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1 – 10 of 19Rita Peres, Antónia Correia and Miguel Moital
The purpose of this paper is to understand tourists' acceptance of innovative information technologies by examining the factors influencing the intention to use mobile…
Abstract
Purpose
The purpose of this paper is to understand tourists' acceptance of innovative information technologies by examining the factors influencing the intention to use mobile electronic tourist guides (METG).
Design/methodology/approach
This paper developed and tested a model for examining tourists' acceptance of METG based upon Davis' technology acceptance model (TAM). The model considered three antecedents of intention: knowledge, usefulness and attitude. The relationships between them and between these and intention were explored using structural equation modeling.
Findings
The findings revealed that tourists' behavioural intentions towards using METG could be raised through attitude by ensuring greater levels of perceived usefulness. Usefulness, in turn, is highly influenced by the tourists' level of knowledge regarding METG. In addition, there was also a direct significant path between knowledge and behavioural intention, suggesting that good levels of knowledge of the technology are a pre‐condition for greater usage of METG.
Research limitations/implications
This paper suggests that the predictive ability of the TAM in the context of innovations at their early stages of diffusion, that is, when potential adopters know little about them, can be enhanced by incorporating knowledge as an explanatory variable. Future studies could use the full version of the TAM by including other measures of knowledge beyond awareness knowledge, such as how‐to knowledge, as suggested by Rogers.
Originality/value
This paper adapts the TAM to study the acceptance of technology‐based information technologies at their early stages of development. The findings of this study contribute to enhancing our understanding of what influences tourists' acceptance of METG. They can be used to inform local and national strategies aimed at developing Portugal's (and other countries') credentials as digital destinations.
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Luzia Arantes de Amorim, Bruno Barbosa Sousa, Álvaro Lopes Dias and Vasco Ribeiro Santos
Digital communication and social media have an increasing importance in society and in tourism boosting. This study aims to analyse the role of digital marketing in the…
Abstract
Purpose
Digital communication and social media have an increasing importance in society and in tourism boosting. This study aims to analyse the role of digital marketing in the destination image and visitor loyalty of historic sites.
Design/methodology/approach
Using a mixed-method approach combining survey data from 318 respondents and three in-depth interviews. Using structural equations modelling results reveals experience, satisfaction, image and loyalty are concepts to be considered by the destinations' digital marketing promotion, as well as the increasing use of digital marketing by tourists, in the sense that tourists are increasing the habit of checking the opinion of others before scheduling their trip and gives them more importance, and a growing importance is given by tourists to the web/social networks of places they intend to visit.
Findings
This study contributes to the theory on tourism digital marketing which can be transposed to organizations management in order to encourage discussion on the processes of capture, retention and loyalty of target audiences.
Research limitations/implications
To enhance the importance of digital marketing in the process of the tourist development of the city, it is fundamental to define a clear strategy for attracting and responding to the greatest demand from cultural tourists who are increasingly interested in actively participating in learning experiences.
Practical implications
The results show that digital communication and social media have an increasing importance in society and in tourism boosting and economy recovery.
Social implications
The paper presents digital marketing as a possible factor in tourism development and social inclusion, advancing practical measures aimed at social justice through a fairer distribution of tourism revenues and the defence of historic centre residents' way (i.e. Barcelos’), and quality of life.
Originality/value
The authors suggest the development of a strategic digital marketing plan applied to the development and promotion of tourism in the city of Barcelos (Portugal), to complement the research presented here, thus contributing with a more practical perspective of the subject under study.
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Gives an in depth view of the strategies pursued by the world’s leading chief executive officers in an attempt to provide guidance to new chief executives of today…
Abstract
Gives an in depth view of the strategies pursued by the world’s leading chief executive officers in an attempt to provide guidance to new chief executives of today. Considers the marketing strategies employed, together with the organizational structures used and looks at the universal concepts that can be applied to any product. Uses anecdotal evidence to formulate a number of theories which can be used to compare your company with the best in the world. Presents initial survival strategies and then looks at ways companies can broaden their boundaries through manipulation and choice. Covers a huge variety of case studies and examples together with a substantial question and answer section.
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Reza Kiani Mavi, Neda Kiani Mavi, Doina Olaru, Sharon Biermann and Sae Chi
This paper systematically evaluates the existing literature of innovations in freight transport, including all modes, to uncover the key research themes and methodologies…
Abstract
Purpose
This paper systematically evaluates the existing literature of innovations in freight transport, including all modes, to uncover the key research themes and methodologies employed by researchers to study innovations and their implications in this industry. It analyses the role of transport and the impact of innovations during crises, such as COVID-19.
Design/methodology/approach
Qualitative and quantitative analysis of the innovations in freight transport unravels the pre-requisites of such endeavours in achieving a resilient and sustainable transport network that effectively and efficiently operates during a crisis. The authors performed keyword co-occurrence network (KCON) analysis and research focus parallelship network (RFPN) analysis using BibExcel and Gephi to determine the major resulting research streams in freight transport.
Findings
The RFPN identified five emerging themes: transport operations, technological innovation, transport economics, transport policy and resilience and disaster management. Optimisation and simulation techniques, and more recently, artificial intelligence and machine learning (ML) approaches, have been used to model and solve freight transport problems. Automation innovations have also penetrated freight and supply chains. Information and communication technology (ICT)-based innovations have also been found to be effective in building resilient supply chains.
Research limitations/implications
Given the growth of e-commerce during COVID-19 and the resulting logistics demand, along with the need for transporting food and medical emergency products, the role of automation, optimisation, monitoring systems and risk management in the transport industry has become more salient. Transport companies need to improve their operational efficiency using innovative technologies and data science for informed decision-making.
Originality/value
This paper advises researchers and practitioners involved in freight transport and innovation about main directions and gaps in the field through an integrated approach for evaluating research undertaken in the area. This paper also highlights the role of crisis, e.g. COVID-19, and its impacts on freight transport. Major contributions of this paper are as follows: (1) a qualitative and quantitative, systematic and effective assessment of the literature on freight transport through a network analysis of keywords supplemented by a review of the text of 148 papers; (2) unravelling major research areas; (3) identifying innovations in freight transport and their classification as technological and non-technological and (4) investigating the impact of crises and disruptions in freight transport.
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Man Lai Cheung, Hiram Ting, Jun-Hwa Cheah and Mohamad-Noor Salehhuddin Sharipudin
Using the stimulus-organism-response model as the theoretical basis, the purpose of this study is to examine the impact of a social media-based destination brand community…
Abstract
Purpose
Using the stimulus-organism-response model as the theoretical basis, the purpose of this study is to examine the impact of a social media-based destination brand community (SMDBC) on tourists’ emotions, and the subsequent effect on the intention to co-create value and visit.
Design/methodology/approach
The theoretical framework was tested using survey data from 551 Chinese social media users who were followers of Japanese social media pages. Partial least squares–structural equation modelling was adopted to perform the latent variable analysis.
Findings
The findings reveal that SMDBC plays a considerable role in shaping tourists’ emotions, including joy, love and positive surprise, which, in turn, have a significant impact on consumers’ intention to co-create value and visit. Contrary to previous studies, the effect of joy on tourists’ intention to co-create and visit is found to be insignificant.
Research limitations/implications
The present study elucidates the importance and relevance of SMDBC in evoking tourists’ positive emotions, and subsequently their intention to co-create value and visit. Future research is recommended to compare and contrast SMDBC with other marketing and branding activities to provide greater insights into the phenomenon in a dynamic environment.
Practical implications
This study enables academics and business practitioners to better comprehend the effectiveness of SMDBC in driving tourists’ favourable assessment and behavioural intentions to improve resource allocation. In particular, destination marketers are recommended to optimise SMDBC and encourage discussion on SMDBC among users.
Originality/value
As literature in relation to the importance of SMDBC in evoking tourists’ emotions incorporating its link with tourists’ intention to co-create value and visit is relatively scarce, this study contributes to the branding and destination tourism research by empirically articulating the relevance of SMDBC in stimulating tourists’ emotions and subsequently value co-creation and visit intention.
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In Collection Building, Vol. 8, No. 4, a bibliography of U.S. government publications on AIDS from 1981 to September 1986 appeared. This annotated bibliography updates…
Abstract
In Collection Building, Vol. 8, No. 4, a bibliography of U.S. government publications on AIDS from 1981 to September 1986 appeared. This annotated bibliography updates that work, covering legislative materials from 1986 to 1989. Documents that have information prior to 1986 are included when they were not published until 1986, such as a congressional hearings from 1985. This bibliography is thorough and comprehensive in its coverage of legislative materials, with an exception of two items from the Congressional Research Service. Contractor documents from the Office of Technology Assessment are included when found, but there is no systematic method to identify such sources.
Librarians can look back over 1920 with a certain amount of satisfaction. The year was fruitful in hope, in effort, and in useful achievements. It was also marked by…
Abstract
Librarians can look back over 1920 with a certain amount of satisfaction. The year was fruitful in hope, in effort, and in useful achievements. It was also marked by restraints which we believe to have been wholesome. They entered the year with the almost bewildering knowledge that the main problem of nearly seventy years—the problem of existence—has assumed another and simpler aspect. The library, so far as local government was concerned, had become something that could be developed to any extent that the local governing body might determine; and the public librarian was not without hope that the promised quickening of his special form of libraries would extend to other forms. He was fain to believe that any good which might come to any branch of the profession must in time be beneficial to other branches. There has not been time yet to test the matter. Meanwhile he obtained almost immediate relief from the vexatious debts and difficulties which beset his work.
Mary F. Agnello, Reese H. Todd, Bolanle Olaniran and Thomas A. Lucey
The purpose of this paper is to frame Khaled Hosseini's novels, The Kite Runner and A Thousand Splendid Suns, as literature to expand and enhance the American secondary…
Abstract
Purpose
The purpose of this paper is to frame Khaled Hosseini's novels, The Kite Runner and A Thousand Splendid Suns, as literature to expand and enhance the American secondary curriculum with multicultural themes based on Afghanistan as a geographical and cultural place in a dynamic, diverse, and complex world more mediated than ever before by computer technologies.
Design/methodology/approach
The methodological approach to the study is a synthesis of geographic education grounded in the concept of place and diversity pedagogy.
Findings
Khaled Hosseini's web site has become the cyber place where hundreds of readers from around the world come to express their deep emotional reactions to The Kite Runner and A Thousand Splendid Suns. At the same time, that so many diverse international readers are responding favorably to Hosseini's novels, his works are being censored in classrooms in the USA. The research outlines geographical and cultural geographic features of Afghanistan – a place torn by military efforts of several nations. In the context of diversity pedagogy, the power of the novels portrays “difference,” yet humanity in need of understanding. Further attention is given to the censorship of ideas in American education, with Hosseini's books as one example.
Originality/value
This paper frames Hosseini's novels as place‐based literature illustrating the homeland of Afghanistan now more accessible than ever before to international and US classrooms.
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