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1 – 10 of over 33000Camille Desrochers, Pierre-Majorique Léger, Marc Fredette, Seyedmohammadmahdi Mirhoseini and Sylvain Sénécal
Online grocery shopping possesses characteristics that can make it more difficult than regular online shopping. There are numerous buying decisions to make each shopping session…
Abstract
Purpose
Online grocery shopping possesses characteristics that can make it more difficult than regular online shopping. There are numerous buying decisions to make each shopping session, there are large ranges of product types to choose from and there is varied arithmetical complexity. The purpose of this paper is to examine how such characteristics influence the attitude of consumers toward online grocery shopping websites.
Design/methodology/approach
The authors hypothesized that the product type (search or experience product), the task arithmetic complexity, and the attention and cognitive load associated with browsing through product pictures have an effect on the attitude of online shoppers toward these websites. To test the hypotheses, 31 subjects participated in a within-subject laboratory experiment.
Findings
The results suggest that visual attention to product pictures has a positive effect on the attitude of online shoppers toward a website when they are shopping for experience goods, but that it has a negative effect on their attitude toward a website when the task arithmetic complexity is greater. They also suggest that the cognitive load associated with browsing through product pictures has a negative effect on the attitude of online shoppers toward a website when they are shopping for experience goods, and that greater cognitive load variation has a positive effect on their attitude toward a website when arithmetic task complexity is greater.
Practical implications
When designing online grocery websites, providing clear single unit quantities with pictures corresponding to the sales unit could help establish a clear baseline on which consumers can work out their quantity requirements. For decisions involving experience goods, product pictures may act as an important complementary information source and may even be more diagnostic than text description.
Originality/value
Results reinforce the relevance of enriching the study of self-reported measures of the user experience on e-commerce sites with automatic measures.
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Samson Oluseun Ojekalu, Olatoye Ojo, Timothy Tunde Oladokun and Sumoila Aremu Olabisi
The purpose of this paper is to examine factors influencing service quality of the property managers to the occupiers of shopping complexes in Ibadan, Nigeria. This was with a…
Abstract
Purpose
The purpose of this paper is to examine factors influencing service quality of the property managers to the occupiers of shopping complexes in Ibadan, Nigeria. This was with a view to providing information that could enhance property management practice.
Design/methodology/approach
Primary data were used for the study. The study area was stratified into five axes using major roads where shopping complexes were highly concentrated. Systematic sampling technique was used to select 139 out of 276 shopping complexes in the study area. The data obtained were analyzed using mean ranking and principal component analysis.
Findings
The study found that ineffective employee’s compensation, high employee turnover, lack of continuous improvement culture, inadequate use of employee empowerment, inadequate staff, lack of teamwork, inability to see tenants as customer, lack of motivation, education and training of the property managers and poor planning among others were the most significant factors influencing service quality of the property managers using mean ranking. The study further found that professional and empowerment factor, teamwork and motivation factor, customer related factor, work volume and operation factor, skills and job satisfaction factor, top-management commitment factor, experience and communication factor as well as financial factor were the factors influencing service quality of the property managers using principal component analysis.
Practical implications
This study will aid the property managers of shopping complexes in identifying areas which needed to be improved upon in order to provide quality service to occupiers thereby enhancing tenant retention and loyalty.
Originality/value
Previous studies on factors influencing service quality have been focusing on hospitality, healthcare, real estate agency and library industries. This study is one of the very few studies that examined factors influencing service quality of property managers of shopping complex. Also, the paper underlines the need for property managers of shopping complexes to give required attention to factors influencing service quality for enhanced property management practice.
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The Thirty‐six Chinese Classical Strategies of War is a renowned ancient book of warfare circulated among Chinese army commanders for a long period of time. Apart from its focus…
Abstract
The Thirty‐six Chinese Classical Strategies of War is a renowned ancient book of warfare circulated among Chinese army commanders for a long period of time. Apart from its focus on warfare, this ancient treatise also holds valuable lessons for the world of competitive business. This paper presents the general principles espoused in the Thirty‐six Chinese Classical Strategies of War and how these principles can be applied for strategic planning and marketing in the retail sector. It provides a refreshing view of strategic planning and intelligence gathering for retail marketing.
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Eziyi O. Ibem, Obioha Uwakonye and Egidario B. Aduwo
The purpose of this paper is to appraise the sustainability of the Nigerian Army Shopping Arena urban renewal project in Oshodi‐Lagos, Nigeria.
Abstract
Purpose
The purpose of this paper is to appraise the sustainability of the Nigerian Army Shopping Arena urban renewal project in Oshodi‐Lagos, Nigeria.
Design/methodology/approach
Case study research design was adopted for the study and both quantitative and qualitative data collection methods were used. Data were collected from randomly selected 94 business operators in the shopping complex using structured questionnaires, while oral interviews were conducted with two purposively selected members of the project management team. Data were also collected through non‐participant observation and analysed by using both descriptive statistics and content analysis.
Findings
The project was executed using the build‐operate‐transfer (BOT) arrangement, and users were generally satisfied with facilities provided, except for the provision of utilities. Access to public facilities, creation of job opportunities, community involvement and sense of ownership, as well as the provision of facilities for pedestrian and vehicle users were considered as contributing optimally, while adherence to the principle of green design and construction was rated as contributing minimally to the sustainability of the project.
Practical implications
The adoption of BOT can facilitate access to funds for urban renewal projects in the developing countries. Creation of job opportunities, ensuring users' satisfaction, community involvement and compatibility with environment can promote the sustainability of urban renewal projects in the developing countries.
Originality/value
The study extents our understanding of funding mechanisms, users' satisfaction with, and the sustainability of urban renewal projects from the Nigerian perspective.
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Rajasree K. Rajamma, Audhesh K. Paswan and Muhammad M. Hossain
The purpose of this study is to explore the factors leading to the consumer's propensity to abandon the shopping cart at the transaction completion stage.
Abstract
Purpose
The purpose of this study is to explore the factors leading to the consumer's propensity to abandon the shopping cart at the transaction completion stage.
Design/methodology/approach
Data were collected using a self‐administered survey distributed through the internet. The sample consisted of consumers who shopped online at least once during the preceding one‐year period.
Findings
The results indicate that perceived transaction inconvenience is the major predictor of shopping cart abandonment. The other predictors are perceived risk and perceived waiting time. Positive relationship was found between perceived transaction inconvenience, perceived risk and propensity to abandon the shopping cart. It was also found that propensity to abandon the shopping cart is negatively associated with the perception of waiting time.
Practical implications
The paper provides transaction completion stage specific guidance to the managers operating in an online environment to prevent shopping cart abandonment at the transaction completion stage. Specifically, the findings suggest that marketers must pay attention to the perception of risk and transaction inconvenience; otherwise they risk losing consumers during the final stage of transaction.
Originality/value
The paper examines the unexplored area of consumer behavior at the final stages of transaction culmination and, hence, is an initial step toward filling that gap.
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The Santispark shopping centre is located in the western suburbs of St Gallen in Switzerland. It was opened in 1987 and has been developed by Migros, the Swiss retail giant. The…
Abstract
The Santispark shopping centre is located in the western suburbs of St Gallen in Switzerland. It was opened in 1987 and has been developed by Migros, the Swiss retail giant. The emphasis is very much on sporting and leisure facilities; our contributor notes that these are in keeping with many of the shopping centre proposals being advocated in Britain.
Inga Wobker, Tim Eberhardt and Peter Kenning
Due to the rising number of product, service, and shopping possibilities available to consumers, food shopping has become increasingly more complex. As a result, consumers can…
Abstract
Purpose
Due to the rising number of product, service, and shopping possibilities available to consumers, food shopping has become increasingly more complex. As a result, consumers can become confused, and this state of confusion may influence their purchase behaviour (e.g. may cause them to not buy a product) and the personal needs they have in a shopping environment (e.g. certification to signal product quality, salesperson consultation for assistance in decision making, or governmental regulation). However, trust can reduce complexity, and may thereby moderate the influence of consumer confusion for negative outcomes. The purpose of this paper is to identify outcomes of consumer confusion and to investigate the moderating role of broader-scope trust on the negative outcomes of this confusion.
Design/methodology/approach
A conceptual model was developed to study potential negative outcomes of consumer confusion. In order to assess consumer confusion and the degree of negative outcomes, a telephone survey method for the questionnaire was applied, querying 516 participants who regularly bought food products.
Findings
The results clearly suggest that consumer confusion evokes various negative outcomes that are of relevance for food retailing. The intensity of the influence of consumer confusion on several of those negative outcomes could be decreased by broader-scope trust. Further, an interaction effect linked to gender was observed.
Originality/value
To the best of the knowledge, this is the first international journal publication on the moderating role of trust on the outcomes of consumer confusion.
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Examines, from the point of view of tenants, the impact of anintroduction of a food court in a shopping centre on tenants′businesses. Describes a study which was conducted in…
Abstract
Examines, from the point of view of tenants, the impact of an introduction of a food court in a shopping centre on tenants′ businesses. Describes a study which was conducted in Singapore. Examines the importance of various factors related to the performance of their businesses. Surveys among tenants and customers were conducted to evaluate these issues.
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Examining aspects of organizational identity, this paper revisits McLuhan's media theory in connection with W.R. Scott's insight that organizations themselves are the medium. The…
Abstract
Purpose
Examining aspects of organizational identity, this paper revisits McLuhan's media theory in connection with W.R. Scott's insight that organizations themselves are the medium. The purpose of this paper is to consider the history of the Tokyo‐based urban developer/media organization Parco Co., Ltd, which emerged from a department store bankruptcy in 1969.
Design/methodology/approach
Through exploring the process of how a bankrupted department store transformed into Parco, a harbinger of Japan's consumer culture, the identity of Parco is sought in connection to its marketing strategies and managerial discourses.
Findings
Examining the identity of Parco provides two insights. First, there is a reflexive dynamism between an organizational identity and the organizational strategies. Parco exemplifies this concept as its strategies are defined and articulated by its organizational identity, which is in turn influenced by its organizational strategies. Second, Parco's organizational efficiency is found in its “organizational symbioticity”, a new construct which extends not only within but also beyond the firm.
Practical implications
The Parco case provides an important lesson. The medium that acts as an entrepreneur on the cutting edge can also be the message. For a medium that is ubiquitous, the message is the content of the medium. This appears to be the reason why Parco continues to successfully redefine its identities and strategies.
Originality/value
This paper uses the case study method to exemplify contemporary organizational identity and its marketing strategies. Furthermore, it demonstrates how an understanding of the social significance of the medium shapes consumer culture today.
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This article proposes a conceptual framework and a research methodology for transferring marketing technology to developing countries to address important societal problems. The…
Abstract
This article proposes a conceptual framework and a research methodology for transferring marketing technology to developing countries to address important societal problems. The methodology developed by the author is described and illustrated with an empirical investigation. Guidelines for implementation of this methodology in developing countries are also provided.