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The purpose of this paper is to investigate the search behavior of institutional repository (IR) users in regard to subjects as a means of estimating the potential impact…
The purpose of this paper is to investigate the search behavior of institutional repository (IR) users in regard to subjects as a means of estimating the potential impact of applying a controlled subject vocabulary to an IR.
Google Analytics data were used to record cases where users arrived at an IR item page from an external web search and subsequently downloaded content. Search queries were compared against the Faceted Application of Subject Terminology (FAST) schema to determine the topical nature of the queries. Queries were also compared against the item’s metadata values for title and subject using approximate string matching to determine the alignment of the queries with current metadata values.
A substantial portion of successful user search queries to an IR appear to be topical in nature. User search queries matched values from FAST at a higher rate than existing subject metadata. Increased attention to subject description in IR records may provide an opportunity to improve the search visibility of the content.
The study is limited to a particular IR. Data from Google Analytics does not provide comprehensive search query data.
The study presents a novel method for analyzing user search behavior to assist IR managers in determining whether to invest in applying controlled subject vocabularies to IR content.
Bright Lights is a small non-profit organization in Lincoln, NE offering a summer enrichment program to school aged children. Post 9/11, the organization faces challenges…
Bright Lights is a small non-profit organization in Lincoln, NE offering a summer enrichment program to school aged children. Post 9/11, the organization faces challenges in its efforts to sustain financial resources. With enrollment and course offerings on the rise, funding is more important than ever. At the second to the last meeting of the year at which budgets are established, the Bright Lights' Board of Directors asked the Executive Director, Kathy Hanrath, and the Co-Owner/Director of Education Services, Barb Hoppe, to come up with some alternatives for fundraising top present at the final yearly meeting. Kathy has recently attended some sessions on franchising at a local entrepreneurship conference and would like to explore franchising as an option for Bright Lights growth. Kathy feels that franchising might have the potential to both increase performance and funding. This case focuses on issues associated with the exploration of franchising as a method of distribution and capital acquisition for a social organization. It calls attention to the appropriate situations for franchising, the importance of organizational assessment for franchise readiness, and other legal, economical, and organizational considerations.