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Article
Publication date: 15 May 2017

Maheshkumar Joshi and Sanjeev Jha

Extant research suggests that managing strategic change has become a key managerial function and this duty encompasses changes in organizational product-market boundaries…

Abstract

Purpose

Extant research suggests that managing strategic change has become a key managerial function and this duty encompasses changes in organizational product-market boundaries and organizational structure among many related organizational activities. The need to achieve strategic change arises because of major shifts in the external environment and the subsequent need for the organization to remain viable and competitive in the changed environment. Therefore, the purpose of this paper is to investigate if middle managers are likely to adopt authoritative style while implementing strategic change when they sense organizational survival.

Design/methodology/approach

“Sensemaking” literature led to development of the authors’ hypotheses and these were tested using the responses of 117 middle managers. The authors used survey-based instrument to collect data and used regression analysis to explicate the responses of the middle managers.

Findings

Results indicate that when middle managers sense that the survival of the organization is at stake, they are likely to choose an authoritative style. The authors also investigated the moderating role of organizational commitment, strategic posture of the top management team, and hostile business environment on the relationship between perception of survival urgency and the choice of authoritative implementation style. Only organizational commitment moderates this relationship.

Research limitations/implications

The authors’ data collection was survey based and the authors used a single source for each questionnaire and this process may lead to possibilities of mono-method bias. However, steps were taken to reduce the resultant mono-method bias. The respondents are from a variety of industries and future research may focus on one specific industry.

Practical implications

The first implication of this study allows us to expand research focus on the adoption of authoritative style, a research area that is not explored very much. The second implication of the study is that middle managers tend to focus on their emotions when it comes to implementing strategic changes. Using arguments from sensemaking the authors show that the perception of need for survival or the perception that business environment is hostile will determine how strategic change could be implemented. Middle managers must be treated as more than just the implementers of the directives/fiats/orders/edicts that originate from the top.

Social implications

Role of middle managers in strategic change management is critical and the authors suggest that the perception of organizational survival at risk leads to choice managerial style by middle managers.

Originality/value

The authors have combined ideas from both the strategic management and organizational development fields to understand successfully the implementation of strategic change in a survival urgency situation. In the past, the strategic management literature focused primarily on understanding strategy formulation process, and the process of implementation was generally neglected. The respondents are from a variety of industries. The analysis indicate that membership to any one firm was not impacting the results obtained by the authors and as such allows for results to generalized.

Details

Journal of Strategy and Management, vol. 10 no. 2
Type: Research Article
ISSN: 1755-425X

Keywords

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Article
Publication date: 14 March 2015

Chen Ye, Sanjeev Jha and Kevin C. Desouza

Successful innovation depends upon effective communication of the business value of innovation. Yet different stages of the innovation process require different…

Abstract

Successful innovation depends upon effective communication of the business value of innovation. Yet different stages of the innovation process require different communication strategies. Companies who have recognized the different elements of the innovation process are able to target their communication mechanisms to achieve the best results from organizational innovation. In this article, we employ Desouza’s model of intrapreneurship to outline key communication challenges and strategies for addressing them across the five phases of innovation: idea generation and mobilization, idea screening and advocacy, experimentation with ideas, commercialization of ideas, and diffusion and implementation of ideas. The importance of communication to each stage is identified and barriers are noted. Drawing from first-hand interviews, case studies and a literature review, and further refined by presentation of the ideas to various executives, we propose in this article seven communication strategies for organizations to consider across the innovation process. Overall, having a clear understanding of the stages of the innovation process, and the kinds of communication that are most beneficial to each stage provides a clear vision of how to communicate the business value of innovations both internally and to external stakeholders. The effectiveness of communication can determine the success or failure of an innovation project.

Details

International Journal of Innovation Science, vol. 7 no. 1
Type: Research Article
ISSN: 1757-2223

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Article
Publication date: 6 June 2008

Peter Baloh, Sanjeev Jha and Yukika Awazu

The purpose of this paper is to uncover the mechanisms of organizations managing innovation outsourcing to business partners. In a business environment characterized by…

Abstract

Purpose

The purpose of this paper is to uncover the mechanisms of organizations managing innovation outsourcing to business partners. In a business environment characterized by the development of deep, niche expertise in a particular domain, business partnerships can provide a source of innovative rejuvenation by outsourcing the innovation to business partners who have complementary skills and expertise. This paper addresses a critical challenge which the organizations are currently facing: how do you manage outsourcing of innovation to business partners effectively while maintaining your strategic competitiveness?

Design/methodology/approach

Exploratory multiple case studies of over 30 innovative European and US companies were done. It involved 50 semi‐structured interviews with senior executives from research and development, product management, information technology, and marketing.

Findings

The paper identifies three complementary models of managing outsourcing of innovation to business partner: acquisition, strategic alliances, and open source (OS). Based on these, a three‐dimensional “Co‐Innovation Space” is proposed that can help in analysis and planning of current and future innovation projects.

Research limitations/implications

Although the research is carefully designed, it is an exploratory study and has the limitation of generalizability of the findings. Nevertheless, findings from multiple case studies from diverse organizations shed a light to current innovation and strategic alliance literature.

Practical implications

Partnerships can open the door to multiple knowledge sources. Accessing and integrating information from these sources can greatly enhance knowledge base of organizations and can help fuel sustainable innovation. The models proposed in this study provide a lens to examine existing innovation project portfolios and/or to plan for future innovation programmes.

Originality/value

This study is probably among few to study such a large, diversified, and geographically scattered group of organizations. Although exploratory and preliminary, this makes the findings of the study insightful.

Details

Strategic Outsourcing: An International Journal, vol. 1 no. 2
Type: Research Article
ISSN: 1753-8297

Keywords

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Article
Publication date: 9 May 2016

Sanjeev Gupta and Sachin Kashyap

The paper aims to analyse the extent of volatility and generating forecasts of exchange rates of British pound and Indian rupees in US terms.

Abstract

Purpose

The paper aims to analyse the extent of volatility and generating forecasts of exchange rates of British pound and Indian rupees in US terms.

Design/methodology/approach

This study applies different combinations of GARCH and EGARCH models suggested in the Econometric literature to capture the extent of volatility. The forecast of exchange rates of British Pound and Indian Rupees in US terms are generated applying artificial neural network (ANN) technique using different combination of networks with hyperbolic tangent function at hidden and output stage of the model.

Findings

The presence of volatility depicts that there is noise and chaos in the forex market. Prediction of exchange rate of the respective currencies underscores that exchange rates will increase marginally in near future.

Practical Implications

The results proposed in this study will be benchmark for the hedgers, investors, bankers, practitioners and economists to foresee the exchange rate in the presence of volatility and design policies accordingly.

Originality/value

In literature, no study has applied ANN for forecasting exchange rate after measuring the extent of volatility. The present study is a unique contribution in the existing pool of literature to forecasts the concerned variable(s) after ascertaining the noise and chaos in the data by applying GARCH family models.

Details

Journal of Modelling in Management, vol. 11 no. 2
Type: Research Article
ISSN: 1746-5664

Keywords

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Case study
Publication date: 11 August 2014

Sanjeev Prashar, Harvinder Singh, Kumar Saurabh and Virinchi Acharlu Madanapalli

The case is intended to be used by post-graduate students of Management in the courses of Marketing Management and New Product Management. This case may also be used in…

Abstract

Study level/applicability

The case is intended to be used by post-graduate students of Management in the courses of Marketing Management and New Product Management. This case may also be used in other courses like Consumer Behaviour and Strategic Marketing.

Case overview

Indian fast-moving consumer goods (FMCG) sector set to reach an astonishing INR165.62 trillion (US$3.6 trillion) by 2012 gave a tremendous opportunity to Hindustan Unilever Limited (HUL) to establish its footprint in all consumer packaged products. Dove, a brand of HUL, primarily catering to the premium segment of the market, launched Dove Elixir Hair Oil in November 2012 priced at INR185 (US$3.41) for 90 ml. This was five times higher than any other light hair oil in the market. The case brings out facts that describe market situations at that time and questions if a substantial market at higher end, for Dove hair oil, was available.

Expected learning outcomes

This case has been documented to help students understand the concept and applicability of brand extension strategy. The students shall learn the dynamics of this strategy in the market by answering the following questions: What are the factors that contributed to the growth of FMCG market in India? Evaluate HUL's decision to extend the brand Dove into other product categories? Was the market for Dove hair oil available at the higher end? What strategies should Dove use for its hair oil?

Supplementary materials

Teaching Notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

Details

Emerald Emerging Markets Case Studies, vol. 4 no. 3
Type: Case Study
ISSN: 2045-0621

Keywords

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Article
Publication date: 9 March 2015

Sanjeev Gupta and Sachin Kashyap

– The paper aims to evaluate different artificial neural network models and to suggest a suitable model for forecasting inflation in G-7 countries.

Abstract

Purpose

The paper aims to evaluate different artificial neural network models and to suggest a suitable model for forecasting inflation in G-7 countries.

Design/methodology/approach

The study applies different combinations of neural networks with hyperbolic tangent function using backpropagation learning with the steepest gradient descent technique to monthly data on Consumer Price Index (a measure of inflation) of the USA, the UK, France, Germany, Italy, Japan and Canada.

Findings

Predictions of inflation based on the Consumer Price Index for all the seven countries divulged that it is expected that the rate of inflation will decline marginally in the near future.

Practical implications

The results proposed in this study will be a benchmark for policy-makers, economists and practitioners to forecast inflation and design policies accordingly.

Originality/value

The paper’s findings provide strong evidence for policy-makers that while constructing models for forecasting inflation, the suggested models can be used to track the future rates of inflation and, further, they can apply that model in framing policies.

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Article
Publication date: 12 September 2016

Ferit Ficici

The paper aims to describe the Taguchi design method-based abrasive wear modeling of in situ AlB2 flake reinforced Al-4Cu matrix alloy composites.

Abstract

Purpose

The paper aims to describe the Taguchi design method-based abrasive wear modeling of in situ AlB2 flake reinforced Al-4Cu matrix alloy composites.

Design/methodology/approach

The abrasive wear behaviors of the composite samples were investigated using pin-on-disk method where the samples slid against different sizes of SiC abrasive grits under various testing conditions. The orthogonal array, signal-to-noise (S/N) ratio and analysis of variance were used to study the optimal testing parameters on composite samples.

Findings

The weight loss of composites decreased with increasing grit size and percentage reinforcement and increased with increasing sliding speed. The optimum test condition, at which the minimum weight loss is obtained, has been determined to be A3B3C1 levels of the control factors. Deviations between the actual and the predicted S/N ratios for abrasive weight losses are negligibly small with 99.5 per cent confidence level.

Originality/value

This paper fulfils an identification of Taguchi method-based abrasive wear behavior of AlB2/Al-4Cu metal matrix composites produced by squeeze casting under various testing conditions.

Details

Industrial Lubrication and Tribology, vol. 68 no. 6
Type: Research Article
ISSN: 0036-8792

Keywords

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Article
Publication date: 7 November 2016

Banhi Jha

The physical environment of education is not contained within the classroom but extends to the library and archival resource centres in higher education institutes of…

Abstract

Purpose

The physical environment of education is not contained within the classroom but extends to the library and archival resource centres in higher education institutes of design. The institutional resource centre (RC) includes textual and material repository sections which support institutional objectives by creating space and opportunity for interface between the learner and theoretical–practical aspects of the curriculum. This purpose of this paper is to highlight the role of the RC where the viewing of exhibits enhances the pedagogy of design education.

Design/methodology/approach

This paper uses the participant observation method to construct a case study of the experiential learning process in an institutional setting. It analyses how students make use of specialized design-related resources in libraries and adapt their approach to learn with, from and about objects as cultural artefacts.

Findings

The institutional resource centre provides opportunities for haptic experiences in design education that may be unavailable within the classroom. Design students make their own connections between the objects and the embedded lifeworld of the creator-artisan to create personalized meaning. The resultant combination of cognition and emotional responses to the exhibits stimulates diverse learning trajectories.

Originality/value

The collections of displayed design objects in the institutional RC enable students to appreciate cultural history by developing the understanding of fashion, textile and handcrafting traditions in India, thus stimulating cognitive and sensory learning. This is a manifestation of constructivism with the potential for diverse learning trajectories for design students. Thus it acts as an adjunct to classroom teaching-learning by facilitating a multi-faceted and holistic learning experience driven by a spirit of enquiry that supplements and supports pedagogic practices, enabling and encouraging self-learning.

Details

Library Review, vol. 65 no. 8/9
Type: Research Article
ISSN: 0024-2535

Keywords

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Article
Publication date: 8 December 2020

Indirah Indibara and Sanjeev Varshney

This paper aims to examine the effect of social cynicism on consumer cynicism. The negative inferred motive is tested as a mediator between social cynicism and consumer…

Abstract

Purpose

This paper aims to examine the effect of social cynicism on consumer cynicism. The negative inferred motive is tested as a mediator between social cynicism and consumer cynicism; whereas, negative affectivity is tested as a moderator between social cynicism and negative inferred motive.

Design/methodology/approach

The study was carried out in India using a mixed-method approach. In the first stage, a survey was conducted to test the moderated mediation model, followed by in-depth interviews in the second stage. The survey was analysed using structural equation modelling, while themes were generated from the data collected through interviews.

Findings

The study established the effect of social cynicism on consumer cynicism. Negative inferred motive mediated the relationship between social cynicism and consumer cynicism. Negative affectivity moderated the influence of social cynicism on negative inferred motive.

Research limitations/implications

With rising anti-consumption behaviours, it is imperative to understand why consumers turn cynical towards marketers. The study indicates that consumer cynicism is influenced by previous experiences of the consumer with the society and is not merely a reaction to arm-twisting by firms. As social cynicism cannot be changed drastically, understanding how it impacts consumer cynicism would help a firm handle its marketing efforts better.

Originality/value

The study empirically validates the relationship between social cynicism and consumer cynicism. The mediating effect of negative inferred motive on consumer cynicism was also validated. The study is also the first to point out the moderating role of negative affectivity on the relationship between social cynicism and negative inferred motive.

Details

Journal of Consumer Marketing, vol. 38 no. 1
Type: Research Article
ISSN: 0736-3761

Keywords

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Article
Publication date: 8 May 2018

Rajeev Kumar, Sanjeev Bhandari, Atul Goyal and Yogesh Kumar Singla

This paper aims to cover all the aspects of development, investigation and analysis phases to evaluate the slurry erosion performance of test coatings. The powders having…

Abstract

Purpose

This paper aims to cover all the aspects of development, investigation and analysis phases to evaluate the slurry erosion performance of test coatings. The powders having composition of Ni-20Al2O3 and Ni-15Al2O3-5TiO2 were deposited on CA6NM grade turbine steel by using high velocity flame spray (HVFS) technique. The characterization of the coatings was done with the help of SEM/EDS and XRD techniques. Various properties such as micro-hardness and bonding strength of the coatings were also evaluated. Thereafter, these coatings were subjected to an indigenously developed high speed slurry erosion tester at different levels of rotational speed, erodent particle size and slurry concentration. The effect of these parameters on the erosion behavior of coatings was also evaluated. The slurry erosion tests and SEM of the eroded surfaces revealed remarkable improvement in slurry erosion resistance of Ni-15Al2O3-5TiO2 coating in comparison with Ni-20Al2O3 coating.

Design/methodology/approach

Two different compositions of HVFS coating were developed onto CA6NM steel. Subsequently, these coatings were evaluated by means of mechanical and microstructural characterization. Further, slurry erosion testing was done to analyze the erosive wear behavior of developed coatings.

Findings

The coatings were successfully developed by HVFS process. Cross-sectional microscopic analysis of sprayed coatings revealed a continuous and defect-free contact between substrate and coating. Ni-15Al2O3-5TiO2 coating showed higher value of bond strength in comparison with Ni-20Al2O3 coating. Under all the testing conditions, Ni-15Al2O3-5TiO2 coatings showed higher resistance to slurry erosion in comparison with Ni-20Al2O3 coatings. Rotational speed, average particle size of erodent and slurry concentration were found to have proportional effect on specific mass loss of coatings. The mixed behavior (brittle as well as ductile) of the material removal mechanism was observed for the coatings.

Originality/value

From the literature review, it was found that researchers have documented the various studies on Ni-Al2O3, Ni-TiO2 and Al2O3-TiO2 coatings. No one has ascertained the synergetic effect of Alumina and Titania on the slurry erosion performance of Nickel-based coating. In view of this, the authors have developed Ni-Al2O3 and Ni-Al2O3-TiO2 coatings, and an attempt has been made to compare their mechanical, microstructural and slurry erosion characteristics.

Details

Industrial Lubrication and Tribology, vol. 70 no. 4
Type: Research Article
ISSN: 0036-8792

Keywords

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