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The purpose of this chapter is to present a general review of free or inexpensive methods of implementing the following mobile services in libraries: Library Websites, Short Message Service (SMS) reference, and Mobile Online Public Access Catalogs (MOPACs). The findings were based on a literature review of materials that discussed mobile technologies in libraries. The findings conclude that libraries with tight budgets should approach their mobilization project in terms of stages, developing content and services sequentially from passive formats, which require little input, to more dynamic items, which entail greater interaction. Most free and inexpensive mobile services are geared toward passive formats, providing a starting point for libraries with limited budgets. Scope of the chapter is limited to public and university libraries and initiatives for smartphones. Prices listed are in USD as of January 2011 and may be subject to change. The costs of training, management, and development time by libraries were not factored into the costs. Mobile services have become one of the biggest new library trends. Simply keeping abreast of library service options made possible through advances in mobile technology can be a challenge. In addition, tough economic times have prevented many libraries from actually implementing mobile services. This chapter discusses a number of ways for libraries to create their own mobile initiative with little to no money at all—except of course for the hidden cost of staff effort.

Project management has become the hip new trend in librarianship, appearing more and more in job listings, position descriptions, and professional development offerings. How did project management become the latest buzzword, and what does it have to offer our profession?

The answers to these can be explored through a look at the evolution of project management from the concept of Scientific Management to the certifiable skill set it is today, and how that evolution connects with librarianship’s own changes over time. This examination is done through a literature and historical analysis.

A deeper look at the basic concepts behind project management in light of this historical and practical connection with librarianship demonstrates how project management not only can be a useful skill for library workers to embrace today, but will also illuminate how our service-oriented structure may not mesh well with a concept rooted in business and computing. However, libraries that take a systems approach to implementing project management may see that they are better able to find success.

This study is largely theoretical and based on literature and historical analysis rather than practical implementation and testing. However, it does offer us a different way of looking at a trendy concept, one which helps ground the concept in theory and practice in a way that is seldom done. It also provides examples of tools to help libraries implement project management with a systems approach, which has not been addressed much in library literature.

In the past decade, library literature has witnessed a spate of studies documenting different aspects of Collaborative Virtual Reference Services (CVRS) and a significant amount of valuable information is spread across numerous individual reports. With the support of the Institute for Museum and Library Services, the authors of this chapter undertook a synergistic effort to examine these studies and identify the popular governance models as well as shared challenges and benefits. They conducted a supplementary survey of librarians with personal experience working in CVRS. The authors found that while collaborative structures are myriad, many utilize similar staffing and management strategies. Benefits of CVRS include shared staffing responsibilities, the extension of service hours, professional and community development, access to specialists, and mitigating the risks of a new service, while challenges include answering local questions, cultural differences, and software and technology problems. The literature on CVRS primarily focuses on single collaborations. While these in-depth examinations are valuable, they cannot provide a “big picture” of how libraries may work together to provide a service. As budgets shrink and ICT-facilitated connections grow, collaboration is an option to which many libraries are turning to for the provision of reference as well as other services. The quality of such collaborations may be improved by considering the lessons presented in this chapter, resulting in better service.

Reference service of any type of library can be offered over the Internet in real-time that we meant here Virtual Reference Service or VRS, in short. Virtual reference service is an online and interactive text-based communication service through which it is possible to provide the reference service of a library or a group of libraries to their distant users using a set of modern communication-based technologies. This paper is based on the results of experimental research. It mainly focuses on the customization process of Zoho chat in the ABCD site module to provide a virtual reference service from the library website. There is very little research across the globe that addresses the implementation and customization process of chat-based widget embedded into web pages, which is a key-focusing area of the current study.

Need of the Study: Digitalisation, machine learning, and artificial intelligence (AI) is changing at a swift pace, significantly uplifting the role of information technology. The present human resource (HR) aspect transpires AI-based resolution, are gradually more effective with HR process, time-consumption and a complex tasks surrounded by the HRM functionalities.

Purpose: This study attempts to investigate the adoption and diffusion of human resource management (HRM) with the phenomenon of AI-based applications. Hence, this study has emphasised the predictors of AI adoption like competitive pressure, performance expectancy, top management support, strategic partner, employee champion, etc. Moreover, how the AI predictors are connected with HR practices. The research sample focused on 207 HR managers and senior managers from various industries.

Methodology: This study is based on a quantitative research technique encompassing mean, standard deviation, exploratory factor analysis (EFA), Confirmatory Factor Analysis (CFA), Average Variance Extracted (AVE), and Dependent Variable (DV).

Findings: The study’s empirical findings show that higher performance expectations and higher management support are both major predictors of AI adoption. In contrast, competitive pressure did not show a significant relationship with such an intention, and the ‘employee champion’ role has a negative impact on AI adoption.

Implications: AI diffusion and implementation show a significant research gap. In previous studies, adoption in HRM was overlooked. The study’s results provide a comprehensive picture of the situation. The framework and a major contribution to the study of the phenomenon in relation to its possible role in AI’s effectiveness and quality in HRM. The research inspires a debate among service providers, policy-makers, and stakeholders, and builds an efficient workplace.

Background – Studies suggest text messaging is beneficial to health care; however, no one has synthesized the overall evidence on texting interventions. In response to this need, we conducted a systematic review of the impacts of text messaging in health care.

Methods – PubMed database searches and subsequent reference list reviews sought English-language, peer-reviewed studies involving text messaging in health care. Commentaries, conference proceedings, and feasibilities studies were excluded. Data was extracted using an article coding sheet and input into a database for analysis.

Results – Of the 61 papers reviewed, 50 articles (82%) found text messaging had a positive effect on the primary outcome. Average sample sizes in articles reporting positive findings (n=813) were significantly larger than those that did not find a positive impact (n=178) on outcomes (p=0.032). Articles were categorized into focal groups as follows: 27 articles (44.3%) investigated the impact of texting on disease management, 24 articles (39.3%) focused texting's impact to public health related outcomes, and 10 articles (16.4%) examined texting and its influence on administrative processes. Articles in focal groups differed by the purpose of the study, direction of the communication, and where they were published, but not in likelihood of reporting a positive impact from texting.

Conclusions – Current evidence indicates that text messaging health care interventions are largely beneficial clinically, in public health related uses, and in terms of administrative processes. However, despite the promise of these findings, literature gaps exist, especially in primary care settings, across geographic regions and with vulnerable populations.

To explore and measure wearout or the acceptance threshold, beyond which, messages in the form of mobile text advertising generate irritation. To assess the set of factors that positively or negatively, according to literature, influences the attitude towards advertising in short message service (SMS) format and on this basis to propose future research along this line. There is also a focus on irritation antecedents.

Two surveys are used to prevent unbiased answers. The first one is driven to study the wearout effect in the SMS context. An offline survey is carried out using a structured questionnaire. A sample size of 188 using convenience sampling is collected. The second research is driven to study irritation and attitude towards SMS advertising. Data are collected through an online questionnaire which is published through social media platforms, an e-mail mailing list and a quick response (QR) code. An international sample size of 253 applying a convenience and snow ball sampling procedure is collected.

The wearout threshold and irritation antecedents in the mobile advertising context are identified as well as positive and negative factors which influence attitude towards SMS advertising. The replies do not match exactly with the significant factors found in previous research.

There are some, among them, sample size and sampling procedure; only one sector was analysed and, although reliability is acceptable, the number of items in each measurement scale was reduced to only two.

Wearout and the characteristics of an SMS message capable to generate positive attitude are described.

Guidelines to improve public attitudes towards SMS advertising and prevention from wearout are given.

Wearout in the mobile advertising context is explored and some insights regarding irritation antecedents and the role played by frequency and other positive factors in the causal model proposed by the academy are assessed.