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1 – 10 of 287Sally R. Ross, Lynn L. Ridinger and Jacquelyn Cuneen
This study presents an analysis of the evolution of advertising's portrayal of women in motorsport. The construct of source credibility is examined and used as a framework to…
Abstract
This study presents an analysis of the evolution of advertising's portrayal of women in motorsport. The construct of source credibility is examined and used as a framework to better understand the limitations and opportunities of female athlete endorsers in general and female racing car drivers in particular. The advertising images of pioneer drivers Janet Guthrie, Lyn St. James and Sarah Fisher are discussed and compared to that of Danica Patrick, a media star in the Indy Racing League (IRL). Patrick has been successful in capitalising on her expertise and attractiveness to enhance her image and endorse products. Attitudes towards using sex appeal to sell products are presented and discussed.
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Jane Ellen Dmochowski, Dan Garofalo, Sarah Fisher, Ann Greene and Danielle Gambogi
Colleges and universities increasingly have the mandate and motivation to integrate sustainability into their curricula. The purpose of this paper is to share the strategy used at…
Abstract
Purpose
Colleges and universities increasingly have the mandate and motivation to integrate sustainability into their curricula. The purpose of this paper is to share the strategy used at the University of Pennsylvania (Penn) and provide an evaluation of its success and guidance to others creating similar programs.
Design/methodology/approach
This article summarizes Penn’s Integrating Sustainability Across the Curriculum (ISAC) program. ISAC pairs Penn undergraduate research assistants with instructors in a collaborative effort to incorporate sustainability into courses.
Findings
In concert with other Penn initiatives (a course inventory, faculty discussion groups and a research network), ISAC increases Penn’s sustainability-related courses and creates dialogue regarding how various disciplines contribute to sustainability.
Practical implications
The program described in this article is replicable at other institutions. The authors demonstrate that the logistics of recruiting students and establishing the program are straightforward. Undergraduate students are on campus; their pay requirements are modest; and they are desirous of such research experiences.
Social implications
The ISAC program inculcates a cultural and behavioral shift as students and faculty approach sustainability issues collaboratively, and it facilitates the development of a shared language of environmental sustainability. Such social implications are difficult to quantify, but are nonetheless valuable outcomes.
Originality/value
The faculty–student partnership used to facilitate the integration of sustainability into courses at Penn is original. The ISAC program provides a framework for engaging students and faculty in curriculum development around sustainability in a manner that benefits the student research assistants, the participating faculty and future students.
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Sarah Fisher and Florian Justwan
The purpose of this paper is to detail a simulation exploring the academic and real-world debates surrounding constitutional design.
Abstract
Purpose
The purpose of this paper is to detail a simulation exploring the academic and real-world debates surrounding constitutional design.
Design/methodology/approach
The authors deployed this simulation in different contexts: undergraduate courses in comparative politics and middle school classrooms of gifted students in India.
Findings
In conjunction with discussion of institutional setup, such as parliamentary vs presidential systems and judicial review vs parliamentary sovereignty, the students were required to design a new constitution for a fictional country that just overthrew a brutal dictator. Throughout the simulation, the students were assigned to be the representatives of a particular ethnic group, each with distinct interests to be represented during the constitutional convention.
Originality/value
The authors detail the learning objectives and simulation setup for this constitutional convention. Finally, the authors discuss some issues raised by the students during the simulation.
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At a meeting of the Council of the Royal Borough of Kensington on February 12th, 1918, Councillor Dr. A. J. Rice‐Oxley, Chairman of the Public Health Committee, brought up a…
With an increasing demand on car dealerships to meet sales objectives and to fulfil customer expectations, the UK arms of Peugeot and Lexus have introduced new approaches to…
Abstract
With an increasing demand on car dealerships to meet sales objectives and to fulfil customer expectations, the UK arms of Peugeot and Lexus have introduced new approaches to developing their dealer managers. The Peugeot Business Institute is focussing on continuous personal development, tailor made for each individual, and has launched a new technical‐training program for dealers. Meanwhile Lexus, the luxury‐car arm of the giant Toyota, has teamed up with the Nottingham Trent University, in the East Midlands region of England, to open a purpose‐built dealer‐training center offering management, operational and technical training.
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Chih‐Wen Huang and Ai‐Ping Tai
With increasing competition in the global marketplace, a prime and basic question for many enterprises is how to construct a global strategy for existing product mixes through…
Abstract
With increasing competition in the global marketplace, a prime and basic question for many enterprises is how to construct a global strategy for existing product mixes through standardization or localization, so as to achieve success in regional or local markets. The purpose of this paper is to investigate customer value perceptions of products, to view what variables are important to consumers, and lastly to make comparisons via a cross‐cultural study. Using the same survey method to collect data from Taipei (Taiwan), Seoul (South Korea), Shanghai (China), and Tokyo (Japan), perceived customer values of products were collected together in a List of customer values. The results yielded a wide array of both crosscultural differences and similarities in East Asia.
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This paper explores how leaders of new public high schools – one charter and two innovation schools – navigated the journey from school-in-theory to school-in-practice during the…
Abstract
Purpose
This paper explores how leaders of new public high schools – one charter and two innovation schools – navigated the journey from school-in-theory to school-in-practice during the school's first three years. School leaders at charter and innovation schools have increased freedom over curriculum, budget, scheduling and personnel when compared to leaders in traditional public schools.
Design/methodology/approach
Using case study research, this qualitative, multisite study of school leaders at three schools in an urban district in Colorado examined the realities leaders experienced during the first three years of their schools. School leaders participated in semi-structured interviews, which were coded and analyzed for data individual to each school and across the three schools. Initial school design plans and district accountability data were also reviewed.
Findings
The study identified two distinct challenges for leaders of these new schools: (1) opening a new school contributes to burnout among school leaders and (2) school leaders face systemic, district-level barriers that impede implementation of a school's founding mission and vision.
Research limitations/implications
A qualitative study of three standalone charter and innovation schools in one urban school district limits generalizability.
Originality/value
The lived experience of school leaders at new, standalone charter and innovation schools is largely neglected in empirical studies. This research illuminates key struggles school leaders experience as they seek to establish new schools with fidelity to district-approved school plans.
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Stefan Grunwald-Delitz, Erik Strauss and Juergen Weber
This paper aims to advance understanding of the role of informal controls for governing day-to-day interactions in the execution phase of interfirm collaborations. It explores the…
Abstract
Purpose
This paper aims to advance understanding of the role of informal controls for governing day-to-day interactions in the execution phase of interfirm collaborations. It explores the nature of these informal controls and how they are used by the firm’s partners during this phase.
Design/methodology/approach
In-depth case study of a lateral relationship between a car manufacturer and its suppliers, based on interviews, observations and archival material, and using concepts from the field of psychology.
Findings
The results reveal an interfirm collaboration in which the supplier, in particular, relies on so-called informal interpersonal controls for micro-contracting and solving the control problems of its day-to-day interactions. Specifically, the study finds that the collaboration partners rely on interpersonal influence tactics for influencing behavior, coordinating the activities of the collaboration partners, and mitigating collaborative risks. Depending on the specific individual, in terms of, for example, their “mood”, and the contingencies of the explicit interaction, such as contradicting flanking contractual agreements, the actors engage in different activities, including ingratiation, pressure or rational persuasion.
Originality/value
This study illuminates the role of informal controls in interfirm settings by distinguishing analytically between interpersonal and interorganizational informal controls. By mobilizing the psychological concepts of interpersonal influence tactics, the extant research in this field is complemented through the illustration of how the actors use informal control mechanisms, depending on their corresponding counterpart, and the specific situation of the interaction. The findings thereby highlight the situated nature of governance, suggesting that governance between collaboration partners is not a static condition, rather an ongoing process in which the actors use, and alternate between, distinct tactics in their daily interactions.
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The purpose of this paper is to examine retailer response to the use of alternative currency, or scrip, as an emergency measure during the Great Depression. Advocates of scrip…
Abstract
Purpose
The purpose of this paper is to examine retailer response to the use of alternative currency, or scrip, as an emergency measure during the Great Depression. Advocates of scrip argue that it would help recovery efforts, encouraging consumer spending and keeping dollars “at home” within the local community. Merchants face a dilemma, as they hope to use any means to increase sales, but are worried that they would be left holding a stack of worthless paper that they would not be able to pass on to their suppliers. Two cases of scrip in action in Chicago and Atlanta are contrasted.
Design/methodology/approach
This paper draws upon primary data sources including period newspapers from across the USA, business periodicals, archival materials from retailers and city councils, and government reports.
Findings
There is no uniform response to the use of scrip by merchants. Some retailers hope to use scrip to boost sales and encourage consumer loyalty, and even organized their own campaigns to use alternative currency. In other cases, retailers felt the risks of accepting scrip were too high. Without the participation of retailers, scrip schemes were doomed to failure.
Originality/value
In the early years of the Depression, alternative currency enjoyed a remarkable popularity across the USA. It is now known that scrip would not end the crisis, as boosters hoped, yet this episode reveals much about popular understandings of the economy, and the role of retailers in local communities.
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