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The purpose of this study is to carry out a systematic literature review for evidence-based assessment of the effectiveness of thesaurus in digital information retrieval systems. It also aimed to identify the evaluation methods, evaluation measures and data collection tools which may be used in evaluating digital information retrieval systems.

A systematic literature review (SLR) of 344 publications from LISA and 238 from Scopus has been carried out to identify the evaluation studies for analysis, and 15 evaluation studies have been analyzed.

This study presents evidences for the effectiveness of thesaurus in digital information retrieval systems. Various methods for evaluating digital information systems have been identified. Also, a wide range of evaluation measures and data collection tools have been identified.

The study was limited to the literature published in English language and indexed in LISA and Scopus. The evaluation methods, evaluation measures and data collection tools identified in this study may be used to design more cognizant evaluation studies for digital information retrieval systems.

The findings have significant implications for the administrators of any type of digital information retrieval systems in making more informed decisions toward implementation of thesaurus in resource description and access to digital collections.

This study extends our knowledge on the potentials of thesauri in digital information retrieval systems. It also provides cues for designing more cognizant evaluation studies for digital information systems.

This case can be used to teach students how to analyze innovative business models, as well as to trace their reasons for success and failure. The following objectives also align with categories in Bloom’s taxonomy (Forehand, 2010), consistent with the keywords underlined. More specifically, this case will enable students to learn the following: First, to analyze the distinctive features of a social commerce business model, and how these differ from a traditional e-commerce model. This objective maps to Discussion Question No. 1. This objective helps students to understand the value proposition of an unfamiliar business model (social commerce platform) and compare it with that of a familiar business model (e-commerce platform). Second, racing the causes for success and failure of a venture, using frameworks from entrepreneurship and strategy. This relates to Discussion Question No. 2. This objective helps students analyze strategic decisions of an entrepreneur in light of available resource constraints and by applying appropriate conceptual frameworks. Third, developing recommendations to help a new venture sustain its business model in the face of severe challenges. Discussion Question No. 3 covers this objective. This objective enables students to debate possible paths that the startup could take. The discussion on possible paths naturally causes students to create sustainable or viable options.

The case describes the challenge facing Vidit Aatrey, the founder and chief executive of Meesho, a social commerce venture headquartered in Bangalore, India, in October of 2022. While Meesho recorded the second-highest sales (by order volume) during India’s festive season, it also recorded layoffs and business closures. While Meesho’s core business of getting resellers to sell through its online platform seemed to be working, its new business ventures, such as expanding into the grocery business and into Indonesia, had failed and resulted in more than 300 layoffs. Meesho was also pressed for funding: valued at US$4.9bn, the global market for venture capital funding had chilled and now demanded profitability, not growth-at-all-costs. Meesho’s cash burn rate was about $40m per month, and Aatrey was hard pressed to come up with options for profitable growth.

This case is intended for students of management at a master’s level in a course on entrepreneurship. At the authors’ institute, this case is used with MBA students in an elective course on entrepreneurship and also in an elective course in general management.

Teaching notes are available for educators only.

CCS 3: Entrepreneurship

Managers prefer semantic imbeds in brand names, but extant literature has primarily studied fictitious names for their sound-symbolic perceptions. This paper aims to explore sound-symbolic perceptions of products with blended brand names (BBNs), formed with at least one semantic and one nonsemantic component. Unlike most extant literature, this study not only estimates the effect of vowels and consonants individually on product perceptions but also of their combinations. The boundary condition for this effect is examined by classifying products by their categorization and attributes by their abstractness.

Through a within-subject experiment, this paper tested perceptions of products with BBNs having high-/low-frequency sounds. A mixed-design experiment followed with sound frequency, product-level categorization and attributes’ abstractness as predictor variables.

For BBNs, vowel sounds convey brand meaning better than the combinations of vowel and consonant sounds – and these convey brand meaning better than consonant sounds. Differences in consumers’ perceptions of products with BBNs occur when the degree of attributes’ abstractness matches product-level categorization, such as when concrete attributes match subordinate-level categorization.

Brand managers/strategists can communicate product positioning (attribute-based) through BBNs created specifically for product categories and product types.

This research presents a comparative analysis across vowels, consonants and their combinations on consumers’ perceptions of products with BBNs. Manipulation of names’ length and position of the sound-symbolic imbed in the BBN proffered additional contributions. Another novelty is the interaction effect of product categorization levels and attributes’ abstractness on sound-symbolic perception.

Blockchain is widely applied in e-voting, shared economy areas and other government functioning. Fragmented findings and distributed literature need consolidation for a holistic view of the research domain. The purpose of this study is to comprehensively reviews the blockchain applications for government organizations and presents the past, present and future trends of blockchain applications for government organizations.

Systematic review protocol instrumentalized the systematic review of research articles published from 2013 to 2021. Science mapping discerns scientific actors’ trends and performance analysis like most influential authors, documents and sources. Content analysis of selected data set unfolds the past, present and future of blockchain applications for government organizations.

Blockchain technology offers enormous potential for the transformation of government organizations and public services. The primary areas are cryptocurrency, e-voting, shared economy, smart contracts, financial and health services, tourism, logistics and water sustainability.

This study reviewed only published research in journals and conference proceedings and excluded book reviews, book chapters and editorials from the review set. This study persuades governments and policymakers to invest in blockchain technology for transforming government organizations and public services.

This study highlights the importance of blockchain in government-controlled public departments, enhancing transparency and efficiency in public life.

Blockchain technology enhances transparency, traceability and accountability of public records.

This study pioneers in chronologically highlighting the importance of blockchain in government-controlled public departments.

The purpose of this paper is to argue for the merits of design thinking as an approach to develop a content and language integrated learning (CLIL) course in hospitality education. This argument is primed to address the dynamic and ever-changing landscape of the tourism and hospitality industry prompts educators to emphasize on learners developing industry-readiness outcomes through integrating innovative methods.

A quasi-experimental approach was used to examine how design thinking enhances industry-ready competencies. A two-phase self-administered survey on design thinking and added instructional design were facilitated at the beginning of the semester and subsequently close to the end of the semester. Follow-up interviews were also conducted to give more meaning on the matter.

Findings of this study reveal that problem-solving, critical thinking, teamwork and communication skills were enhanced as a result of integrating two teaching components related to design thinking.

This paper articulates the important and valuable role of design thinking to hospitality curriculum and provides tangible outcomes to explain how such a technique may be mapped onto a CLIL course.

SpiceJet came out with Big Sale offer in January 2013 in which the company offered 10 lakh air tickets for Rs. 2013 to travellers in Indian domestic civil aviation market. The promotion, aimed at increasing passenger load factor, generated wide publicity due to unprecedented nature of offer in highly competitive market. The case traces the history of promotions conducted by SpiceJet and examines the different aspects of promotion which become crucial while planning for promotions in service industry.