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The purpose of the paper is to highlight the role of Artificial Intelligence (AI) in the healthcare industry through the Ayushman Bharat health protection scheme by analyzing various technologies being integrated to improve the customer service and experiences in India. The key focus lies on the understanding of the influence of AI in the healthcare system services, the clinical treatment, and the facilities to progress with accurate and precise health screening in India.

A systematic study on the emerging technologies of AI and the applications in the healthcare sector is presented in the form of a viewpoint.

AI certainly enhances experiential services; however, it cannot surpass the human touch which is an essential determinant of experiential healthcare services. AI acts as an effective complementary dimension to the future of healthcare.

This viewpoint discusses the applications and role of AI with the help of relevant examples. It highlights the different technologies being applied and how they will be used in the future focusing upon the Ayushman Bharat health protection scheme in India.

Introduction: A company or organisation must resolve various problems in the business environment for better operation in any corporate environment. Such issues are traditionally handled in multiple ways. A small sector unit with many employees encounters this corporate issue, for example, the handicraft sector. The impact of handicraft issues and their intensity, speed, and regularity is growing in our system.

Purpose: This chapter studies how small businesses might succeed in the handcraft industry in a volatile, uncertain, complex, and ambiguous (VUCA) environment. There is a lack of proper knowledge of how the VUCA affects business proficiency in the Indian handicraft sector. A novel business strategy for the handicraft sector, like other business proficiency called best practices in handicraft business in a VUCA environment, will be presented along with a discussion about VUCA environments. This considers both the individual influences of each particular word and the overall impact of VUCA.

Methodology: The study included a thorough literature analysis for three learning areas: performance improvement, including VUCA, and the leadership incorporation of risk and quality. Awareness in the trade will be examined in further sections, as the mastery of VUCA is achieved with various traditional and digital management ideas.

Findings: The research defined a new unorganised firm concept to maintain and succeed in a high VUCA environment in the handicraft sector, identifying 18 important success characteristics through a comprehensive literature review. The authors proposed a conceptual framework for fusing quality management to attain proficiency in the handicraft sector VUCA environment.

This article aims to develop procedures for estimation and prediction in case of Type-I hybrid censored samples drawn from a two-parameter generalized half-logistic distribution (GHLD).

The GHLD is a versatile model which is useful in lifetime modelling. Also, hybrid censoring is a time and cost-effective censoring scheme which is widely used in the literature. The authors derive the maximum likelihood estimates, the maximum product of spacing estimates and Bayes estimates with squared error loss function for the unknown parameters, reliability function and stress-strength reliability. The Bayesian estimation is performed under an informative prior set-up using the “importance sampling technique”. Afterwards, we discuss the Bayesian prediction problem under one and two-sample frameworks and obtain the predictive estimates and intervals with corresponding average interval lengths. Applications of the developed theory are illustrated with the help of two real data sets.

The performances of these estimates and prediction methods are examined under Type-I hybrid censoring scheme with different combinations of sample sizes and time points using Monte Carlo simulation techniques. The simulation results show that the developed estimates are quite satisfactory. Bayes estimates and predictive intervals estimate the reliability characteristics efficiently.

The proposed methodology may be used to estimate future observations when the available data are Type-I hybrid censored. This study would help in estimating and predicting the mission time as well as stress-strength reliability when the data are censored.

By examining the impact of the day of the week during the COVID-19 pandemic and the subsequent economic recession, it is possible to provide insights into market behaviour during volatile times that can be furnished to investors and policymakers for informed decisions.

This study investigates the day-of-the-week effect on the Colombo Stock Exchange (CSE), with particular emphasis on the variations in this effect during the COVID-19 pandemic and the subsequent economic crisis.

The study applies the Exponential Generalised Autoregressive Conditional Heteroskedasticity (EGARCH) model, allowing for the evaluation of asymmetric responses to positive and negative shocks. The data span from January 2006 to December 2022 and are segmented into different periods: the entire sample, war and post-war periods, the COVID-19 pandemic and the economic crisis period, each reflecting distinct market conditions.

The study uncovers a significant day-of-the-week effect on the CSE. Mondays and Tuesdays typically show a negative effect, while Thursdays and Fridays display a positive impact. However, this pattern shifts notably during the COVID-19 pandemic, with all weekdays exhibiting significant positive impact, and varies further across different waves of the pandemic. The economic crisis period also shows unique weekday effects, particularly before and after an important political event.

This paper aims to determine the network efficient topology for low power and lossy networks (LLNs) using routing protocol for LLN (RPL) with respect to the increase in network size and propose a novel approach to overcome the shortcomings of the existing models.

The authors have used Contiki OS/Cooja simulator to conduct experiments on primarily four topologies (star, bus/linear, ring/eclipse and random). They have implemented RPL protocol using Sky motes for each topology from 10, 20, 30 and up to 70 nodes. Consequently, after 24 h of experimentation, the readings have been noted and, alongside, a comprehensive comparative analysis has been performed based on the network density and metric parameters: packet delivery ratio (PDR), expected transmission (ETX) and power consumption. Further, a hybrid model is proposed where the additional factors of mobility, multiple sink and a combination of static and mobile nodes are introduced. The proposed model is then compared with the star model (all static nodes and star topology) and the dynamic model (all mobile nodes) to analyze the efficiency and network performance for different network sizes (28, 36, 38 and 44 nodes). The mobility is introduced using BonnMotion tool in Contiki OS.

Simulation results have shown that the star topology is most network efficient when compared with bus/linear, ring/eclipse and random topologies for low density and high scalable network. But when the same setup is compared with the proposed hybrid model, the proposed model shows a significant improvement and gives the best and efficient network performance with highest PDR (average improvement approximately 44.5%) and lowest ETX (average improvement approximately 49.5%) comparatively.

Also, these findings will benefit the deployment of smart devices used in advanced metering infrastructure, road side units and in various industrial applications such as traffic monitoring system, electronic toll collection and traffic analysis in the smart grid infrastructure.

The impact of topology is significant and detailed analysis is required to understand the impact of different topologies of the nodes in the network for the present and the future scenarios. As very few research studies have discussed this gap, this research paper is quintessential and shall open novel future potential direction. Also, the proposed approach of hybrid model with mobility has not been considered in the literature yet.

Social media technology use has elicited an increased interest among academicians and researchers worldwide. The present study examines the latent constructs, such as social media technology use (SMTU), innovation capability (IC), entrepreneurial orientation (EO) and innovation performance (IP), which have not been studied by researchers in the past. The purpose of the study is to examine the impact of SMTU and IC on EO and highlight the impact of EO on IP.

A questionnaire survey was conducted to collect data from 164 entrepreneurs, which included CEO/owners, managers or founders of start-up companies from India. The data were analysed with the structural equation model technique.

The results demonstrate that the model proposed in this study supports all the hypotheses of SMTU, IC, EO and IP. The results of this study provide evidence for the importance of SMTU as a crucial factor that came out from the analysis of Indian entrepreneurs which reiterates the point that the user-generated content could be very important. The results of the research show that entrepreneurs value and are looking forward to using social media for getting individual reviews from consumers about their marketing campaigns, product development and innovation.

At the level of practice there are significant implications for decision-makers in start-up firms to become more attuned to how SMTU can significantly add importance to the customer experience. This study would also help managers and policymakers in understanding the importance of SMTU when seeking to improve the performance of the organizations.

Owing to the increasingly collaborative innovation environment in entrepreneurship, the authors draw the attention of managers to the need of SMTU for innovation actions and provide a logical framework to guide action for organizational analysis.

Purpose: This chapter investigates the moderating impact of personality and demographic factors on the association between work–life balance (WLB) and the well-being (WB) of Ayurveda doctors in Sri Lanka.

Need for the Study: WB is necessary for everyone’s life. Individuals must meet proper WLB between their private and career life scenarios. On the other hand, employee WB and WLB are considered under the sustainable development goals. Hence, it is required to investigate the effect of WLB on WB.

Methodology: This quantitative, cross-sectional study was conducted with minimal researcher interference. The primary data were collected using structured questionnaires from Ayurvedic Doctors in Sri Lanka. The correlation, regression, and hierarchical regression analyses with multivariate assumptions were conducted using SPSS.

Findings: The findings reveal a robust positive association between the WLB and WB, indicating the same association between the WLB and personality. Moreover, there is a strong positive association between personality and WB. The results of the moderator analysis presented that there is a marginal moderator impact from the personality towards the association between WLB and WB.

Practical Implications: Ayurveda Practitioners and policymakers can use the generated knowledge in decision-making. The results of this study can be used as a reference by all industrial practitioners to improve their business practices. They can do this by raising employee WLB to enhance WB, which will help them keep the best employees within the company.

Purpose: This research discusses the importance of corporate social responsibility (CSR) and its link to a financial performance metric called net interest margin (NIM) in the context of non-banking financial companies (NBFCs). CSR initiatives can lead to long-term sustainability and improved financial performance, attracting investors seeking to align their investments with their values.

Need for the Study: The research composes portfolios based on financial companies’ CSR performance and NIM ratios to help investors understand the difference between CSR and financial performance, making investment decisions based on their portfolio goals and values. Striking a balance between sustainability and the financial performance of financial companies, will help investors find a suitable balance between portfolios for investment purposes.

Methodology: The authors used data from 55 financial companies for daily returns from 2014–2015 to 2021–2022 and used descriptive statistics to measure the performance of portfolios.

Findings: The findings suggest that financial companies in India have improved their CSR scores over time, indicating an increased focus on integrating socially responsible practices into their operations. The data also show that NBFCs are catching up with banks regarding CSR scores, and some NBFC portfolios even outperform banks regarding returns. However, the study also highlights the need for some companies to focus more on CSR and business operations.

Practical Implications: The results serve as a benchmark for financial companies to assess their relative CSR performance, highlighting the need for companies to focus on integrating socially responsible practices into their operations and guiding areas where companies can improve.

This study explores the relationships among sustainability implementation barriers (resource, managerial and regulatory barriers), sustainability practices (sustainable construction materials, sustainable construction design, modern construction methods and environmental provisions and reporting) and sustainability performance (environmental, economic and social) in hill road construction (HRC).

Primary data were collected from the 313 HRC practitioners with the help of a questionnaire, and research hypotheses were tested employing structural equation modeling.

The findings reveal a mixed effect of sustainability implementation barriers. Resource (managerial) barriers are negatively related to all practices except environmental provisions and reporting (sustainable construction materials), while regulatory barriers only negatively impact modern construction methods. On the other hand, all sustainability practices positively impact environmental performance, whereas economic (social) performance is positively influenced by all practices, except environmental provisions and reporting (modern construction methods), and positively affects economic performance.

In order to transform HRC toward sustainability, the barriers to sustainability implementation, sustainability practices and performance need to be understood by practitioners; however, the relationships have not previously been empirically assessed in extant literature. Besides, past research appears to be predominantly focused on the environmental aspect, thereby neglecting economic and social aspects. This study is a modest attempt to bridge these research gaps.