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Article
Publication date: 20 May 2020

Sofiya Bano and Sandhya Pillai

The purpose of this paper is to prepare calcium oxide (CaO) nanoparticles by green synthesis technique and study its structural, morphological and optical properties. The prepared…

Abstract

Purpose

The purpose of this paper is to prepare calcium oxide (CaO) nanoparticles by green synthesis technique and study its structural, morphological and optical properties. The prepared samples were calcined at, 200°C, 300°C and 500°C, and the variation in the properties at different temperatures were investigated.

Design/methodology/approach

Green approach has been used in the present work to synthesise the CaO nanoparticles using Murraya Koenigii leaf (curry leaves) extract as a capping agent. This technique involves the use of nontoxic reagents and natural products derived from various parts of plants.

Findings

Studies reveal that CaO nanoparticles with good optical properties can be synthesized successfully by green approach. The optical absorbance spectra show a broad absorption peak around 400–500 nm. FTIR studies confirm the presence of different functional groups that help in the stabilization of CaO nanoparticles. PL emission spectra show a high intensity emission peak at around 231 nm in addition to peaks at 375 nm and 400 nm. XRD studies show planes of CaO cubic phase. SEM images show a nonuniform distribution of spherical particles along with some clusters. EDX spectra confirm the presence of calcium and oxygen.

Practical implications

CaO nanoparticles have wide applications in optical devices as well as in phototherapy. It is thus interesting to devise new and eco-friendly techniques to synthesise these nanoparticles to suit these applications.

Originality/value

This work would provide a new insight into the preparation of different metal oxide nanoparticles by a very simple and cost-effective green technique without the use of toxic reagents.

Details

World Journal of Science, Technology and Sustainable Development, vol. 17 no. 3
Type: Research Article
ISSN: 2042-5945

Keywords

Article
Publication date: 30 May 2023

R.V. ShabbirHusain, Atul Arun Pathak, Shabana Chandrasekaran and Balamurugan Annamalai

This study aims to explore the role of the linguistic style used in the brand-posted social media content on consumer engagement in the Fintech domain.

Abstract

Purpose

This study aims to explore the role of the linguistic style used in the brand-posted social media content on consumer engagement in the Fintech domain.

Design/methodology/approach

A total of 3,286 tweets (registering nearly 1.35 million impressions) published by 10 leading Fintech unicorns in India were extracted using the Twitter API. The Linguistic Inquiry and Word Count (LIWC) dictionary was used to analyse the linguistic characteristics of the shared tweets. Negative Binomial Regression (NBR) was used for testing the hypotheses.

Findings

This study finds that using drive words and cognitive language increases consumer engagement with Fintech messages via the central route of information processing. Further, affective words and conversational language drive consumer engagement through the peripheral route of information processing.

Research limitations/implications

The study extends the literature on brand engagement by unveiling the effect of linguistic features used to design social media messages.

Practical implications

The study provides guidance to social media marketers of Fintech brands regarding what content strategies best enhance consumer engagement. The linguistic style to improve online consumer engagement (OCE) is detailed.

Originality/value

The study’s findings contribute to the growing stream of Fintech literature by exploring the role of linguistic style on consumer engagement in social media communication. The study’s findings indicate the relevance of the dual processing mechanism of elaboration likelihood model (ELM) as an explanatory theory for evaluating consumer engagement with messages posted by Fintech brands.

Details

International Journal of Bank Marketing, vol. 42 no. 2
Type: Research Article
ISSN: 0265-2323

Keywords

Article
Publication date: 12 June 2017

Sandhya R. Mahapatro, Arabinda Acharya and Pushpendra Singh

Changing demographic trends in India have resulted in a growing ageing population, and this poses many health challenges for older people. Lack of formal care institutions and…

Abstract

Purpose

Changing demographic trends in India have resulted in a growing ageing population, and this poses many health challenges for older people. Lack of formal care institutions and social security nets further aggravate the situation. Living arrangements are, thus, expected to play a significant role in determining the healthcare needs of older people. The purpose of this paper is to examine the association of living arrangements with health among older people in India.

Design/methodology/approach

Data for the study were drawn from the Building Knowledge Base on Population Ageing in India (2011). The health status of older people was measured by assessing chronic illness, self-rated health and limitations in activities of daily living. Logistic regression was used to examine the influence of living arrangements on health outcomes. Further, a structural equation model was employed to observe whether poor health preceded co-residence.

Findings

Older people living in co-residential arrangements report more health disadvantages and older people with poor health prefer co-residence with their offspring. Perhaps the support, care and health awareness in co-residential arrangements helps older people obtain the healthcare interventions they require for the various illnesses they have had, and enable them to improve their ongoing health status.

Originality/value

The present study has extended the research on the relationship between health and living arrangements, and has also addressed the case of older people with poor health who prefer to stay in co-residential arrangements which has been taken up by limited studies.

Details

Working with Older People, vol. 21 no. 2
Type: Research Article
ISSN: 1366-3666

Keywords

Open Access
Article
Publication date: 10 February 2020

Veronika Fenyves, Kinga Emese Zsido, Ioan Bircea and Tibor Tarnoczi

Changes in food retailing (globalization, concentration) have negative impacts on smaller, “traditional” food retail businesses. Their market share decreasing year by year. The…

3990

Abstract

Purpose

Changes in food retailing (globalization, concentration) have negative impacts on smaller, “traditional” food retail businesses. Their market share decreasing year by year. The purpose of this study is to examine and compare the financial performances of these businesses under the given circumstances and current economic environment in a Hungarian and a Romanian county.

Design/methodology/approach

The study is based on two complete databases, including all companies that behoove retail food activity (considering the NACE cod) in the counties of Hajdu-Bihar (Hungary) and Cluj (Romania). The database analyzed contains the financial statements for five consecutive years for 212 and 690 businesses. Databases were examined by the most typical financial indicators using the multivariate and univariate analysis of variance and the k-medoid cluster analysis methods.

Findings

The results of the analysis have shown that there are differences in the number of retail food companies in the case of two counties, both in number and in financial performance. Companies in Hajdú-Bihar county perform better in terms of financial ratios than those in Cluj county. The groups created by k-medoids cluster analysis are relatively well distinguished in the case of Hajdú-Bihar county, while the picture is much more mixed in the case of Kolozs county. However, it is also important to note that the companies analyzed should generally perform better to survive.

Research limitations/implications

Among the limitations of the study, it is important to note that the findings are relevant only to the two counties examined. Another limiting factor is that quite several companies had to be excluded from the analysis due to missing data or outliers.

Practical implications

The study presents for the corporate decision-makers the current performance of the companies of the sector examined in the two counties. The results of the study highlight the business areas of concern in management. The findings show that they need to change this performance to strengthen their market position. We believe that it is not enough to complain about the expansion of the supermarket chains, but they should take appropriate actions to improve their situation. Based on the results of the study, it can be concluded that there is a need to improve the financial efficiency of retail food companies in both counties to survive in the long run. This improvement is essential because retailers can play an important role in smaller settlements and narrower residential environments.

Originality/value

Comparative analysis of retail food companies in similar counties in these two neighboring countries has not been conducted using complex financial analysis. The study revealed the common and/or individual characteristics of these companies.

Details

British Food Journal, vol. 122 no. 11
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 2 July 2018

Rajasshrie Pillai and Brijesh Sivathanu

This study aims to use the novel approach of applying the behavioural reasoning theory (BRT) to understand the relative influence of reason for and reason against the adoption of…

1066

Abstract

Purpose

This study aims to use the novel approach of applying the behavioural reasoning theory (BRT) to understand the relative influence of reason for and reason against the adoption of mobile learning applications (M-learning apps) among information technology (IT) and information technology enabled services (ITeS) employees.

Design/methodology/approach

This study surveys 680 employees of IT and ITeS companies in India to examine the adoption of M-learning apps for learning using the BRT and the primary data analysis was done using the partial least squares-structural equation modelling technique.

Findings

It is found that the context-specific adoption factors for M-learning apps are hedonic motivation, self-efficacy, learning autonomy, ubiquitous and relative advantage, whereas the reasons against adoption of the M-learning apps are traditional barrier, usage barrier and image barrier. It is also found that values of openness to change positively affect the reasons for adoption and do not significantly affect reasons against adoption of M-learning. Values of openness to change affect the attitude towards M-learning apps and attitude affects the adoption intention of M-learning apps for learning.

Research/limitations/implications

This cross-sectional study was conducted only in the Indian IT/ITeS firms and future research can be conducted in other sectors and countries to generalize the results.

Practical implications

This research uniquely highlights the adoption factors both for and against, which should be considered while developing marketing strategies for M-learning apps’ adoption. It is imperative for training managers to consider these factors during the selection of M-learning apps and for designers while designing the M-learning apps.

Originality/value

This study provides new insights towards the use of mobile apps for learning with the employees’ perspective using the BRT theory and it highlights the reason for adoption and reason against adoption of M-learning apps.

Details

Interactive Technology and Smart Education, vol. 15 no. 3
Type: Research Article
ISSN: 1741-5659

Keywords

Article
Publication date: 10 July 2009

Neera Jain and Shoma Mukherji

The purpose of this paper is to cull out leadership lessons from one of India's oldest books on statecraft and economics – The Arthashastra by Kautilya – and present an Indian…

2805

Abstract

Purpose

The purpose of this paper is to cull out leadership lessons from one of India's oldest books on statecraft and economics – The Arthashastra by Kautilya – and present an Indian model of leadership which may be used by scholars and practitioners for leadership development in modern global context.

Design/methodology/approach

An analysis of Kautilya's teachings is done based on English translation of his original works by two eminent scholars. A model of leadership is derived on the basis of Kautilya's writings.

Findings

Kautilya presents a holistic perspective as he synthesizes the Eastern and Western approaches on leadership. His skill‐based and strategic approach gets support and direction from his value‐based, ethical considerations. Also, an in depth study of his writings shows that he was a precursor to a few leadership theories developed in the Western world in modern times.

Originality/value

Scholars have studied The Arthashastra as a treatise on economics, politics, diplomacy and statecraft. Lessons have also been drawn on a few aspects of management and leadership. There is no comprehensive commentary available on his views on leadership. In this paper, an attempt is made to develop a leadership model which integrates the Eastern and the Western approaches on leadership and can be used for leadership development in modern times.

Details

Leadership & Organization Development Journal, vol. 30 no. 5
Type: Research Article
ISSN: 0143-7739

Keywords

Content available

Abstract

Details

South Asian Journal of Business Studies, vol. 8 no. 3
Type: Research Article
ISSN: 2398-628X

Article
Publication date: 11 January 2021

Anand S. Patel and Kaushik M. Patel

This paper aims to develop an initial understanding of the Lean Six Sigma methodology since its inception and examine the few Lean Six Sigma dimensions as a research domain…

6458

Abstract

Purpose

This paper aims to develop an initial understanding of the Lean Six Sigma methodology since its inception and examine the few Lean Six Sigma dimensions as a research domain through a critical review of the literature.

Design/methodology/approach

The paper is structured in two-part. The first part of the paper attempts to dwell on the evolution of the Lean Philosophy and Six Sigma methodology individually and the emergence of Lean Six Sigma methodology, covered under the Lean Six Sigma: a historical outline section. The second part of the study examines the dimensions associated with Lean Six Sigma such as frameworks, critical success factors, critical failure factors, type of industry, performance metric, year, publisher and journal, based on a total of 223 articles published in 72 reputed journals from the year 2000 to 2019 as a literature review.

Findings

The adoption of Lean Six Sigma, as a continuous improvement methodology, has grown enormously in the manufacturing and few service sectors such as health care and higher education during the past decade. The study revealed that researchers came out with conceptual frameworks for the implementation of Lean Six Sigma, whereas the validation through case studies seems to be lacking. The integration of Lean Six Sigma and other approaches with a focus on sustainability and the environment has emerged as a research field. A few of the most common critical success and failure factors were identified from the articles studied during the study.

Research limitations/implications

This paper may not have included some of the studies due to the inaccessibility and selection criteria followed for the study.

Originality/value

This paper will provide an initial introduction on Lean, Six Sigma and Lean Six Sigma and research insights Lean Six Sigma to beginners such as students, researchers and entry-level professionals.

Details

International Journal of Lean Six Sigma, vol. 12 no. 3
Type: Research Article
ISSN: 2040-4166

Keywords

Article
Publication date: 2 March 2022

G. Citybabu and S. Yamini

The purpose of this work is to gain insights about Lean Six Sigma (LSS) in the Indian context by reviewing the related literature for one decade based on various perspectives…

1222

Abstract

Purpose

The purpose of this work is to gain insights about Lean Six Sigma (LSS) in the Indian context by reviewing the related literature for one decade based on various perspectives, such as author profile, year of publication, type of firm, type of methodology used, type of industry for which the research work is carried out and the key findings from the research.

Design/methodology/approach

This study reviews the research related to LSS from the articles published in the reputed journals. The literature used for reviewing is derived from the sources, including Science direct, Google scholar, IEEE, Taylor and Francis Group, Emerald Insight, Springer, Inderscience and Elsevier during the period between 2010 and 2021. Totally, the authors have included 141 LSS-related research articles that are published in the Indian context. The keywords used are Lean Six Sigma, Lean Six Sigma in the Indian context, Lean Sigma and LSS to identify and consolidate the research papers published during this timeframe.

Findings

The research papers collected from various reputed journals, including Scopus and non- Scopus enlisted, are classified and grouped under various categories to identify the class of author who publishes more in this field, research trend over the years, the type of firm which implements LSS, the research methodology which is commonly used in LSS and related research and also the key takeaway from these articles are highlighted. Further, the authors have also identified the major contributions of researchers in various sectors during this period in India.

Originality/value

This classification framework and the systematic review help in identifying the research gap and in giving directions for future researchers. It will be useful for researchers and practitioners working on the area of LSS, rural and urban entrepreneurs, start-up managers, professionals working in micro, small and medium enterprises (MSMEs) and executives of the Make in India Project to make India as Aatmanirbhar Bharat Abhiyan. Further, the clear direction of progress over the current decade in manufacturing industries, service sectors and processing industries can help the professionals working in these sectors.

Details

The TQM Journal, vol. 34 no. 6
Type: Research Article
ISSN: 1754-2731

Keywords

Article
Publication date: 25 October 2021

Shrawan Kumar Trivedi, Pradipta Patra and Saumya Singh

Social media sites are one of the vital technological developments of WEB 2.0. This study aims to emphasize on building an empirical model to investigate the impending…

Abstract

Purpose

Social media sites are one of the vital technological developments of WEB 2.0. This study aims to emphasize on building an empirical model to investigate the impending determinants of users’ intention to use social media sites in higher education. Depending on the existing theories such as the social media acceptance model, e-learning acceptance model, unified theory of acceptance and use of technology and existing literature, determinants such as “performance,” “communication functionality” and “self” have been identified to test. Further, the mediation effect of “peer influence” on the relationship has also been tested.

Design/methodology/approach

A total of 310 students of different private and public Indian institutions have participated in an online survey. Exploratory factor analysis and multiple linear regression analysis are performed and results were analyzed.

Findings

The results of this study demonstrated substantial evidence of the impact of performance, communication functionality and self on the intention to use social media in higher education. The mediation of peer influence has also been seen between all the relations.

Originality/value

An empirical model of intention to use social media in higher education is built. The median of peer influence is tested.

Details

Global Knowledge, Memory and Communication, vol. 71 no. 1/2
Type: Research Article
ISSN: 2514-9342

Keywords

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