讨。根据提出的研究问题和三大主要类别:组成要素、测量和产出, 对遴选的文章进行分析。本研究为开发智慧旅游目的地提供了新的典例, 并致力于这一研究领域的空白。

实践意义

本文对利益相关者是重要的, 因为它为影响智慧旅游目的地增长的要素提供了一个综合性视角。此方法的优点在于为理解智慧旅游目的地理论化提供框架。此外, 本文有助于运用定性方法有效地分析相关文献, 并提供概念化见解。

创意/价值

研究结果提供的信息可用于帮助形成对智慧旅游目的地概念的全面的概念化理解, 也对旅游业中寻求智能化开发旅游目的地的决策者和利益相关者提供指导具有重要意义。

Diseño/metodología/enfoque

Basándose en el enfoque de la metasíntesis, este estudio recoge, analiza y sintetiza las investigaciones pertinentes en materia de turismo inteligente publicadas en bases de datos en línea siguiendo un protocolo de revisión predeterminado.

Propósito

Este estudio tiene como objetivo presentar una revisión sistemática de los artículos de turismo inteligente utilizando un método de meta-síntesis. Las revisiones sistemáticas eficaces son esenciales para ayudar a los interesados a poner en práctica los destinos inteligentes. Se necesita una comprensión sistemática de los estudios sobre turismo inteligente en relación con los diversos componentes de los destinos de turismo inteligente, las métricas para trazar el mapa de estos componentes y sus resultados esperados. Este estudio crea un marco para comprender cómo se teorizan y desarrollan los destinos turísticos inteligentes.

Hallazgos

El presente estudio contribuye al discurso sobre los destinos turísticos inteligentes al aumentar el conocimiento sobre el tema de los destinos inteligentes en relación con diferentes categorías. Los artículos seleccionados fueron analizados de acuerdo con las preguntas de investigación propuestas y clasificados en tres categorías principales: componentes, medición y resultados. Este estudio presenta un nuevo arquetipo para el desarrollo de los destinos inteligentes y aborda los esfuerzos para salvar la brecha en este campo de investigación.

Implicaciones prácticas

Este artículo es digno de mención para los interesados porque ofrece una visión global de los componentes que influyen en el crecimiento de los destinos inteligentes. La ventaja de la metodología propuesta es que crea un marco para comprender cómo se teorizan los destinos inteligentes. Además, es útil para utilizar metodologías cualitativas que permitan analizar eficazmente la literatura conexa y que también ofrezcan perspectivas conceptuales.

Originalidad/valor

Este estudio ofrece una revisión sistemática de la investigación más reciente publicada sobre turismo inteligente. Los resultados de este estudio podrían ser importantes para proporcionar una guía a los responsables políticos y a los actores del sector turístico que buscan desarrollar inteligentemente sus destinos turísticos. Los resultados del análisis sistemático pueden servir de punto de partida útil para futuras investigaciones en este ámbito.

Article
Publication date: 22 March 2023

Rami K. Isaac and Sahar Dodeen

This study aims to investigate the tourism stakeholders' opinions about developing smart tourism (ST) in the West Bank, Palestine. This research fulfils intriguing gaps in the…

Abstract

Purpose

This study aims to investigate the tourism stakeholders' opinions about developing smart tourism (ST) in the West Bank, Palestine. This research fulfils intriguing gaps in the literature on stakeholders' perceptions and views on developing ST in the West Bank, Palestine.

Design/methodology/approach

The research study employed a qualitative methodology using semi-structured interviews with nineteen respondents. All data collected were in April and May 2022.

Findings

The findings show that the understanding of ST-related stakeholders in the West Bank is mainly linked to information communication and technology, digitalisation, and online use of technology within the tourism industry. Moreover, the results show the high potential of developing the ST industry in the West Bank. However, this study revealed that challenges could affect the West Bank's development at different levels, such as managerial, technological, awareness, public sector restrictions, infrastructural, financial and political challenges.

Research limitations/implications

This research has some shortcomings. The first restriction of this study was the political restrictions and the checkpoints, which limited the reach of some of the participants who reside in Jerusalem or other cities outside of the West Bank, which delayed the time of the interviews or converted it to be done through a digital platform. Secondly, the sample of this study was small in tourism stakeholders in the West Bank.

Originality/value

To the author's knowledge, this paper is the first on ST from the stakeholders' perspectives. Therefore, this study has set the first step in closing the existing gap in the literature.

Details

Management & Sustainability: An Arab Review, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2752-9819

Keywords

1 – 10 of over 18000