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Article
Publication date: 18 August 2022

Zeljko Vasko, Sinisa Berjan, Hamid El Bilali, Mohammad Sadegh Allahyari, Aleksandra Despotovic, Dajana Vukojević and Adriana Radosavac

The purpose of the research was to determine food consumer behaviour and attitudes towards food consumption and household food waste in Montenegro. Since the period of conducting…

Abstract

Purpose

The purpose of the research was to determine food consumer behaviour and attitudes towards food consumption and household food waste in Montenegro. Since the period of conducting the research coincided with the expansion of the coronavirus disease 2019 (COVID-19) pandemic in Montenegro (10–14 weeks since its outbreak), the results of this research could indicate the emerging pandemic circumstances.

Design/methodology/approach

A total of 529 consumers were surveyed online, and 514 questionnaires met the requirements of further statistical processing. Data were processed by methods of descriptive statistics and chi-square test of association between socio-economic characteristics of respondents and their attitudes, as well as cluster analysis.

Findings

The main findings of the research are (1) consumers in Montenegro are quite responsible for the use of food because they throw away a small part, both in quantity and value; (2) Montenegrin households still practice a traditional way of life with frequent preparation and consumption of food at home and use of leftovers; (3) consumers have confusing perceptions regarding date labels of industrially processed foods; (4) during the COVID-19 pandemic, 17.3% of consumers increased and 11.8% decreased the frequency of food purchases, while 20.7% increased and 5.1% decreased food waste.

Originality/value

The work is highly original and, to the best of the authors’ knowledge, there is no other article that analysed the effects of the COVID-19 pandemic on food wastage and food-related behaviours during the outbreak of the pandemic in Montenegro (May–June 2020). Therefore, the work fills a gap in research and knowledge and sets a baseline for future studies.

Details

British Food Journal, vol. 125 no. 4
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 14 March 2024

Tarek Ben Hassen, Hamid El Bilali, Mohammad Sadegh Allahyari, Sinisa Berjan, Tareq Osaili, Drago Cvijanovic, Aleksandra Despotovic and Dragana Šunjka

The COVID-19 pandemic is not a foodborne infectious disease, but it has dramatically impacted food safety practices worldwide due to its potential for transmission through…

Abstract

Purpose

The COVID-19 pandemic is not a foodborne infectious disease, but it has dramatically impacted food safety practices worldwide due to its potential for transmission through contaminated surfaces and food. Accordingly, the Omicron variant seems to have affected food-related activities and behaviours and disturbed food supply networks since its appearance in November 2021. Hence, this paper aims to assess how the Omicron variant impacted food safety knowledge, attitudes and practices amongst adult consumers in five countries: Bosnia and Herzegovina, North Macedonia, Serbia, Montenegro and Russia.

Design/methodology/approach

The study is based on an online survey. The questionnaire was developed and revised based on previous research on the impact of previous COVID-19 waves on food-related activities in several countries. The questionnaire was distributed through the SurveyMonkey platform from January 15 to February 25, 2022. It consisted of 29 multiple-choice and one-option questions organised into three sections. A total of 6,483 valid responses were received. Statistical Package for Social Sciences (SPSS) version 25.0 was used to analyse the survey results.

Findings

According to the survey findings, food safety practices evolved during the Omicron wave in the studied countries. Firstly, less than half of the sample used a face mask whilst purchasing food. Secondly, regarding food safety knowledge, the survey results suggest that there is still a lack of knowledge in the studied countries. Thirdly, the survey indicates a lack of knowledge amongst the respondents regarding food safety attitudes. For instance, more than a third of the sample (34.4%) are unsure whether the COVID-19 virus can be transmitted through food. These results are surprising and alarming, especially considering that our sample has a higher education than the population of the studied countries.

Research limitations/implications

The main limitation of this research is the sample bias. Survey participants were randomly chosen, enrolled voluntarily and not rewarded. As a result, the questionnaire was self-administered and completed exclusively by people motivated by an interest in the topic. Consequently, our survey does not represent the general population of the studied countries. People with a high degree of education and women, for example, were overrepresented in our sample.

Originality/value

This study is unique in that it is the first to gather information and analyse people’s perceptions of the effects of the Omicron variant on food safety. As a result, the findings of this survey offer a solid basis for future investigations into the impact of the pandemic on food safety in the Balkan region and Russia. This study can help further understand the changes during the COVID-19 pandemic. It provides crucial insights that can be used to guide future decision-making and policy development regarding improving food safety practices. This and other future studies will be a foundation for organisational and government readiness for future shocks, crises and pandemics. The effects of the present Ukrainian conflict on agricultural systems and supply chains throughout the globe (e.g. increased food prices) show that this is timely, urgent and highly required.

Details

British Food Journal, vol. 126 no. 5
Type: Research Article
ISSN: 0007-070X

Keywords

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