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Article
Publication date: 23 August 2013

Vikneswaran Nair and Kashif Hussain

The main aim of this paper is to critically review the contribution made by this theme issue to the literature by examining contemporary innovations that are emerging and…

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Abstract

Purpose

The main aim of this paper is to critically review the contribution made by this theme issue to the literature by examining contemporary innovations that are emerging and enhancing responsible rural tourism practices in Malaysia.

Design/methodology/approach

Based on the theme issue, a critical content analysis of the papers selected for the issue was undertaken.

Findings

The summary paper generally highlights all emerging and innovative approaches from various case studies in rural tourism destinations in Malaysia.

Research limitations/implications

The complex and dynamic realities of rural tourism are both a challenge and an opportunity for responsible governance of rural tourism destinations.

Originality/value

The current theme issue explores emerging models from stakeholders' perspectives to enhance the concept of rural tourism sustainability in the context of the economy, social and environment.

Details

Worldwide Hospitality and Tourism Themes, vol. 5 no. 4
Type: Research Article
ISSN: 1755-4217

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Article
Publication date: 9 November 2015

Vikneswaran Nair, Kashif Hussain, May Chiun Lo and Neethiahnanthan Ari Ragavan

The main aim of this paper is to review the contribution made by this theme issue in responding to the strategic question: “How do we develop more sustainable and…

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1662

Abstract

Purpose

The main aim of this paper is to review the contribution made by this theme issue in responding to the strategic question: “How do we develop more sustainable and responsible rural tourism by benchmarking innovations and new practices in Asia?”

Design/methodology/approach

A content analysis of the papers was undertaken to learn from best practices within and outside Asia. Structured questions were used to enable the theme editors to reflect on the rationale for the theme issue question, the starting point and the nature of the contribution made by the writing team.

Findings

This summary highlights the most significant outcomes in terms of the contributions to knowledge and/or professional practice, and also the implications for management action and applied research arising from the review of best practices in Asian countries such as Malaysia, Indonesia, Thailand, The Philippines, Vietnam, Korea, India, China and Chinese Taipei. Some of the innovative approaches that can be adopted by Asia from non-Asian countries, namely, New Zealand, Australia, Canada, Lesotho and Poland, are also presented.

Research limitations/implications

This paper outlines the challenges and new approaches needed in managing and developing rural tourism initiatives that have been established in other countries.

Originality/value

This paper explores the extent to which the lessons and innovative approaches discussed in this theme issue could be replicated and applied in countries that are developing rural tourism.

Details

Worldwide Hospitality and Tourism Themes, vol. 7 no. 5
Type: Research Article
ISSN: 1755-4217

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Article
Publication date: 6 October 2021

Yumei Xu, Chaohui Wang and Tingting Zhang

This study aims to develop a measurement scale of tourism-led rural gentrification from the perspective of rural residents.

Abstract

Purpose

This study aims to develop a measurement scale of tourism-led rural gentrification from the perspective of rural residents.

Design/methodology/approach

The procedure for developing the measurement scale included a thorough review of related literature on tourism-led rural gentrification and multiple stages of qualitative and quantitative investigations. A total of 1,080 rural residents in Huzhou and Huangshan participated in the project. The semi-structured interviews and questionnaire were applied to collect the data. This study analyzed the data with the methodologies of exploratory factor analysis, confirmatory factor analysis and structural equation modeling.

Findings

The measurement scale developed in this study included seven dimensions: Accelerated Ecological Awareness, Individual Behavior, Rural Economic Development, Enhanced Living Standards, Talents and Demographic Changes, Human and Cultural Shift and Cohesive Community.

Research limitations/implications

This measurement scale was developed and validated in China and may not be relevant in other contexts. The scale focuses on tourism-led rural gentrification only from the perspective of rural residents. The findings broaden the knowledge on tourism-led rural gentrification by researching the topic from the point of view of rural residents.

Practical implications

For policymakers and tourism enterprises, this study provides a valuable index for a full understanding of tourism-led rural gentrification. For investors, the research offers insights for priority investments to advance tourism development in rural regions.

Originality/value

This study is one of the few attempts to empirically measure tourism-led rural gentrification. The results improve on the knowledge about tourism-led rural gentrification in China.

研究目的

本研究的主要目的是从居民视角开发和验证旅游引导的乡村绅士化测量量表。

研究设计和方法

开发和验证旅游引导的乡村绅士化测量量表主要包含两方面的工作:旅游引导的乡村绅士化相关文献梳理; 多阶段的定量和定性研究。本研究共邀请1080位研究对象参与调研, 并通过深度半结构访谈和调查问卷收集数据, 使用EFA、CFA和SEM等研究方法研究结果。

研究结论

本研究开发和验证的测量量表包括7个维度:文明素养感知、经济发展感知、生活水平感知、发展环境感知、社会风尚感知、人居环境感知和社区秩序感知。

研究的局限性/意义

本研究基于中国背景开发和验证了旅游引导的乡村绅士化测量量表, 未验证该量表在其他国家或地区的普适性, 且仅从居民视角展开研究。我们的研究结果丰富了旅游引导的乡村绅士化内容。

实践意义

对于政策制定者和旅游企业来说, 本研究为他们充分了解旅游引导的乡村绅士化提供了参考; 对投资者来说, 本研究为投资者投资提供了有价值的借鉴和参考。

原创性/价值

本研究是测量旅游引导的乡村绅士化的重要尝试, 丰富了对中国旅游引导的乡村绅士化的认识。

关键词:

旅游引导的乡村绅士化 居民感知 量表开发 量表验证

文章类型: 研究型论文

Motivo de investigación

El objetivo principal del presente estudio es desarrollar y validar una escala de medición de gentrificación rural impulsada por el turismo desde la perspectiva de los residentes.

Diseño y metodología de investigación

El desarrollo y la validación de la presente escala de medición consistió en dos tareas principales: un examen de la literatura relacionada con la gentrificación rural impulsada por el turismo; y múltiples etapas de investigación cuantitativa y cualitativa. Para este estudio, se invitó a un total de 1080 sujetos para participar de esta investigación, los datos se obtuvieron mediante entrevistas y cuestionarios semiestructurados en profundidad, y los resultados se han analizado mediante EFA, CFA y SEM.

Conclusiones de la investigación

La escala de medición desarrollada y validada en este estudio consta de 7 dimensiones: percepción de alfabetismo civilizacional, percepción de desarrollo económico, percepción de nivel de vida, percepción de entorno de desarrollo, percepción de costumbres sociales, percepción de asentamiento humano y percepción de orden comunitario.

Limitaciones/significado de la investigación

Este estudio desarrolló y validó la escala de medición basada en un contexto chino, pero no se pudo generalizar la escala de medición en otros países o regiones. Esta investigación solo analiza el fenómeno de gentrificación rural impulsada por el turismo desde la perspectiva de los residentes. Nuestros resultados contribuyen a mejorar el contenido de la gentrificación rural impulsada por el turismo.

Significado práctico

Para los responsables políticos y las empresas de turismo, la presente investigación constituye una referencia para que comprendan plenamente la gentrificación rural impulsada por el turismo; para los inversores, constituye una valiosa referencia de inversión.

Originalidad/Valor

Este estudio es un importante intento para medir la gentrificación rural impulsada por el turismo y contribuye a enriquecer la comprensión de la gentrificación rural impulsada por el turismo de China.

Palabras clave

Gentrificación rural impulsada por el turismo, Percepción de los residents, Desarrollo de la escala, Validación de la escala

Tipo de papel

Trabajo de investigación

Details

Tourism Review, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1660-5373

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Article
Publication date: 25 August 2021

Haiying Pan, Meihong Chen and Wen-Lung Shiau

The public health emergency of COVID-19 (Corona-virus disease) pandemic has greatly impacted tourism industry, especially in the rural tourism. This paper aims to study…

Abstract

Purpose

The public health emergency of COVID-19 (Corona-virus disease) pandemic has greatly impacted tourism industry, especially in the rural tourism. This paper aims to study how rural tourism practitioners can get out of the mire of the pandemic. By analyzing the behaviors of various stakeholders and the logic of the impact of the pandemic, the behaviors of participants and future development were sorted out. The key elements that promote the recovery of rural tourism were discovered.

Design/methodology/approach

Based on the framework of institute analysis and development (IAD), this research selected six rural tourist communities in China as subjects for the studies. Based on the seven basic principles of hermeneutics and the inductive research method, following the analysis method of “first-order coding, second-order coding, aggregated dimensions,” the texts obtained through in-depth interview and work reports were analyzed and concepts were extracted.

Findings

The paper extracted 44 first-order concepts and 14 second-order concepts, and obtained 7 aggregation dimensions, including policy formulation and implementation, improvement of integrated marketing capabilities, improvement of tourism product quality, restrictions on rural tourism development, protection and optimization of environmental resources, industrial integration strategies and improvement of managerial and coordinating capabilities. During the pandemic, the government, enterprises and associations, as the service providers of rural tourism, can optimize the environmental resources and industrial resources of rural tourism by formulating policies, refining products and strengthening marketing in the action arena, to promote the industrial integration of rural tourism and provide better products and services for tourists.

Originality/value

This paper uses the IAD framework to study how rural tourism communities can successfully recover from the impact of the pandemic. It is found that the rapid recovery of rural tourism is the result of collective action. The core of establishing the collective action mechanism of rural tourism is consensus mechanism, co-construction mechanism and sharing mechanism. By studying the path and possibility of collective action of rural tourism communities, this paper explores the approach of multi-center governance of rural tourism communities to promote the imminent recovery of rural tourism.

后疫情时期中国乡村旅游的挣扎与复苏:基于制度分析与发展(IAD)的视角

研究目的

新冠疫情(COVID-19)对旅游业,尤其是乡村旅游产生了极大影响。本文旨在探究乡村旅游从业者如何摆脱疫情危机。研究通过分析疫情带来的影响及各利益相关者的反应,梳理旅游从业者的行为,探究乡村旅游未来的发展。研究指出了促进乡村旅游复苏的关键因素。

研究设计/方法/途径

基于制度分析与发展(IAD)理论框架,本文选取中国境内6个乡村旅游目的地作为研究对象。采用解释学七大基本原则和归纳式研究方法,通过对深度访谈和政府工作报告获得的文本进行分析,提取出“一阶编码、二阶编码、聚合维度”。

研究结果

研究提取44个一阶编码和14个二阶编码,最终得到7个聚合维度,包括政策制定与实施、整合营销能力提升、旅游产品质量提升、乡村旅游发展制约因素、保护和优化环境资源、实施产业整合战略和提高管理协调能力。疫情期间,政府、企业和协会作为乡村旅游的服务提供者,可以通过制定政策、改善产品、加强营销,优化乡村旅游的环境资源和产业资源,推动乡村旅游产业融合,为游客提供更好的产品和服务。

研究原创性/价值

本文利用IAD框架研究乡村旅游在疫情中的复苏。研究发现,乡村旅游的快速复苏是集体行动的结果。建立乡村旅游集体行动机制的核心是共识机制、共建机制和共享机制。本文通过研究乡村旅游社区集体行动的路径和可能性,探索乡村旅游多中心治理的途径,促进乡村旅游复苏。

Details

Journal of Hospitality and Tourism Technology, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1757-9880

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Book part
Publication date: 28 December 2016

Anna Farmaki

The purpose of this chapter is to evaluate the management of the rural tourist experience in Cyprus. In doing so, it specifically attempts to examine rural tourists…

Abstract

Purpose

The purpose of this chapter is to evaluate the management of the rural tourist experience in Cyprus. In doing so, it specifically attempts to examine rural tourists’ experiences in relation to travel motives and activities performed in rural areas in Cyprus, explore overall satisfaction with the rural tourist experience with regard to several physical, social, and symbolic attributes derived from the literature review and elicit recommendations that can improve the tourist experience in rural areas.

Methodology/approach

An exploratory research approach was utilized, whereby 70 open-ended casual interviews were conducted with domestic and international tourists visiting rural areas in Cyprus.

Findings

Main findings derived from this study include the realization that the rural tourism experience is fragmented and largely shaped by travel motives, regional characteristics, support services, and service provision.

Practical implications

A refined segmentation strategy is proposed as well as the development of synergistic, innovative linkages among rural tourism stakeholders and across sectors in the industry, with thematic clusters representing a favorable proposed strategy.

Originality/value

Although the study is centered on a single case, theoretical and practical implications may be derived with regard to the demand aspects of rural tourist experiences. In turn, such insights may be transferrable to other rural destination contexts.

Details

The Handbook of Managing and Marketing Tourism Experiences
Type: Book
ISBN: 978-1-78635-289-7

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Abstract

Details

Applying Partial Least Squares in Tourism and Hospitality Research
Type: Book
ISBN: 978-1-78756-700-9

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Book part
Publication date: 25 July 2008

Rhonda L.P. Koster

Towns and cities across Canada face rapidly changing economic circumstances and many are turning to a variety of strategies, including tourism, to provide stability in…

Abstract

Towns and cities across Canada face rapidly changing economic circumstances and many are turning to a variety of strategies, including tourism, to provide stability in their communities. Community Economic Development (CED) has become an accepted form of economic development, with recognition that such planning benefits from a more holistic approach and community participation. However, much of why particular strategies are chosen, what process the community undertakes to implement those choices and how success is measured is not fully understood. Furthermore, CED lacks a developed theoretical basis from which to examine these questions. By investigating communities that have chosen to develop their tourism potential through the use of murals, these various themes can be explored. There are three purposes to this research: (1) to acquire an understanding of the “how” and the “why” behind the adoption and diffusion of mural-based tourism as a CED strategy in rural communities; (2) to contribute to the emerging theory of CED by linking together theories of rural geography, rural change and sustainability, and rural tourism; and (3) to contribute to the development of a framework for evaluating the potential and success of tourism development within a CED process.

Two levels of data collection and analysis were employed in this research. Initially, a survey of Canadian provincial tourism guides was conducted to determine the number of communities in Canada that market themselves as having a mural-based tourism attraction (N=32). A survey was sent to these communities, resulting in 31 responses suitable for descriptive statistical analysis, using Statistical Package for the Social Sciences (SPSS). A case study analysis of the 6 Saskatchewan communities was conducted through in-depth, in person interviews with 40 participants. These interviews were subsequently analyzed utilizing a combined Grounded Theory (GT) and Content Analysis approach.

The surveys indicated that mural development spread within a relatively short time period across Canada from Chemainus, British Columbia. Although tourism is often the reason behind mural development, increasing community spirit and beautification were also cited. This research demonstrates that the reasons this choice is made and the successful outcome of that choice is often dependent upon factors related to community size, proximity to larger populations and the economic (re)stability of existing industry. Analysis also determined that theories of institutional thickness, governance, embeddedness and conceptualizations of leadership provide a body of literature that offers an opportunity to theorize the process and outcomes of CED in rural places while at the same time aiding our understanding of the relationship between tourism and its possible contribution to rural sustainability within a Canadian context. Finally, this research revealed that both the CED process undertaken and the measurement of success are dependent upon the desired outcomes of mural development. Furthermore, particular attributes of rural places play a critical role in how CED is understood, defined and carried out, and how successes, both tangible and intangible, are measured.

Details

Advances in Culture, Tourism and Hospitality Research
Type: Book
ISBN: 978-1-84950-522-2

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Book part
Publication date: 27 September 2021

Jovana Čikić and Tamara Jovanović

The neo-endogenous approach to rural development puts great importance on territorialization, and aligns with place-based strategies and with microentrepreneurship because…

Abstract

The neo-endogenous approach to rural development puts great importance on territorialization, and aligns with place-based strategies and with microentrepreneurship because both concepts consider local specificities and leveraging local resources. This chapter analyzes characteristics of rural tourism establishments in Vojvodina, Northern Province of Serbia, of which the majority are microenterprises. The discussion focuses on aspects of microenterprise functioning such as human capital, offers, revenues, and non-material benefits. The aim is to analyze the local embeddedness of rural tourism microenterprises and their contribution to neo-endogenous rural development. Our results reveal that microentrepreneurs are embedded in rural places, but they face numerous constraints which in turn limits the benefits host communities might receive from place-based rural tourism development.

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Article
Publication date: 11 April 2021

Oana Adriana Gica, Monica Maria Coros, Ovidiu Ioan Moisescu and Anca C. Yallop

According to the United Nations World Tourism Organization, sustainable tourism is a form of tourism that meets the needs of present tourists and host regions, while…

Abstract

Purpose

According to the United Nations World Tourism Organization, sustainable tourism is a form of tourism that meets the needs of present tourists and host regions, while protecting and enhancing the opportunity for the future. It aims at having a low impact upon the environment and local culture; generating income and employment; and ensuring the conservation of local ecosystems. This paper aims to examine the ways in which the development and promotion of a new tourism product based on unique rural heritage and traditions contribute to the development of sustainable tourism by relating the practices to the sustainable development goals (SDGs) 1, 8, 10, 11, 12 and 17.

Design/methodology/approach

Drawing on a literature review on the topic of sustainable rural tourism, this paper uses a case-study methodological approach and provides an example of a sustainable rural tourism destination from the North Western development region of Romania (Cluj County, Transylvania) to depict specific sustainable tourism practices. The study uses a comprehensive desk-research based on secondary data from key industry and academic sources.

Findings

The research findings show that sustainable rural tourism can greatly support the development of rural destination and makes a significant contribution to the sustainable development of the Romanian tourism industry, in general, and rural economies in particular, as shown in the case examined in the paper. Sâncraiu represents an example of sustainable tourism practices that contribute to poverty reduction (SDG1 – Target 1.A), provide decent work and ensure economic growth (SDG8 – Target 8.9), help reducing inequalities (SDG10 – Target 10.3), protect and safeguard the world’s cultural and natural heritage (SDG 11 – Target 11.4), promote responsible consumption and production (SDG 21 – Target 12.b) and last but not least this destination demonstrates that development is only possible when partnerships are forged (SDG 17).

Social implications

This paper illustrates that fostering unique rural heritage and traditions can contribute to the sustainable development of destinations. Sustainable tourism practices contribute not only financially to a destination but also to its social infrastructures, jobs, nature conservation, adoption of new working practices and the revitalisation of passive and poor rural areas.

Originality/value

This paper examines and depicts sustainable rural tourism development as a transformative strategy contributing to the long-term viability of a rural destination. The research findings can be viewed as an example of good practice, which may be applicable to other geographic regions with similar contexts.

Details

Worldwide Hospitality and Tourism Themes, vol. 13 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Content available
Article
Publication date: 29 January 2021

Zhiyong Li, Xiaoxuan Zhang, Kailu Yang, Russ Singer and Rui Cui

COVID-19 has severely affected urban and rural tourism in China, which has been extensively reported in the newspapers. This paper aims to discuss the impact of COVID-19…

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Abstract

Purpose

COVID-19 has severely affected urban and rural tourism in China, which has been extensively reported in the newspapers. This paper aims to discuss the impact of COVID-19 on urban and rural tourism at each critical juncture of the COVID-19 pandemic, as well as the studies, measures and attitudes of various stakeholders toward urban and rural tourism and their future development.

Design/methodology/approach

This paper collects Chinese news reports as the research object and uses ROST Content Mining 6.0 and Gephi software to analyze and visualize the data for high-frequency words and analyzed the discourse of stakeholders within the newspaper text.

Findings

This study found that prior to February 20, 2020, the Chinese Government mainly focused on pandemic prevention. From February 21 to April 3 (before The Qingming Festival), resumption of work and production became the theme. From April 4 to May 1 (before May Day), a time-sharing reservation system was widely implemented and the differentiation between urban and rural tourism became more prominent. After May 1, rural tourism attracted greater attention.

Originality/value

This paper uses discourse analysis to understand the impact of COVID-19 on urban and rural tourism from the perspective of time nodes and the relationship between various stakeholders and predicts the development trends within urban and rural tourism. This paper enriches and expands tourism management knowledge in the face of major crises, providing valuable advice for managers and investors and makes suggestions for the development of urban and rural tourism.

目的

COVID-19已严重影响了中国的城市和乡村旅游业, 报纸上对此进行了广泛报道。本文旨在探讨在COVID-19大流行的每个关键时刻对城乡旅游的影响, 以及各种利益相关者对城乡旅游及其未来发展的观点, 措施和态度。

设计/方法

本文以中文新闻报道为研究对象, 利用ROST Content Mining 6.0和Gephi软件对高频词数据进行分析和可视化, 分析了报纸正文中利益相关者的话语。

结果

这项研究发现, 在2020年2月20日之前, 中国政府主要将重点放在疫情防控上。 2月21日至4月3日(清明节之前), 复工复产成为主题。 从4月4日至5月1日(五一节之前), 分时预约系统得到广泛实施, 城市和乡村旅游业的区别更加突出。 5月1日之后, 乡村旅游引起了更多关注。

创意/价值

本文通过话语分析从时间节点和各个利益相关者之间的关系的角度了解了COVID-19对城乡旅游业的影响, 并预测了城乡旅游业的发展趋势。 面对重大危机, 本文丰富和扩展了旅游管理知识, 为管理者和投资者提供了宝贵的建议, 并为城乡旅游业的发展提供了建议。

Propósito

COVID-19 ha afectado gravemente al turismo urbano y rural en China, que ha sido ampliamente informado en los periódicos. Este documento tiene como objetivo discutir el impacto de COVID-19 en el turismo urbano y rural en cada coyuntura crítica de la pandemia de COVID-19, así como los puntos de vista, las medidas y las actitudes de diversos interesados en relación con el turismo urbano y rural y su desarrollo futuro.

Diseño/metodología/enfoque

Este documento recopiló informes de noticias chinos como objeto de investigación y utilizó el software ROST Content Mining 6.0 y Gephi para analizar y visualizar los datos de palabras de alta frecuencia y analizó el discurso de los interesados dentro del texto del periódico.

Conclusiones

Este estudio encontró que antes del 20 de febrero de 2020, el gobierno chino se centró principalmente en la prevención de la pandemia en lugares pintorescos. Del 21 de febrero al 3 de abril (antes del Festival de Qingming), la reanudación del trabajo y la producción se convirtió en el tema. Desde el 4 de abril hasta el 1 de mayo (antes del Primero de Mayo), se implementó ampliamente un sistema de reserva de tiempo compartido y la diferenciación entre el turismo urbano y el rural se hizo más prominente. Después del 1 de mayo, el turismo rural atrajo mayor atención.

Originalidad/valor

En este documento, se utiliza el análisis del discurso para comprender el impacto de COVID-19 en el turismo urbano y rural desde la perspectiva de los nodos de tiempo y la relación entre los diversos interesados y se predice las tendencias de desarrollo dentro del turismo urbano y rural. Este trabajo enriquece y amplía el conocimiento de la gestión turística frente a las grandes crisis, brindando valiosos consejos a administradores e inversores, y hace sugerencias para el desarrollo del turismo urbano y rural.

1 – 10 of over 7000