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Altmetric carries the potential of highlighting scholarly content by measuring online interactions much before other forms of traditional metrics grow up. The aim of this paper is to be the single point of access for librarians, scientists, information specialists, researchers and other scholars in public to learn to embed the open-source embeddable badge provided by Altmetric in their websites and showcase their article altmetrics. Libraries can take advantage of this free and innovative tool by incorporating it in their own websites or digital repositories.

This paper elucidates steps for embedding altimetric institutional repository badges in personal websites or institutional repositories.

This open-source Altmetric tool tracks a range of sources to catch and collect the scholarly activity and assists in monitoring and reporting the attention surrounding an author’s work in a very timely manner.

This tool is freely available to libraries worldwide.

User review is a significant component of mobile app markets such as the Google Play Store, App Store, Microsoft Store and others. Users submit their reviews for downloaded apps on these sites in the form of star ratings and text reviews. Apps can contain huge volumes of feedback, making it difficult for the user and the developer to skim through thousands of such reviews to get an insight into usage and impact of such apps. Thus, the current study aims to assess the usage and satisfaction among users of the Mendeley’s Android app vs iOS app.

The analytics are performed by using Appbot analytics software which captured, monitored, measured and analyzed the review results for a particular period. Appbot provides easy-to-understand insights of an app using artificial intelligence algorithm tools.

The findings of the study reveal strong inclination, adoption and usage of Mendeley’s Android app compared to that of iOS among users.

The value of this research is in getting an insight of the pattern/behavior of users towards using apps on different platforms (Android vs iOS) and provides valuable results for the app developers in monitoring usage and enhancing features for the satisfaction of users. Without mobile app analytics, one will be blindly trying out different things without any evidence to back up their experiments.

This paper aims to provide statistical information on the worldwide spread of the open-source research data management application, the Dataverse Project, to librarians, data managers and information managers who are considering using the application at their own institution.

To produce a list of dataverse repositories, the official Dataverse website was evaluated, and JSON data were downloaded and parsed. Data standardisation was performed to assess the state of installations in various nations and continents across the world.

Globally, the Dataverse repositories have seen a rise in overall installations. The year 2020 alone saw a 23.21% rise. In a country-by-country comparison, the USA (13) has the most dataverse installations, while Europe (25) has the highest number of installations worldwide.

This research will be useful to librarians, data managers and information managers, among others, who want to learn more about Dataverse repositories throughout the world before deploying at their local level.

This study aims to explore the impact of social media influencers' (SMIs) intimate self-disclosure on consumers' purchase intentions, with a focus on the role of parasocial relationships and congruence among the influencer, product and consumer. The study finds its theoretical foundation in parasocial theory and self-congruency theory.

This study employs a quantitative approach, utilizing a sample of 232 collected survey responses. The proposed hypotheses are evaluated using partial least squares structural equation modeling (PLS-SEM).

Contrary to initial assumptions, the study reveals that parasocial relationships do not mediate the link between SMIs' intimate self-disclosure and purchase intentions. However, an interesting moderating effect was discovered: the congruence between the consumer and the influencer influences the relationship between SMIs' intimate self-disclosure and parasocial relationships, and subsequently, between parasocial relationships and purchase intentions.

This study brings fresh insights by pinpointing a boundary condition that dictates the influence of SMIs' intimate self-disclosure on purchase intentions via parasocial relationships. In doing so, this study provides a novel perspective in understanding the dynamics between SMIs and consumers in the rapidly evolving marketing landscape.

The purpose of this paper is to review the nutritional and food value of pumpkin Cucurbita, along with different health benefits. Cucurbita (pumpkin) is an herbaceous vine, member of Cucurbitaceae family. It is an edible, heat-sensitive plant, which has an abundant amount of active compounds such as carotenoids, alkaloids, flavonoids, polyphenols, tannins, tocopherols, phytosterols and cucurbitacin, accounted for numerous health benefits, namely, antidiabetic, antioxidant, anticarcinogenic, hypotensive, hyper protective activities.

Major well-known bibliometric information sources such as Web of Science, Scopus, Mendeley and Google Scholar were searched with keywords such as nutrition value of Cucurbita, Cucurbita utilization, bioactive compounds of pumpkin, health benefits, processing, food formulations and current scenarios were chosen to obtain a large range of papers to be analyzed. A final inventory of 105 scientific sources was made after sorting and classifying them according to different criteria based on topic, academic field, country of origin and year of publication.

The comprehensive review of different literature, data sources and research papers seeks to find and discuss various nutritional benefits of pumpkin. It contains all necessary macro- and micro-nutrients, amino acids, vitamins, antioxidants and bioactive compounds with a relatively low amount of antinutrients. The recent upsurge in consumer interest for health-promoting products has opened up new vistas for plant products containing bioactive compounds in different food formulations.

This paper contains information regarding the chemical composition, nutritive value, phytochemical studies, pharmacological properties, bio-accessibility, food and industrial applications of pumpkin. Worldwide, pumpkin is used as food additive in various food products such as candy, weaning mix, corn grits, kheer, jam, crackers, bread, etc. Effect of different processing methods such as high temperature, pH, blanching, oven drying, freeze-drying to retain or minimize its losses in case of color, texture, flavor, and the carotenoids are of concern. The review paper highlights the nutritional, therapeutic, potential and processing attributes.

The purpose of this paper is to highlight the health benefits, functional role of alpha linolenic acid (ALA) in combating diet-related non-communicable diseases, absorption, metabolism, toxicity and extraction of ALA.

A wide range of publications were identified through electronic databases (Google Scholar, PubMed, SciELO, ScienceDirect, SpringerLink and ResearchGate) on the basis of different keywords such as dietary sources, functional role, metabolism, beneficial effects, toxicity and extraction.

ALA, an omega-3 fatty acid, is commonly found in dietary sources such as flaxseeds, rapeseed, pumpkin seeds, walnuts and fatty fish, with flaxseed being the richest among all the sources. Several convincing evidences depict the functional role of ALA in ameliorating cardiovascular functions, regulating systolic and diastolic blood pressure and improving neurological disorders, thus possessing anti-arrhythmic as well as anti-inflammatory properties. Its promising effect is also noticed on post-menopausal symptoms like hot flashes, insomnia and headache as well as in balancing the levels of sex hormones in women suffering from PCOS. Furthermore, it was also responsible for reducing the concentrations of C-reactive protein and interleukin-6. Its excess consumption may lead to gastrointestinal disturbances such as flatulence and bloating. Various extraction techniques, namely, medium pressure liquid chromatography, silver silica gel chromatography, silver ion-solid phase extraction and silver ion-high pressure liquid chromatography are used for the extraction of ALA from its sources.

This is a novel review which will provide a brief overview of dietary sources, functional role, absorption and metabolism, health benefits, toxicity and extraction of ALA.

The learning outcomes are as follows: Understand the concept and characteristics of Bottom of Pyramid (BoP) markets; understand the concept and characteristics of frugal innovations; understand the Design Thinking approach to product design and how it might be useful to develop frugal innovations for BoP markets.

The case details the journey of a group of students at a premier engineering college in India. The group aimed to develop and implement a social innovation that addressed a serious and important health issue – menstrual hygiene practices among urban slum dwellers in India. The case begins with how a chance visit to an NGO inspired a pair of students to take up this issue, how the project unfolded at their college, the challenges faced in their journey and, finally, an outcome that was only a partial success. It raises important questions of challenges that are specific to bottom of pyramid markets in emerging economies. The case can provide a context for discussions on approaching frugal innovations from a Design Thinking perspective.

This case can be used in social innovation courses/modules at an undergraduate or graduate level in social innovation and social entrepreneurship courses. The case is best positioned towards the beginning of the course as an overview of the process of Social Innovation, and to discuss the relevance of concepts of BoP markets and frugal innovation.

Teaching Notes are available for educators only.

CSS 7: Management Science.

This chapter explores the potential for a rigid format of event structure that has been successful for decades to be curated by, hosted by, attended by and with speakers who are all children or young people. The chapter considers the opportunities for an event and the changes in format that need to be made to stay true to the essence of the TED format yet incorporating the creativity and brilliance of children and young people to ensure they gain the most from an event of this format.

The chapter explores how gender has been an integral part of the nation building project in post-liberalisation Hindi cinema, popularly, known as Bollywood.

This chapter is based on primary data gathered through interviews with prominent members of the Hindi film industry along with a detailed content analysis of commercially successful post-liberalisation mainstream Hindi films.

It highlights how the representation of gender has been a central axis around which the tension between tradition and modernity has been played out in Hindi Cinema. The construction of Indianness post-liberalisation has questioned gender politics but proposed easy resolutions which fit into the larger nationalist narrative. In doing so, it has used the diaspora as a category to produce a nationalist account which is simultaneously essentialised and transnational in the quest for projecting India’s aspirations on the global platform.

The chapter provides important insights into the role of popular Hindi cinema, often brushed off as frivolous, in contributing to the mainstream discourse on nationalism post-liberalisation.

Micro, small and medium enterprises (MSMEs) are facing major difficulties with working capital, need of digitalisation and lack of skilled workforce during this crisis situation. Managing resilience post pandemic is again a huge challenge for MSMEs. Therefore, the main objective of the study is to identify the critical barriers for recovery of MSMEs from the pandemic outbreak and recommending potential solutions for avoiding vulnerabilities.

The most significant barriers, which will impact MSMEs resilience issues are extracted from vast literature review, discussed with nine experts from MSMEs and further categorised into organisational, operational and technical barriers. Best–worst method (BWM) has been used to find the importance rating of barriers for developing resilience in MSMEs.

It can be observed that the organisational barriers (0.507) are the most significant, followed by operational barriers (0.300) and then, technological barriers (0.192). Liquidity crunch and inadequate technical skills of employees are the most significant barriers for MSMEs resilience during COVID-19, whereas fluctuation in input cost, unavailability of containers on time and decreased process efficiency are the least significant barriers for recovering MSMEs post COVID-19.

Findings imply that MSMEs should try to overcome major barriers such as resource constraints, lack of skills and knowledge and inefficient inventory planning.

Findings of study will be of immense use for MSMEs in efficient management of operations and in developing resilience during uncertain business environment.