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Food and grocery, which accounts for around 60% of the overall retail market in India, is the most promising area for launching a retail firm. The objective of this research paper is to conduct a thorough investigation of the impact of customers’ geographic, demographic and psychographic characteristics on the selection of retail store format choice behavior in the quickly growing Indian food and grocery retail industry, also to analyze the mediating role of store image on the store choice behavior.

A descriptive research design is used to collect data using the survey method and a structured questionnaire. The data collected from more than 400 food and grocery retail customers from neighborhood Kirana stores, supermarkets and hypermarkets in Karnataka, India, would be analyzed using both descriptive (mean and standard deviation) and Structural equation modeling (SEM) techniques. SEM techniques are used for validation of the model with independent constructs namely Demographics factors, Socio-Economic factors, Geographic factors, Lifestyle and Shopping Motives, a Mediating variable Store Image, and a dependent variable Store choice behavior. Partial least squares structural equation modeling (PLS-SEM) is used to examine the suggested theoretical framework.

The model is tested to reveal the impact of shoppers’ age, gender, occupation, education, monthly household income, family size, and distance traveled to the store, which all play a role in their retail format choice. Also, the socio economic and life style factors of shoppers influence their purchasing decisions as well; store image partially mediates between customer characteristics and store choice behavior.

The study has practical implications for food and grocery retailer in understanding customer behavior in the context of changing customer demographic and psychographic features in the Indian retailing sector. The findings aid retail merchants, allowing them to develop more successful retail marketing strategies and gain a competitive advantage.

This study could serve as a springboard for future research in this field. Retail marketers will benefit from the findings in terms of format creation and reorientation of marketing strategies in the shortest time.

Argues that convergent trends in environmental evolution have led to convergent swings towards structural changes in the European retailing market. However, substantial differences continue to survive, each country preserving its specificities, the fruits of its history and culture. The single European market is not therefore uniform and, compared with the manufacturing industry, remains localized.

Retailing in Scotland has shown dynamism in the last decade. Assesses the factors which have influenced change and how Scotland differs from the rest of the UK in terms of market concentration, corporate decision making and inter‐format competition.

The purpose of this paper is to investigate the existence of differences in service quality assessments across distinct retail store formats. We address customers’ quality assessments for physical aspects, personal interactions, reliability and policies dimensions in hypermarkets and supermarkets to analyse the impacts for satisfaction and loyalty.

The study builds on previous scales for service retail quality to develop a survey addressing customers of hypermarkets and supermarkets in Portugal. Data analysis addressed 248 complete questionnaires and involved statistical testing to explore differences in service quality expectations across retail store formats. The regression analysis was used to estimate impacts of each service quality dimension for customer satisfaction and loyalty intentions.

The results support the existence of differences in customers’ service quality assessments across retail store formats, notably for the expectations about different quality dimensions. Differences were also observed on the impacts for customer satisfaction and loyalty, in particular for the dimensions of reliability and personal interaction.

The results suggest that managerial decisions regarding service in stores should be adjusted to the characteristics of each retail format. The generalizability of the results should be assessed by means of further investigation in other retail contexts.

Retail customers patronize multiple types of retail stores that compete on diverse service attributes. Building on existing service measurement scales, this paper provides a contribution to understand customer’s quality assessments across distinct store types to inform retail quality and service differentiation strategies.

This study aims to examine the evolution of category killers or big‐box retailers over a 17‐year time span and the impact that this retail format has had on seven retail sectors, sales revenue, and per capita retail consumption in the USA.

Sales revenue, average store size and per capita income were examined over a 17‐year period – 1988‐2004 – for the book, sporting goods, home center, electronic, toy, home furnishings and the grocery sector (warehouse stores) to determine the effect of large retail formats on sales revenue and per capita spending.

This longitudinal study demonstrates that evolving to big‐box formats had a positive impact on both sales revenue and per capita spending in each of the retail sectors.

It is a starting‐point for fully understanding the impact of large retail formats on the retail industry.

The evolution of large format retailers has not been studied from a macro view. Most studies have focused on their impact on small markets. This study focuses on the overall trend and examines their impact on the industry and per capita spending.

It is not uncommon for the USA to be the origin of innovative retail formats. In recent years in the UK, the most recent retail out‐of‐town developments have their roots in the USA, most notably warehouse clubs and factory outlet centres. Charts the growth of one of these formats, factory outlet centres, in the UK and discusses the prospects for development potential in other European markets. Semi‐structured interviews were carried out with major developers and development consultancies to ascertain the type of strategies pursued, the locational criteria for site selection, the role of tenants in this process and the degree of customization or standardization of the format in market entry strategies. Although the UK appeared to offer US developers the best opportunity for market penetration, planning policy has progressively worked against the development of this retail format. It is unlikely that any more than seven to eight US‐style factory outlet centres will be built out of a total of 26 developments by 2001. There has been a considerable downsizing of initial proposals, with the creation of smaller, more downmarket centres than in the USA. US developers have been forced to seek sites in the rest of Europe much earlier than originally intended. Their strategies have differed from the standardized, upmarket brand character of one operator compared with a more customized approach adopted by the market leader.

The paper seeks to capture the history of the evolution of modern‐format food and grocery retail in India. Its focus is on the time period from 1971 to 2001.

The research is primarily exploratory in nature. Primary research included depth interviews, focus groups and survey through questionnaire with organized retailers, unorganized retailers, consumers, fast‐moving consumer goods manufacturers, channel members and opinion‐leaders. Secondary research involved a review of the existing literature on Indian retail available at that time.

Emergence of modern retail in India is not just a result of increasing consumer buying power – manufacturers and unorganized retailers also have an important role to play in this process at the macro‐level. At the micro‐level, the trigger came from diverse angles like entrepreneurial desire to provide better service to consumers, social desire to provide relief to the masses in the form of lower prices, desire to capitalize on emerging business opportunities being provided by the changing business environment, etc.

Being an early work in this area, the research was exploratory in nature and tried to understand the role of different stakeholders in emergence of modern retail in India. It does not use any statistical technique to prove or disprove any hypothesis. It is focused on the food and grocery retail business.

The paper provides a historical perspective to academics as well as practitioners.

The purpose of this paper is to focus in customer-based store brand value by comparing three different retailing formats – supermarkets, hypermarkets and discounters – in order to assess how store brand value stems from and to understand the store format influence.

Respondents were randomly selected and data were collected using an on-line structured questionnaire, focussing on Spanish large retailers. Then, hypotheses were tested performing structural equation modeling.

The results suggest that perceived quality, price image along with store commercial image have significant positive influence on store brand value and purchase intent. Moreover, store brands’ performance in the marketplace depends on different variables across the analyzed retailing formats.

These variables may be managed by retailers in order to enhance their own brands’ value proposition. These research implications should be considered within the context of a geographical limitation, despite providing the basis for further research on the topic.

The study adds to the growing literature in retailing a cross-store format comparative analysis, remaining a deeper understanding on how store brands create value from the consumers’ standpoint, based on an empirical research in a European developed market.

This study focuses on the marketing strategies of the two most successful discount department store chains in Australia between 1969 and the late 1980s when consumer acceptance of both brand and format were being determined. It examines how they approached marketing a new-format national retail chain to the Big Middle of the market and the ways in which brands were differentiated.

Archival sources and oral histories provide evidence about the marketing strategies of each firm. These are integrated with press coverage, advertising and promotional activity to analyze marketing programs. Consumer research from the time offers insights into the effectiveness of campaigns.

The Coles and Myer retailing firms pursued similar marketing strategies to encourage adoption of their Kmart and Target discount department store chains, educating consumers about the links between their operational efficiencies and lower prices. Both firms not only formulated national standardized marketing strategies but also differentiated their positioning to maximize their appeal to consumers.

This article expands understandings of the ways in which new national retail chains are developed and marketed. It explores the intersection between public relations material and media coverage and the ways in which existing brands can be leveraged to legitimize new formats and encourage adoption. More broadly, it contributes to a literature on the “Big Middle”, a space occupied by dominant, volume-oriented retailers. In doing so, it demonstrates that foreign adopters can draw on Big Middle retail formats to quickly gain access to large population segments in their home markets.

The purpose of this paper is to enhance students’ ability to use theory to assess facts logically and creatively. To achieve this end, the author explicates the evolution of retailing from its pre-industrial genesis to its Internet descendants in a historically based retail strategy class that investigates the determinants of new retail formats (major retail innovations – MRIs) over a > 200 year span. MRIs entail a major reconfiguration of the retail mix (i.e. price, product, place, promotion and personnel) , take significant business from existing formats that sell the same goods, generate greater benefits to customers than do rival formats and are widely imitated.

The author chronologically presents how the industrial revolution generated major environmental changes that facilitated a creative and highly effective re-organization of the retail mix.

Changes in environmental factors (e.g. mass production, transportation, location of population and communication) made possible retail formats that could not have existed earlier.

The course is based on two theories that are linked by the retail mix; one theory relates to consumer store choice, while the other relates to the minimum market size required for a retail format to be viable. To illustrate, more personnel raises service, drawing customers from rivals while raising costs; higher costs raise the needed market size.

All six MRIs are derived from the two aforementioned theories. Experience indicates these theories are valid for assessing retailing at all stages of economic development. The course is based on the authors own material.