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For adequate bibliographical information about Baudelaire's works one must go to collected editions by no means readily available in Great Britain. Information concerning the extensive literature about Baudelaire is still farther to seek. For the English reader the bibliography in Arthur Symons's study mentioned below has not been superseded, although important editions of Baudelaire's works have been issued and much written about him since 1920.

In 1989 the Scientific Affairs Board of the British Psychological Society set up a working party on food, health and nutrition chaired by Dr Jane Wardle to report on the contribution of psychology to this important area. This is a version of the working party′s report, reprinted here with kind permission of The Psychologist. Outlines the evidence relating diet to health and development and illustrates the possible contribution of psychological research to the area of food choice. The working party hopes that this report will stimulate productive collaboration between psychologists and food scientists.

This paper revisits the claim of Vinten (1993) in this journal that whistleblowing is achieving prominence as a question of social policy.

It examines literature from social and health policy to focus on the importance of whistleblowing and the policies that may encourage whistleblowing. However, it finds little extant academic literature in social policy, and so it turns to examine documents on whistleblowing in the British National Health Service such as NHS Inquiries, Parliamentary Debates, Parliamentary Committee Reports and government documents.

It is found that whistleblowing has not achieved prominence as a question of social policy in nearly 30 years since Vinten's argument. However, it argues that whistleblowing should be an issue for social policy as it is clear that whistleblowing can save lives.

It supports the growing Parliamentary agenda for legislative change for whistleblowers.

This is one of the first articles on whistleblowing in a Social Policy journal for nearly 30 years and provides an argument that the discipline should pay more attention to a topic that can save lives.

NACNE and COMA have recommended, on health grounds, that the British population's fat intake be reduced to below 35% of total dietary energy. The most recent estimate puts national domestic fat consumption at 43% of total dietary energy, but there is no such data for the dietary fat contribution of foods eaten outside the home.

Explores the scope for using genetically modified organisms by undertaking a survey which considered awareness (knowledge) of and policy implications for both the UK food retailer and manufacturer. Uses interviews and a postal questionnaire. Finds that the UK food retailing industry is generally well‐informed, while in contrast to the retailers, food manufacturers are, in general, poorly informed and show a lack of awareness of possible products and the implications their usage may have for their companies. Few are abreast of research and development in this area. Both retailers and food manufacturers believe that biotechnology could be applied beneficially to many aspects of food production, and are aware of the many consumer concerns and issues which need to be addressed.

This article discusses three important aspects of assessment within schools, namely, planning, testing and policy development. From the outset, emphasis is placed on the importance of planning for teaching and learning. It is argued that the development of assessment strategies at this stage is significant in terms of establishing clear learning outcomes for lessons taught. Some of the more widely used tests are also discussed in terms of how they might assist teachers to identify specific difficulties children may have with learning. The final section considers policy development in schools and suggests a possible framework for action. Throughout the article reference is made to recent research which supports the development of formative assessment strategies in the classroom context. It is concluded that planned assessment strategies have the potential for enhancing the quality of teaching and learning within the classroom.

The Millennial generation (born after 1981) of salespeople is projected to become the apparent heir to replace top‐end Baby Boomers expected to retire at an alarming rate over the next five years. This problem poses a significant challenge in that buyer‐seller relationships will need to form between members of different generations.

Through a grounded theory style approach, the paper explores this intergenerational selling relationship development problem.

In addition to confirming that Millennial salespeople feel challenged by differences stemming from their age‐group, several strategies were identified for Millennial salespeople to overcome these challenges and effectively build relationships with their (older) customers.

The study is qualitative and based on a limited convenience sample, but reveals the need to further pursue study in this area.

Managers can help younger salespeople develop strategies for managing older buyers. These strategies are establishing similarities, building credibility, showing dependability, demonstrating professionalism, and showing youthful enthusiasm.

The paper helps resolve the issue of whether understanding generational differences is important. Statistics show that increasingly younger salespeople will call on older buyers. The paper establishes that this is consistent with discrimination, SIT theory, rather than earlier work on similarities.

The purpose of this paper is to determine the effects from perceptions of age disadvantageness when job candidates are interviewing with recruiters from different age groups. More specifically, the authors examine the issues of intergenerational recruiting through the lens of social identity theory (SIT) and relational demography. Using these theoretical underpinnings, problems that result from dissatisfaction with between group inequities in the recruiting process are explored.

Using these theoretical underpinnings, problems that result from dissatisfaction with between group inequities in the recruiting process are explored. Results from a survey of 176 undergraduate students actively pursuing sales positions provide evidence that candidate perceptions are influenced by age of the interviewer.

The results support that sales job candidates do indeed feel disadvantaged when interviewed by older recruiters. Compared to interviewers from a more similar age in-group interviewer, the respondents felt a greater difficulty in establishing commonality and credibility and they felt the need to establish dependability, demonstrate professionalism, energy, and enthusiasm with an older out-group interviewer. Interestingly, sales job candidates did not feel lower levels of job confidence relative to the age-group of the interviewer.

The study reflects the perceptions of sales job applicants sampled from only two universities in the same region of the USA. Generalizations outside of this job applicant population (i.e. major and geography) cannot be made based on this limited group of respondents. Additionally, outcomes were not explored in this paper, so there is no way to know with certainty that these feelings of disadvantageness translate to concrete differences in results, such as lower job acceptance.

From a recruiting/hiring managers’ perspective, they should be mindful that younger sales job candidates may feel uncomfortable or disadvantaged relative to age/generational differences. This could potentially even impact a recruit's desire to consider a company and accept a job offer, based on perceived organizational cultural differences. Educators need to prepare college students for the interview process. They should make students aware that they may feel the need to compensate for feelings that stem from intergeneration differences.

From a theory perspective, the study applies the SIT to a human resource and recruiting context to better understand possible recruiting barriers that may be particularly relevant in today's changing recruitment environment. This represents one of only a few empirical research efforts that has attempted to explain intergenerational recruiting issues relative to SIT. In addition to the use of SIT and relational demography, this paper introduces a unique context.

The study aims to explore language style and gender match as a key part of initial trust among potential donors and how this leads to funding success based on the similarity attraction and homophily theories. Empirical analyses of 160 respondents revealed that people are more concerned about “how it is written” (language style) than “who has written it” (gender).

Crowdfunding (CF) is an internet-based method of funding employed by project founders, allowing individuals to raise funds from the crowd to support their projects. It is important for project founders to attract the crowd’s interest as potential funders commonly have limited information about projects. One of the early cues about a project that can be picked up by the crowd in CF projects is the text description of the proposal. This text description is crucial for giving the crowd an understanding of the project and for promoting the crowd’s trust in the founder, encouraging them to fund the CF project. Based on the similarity attraction and homophily theories, this study sets out to explore language style and gender match as key elements of initial trust among potential donors and how they lead to funding success. A 2 × 2 factorial experimental design (e.g. subject, male and female, × male language style and female language style) was used for the study. To determine the sample size of the experiment, this study applied power and sample size estimations to measure how many respondents were needed for the experiment. Based on the power table of effect size, 128 respondents were considered to be a sufficient number for this experiment to ensure sufficient statistical power of 0.8 and a significance level of 0.05. This study fulfilled the requirement by recruiting 160 respondents, which corresponded to 40 subjects per group based on a 2 × 2 factorial design (the respondents’ gender, male and female, and text language style, male and female). The empirical analysis of 160 respondents revealed that people are more concerned about “how it is written” (language style) than “who has written it” (gender).

This paper contributes to project founders’ understanding and knowledge of the importance of linguistic style, which can determine the success of a CF project. One of the important results of this study is that the crowd can identify the author’s gender based on their writing style. Through an experiment applying factorial analysis (2 × 2), it was found that people are more concerned about “how it is written” (language style) than with “who it is written by” (gender). This means that the project founder, if they know who their audience is, should know how to write the project proposal so that it fits the audience’s preferences. More specifically, the success rate of CF projects can be increased by integrating suitable word dimensions in promotions of projects on CF platforms. Therefore, it can be argued that linguistic style is a powerful agent for building a connection with a target audience. The findings of this study can be used as theoretical guidance, and eventually, the potential antecedents of funding intention can be further explored.

This study is subject to several limitations. The result is limited to donation-based CF. As this study focuses on the language style of project founders when they describe their CF projects, donation-based CF was the most appropriate platform for this research. In donation-based CF, the style words are more emotion-based, compared to other CF platforms. The experiment, however, could also be replicated for other CF types such as reward-based CF. One important part of CF projects is persuading the crowd to fund them. It is worth mentioning that reward-based CF involves individuals pledging to a business in exchange for a reward. Yet, even though reward-based CF offers rewards, it is generally considered a subset of donation-based CF because there is no financial return to the backer. Therefore, it is suggested that future research should also consider case studies in reward-based CF. Second, from the persuading perspective, this study focusses on narrative language style only, as it facilitates the crowd’s understanding of a CF project. Future study can further focus on other information content such as videos in the project proposal. Prior research has found that providing a video in a CF project increases the crowd’s confidence in funding (Mitra, 2012). The study is also supported by previous studies that suggest producing a higher quality of video in the project proposal positively related to the success of CF projects (Mollick (2014)).

The result of this study empirically confirmed that the crowd’s willingness to fund a project proposal and their trust are dependent on the text description of the project proposal. The project founders need to know how to describe the content of a project so that it signals the quality of the project, especially in early start-ups. In other words, the way that a project is created and published through a CF platform will send a valuable signal to the potential donors about the project, and they will either find it acceptable or reject it. If the project appears to lack demand among potential donors, it is easier for project founders to quickly identify that the project will fail, without the need to invest additional capital.

The findings of this study have important social implications that provide guidelines for project founders on establishing a strategy to help the crowd understand their projects. At the same time, the findings can help the crowd to make their funding decisions. First, the text language used in the CF project by the project founder plays an important role in presenting the campaign and all the ideas need to be presented in a clear way so that the crowd understands the project. In CF projects, pitch is everything (Varsamis, 2018). The pitch refers to the text or video that is provided by the project founder to show their project proposal to the crowd. Compared with traditional funding channels (such as venture capital, i.e. banks), CF is more convenient for raising funds. This is because the project founders need to show their ideas in a creative way to the crowd online, rather than preparing a complex plan and racking their brains on how they can persuade investors to participate (Wang and Yang (2019)). This research intends to help project founders understand how they can influence the crowd by improving the text language used in their CF projects.

This paper fulfils an identified need to study how the linguistic style of the project founder would lead to the success rate of crowdfunding projects.