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Article
Publication date: 16 June 2020

Zheng Li, Jun Li, Jin Chen and Tsvi Vinig

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Chinese Management Studies, vol. 14 no. 2
Type: Research Article
ISSN: 1750-614X

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Article
Publication date: 24 February 2012

354

Abstract

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Journal of Science and Technology Policy in China, vol. 3 no. 1
Type: Research Article
ISSN: 1758-552X

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Open Access
Article
Publication date: 6 October 2020

Wen-Yung Tseng, Weisheng Chiu and Ho Keat Leng

This study aims to compare the purchase intention of counterfeit outdoor products between Taiwan and Hong Kong consumers.

6992

Abstract

Purpose

This study aims to compare the purchase intention of counterfeit outdoor products between Taiwan and Hong Kong consumers.

Design/methodology/approach

A total of 584 respondents from Hong Kong (n = 247, 42%) and Taiwan (n = 337, 58%) were recruited for the study. Data analysis was performed by using structural equation modelling techniques.

Findings

The results showed that consumers' perceived risk had a negative influence on attitude and intention to purchase counterfeit outdoor products. Moreover, attitude towards buying counterfeit outdoor products, perceived behavioural control and subjective norm had positive impacts on purchase intention. Brand consciousness, however, had a negative influence on purchase intention. The multi-group analysis identified significant differences between Hong Kong and Taiwanese respondents.

Originality/value

This study provides a better understanding of how these factors affect purchase intention of counterfeit outdoor products across different cultures.

Details

Journal of Asian Business and Economic Studies, vol. 28 no. 3
Type: Research Article
ISSN: 2515-964X

Keywords

Open Access
Article
Publication date: 2 January 2024

Kasimu Sendawula, Shamirah Najjinda, Marion Nanyanzi, Saadat Nakyejwe Lubowa Kimuli and Ahmad Walugembe

The purpose of this study is to explore how the personal traits of the informal entrepreneurs influence their formalization decisions.

Abstract

Purpose

The purpose of this study is to explore how the personal traits of the informal entrepreneurs influence their formalization decisions.

Design/methodology/approach

This study adopted a qualitative approach using a multicase design in which 28 informal entrepreneurs situated in Kampala district, Uganda, were engaged. An interview guide, recorders and note books were used in data collection.

Findings

The results indicate that the traits of informal and semiformal entrepreneurs are distinct. Informal entrepreneurs have been noted to be more courageous and resilient, while their semiformal counterparts have greater passion for their businesses. It is thus observed that the formalization prospects are higher for the semiformal entrepreneurs than for their informal counterparts. Entrepreneurs that would be willing to formalize their businesses are discouraged by distance, technology and the cost of involving middlemen. Whereas the resilient entrepreneurs are noted to work through these challenges, the passive ones in both the informal and semiformal categories will not formalize their businesses by giving such excuses.

Originality/value

This study contributes to the extant literature on informal entrepreneurship by providing initial empirical evidence on how the personal traits of the entrepreneurs influence their formalization decisions specifically.

Details

New England Journal of Entrepreneurship, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2574-8904

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