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Article
Publication date: 1 March 1993

Robert W. Stone and David J. Good

Examines the relationships between the frequency of expert systemuse and the system′s hardware, access location, and features. Alsoexamines the relationship between the…

Abstract

Examines the relationships between the frequency of expert system use and the system′s hardware, access location, and features. Also examines the relationship between the expert system′s hardware and access location. The study is empirical, using a survey of marketing executives who work within marketing organizations employing expert systems. The findings include that the hardware type appears to influence the frequency of expert systems use. Daily use is dominated by mainframe computers, while weekly and monthly use is dominated by the microcomputers. Further, the frequency of expert system use increases with access availability and decreases as the expert system becomes less available. The dominant feature of these expert systems is the ability to perform what‐if‐analysis. When access location and hardware type are examined, the dominant hardware is the microcomputer. Further, particular hardware types tend to dominate specific access locations.

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Industrial Management & Data Systems, vol. 93 no. 3
Type: Research Article
ISSN: 0263-5577

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Article
Publication date: 1 February 2000

David J. Good and Robert W. Stone

Although chiefly anecdotal, reports that performance is enhanced through technology has encouraged many marketers to adopt computer systems. To examine this issue, 183…

Abstract

Although chiefly anecdotal, reports that performance is enhanced through technology has encouraged many marketers to adopt computer systems. To examine this issue, 183 industrial marketing executives familiar with computers were surveyed. The results suggest that, properly managed, computer usage enriches individual marketer productivity and, in turn, organizational performance. Because managers can direct this productivity through organizational activities and investments, these findings suggest a number of key implications for marketers and researchers interested in utilizing and/or expanding applications of computer technology.

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Journal of Business & Industrial Marketing, vol. 15 no. 1
Type: Research Article
ISSN: 0885-8624

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Article
Publication date: 1 May 1999

David J. Good and Robert W. Stone

The variables impacting marketers’ motivation to work smarter are examined. These influencing variables are the manager’s venturesomeness, job challenge, effort and skill…

Abstract

The variables impacting marketers’ motivation to work smarter are examined. These influencing variables are the manager’s venturesomeness, job challenge, effort and skill results, as well as self‐esteem. The model is empirically tested using 273 responses to a questionnaire distributed to marketers using a purchased, national mailing list. The empirical tests were done using a structural equations approach and maximum likelihood estimation. The results indicate that the motivation to work smarter is directly and positively impacted by the manager’s job challenge, effort and skill results, and venturesomeness. The manager’s self‐esteem has positive, indirect impacts on the motivation to work smarter through each of the manager’s venturesomeness, effort and skill results, and job challenge. Based on these results, recommendations on how marketers can be encouraged to work smarter are made.

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Participation and Empowerment: An International Journal, vol. 7 no. 3
Type: Research Article
ISSN: 1463-4449

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Article
Publication date: 1 February 1985

JAN KENNEDY and ROBERT W. STONE

There are currently two identical bills pending in Congress (House Resolution 4730 and Senate Bill 2148) which this research will examine. Title I of these bills would…

Abstract

There are currently two identical bills pending in Congress (House Resolution 4730 and Senate Bill 2148) which this research will examine. Title I of these bills would establish a reforestation and conservation program entitled the Conservation Reserve Program. The Secretary of Agriculture would be able to designate land regularly used in the production of certain crops as eligible for program participation. If a landowner of farmer places the‐designated land in the program it must be planted in a “shelter belt,” which is an area of vegetative cover. Shelter belts can be divided for simplicity into two types, grassland and tree.

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Studies in Economics and Finance, vol. 9 no. 2
Type: Research Article
ISSN: 1086-7376

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Article
Publication date: 1 May 1995

Robert W. Stone and David J. Good

Examines the value of expert systems in marketing organizationsthrough a national mail survey of 117 marketing executives. All theexamined respondents reported the…

Abstract

Examines the value of expert systems in marketing organizations through a national mail survey of 117 marketing executives. All the examined respondents reported the successful use of expert systems in their organizations. The results indicate that while expert systems provide operational benefits (e.g. they assist in making decisions more quickly), they also present new problems (e.g. increased security needs) that the adopting organization must consider. Based on these results, discusses implications for managers regarding the encouragement of the adoption and use of expert systems. Also presents questions concerning expert systems which require additional investigation.

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Industrial Management & Data Systems, vol. 95 no. 4
Type: Research Article
ISSN: 0263-5577

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Book part
Publication date: 5 February 2019

Harvey A. Farberman

Gregory P. Stone (1921–1981) made original contributions to the fields of urban sociology, social psychology, sociology of sport, and sociological theory. His work gave…

Abstract

Gregory P. Stone (1921–1981) made original contributions to the fields of urban sociology, social psychology, sociology of sport, and sociological theory. His work gave rise to a set of empirically grounded concepts including nonranked status aggregates, personalization, universes of appearance, and personal and collective identity. These concepts developed over time, were based on quantitative research, and provide continuity to Stone’s work. This essay will elaborate on these concepts in order to consolidate and interpret Stone’s contribution to sociology.

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Article
Publication date: 1 April 2003

Georgios I. Zekos

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination…

Abstract

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some legal aspects concerning MNEs, cyberspace and e‐commerce as the means of expression of the digital economy. The whole effort of the author is focused on the examination of various aspects of MNEs and their impact upon globalisation and vice versa and how and if we are moving towards a global digital economy.

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Managerial Law, vol. 45 no. 1/2
Type: Research Article
ISSN: 0309-0558

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Article
Publication date: 1 March 1974

Tom Schultheiss, Lorraine Hartline, Jean Mandeberg, Pam Petrich and Sue Stern

The following classified, annotated list of titles is intended to provide reference librarians with a current checklist of new reference books, and is designed to…

Abstract

The following classified, annotated list of titles is intended to provide reference librarians with a current checklist of new reference books, and is designed to supplement the RSR review column, “Recent Reference Books,” by Frances Neel Cheney. “Reference Books in Print” includes all additional books received prior to the inclusion deadline established for this issue. Appearance in this column does not preclude a later review in RSR. Publishers are urged to send a copy of all new reference books directly to RSR as soon as published, for immediate listing in “Reference Books in Print.” Reference books with imprints older than two years will not be included (with the exception of current reprints or older books newly acquired for distribution by another publisher). The column shall also occasionally include library science or other library related publications of other than a reference character.

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Reference Services Review, vol. 2 no. 3
Type: Research Article
ISSN: 0090-7324

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Article
Publication date: 1 February 1974

Frances Neel Cheney

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Term. 37203. Mrs. Cheney does not sell the books listed here…

Abstract

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Term. 37203. Mrs. Cheney does not sell the books listed here. They are available through normal trade sources. Mrs. Cheney, being a member of the editorial board of Pierian Press, will not review Pierian Press reference books in this column. Descriptions of Pierian Press reference books will be included elsewhere in this publication.

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Reference Services Review, vol. 2 no. 2
Type: Research Article
ISSN: 0090-7324

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Article
Publication date: 1 July 1911

[In view of the approaching Conference of the Library Association at Perth, the following note on the Leighton Library may not be inopportune. Dunblane is within an hour's…

Abstract

[In view of the approaching Conference of the Library Association at Perth, the following note on the Leighton Library may not be inopportune. Dunblane is within an hour's railway journey from Perth and has a magnificent cathedral, founded in the twelfth century, which is well worthy of a visit.]

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New Library World, vol. 14 no. 1
Type: Research Article
ISSN: 0307-4803

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