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The study aims to test the relationship between innovation orientation (INO) and business performance. It also explores the moderating effect of firm size on the relationship between INO and business performance.

A purposive sample of 278 firms (manufacturing and service) was taken from the National Capital Region and the Punjab state of India. The survey questionnaire was administered to two to three managerial-level employees from each of the 278 firms. Exploratory and confirmatory factor analyses were used to validate the INO and business performance scales. The hypotheses were tested using multi-group moderation analysis and structural equation modeling.

The study shows that INO has a significant positive effect on business performance. The results have indicated that firm size (based on the number of employees) moderates the relationship between INO and business performance. However, firm size (based on investment) does not moderate the relationship between INO and business performance.

The study is an attempt to synthesize the fragmented results testing innovation–performance relationship using firm size as a moderator on the relationship between INO and business performance and provides insights for both academicians and practitioners.

The aim of this paper is to provide a unique perspective on entrepreneurship by examining how different ways of understanding entrepreneurial orientation (EO) affect business performance (BP). The study uses a five-dimensional approach to understand EO’s relationship with BP.

A personal survey of key informants (who have decision-making power in their firm), one each from 550 North Indian firms has been conducted. The hypotheses were tested using confirmatory factor analysis and structural equation modeling.

The results indicate that both uni-dimensional and multi-dimensional conceptualizations of EO are equally valid and have a significant impact on BP. The study highlights the contextual nature of the relationship between EO and BP.

This study supports a comprehensive five-dimensional approach to EO, benefiting researchers and management practitioners. It validates an integrated measurement of BP and advances entrepreneurship theories, enabling broader generalizations for improved decision-making and strategy development.

The study is relevant for researchers and management practitioners. This study supports the five-dimensional conceptualization of EO and reveals the relevance of both uni-dimensional and multi-dimensional conceptualizations of EO. The study also lends support to the integrated approach of BP measurement. The results may also help to generalize entrepreneurship theories.

This study aims to analyze the effect of organizational context on Entrepreneurial Orientation–Business Performance (EO–BP) relationship by drawing a sample from India.

This firm-level study uses a cross-sectional research design. A personal survey of key informants, one each from 500 North Indian firms, has been conducted. The hypotheses were analyzed using confirmatory factor analysis (CFA), structural equation modeling and multi-group moderation analysis.

This study reveals the relevance of organizational context in strategic decision-making. This study finds that the firm’s size and nature of industry influence the inclination of an enterprise toward innovativeness and proactiveness. The results indicate that both, new entrants and older firms, can adopt entrepreneurial posture.

This study attempts to provide a unique perspective of entrepreneurship research by assessing the effect of organizational context on the EO–BP relationship in the Indian context. This study applies five-dimensional conceptualization of EO to EO–BP relationship and attempts to contribute to the literature by refining the inventory of five-dimensional conceptualization of EO construct. The CFA model of multifaceted subjective measurement of BP construct lends support to the integrated approach of BP measurement.

The purpose of this study is to investigate the dimensionality of the market orientation (MO) scale.

This is a firm-level study. A purposive sample of 400 firms (with 2–3 key informants from each firm) has been taken to study the MO of the firms. The psychometric testing of the MO scale was done using exploratory factor analysis, confirmatory factor analysis and structural equation modeling (SEM).

The results have shown that the dimensionality of MO exhibits a different pattern across the sample. The four factors delineated dimensions explain more than 62% of the variance in the data set and are found to be the valuable and versatile measure of MO. Overall, the results provide enough evidence of the validity, reliability and generalizability of the MO scale. The results of SEM indicate a satisfactory nomological validity of the scale.

The study develops a valid measure of MO with a major focus on market intelligence. The study proposes MO as a function of customer orientation, competitor orientation, inter-functional coordination and market intelligence which was largely ignored in the marketing literature.

The purpose of this paper is to operationalize the subjective measures of business performance and assessing their justification for use in place of objective measures of business performance.

The study is based on a sample survey of 171 companies listed on Bombay Stock Exchange, India. A cross-sectional descriptive research design has been used. Exploratory factor analysis was used to assess the factor structure and dimensionality of objective and subjective measures of business performance. The psychometric properties of these measures and their interrelationship have been assessed through confirmatory factor analysis.

The study finds a strong positive correlation between subjective business performance and objective business performance. The study finds it justified to use the subjective measures of business performance.

Response bias may have crept in because of self-reported measure used for the study. Future researchers may cross-verify the subjective perception of respondents with data available from the records of the firms. Second, the study focuses only on financial and operational indicators of performance. The future studies may widen the scope of business performance by incorporating the interests of other stakeholders like suppliers, government, environment and society in general.

The strategy researchers confronting the challenge of adopting appropriate measures of business performance can use either or both of subjective and objective performance measures, as suggested in this study. The study has suggestions for strategic decision makers regarding measurement of business performance in terms of financial as well as operational indicators.

The study operationalizes and validates two measures of performance, namely, subjective business performance and objective business performance. The study contributes to the strategic management literature by providing evidence for association between objective and subjective measures of performance.

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

The paper discovered that entrepreneurial orientation can help firms to improve their business performance; however, elements like size and nature of the business can impact the significance of that outcome.

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

This study explores and compares the reasons for or against including situational triggers on the adoption of food delivery apps (FDAs) across lesser-researched Asian countries like India and the Philippines.

The study utilises a qualitative research methodology using focus group discussions and interviews across each country.

Respondents from India highlighted the importance of convenience, aggressive discounts, app service quality, fulfilment and multiple payment options as the key reasons for adopting the FDAs. However, these factors require redressal in the Philippines context. Also, the study findings highlight some country-specific requirements: in the Philippines, food packaging, cheaper options provided by the local convenience stores and lack of variety of food options; in India, the impact of parental beliefs and segregated vegetarian food delivery.

The study makes practical suggestions for consumer behaviour researchers, developers and marketers of FDAs who are confronted with challenges in app development for a multi-cultural audience and to ensure growth and the adoption of the FDAs across the two countries.

This is one of the first studies to compare diverse national markets to uncover differences and similarities in the factors impacting the adoption of FDAs. The results highlight the impact of varying levels of evolution of FDAs and social, technological and cultural contextual differences on the adoption of the FDAs across India and the Philippines.