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1 – 10 of 19Uday Salunkhe, Bharath Rajan and V. Kumar
Global crises create an environment that is characterized by a fight for survival by countries, companies and citizens. While firms have adopted business initiatives to ensure…
Abstract
Purpose
Global crises create an environment that is characterized by a fight for survival by countries, companies and citizens. While firms have adopted business initiatives to ensure survival in a global crisis, many measures are geared toward preventing customer churn, declining revenues and eroding market share. Such short-term focus raises an important question regarding long-term survival – how can firms survive a global crisis? The purpose of this study is to investigate how firms can survive a global crisis.
Design/methodology/approach
This study considers pandemics as the study context and uses a triangulation methodology (past research, managerial insights and popular press articles) to advance the organizing framework. Using the process study approach, the proposed framework recognizes the onset characteristics of a global crisis with a focus on pandemics and the government actions that reflect the pandemic onset. The framework also identifies a logical order of three marketplace reactions to the pandemic – management response, consumer response and critical business transformations that ultimately lead to firm survival – and advances related research propositions of such reactions.
Findings
By deploying critical business transformations, firms can ensure firm survival in a pandemic by fostering engagement with customers, employees and resources. Additionally, the moderators that influence the relationships between (1) management response and critical business transformations, (2) consumer response and critical business transformations, and (3) critical business transformations and firm survival are identified. Finally, this study presents an agenda for future research.
Research limitations/implications
To the authors' best knowledge, this is the first study to adopt an interdisciplinary approach to study firm survival in a global crisis such as a pandemic. This study answers the call for more research to the growing field of pandemic research in the areas of marketing research and marketing strategy.
Practical implications
The learnings from this study can help firms on what to anticipate and how to respond in a crisis such as a pandemic.
Social implications
Societal welfare is accounted for as firms plan to deal with a crisis.
Originality/value
This is the first study to propose a strategic framework to deal with a crisis that is largely unanticipated where the duration and the impact is not predictable.
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Mohammad Mayouf and Ciaran Gilligan
In construction projects, underpayments can be recognised as one of the significant drawbacks that impact the success of a project. Research into underpayments is considered…
Abstract
Purpose
In construction projects, underpayments can be recognised as one of the significant drawbacks that impact the success of a project. Research into underpayments is considered ambiguous and provides a limited reflection of the issue, which makes it complicated to trace how it originates in the first place. This study aims to examine the causes that lead to underpayments and develop a holistic synthesis of underpayments for subcontractors in the lifecycle of a construction project.
Design/methodology/approach
An open-ended and closed-ended questionnaire was used to collect the data using purposeful sampling with 28 construction stakeholders who ranged from main contractors, subcontractors and others (Small medium enterprises SMEs, Consultancies, Clients etc.). Data collected was analysed to trace drivers and the impact of underpayment and suggested mitigation strategies to be identified whilst viewing the perspectives of a main contractor and subcontractor.
Findings
The findings show that the most prominent driver for underpayments is variation disputes followed by cash flow. The research also suggests mitigation strategies such as collaborative working, more robust budget control and early identification of risks as potential remedies to overcome the underpayment issue. The research concludes with a framework that elicits the complexity underlying underpayments for subcontractors in construction projects.
Originality/value
The research evolves the understanding that underpayment is a complex phenomenon, relying heavily on the data/information exchange mechanism between the main contractor and subcontractors. This research provokes the need to understand underpayment further so it can be mitigated.
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Maan Habib, Bashar Bashir, Abdullah Alsalman and Hussein Bachir
Slope stability analysis is essential for ensuring the safe design of road embankments. While various conventional methods, such as the finite element approach, are used to…
Abstract
Purpose
Slope stability analysis is essential for ensuring the safe design of road embankments. While various conventional methods, such as the finite element approach, are used to determine the safety factor of road embankments, there is ongoing interest in exploring the potential of machine learning techniques for this purpose.
Design/methodology/approach
Within the study context, the outcomes of the ensemble machine learning models will be compared and benchmarked against the conventional techniques used to predict this parameter.
Findings
Generally, the study results have shown that the proposed machine learning models provide rapid and accurate estimates of the safety factor of road embankments and are, therefore, promising alternatives to traditional methods.
Originality/value
Although machine learning algorithms hold promise for rapidly and accurately estimating the safety factor of road embankments, few studies have systematically compared their performance with traditional methods. To address this gap, this study introduces a novel approach using advanced ensemble machine learning techniques for efficient and precise estimation of the road embankment safety factor. Besides, the study comprehensively assesses the performance of these ensemble techniques, in contrast with established methods such as the finite element approach and empirical models, demonstrating their potential as robust and reliable alternatives in the realm of slope stability assessment.
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Pilar Talón-Ballestero, Lydia González-Serrano, M. Dolores Flecha-Barrio and Alicia Orea-Giner
This research aims to answer two major research questions related to the COVID-19 crisis from a longitudinal approach: What is the revenue management (RM) role during the…
Abstract
Purpose
This research aims to answer two major research questions related to the COVID-19 crisis from a longitudinal approach: What is the revenue management (RM) role during the different periods subject to analysis? What are the RM strategies and measures implemented during this crisis in contrast with a non-crisis context? It also aims to propose an RM implementation model that provides a contingency plan to face future crises.
Design/methodology/approach
This qualitative study, following a longitudinal approach, analyses three round-table discussions with 11 internationally renowned experts during three key scenarios of the COVID-19 crisis: the lockdown period (from March to June 2020) and the following two summer seasons (the post-lockdown period): Post-lockdown I (the summer campaign, 2020) and Post-lockdown II (the summer campaign, 2021). Based on a deductive approach, thematic analysis is conducted using NVivo.
Findings
Further professionalisation of revenue managers, which has enabled the correct application of strategies and measures, highlighting the importance of not lowering prices, the flexibility of booking conditions, the development of other sources of income and the increase in the value of services, amongst others, are key factors in managing this crisis. The longitudinal analysis carried out in three different periods of this crisis shows how these measures have evolved and the contrast with RM application in a non-crisis context. The revenue manager's leadership and proactivity, the holistic organisation of RM marketing, commercial and sales departments and the quick adaptation of RM systems (RMSs) by modifying their algorithms are essential to reducing the impact of COVID-19 on the hospitality industry. This crisis has led the industry to rethink processes and strategies and to increase digitalisation. The proposed model, which considers the various RM strategies and measures implemented during COVID-19 in contrast to a non-crisis context, is the cornerstone for developing a graded contingency plan to face future crises. This research sheds light on the widely discussed role of RM during this crisis.
Research limitations/implications
This study has various limitations. First, the three round-table discussions were held online due to the health crisis, and the chosen webinar format may have biased the participants' answers due to its public nature. Second, the survey was carried out in Spanish. Despite the strong international profiles of the participants, cultural distortion may appear, suggesting that the research should possibly be extended to other cultural contexts in the future. Third, some of the participants were unable to attend all the round-table discussions due to their professional duties, so people with similar profiles were invited to the rest of the sessions.
Practical implications
The revenue manager's leadership and proactivity, the holistic organisation of RM marketing, commercial and sales departments and the quick adaptation of RMSs by modifying their algorithms are essential to reducing the impact of COVID-19 on the hospitality industry. This crisis has led the industry to rethink processes and strategies and to increase digitalisation. The proposed model, which considers the various RM strategies and measures implemented during COVID-19 in contrast to a non-crisis context, is the cornerstone for developing a graded contingency plan to face future crises. This research sheds light on the widely discussed role of RM during this crisis.
Originality/value
This work contributes to the literature by providing a model that considers the various RM strategies and measures implemented during COVID-19 in contrast to a non-crisis context. The novelty of this research is mainly found in the conducting of a deductive and longitudinal study considering previous research focussed on RM strategies applied during the COVID-19 crisis and supplementing it with new measures by applying qualitative techniques.
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Davood Javanmardi and Mohammad Ali Rezvani
Bearings are critical components used to support loads and facilitate motion for rotating and sliding parts of the machinery. Bearing malfunctions can cause catastrophic failures…
Abstract
Purpose
Bearings are critical components used to support loads and facilitate motion for rotating and sliding parts of the machinery. Bearing malfunctions can cause catastrophic failures. Hence, failure analysis and endeavors to improve bearing performance are essential discussions for worldwide designers, manufacturers and end users of vital machinery. This study aims to investigate a type of roller bearing from the railway industry with premature failures. The task arises because locomotives’ maintenance and service life quality are vital to railway operations while providing transportation services for the nation. To assist in maintaining the designated locomotives, the present study scrutinizes the causes of failure of heavy-duty roller bearings from locomotive bogie axleboxes.
Design/methodology/approach
It is intended to inspect this bearing service life and statistically scrutinize its design parameters to reveal the failures’ shortcomings and origins. The significant measures include examinations of their failures’ primary and vital factors by comparing them with a real-life service history of 16 roller bearings of the same type. The bearings come from the axleboxes of a locomotive bogie with an axle load of 20 tons. The bearing loads are estimated using the EN13104 standard document and confirmed by the finite element method using ABAQUS engineering software. To validate the finite element modeling results, the bearings’ stress analysis is performed using the Hertzian contact theory that demonstrated perfect conformity. The said methods are also used to search for the areas susceptible to failures in these bearings. With the inclusion and exploitation of the bearing maintenance conditions and the logbook recordings of the locomotives for the past seven years, the critical cause for this type of bearing’s failures is surveyed and discussed.
Findings
With the inclusion and exploitation of the bearing maintenance conditions and the logbook recordings of the locomotives for the past seven years, the critical cause for this type of bearing’s failures is surveyed and discussed. As a crucial result, it is found that deprived maintenance and inadequate lubrication are the root causes of the loss of the selected bearings.
Originality/value
For the designated locomotives, the origins of the heavy-duty roller bearing failures and its design shortcomings are revealed by examining and comparing them with a real-life service history of many of the same types of bearings. The novelty of the research is in using the combination of the methods mentioned above and its decent outcome.
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Henna M. Leino, Janet Davey and Raechel Johns
Disruptive shocks significantly compromise service contexts, challenging multidimensional value (co)creation. Recent focus has been on consumers experiencing vulnerability in…
Abstract
Purpose
Disruptive shocks significantly compromise service contexts, challenging multidimensional value (co)creation. Recent focus has been on consumers experiencing vulnerability in service contexts. However, the susceptibility of service firms, employees and other actors to the impacts of disruptive shocks has received little attention. Since resource scarcity from disruptive shocks heightens tensions around balancing different needs in the service system, this paper aims to propose a framework of balanced centricity and service system resilience for service sustainability.
Design/methodology/approach
Adopting a conceptual model process, the paper integrates resilience and balanced centricity (method theories) with customer/consumer vulnerability (domain theory) resulting in a definition of multiactor vulnerability and related theoretical propositions.
Findings
Depleted, unavailable, or competed over resources among multiple actors constrain resource integration. Disruptive shocks nevertheless have upside potential. The interdependencies of actors in the service system call for deeper examination of multiple parties’ susceptibility to disruptive resource scarcity. The conceptual framework integrates multiactor vulnerability (when multiactor susceptibility to resource scarcity challenges value exchange) with processes of service system resilience, developing three research propositions. Emerging research questions and strategies for balanced centricity provide a research agenda.
Research limitations/implications
A multiactor, balanced centricity perspective extends understanding of value cocreation, service resilience and service sustainability. Strategies for anticipating, coping with and adapting to disruptions in service systems are suggested by using the balanced centricity perspective, offering the potential to maintain (or enhance) the six types of value.
Originality/value
This research defines multiactor vulnerability, extending work on experienced vulnerabilities; describes the multilevel and multiactor perspective on experienced vulnerability in service relationships; and conceptualizes how balanced centricity can decrease multiactor vulnerability and increase service system resilience when mega disruptions occur.
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Roberth Andres Villazon Montalvan, Annibal Affonso Neto and Clóvis Neumann
In today’s highly competitive global business environment, there is a growing demand for professionals who possess well-developed soft skills. Such abilities include flexibility…
Abstract
Purpose
In today’s highly competitive global business environment, there is a growing demand for professionals who possess well-developed soft skills. Such abilities include flexibility, effective communication and other skills. Soft skills are personal attributes and qualities that are more closely related to the emotional side of human beings. Individuals must cultivate and hone soft skills during their undergraduate studies. These skills, also known as interpersonal or non-technical skills, are essential to complement hard skills and pave the way for a thriving career trajectory. Soft skills are developed over the course of one’s career and are indispensable in establishing a strong, professional presence in the corporate or academic realm. The field of engineering is no exception in this regard, and the business approach during the engineering course is of significant relevance. By acquiring soft skills, engineering graduates will become competitive and adaptable professionals capable of handling the current and future challenges of the job market. The purpose of this study is to investigate the soft skills that students perceive as being better developed during their business classrooms in the engineering course and identify areas for improvement in the business education process.
Design/methodology/approach
The research method consisted in four different phases from variables identification to statistical analyses. Then, as part of this approach a structured questionnaire was administered at the end of the engineering course, where students rated their perception of the degree of development of each of the soft skills covered in the course on a scale of zero to ten. The collected data were analysed using multivariate analysis techniques, including factorial analysis.
Findings
The results of the study demonstrate that the set of skills acquired by individuals in business classrooms pursuing a degree in industrial engineering is in high demand by potential employers. Such skills are deemed essential for the successful operation of businesses in modern-day industries. The findings of this research validate the significant role that industrial engineering students play in fulfilling the requirements of the job market and pave the way to meaningful insights on how to approach this topic during the business education process in engineering courses.
Practical implications
The findings bring about significant insights for national educational councils and ministries, universities and educational stakeholders in the process of updating, rethinking and implementing new curricula criteria in higher education, particularly in the Latin American context.
Originality/value
This paper enriches the literature by assessing the development of soft skills of engineering students in the Latin American context. The research reinforces the importance of developing soft skills aligned with those required for the context of current and future labour markets.
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Debashree Roy Bhattacharjee, Abhisek Kuanr, Neeru Malhotra, Debasis Pradhan and Tapas Ranjan Moharana
Drawing on the self-congruity theory and customer engagement literature, this research accounts for the influence of the three dimensions of customer self-congruity on customer…
Abstract
Purpose
Drawing on the self-congruity theory and customer engagement literature, this research accounts for the influence of the three dimensions of customer self-congruity on customer engagement with global brands by uncovering the mediating mechanism of brand psychological ownership and moderating mechanism of global connectedness. The research framework is tested across developed and developing country contexts to highlight any cultural differences in the drivers of customer engagement with global brands.
Design/methodology/approach
Data were collected from developed (USA; n = 270) and developing (India; n = 273) countries through two online surveys and tested, employing structural equation modeling, across the two markets to investigate cross-cultural variations.
Findings
Social self-congruity has the strongest influence on customer engagement for USA consumers, while all three forms of self-congruity are equally important in India. Psychological ownership consistently works as the mediating mechanism across both contexts. While global connectedness accentuates the relationship between self-congruity and brand psychological ownership for Indian consumers, it attenuates the relationship amongst USA consumers.
Originality/value
While prior literature mainly establishes a direct link between self-congruity and customer engagement, this study provides a deeper understanding of the self-congruity–customer engagement relationship by: a) investigating the mediating role of psychological ownership; b) examining the moderating role of global connectedness and c) studying all three forms of self-congruity (i.e. actual, ideal and social) simultaneously. The study, testing the framework in developing and developed country settings, highlights cultural nuances in forming customer engagement with global brands.
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This article illustrates how, during the COVID-19 pandemic, emerging market exporting firms can adopt differentiation strategies using composition-based capabilities, which, in…
Abstract
Purpose
This article illustrates how, during the COVID-19 pandemic, emerging market exporting firms can adopt differentiation strategies using composition-based capabilities, which, in turn, will enable them to strengthen their images and market shares, i.e. their strategic marketing performance in advanced markets.
Design/methodology/approach
This study is based on survey data obtained from 86 Pakistani firms exporting to advanced economies.
Findings
The study found that compositional collaboration capabilities positively influence the differentiation strategies and strategic marketing performance of emerging market exporting firms conducting business in advanced host markets. Furthermore, the findings indicate that differentiation strategies mediate the influence of compositional collaboration capabilities on the strategic marketing performance of these firms.
Originality/value
By taking a new compositional based theoretical perspective, this study examined the underexplored phenomenon of how emerging market firms can differentiate their offerings in advanced export markets in order to achieve a better strategic performance during external shocks such as the COVID-19 pandemic. Given that export growth is a strategic priority for many emerging markets, including Pakistan, due to their substantial trade deficits, this study provides important contributions from both the theoretical and practical perspectives.
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W.A. Rasanjali, A.P.K.D. Mendis, B.A.K.S. Perera and Vijitha Disaratna
In a conventional sense, information technology has frequently been considered a source of Lean waste management. However, as the corporate world evolves, new models that provide…
Abstract
Purpose
In a conventional sense, information technology has frequently been considered a source of Lean waste management. However, as the corporate world evolves, new models that provide a competitive edge by merging technical breakthroughs with the Lean paradigm must be developed. Enterprise resource planning (ERP), which is such technological advancement, is found to be highly influential for Lean implementation. However, there is a dearth of literature on the adaptability of ERP to minimise Lean waste in the construction industry. This paper, therefore, aims to investigate the possibility of applying ERP to minimise Lean waste in the construction industry.
Design/methodology/approach
The study used a qualitative approach, consisting of fifteen (15) expert interviews and code-based content analysis was used to analyse the empirical data.
Findings
The findings revealed the challenges faced when applying ERP with the Lean concept and the strategies that would help overcome the challenges. Most of the challenges could be overcome through training and awareness programmes and proper team management. The study also found that ERP could be applied with Lean to eliminate waste generation in the construction industry.
Originality/value
This paper contributes to the theory by providing an evaluation of the possibility of adopting ERP to eliminate Lean waste in the construction industry. The study will contribute to new knowledge related to strategies for proper use of ERP for Lean waste minimisation, which will be useful for future researchers in the area.
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