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21 – 30 of over 6000
Article
Publication date: 1 July 1996

David C. Wyld

This paper examines the potential relationship between the history of American generations and the development of American management thought. The paper reviews the recently…

Abstract

This paper examines the potential relationship between the history of American generations and the development of American management thought. The paper reviews the recently developed generational theory of American history, along with the generational concept itself. Then, the leading thinkers in the history of the management discipline are classified according to their generational membership. The potential theoretical and research implications of the interplay of managerial and historical generations are then discussed.

Details

Management Research News, vol. 19 no. 7
Type: Research Article
ISSN: 0140-9174

Case study
Publication date: 20 January 2017

James G. Conley, Susan Deutsch, James Fields and Richard Wong

ESPE, the market leader, is a medium-sized German manufacturer of precision dental impression materials competing in a shrinking market. To grow the business, ESPE invests…

Abstract

ESPE, the market leader, is a medium-sized German manufacturer of precision dental impression materials competing in a shrinking market. To grow the business, ESPE invests substantial resources in innovative impression materials and associated distribution mechanisms. Squeezed by the shrinking market, the competition is increasingly using the proprietary channels (dispensing mechanisms) and brand equity (trademark) of ESPE to maintain their market share. There is a potential infringement. Explores how ESPE is organized to execute on the options imbedded in its IP rights.

To provide students with an understanding of how to use brands and trademarks in conjunction with trade secrets, patents, and other forms of IP in mature markets to build and maintain innovation-based competitive advantage.

Article
Publication date: 1 February 1996

Thomas M. Brown, Joseph W. Barnes, Thomas M. Brown, Josephine Fidler, Frederic Glazer, Ruth M. Jackson, James E. Justice and Richard Rekowski

Topography is a problem in West Virginia. “If you took all the mountains of West Virginia and made them flat, West Virginia would be larger than Texas” is our boast and our…

Abstract

Topography is a problem in West Virginia. “If you took all the mountains of West Virginia and made them flat, West Virginia would be larger than Texas” is our boast and our network curse. Those mountains provide spectacular views, and stunning areas for our citizens who wish to maintain their independence. Those mountains and that remoteness also create difficulties in information equity, which we are just beginning to address.

Details

Library Hi Tech, vol. 14 no. 2/3
Type: Research Article
ISSN: 0737-8831

Abstract

Details

Review of Marketing Research
Type: Book
ISBN: 978-0-7656-1306-6

Article
Publication date: 1 February 1974

Tom Schultheiss

The following classified, annotated list of titles is intended to provide reference librarians with a current checklist of new reference books, and is designed to supplement the…

Abstract

The following classified, annotated list of titles is intended to provide reference librarians with a current checklist of new reference books, and is designed to supplement the RSR review column, “Recent Reference Books,” by Frances Neel Cheney. “Reference Books in Print” includes all additional books received prior to the inclusion deadline established for this issue. Appearance in this column does not preclude a later review in RSR. Publishers are urged to send a copy of all new reference books directly to RSR as soon as published, for immediate listing in “Reference Books in Print.” Reference books with imprints older than two years will not be included (with the exception of current reprints or older books newly acquired for distribution by another publisher). The column shall also occasionally include library science or other library related publications of other than a reference character.

Details

Reference Services Review, vol. 2 no. 2
Type: Research Article
ISSN: 0090-7324

Article
Publication date: 16 October 2017

Garry D. Carnegie and Christopher J. Napier

The purpose of this paper is to examine the origins and development of the “Accounting, Auditing & Accountability Journal (AAAJ) Community”, a flourishing international…

4599

Abstract

Purpose

The purpose of this paper is to examine the origins and development of the “Accounting, Auditing & Accountability Journal (AAAJ) Community”, a flourishing international interdisciplinary accounting research community. This scholarly community has emerged over some 30 years from the publication in 1988 of the inaugural issue of AAAJ under the joint editorship of James Guthrie and Lee Parker. This historical account discusses the motivation for establishing the journal and the important publishing initiatives, developments and trends across this period. The study positions the journal as a key thought leader, the catalyst for other Community activities such as the Asia-Pacific Interdisciplinary Research in Accounting conference.

Design/methodology/approach

The investigation involved a selective review of the contents of AAAJ, particularly the annual editorials published since inception, and other relevant literature, analysis of the main research themes and the most cited papers, and oral history interviews with the joint editors. The future prospects for the AAAJ Community are addressed.

Findings

The AAAJ Community has shaped and led developments in interdisciplinary accounting research. Recognised for innovation and with a reputation for nurturing scholars, AAAJ continues to grow in stature as one of the world’s leading accounting journals, challenging the status quo and fostering inclusive scholarship.

Research limitations/implications

The study does not examine the journal’s publication patterns nor assess in detail the research studies that have been published in the journal.

Originality/value

The study recognises AAAJ as central to the development of an interdisciplinary accounting research community, firmly located in the sociological, critical and interpretative tradition also associated with some other leading accounting journals.

Details

Accounting, Auditing & Accountability Journal, vol. 30 no. 8
Type: Research Article
ISSN: 0951-3574

Keywords

Article
Publication date: 1 January 1981

Eleanor S. Block

Journalism is concerned with the reporting, writing, editing, broadcasting and the photography of news. Editorial or print journalism is limited to writing, editing and reporting…

Abstract

Journalism is concerned with the reporting, writing, editing, broadcasting and the photography of news. Editorial or print journalism is limited to writing, editing and reporting and it is one factor in the ever‐growing list of diverse opportunities open to the modern day journalist. Photojournalism, radio and television broadcasting, editorial and newspaper cartoons, public relations and telecommunications are other aspects. All of these are part of “mass media” or “mass communication,” phrases that will be repeated throughout this article. Other areas considered part of the mass media are cinema, advertising, book publishing and sometimes photography.

Details

Reference Services Review, vol. 9 no. 1
Type: Research Article
ISSN: 0090-7324

Article
Publication date: 1 March 1993

Michael D. Richard, James A. Womack and Arthur W. Allaway

Outlines the foundations and dimensions of marketing myopia andproposes a two‐dimensional classification of its several types. Presentsan integrated analysis which is intended to…

1605

Abstract

Outlines the foundations and dimensions of marketing myopia and proposes a two‐dimensional classification of its several types. Presents an integrated analysis which is intended to enrich, rather than replace, the existing explanations and to clarify and reinforce a caveat proposed 30 years ago. Makes a recommendation for seeking innovative marketing strategies which are designed to remove some of the myopia‐caused restrictions on the range of strategic options.

Details

Journal of Product & Brand Management, vol. 2 no. 3
Type: Research Article
ISSN: 1061-0421

Keywords

Article
Publication date: 1 March 1992

Michael D. Richard, James A. Womack and Arthur W. Allaway

Examines the concept of marketing myopia, its differentexplanations and types. Organizes the four types of marketing myopiainto a classification scheme, suggesting a new…

1444

Abstract

Examines the concept of marketing myopia, its different explanations and types. Organizes the four types of marketing myopia into a classification scheme, suggesting a new perspective which can produce innovative marketing strategies. Recommends five steps towards becoming an innovative firm: a generic firm/industry view, other‐industry monitoring, benchmarking, recruitment of marketers, and a flexible approach to problems.

Details

Journal of Consumer Marketing, vol. 9 no. 3
Type: Research Article
ISSN: 0736-3761

Keywords

Article
Publication date: 1 January 1998

Lynne Corner, Richard Curless, Stuart Parker, Martin Eccles, Barbara Gregson, John Bond and Oliver James

Clinical guidelines have been identified as key components of improving clinical effectiveness. Local development of national guidelines is advocated to ensure that…

Abstract

Clinical guidelines have been identified as key components of improving clinical effectiveness. Local development of national guidelines is advocated to ensure that recommendations are relevant to local needs and context. This paper discusses the methods used in adapting national guidelines for geriatric day hospitals for use in the Northern and Yorkshire Region, and highlights differences between guidelines developed at national and regional levels.

Details

Journal of Clinical Effectiveness, vol. 3 no. 1
Type: Research Article
ISSN: 1361-5874

21 – 30 of over 6000