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Time series analysis of daily room occupancy rates in 91 hotels in England from January 1992 to December 1994 is used to analyse within‐week occupancy performance in the English hotel industry. Two major temporal patterns are identified: one features a midweek peak and Saturday sub‐peak; the other features a broader weekend peak and midweek trough. Both are represented in the occupancy profiles of most hotels. They are used to define a two‐dimensional daily occupancy performance space. The positioning of hotels within this space is explained in terms of location, market and other characteristics of the hotels, in a stepwise regression analysis. The implications of the findings are discussed in a marketing context.

The current study integrates self-enhancement and social exchange theories to construct hypotheses in which team-level narcissism is expected to negatively influence team-level task performance ratings and team-level organizational citizenship behaviors directed at team members (OCB-Is). Additionally, individual-level narcissism is expected to negatively influence peer performance ratings. Based on longitudinal data collected from 89 study participants constituting 29 project teams, results indicate (a) team-level narcissism influences task performance, (b) team-level narcissism influences changes in OCB-Is over time, and (c) individual-level narcissism influences peer performance ratings. Our findings suggest the necessity for practitioners to consider individual differences in the strategic formation of work groups.

Today an estimated 500,000 personal computers have been purchased by Americans who use them at home and in a variety of small business applications. (Note: We define a personal computer as a small, relatively inexpensive, microprocessor‐based device which can be taken out of its box, plugged in and begin working immediately, as opposed to large computers which must be permanently installed, and/or require professional programming. We exclude microprocessor‐based devices whose only function is limited to the playback of packaged games.) Many market research services believe that personal computer sales will continue to grow rapidly, perhaps as fast as a 50 percent annual growth rate for the next several years. The impact of this new interactive information technology coming into the possession of perhaps millions of people can only be guessed at at this early juncture. To us, as librarians, one of the more perceivable results of the growing wave of interest in personal computers has been the proliferation of literature addressed to the personal computer user.

Research has begun to explore how individuals perceive and respond to institutional complexity differently. The authors extend such efforts and theorize how the complexity of individuals’ cognitive representations of the institutional logics (based on their perceived differentiation and integration of the external environment) and of their role identities (based on the pluralism and unity of their self-representations) can predict such variation. The authors argue that the former explains whether individuals are capable of enacting norms and beliefs from different logics and of envisioning possibilities to reconcile their contradictory demands, whereas the latter explains whether they are motivated to implement a given response.

EVER since the inception of the hcavier‐than‐air flying machine, the need to refuel in flight has been apparent. The cartoon reproduced in fig. 1 was first published in Punch in 1909, at a time when the payload of the aeroplane was very small, due to the large tare weight of the airframe and engine. Present day aircraft have a much higher payload capability, in relation to tare weight, but it is still necessary to carry the energy for propulsion within the aircraft, with the result that long range can only be achieved at the expense of payload. The propulsion energy in orthodox aircraft has always been carried in the form of hydrocarbon fucls,bccause of their ready availability, high calorific value per pound weight and high calorific value per cubic foot. Work has been in progress for some years to develop solid fuel conversion, in the interests of saving weight and space, but such fuels are likely to be extremely expensive and potentially dangerous to handle. However, the problem remains that a consumable fuel source must be carried in the aircraft, with consequent reduction of payload or range. The use of nuclear engines for aircraft has been contemplated, but it seems probable that the weight of shielding and coolant, associated with this type of engine, will limit its use to very large aircraft.

The question of Britain's entry into the Common Market would appear to have been resolved. For a time it did seem as if the Government was looking before it leapt, but if we can read the signs aright, only the controversy now remains. The implications of the Common Market, both political and economic, are largely unknown to the public and if recent events among French farmers are an indication, are not entirely acceptable to those already in it.

Airliners carrying between 800 and 1,000 passengers, weighing between 1m and 1.5m lb at take‐off may become a reality after 1980, according to Gordon Sim, director of science and engineering at Lockheed‐California Co. His prediction is based on a Lockheed study forecasting air passenger traffic growing at 11.4 per cent through the 1970's, 9.1 per cent through the 1980's and 66 per cent in the 1990's. While he believes aircraft technology is available to build this size airliner, producing an engine with the necessary thrust of about 90,0001b for a four engined aircraft may not be so easy, specially when taking into account noise levels. Mr Sim sees little significant penetration of V/TOL or S/TOL aircraft into the market before 1980 due to slow growth. Even then the relatively high operating costs would be rivalled by conventional wide‐bodied aircraft which will be designed with more advanced high‐lift systems for reduced take‐off and landing.

The present chapter addresses a topic that is of growing interest – namely, the exploration of alternative item response theory (IRT) models for noncognitive assessment. Previous research in the assessment of trait emotional intelligence (or “trait emotional self-efficacy”) has been limited to traditional psychometric techniques (e.g., classical test theory) under the notion of a dominance response processes describing the relationship between individuals' latent characteristics and individuals' response selection. The present study, presents the first unfolding IRT modeling effort in the general field of emotional intelligence (EI). We applied the Generalized Graded Unfolding Model (GGUM) in order to evaluate the response process and the item properties on the short form of the trait emotional intelligence questionnaire (TEIQue-SF). A sample of 866 participants completed the English version of the TEIQue-SF. Results suggests that the GGUM has an adequate fit to the data. Furthermore, inspection of the test information and standard error functions revealed that the TEIQue-SF is accurate for low and middle scores on the construct; however several items had low discrimination parameters. Implications for the benefits of unfolding models in the assessment of trait EI are discussed.

The purpose of this paper is to evaluate the connections between art and marketing in order to develop enhanced insight into how visual art and the art world can inform marketing theory and practice.

An indepth analysis of a range of relevant literatures is carried out in order to heighten understanding of art as a way of knowing within the marketing discipline. A range of meanings of art and marketing are considered and an analysis of their intersections is carried out.

A number of useful concepts are developed, including that of the marketing manager as an artist. Viewing marketing through visual art is seen as an avant garde response to addressing the continuing theory/practice gap.

Following an art‐based way of knowing in marketing has the potential to challenge more mainstream paths of thinking by opening up the ways in which we visualise marketing theory and practice. Thinking about marketing through art should not be seen as a general panacea for addressing current inadequacies of marketing theory, but should instead be viewed as an alternative mechanism in which contemporary marketing theory and practice can be enriched by the transference and juxtapositioning of art‐based thought with long established ways of thinking about marketing.

Artistic creativity is seen as a key factor in stimulating marketing decisions. Viewing the marketer as artist also mirrors the actual behaviour of the marketing manager by providing insight into intuitive thought processes and visualisation techniques.

Arts marketing research in general is making progress in terms of its theoretical and practical contributions to the wider marketing discipline. It is believed that papers such as this will contribute to the ongoing research agenda by stimulating much needed critical debate.