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Strategic flexibility (SF) has become increasingly important for firms because of the fast changes in the external environment. In line with the practical importance of SF, an emerging research field has developed around it that has attempted to understand the nature of SF and the key relationships. The aim of this study is to unveil the semantic structure of the recent literature on SF and to suggest new promising areas for future research.

The authors conduct a systematic literature review with a bibliographic analysis technique, which allows authors to identify the main recent streams in the literature, as well as offer reflections and suggestions for future research.

The authors uncover three main emerging areas in the research on SF, namely SF as a dynamic capability, the role of knowledge management for SF and the relationship between a firm SF and the external environment. The authors put forward three avenues for future research on SF: Avenue 1. SF, business model innovation (BMI) and other dynamic capabilities (DC), Avenue 2. Digital technologies and SF/organizational agility and Avenue 3. SF and sustainability. Articles included in the special issue entitled “A strategic perspective on flexibility, agility and adaptability in the digital era” contribute to Avenue 2, thus paving the way for filling some of the identified gaps regarding the relationship between SF and digitalization.

To the best of authors’ knowledge, this is the first literature review on SF that uses a bibliometric approach to draw conclusions on the findings in the literature. The review contributes to the theoretical understanding of SF by illustrating and explicating core topics that have persisted over time, as well as by presenting three main avenues for further developing authors’ knowledge around SF.

This paper aims to look into contemporary thinking within the brand equity paradigm, with a view to establishing avenues for further research on the drivers of brand equity formation, enabling a more in-depth understanding of the antecedents of brand equity and its determinants, as well as the development of an improved instrument to measure brand equity. The brand equity paradigm and its importance for marketing theory have been in the research focus for more than two decades. There is no agreement in the literature how to develop a unique measure of brand equity, neither what are the sources, drivers or determinants.

The authors develop the relating conceptual study through the differentiation and integration as specific conceptual goals. The authors present a taxonomic framework of brand equity grounded on a synthesis of contemporary approaches to the theme.

The authors identify gaps in the brand equity literature. The analysis and development of the conceptual study in this paper shall serve as beacons for future research and provide valuable theoretical insights on the determinants of brand equity formation and the development of better brand equity measurement tools.

The authors synthesized contemporary approaches in the field, identified research gaps and proposed open questions that should be tackled, as well as provided avenues for future research. The authors argue that creation of a unifying brand equity theory should be based on three pillars: stakeholder value, marketing assets and brand financial performance outputs.

Organizations invest in novel digital innovations to improve their business processes. These innovations, including Industry 4.0 technologies, enable full organizational integration with business process management (BPM), thereby requiring interorganizational relationship (IOR) capabilities. Many organizations lack knowledge about areas of interorganizational (IO) capability for integrating digital innovations into their value chains. They therefore have difficulty understanding that, as a socio-technical concept, digitalization surpasses the intraorganizational level and requires tools to develop mandatory IOR capabilities. The authors’ systematic literature review (SLR) explores these capabilities within the discipline of BPM. The purpose of this paper is to address this issue.

This SLR follows the standard methodology for structuring a broad research field. The authors assessed capabilities relevant to manufacturing organizations from 58 academic articles published between 2011 and 2021.

Building on existing firm-centric capability frameworks, the authors developed individual capabilities into a novel framework of digital interorganizational value chain (DIOVC). The authors’ conceptual model provides a basis for researchers and practitioners to consider capabilities and the theoretical spectrum of IO value chains.

Future studies should validate these DIOVC capabilities as input for an updated model of BPM maturity aimed at improving business process performance through digital innovations.

This study provides organizations with IOR knowledge, supports decision makers in governing digital innovations and develops IO capabilities to improve their value chain performance.

The authors’ DIOVC capability framework is robust, with constructs and dimensions grounded in the literature, demonstrating theoretical and practical relevance.

This paper aims to contribute to defining the concepts of boundary spanner, gatekeeper and knowledge broker.

A review of the literature covering more than 100 sources.

A review of past research leads to proposing a set of new definitions and also to the detection of six research avenues.

The ability of organizations to recognize, source and integrate key information or knowledge is important for their strategy, innovation and performance over time. Three types of individuals have information gathering and knowledge dissemination roles at the frontier of organizations and groups: boundary spanners, gatekeepers and knowledge brokers. Although research on these individuals is well-developed, we found that in practice, the definitions of the concepts overlap and still need a clarification. So far, no systematic comparison of these roles has been undertaken.

This paper aims to highlight the importance of interdisciplinary services marketing research and identify basic prerequisites for inter-disciplinary work in the field of services marketing, and to offer directions to services marketing scholars regarding future interdisciplinary research work.

Building on the available literature, the authors argue for the importance of interdisciplinary research in services marketing. The authors also develop a framework featuring “the key challenges impeding interdisciplinarity”, which need to be addressed to shift the services marketing field towards more sensible interdisciplinarity. Further, based on literature synthesis from different disciplines, they provide a framework with “four future research avenues for interdisciplinary research in services marketing”.

The authors identify five challenges that can likely impede services marketing research from progressing into true interdisciplinary work: limited cross-pollination, limited paradoxical thinking, limited conceptual development, limited cross-disciplinary collaboration and “inside–out” focus. The authors also propose four future research avenues to drive interdisciplinary research in the services marketing field: integration of services marketing and information management; linguistic perspectives in services marketing research; the interface between services marketing and medicine; and consumer personality and values in services marketing.

The authors propose two novel frameworks. The first concerns the key challenges of interdisciplinarity in services marketing research and the second provides avenues to drive future interdisciplinary services marketing research.

In today's dynamic business environment and crisis and pandemic like situations, psychological capital has become very significant for sustainable competitive advantage. Due to its importance in organizational context, researchers are investigating it from various perspectives, making it a burgeoning research area. Hence, this study aims to review the literature, provide identity in terms of various patterns and trends, and build the intellectual structure (academic structure) of psychological capital research by presenting a big picture. It further provides the theories, characteristics, context and methodologies (TCCM) analysis and potential avenues for possible future research to facilitate the growth of the field.

This study compiles, evaluates and synthesizes the extant literature of psychological capital, consisting of 954 journal articles collected from Web of Science (WOS) database, using bibliometric techniques, content analysis, and TCCM analysis.

The study identifies various patterns and trends of psychological capital research and unfolds four major themes, namely psychological capital theoretical concept development, psychological capital relationship building with organizational variables, psychological capital as an underlying mechanism for linkage between organizational variables and psychological capital interventions. It also identifies TCCM outcome and potential avenues for possible future research. The study reveals that psychological capital research area is progressing and has enormous potential to advance in the future.

This study is pivotal to past–future orientation wherein past is being investigated for developing new pathways of psychological capital research. It has used research articles published in the WOS database, and future studies may further enhance the understanding of psychological research using other databases.

In addition to advance a comprehensive understanding of psychological capital research, this study will be a quick reference and notable and profound resource for researchers venturing into this marked research area. Further, it will facilitate to leaders and managers to look into various possible avenues to enhance psychological capital of their subordinates for greater organizational good.

To the best of authors' knowledge, this is first study to advance a comprehensive and systematic understanding of psychological capital by integrating bibliometric, TCCM and content analysis.

Supplementing an earlier review paper on the internationalization of Chinese small- and medium-sized enterprises (SMEs) (ICS) that covers the period 1991–2012, the purpose of this paper is to examine how research on this topic has thematically expanded in recent years. Specifically, the authors aim to examine the literature between 2013 and 2020, highlight advancements and synthesize potential avenues for future research.

Based on the systematic literature review method (Denyer and Tranfield, 2009; Kraus et al., 2020), the authors considered more than 5,700 peer-reviewed journal articles, of which 107 were included in the narrative synthesis.

Research on the ICS has become more widespread and mature in the period since 2013. First, there are more papers investigating firm-level characteristics and sources of internal capabilities. Second, the state of knowledge regarding social networks and institutional contexts in the internationalization process has increased. Consequently, new knowledge exists regarding push and pull patterns and the role China’s institutional environment is playing. Third, growing interest can be noted in studying entrepreneurship in the context of Chinese SMEs’ global expansion. Additionally, the paper exposes promising areas for future research and suggests more than 20 potential research questions.

This review in the growing debate on the ICS is the first of its kind that consciously drives the work of a previous review study forward. This enables tracking the progress of research (“mapping of the field”) and identifying important avenues for future research that can further advance the debate. The comprehensive review also discovered one relatively new variable – the role of Chinese returnee entrepreneurs – which shows the significant influence on SME internationalization and attracts growing scholarly attention.

The purpose of this article is (1) to carry out an ambivalent analysis of the determinants (benefits/risks) of the adoption of cultured meat, (2) to identify their impacts on consumers’ attitudes (cognitive, affective and conative) and (3) to propose a research agenda.

A systematic review of the relevant literature was conducted. The authors selected 86 articles that were coded using NVivo 12 software according to the theoretical framework chosen for this study: (1) consumer attitude ambivalence (benefit–risk) – conflicting presence of positive and negative attitudes in decision-making, (2) the consumer preference theory – choice of consumers based on utility maximisation or best characteristics/determinants and (3) the three-dimensional perspective of attitude – cognitive, affective and behavioural components. The authors followed the methodological steps (formulation of the research question, identification of relevant scientific studies, evaluation of the quality of studies, summary of evidence and interpretation of results) recommended by Lipsey and Wilson (2001) and Tranfield et al. (2003). Several keywords were drawn from a study by Bryant and Barnett (2019) on cultured meat (CM) nomenclature and its impact on consumer acceptance.

The identified articles were relatively recent (84/86 articles were published after 2010) and in the fields of agriculture and ethical agriculture (22/86), policy and regulations (12/86) and psychology (11/86). Content analysis helped identify four types of ambivalent determinants for the adoption of cultured meat: ethics, intrinsic, informational and belief. The results suggest the existence of a group of “dominant” determinants for each attitude component. Thus, the dominant determinants of cognitive, affective and conative components are informational, ethical and intrinsic determinants, respectively.

This research is based on a systematic review of literature and is a review of the narrative literature that provides an overview of what is known about cultured meat adoption. The main weakness of this type of method is the feasibility generally associated with the existence (and a sufficient number) of studies that can be included. Other types of the meta-analytic method could have been used and could have explored different measures and biases (e.g. effect sizes, statistical power, sampling error, measurement error and publication bias). Also, as a food technology whose social acceptability would be influenced by all stakeholders, it would be relevant to expand the analysis to other types of stakeholders.

Little is still known to the public about the adoption mechanisms of this technology. In terms of behaviour, Siegrist et al. (2018) suggest that new studies should focus on factors that influence the individual differences in the willingness of consumers to eat or purchase cultured meat. By identifying the dominant target influence of informational determinants on cognitive components, that of ethical determinants on affective components and finally that of intrinsic determinants on conative attitudes, this article offers a first avenue of solution to businesses operating in this new industry, as well as to public authorities, to improve the acceptance of cultured meat. Private businesses will benefit from the results of this research by understanding the underlying motivations of consumers to adopt this type of innovation in order to adjust future marketing.

This article, through better understanding of the psychological mechanisms that contribute to its social acceptability amongst the population, has the potential to improve educational campaigns for this technology. The results could thus guide both public policies as well as the regulation of activities related to cultured meat in the coming years, professional orders, private businesses and the general public. It thus provides initial insight needed to understand this public debate.

Research addressing cultured meat has come primarily from agribusiness and environmental and biological sciences. The authors highlighted the need for interdisciplinary collaboration between biological and social sciences to address ethical issues. This article, via multidisciplinary systematic reviews, links environmental/biological sciences and social sciences, and management.

The purpose of this paper is to identify avenues for future research in mobile supply chain management (mSCM) in the advent of Industry 4.0.

A systematic literature review was used to identify, classify, and analyze current knowledge, identify trends, and propose recommendations for future research.

Other research fields, such as operations, production, industrial engineering, and computer science, seem to have a head start in research into Industry 4.0. Several avenues are suggested for investigation under an information systems lens.

Despite the care taken in the systematic literature review, the language (English), the selected keywords, and selected databases represent a natural limitation.

With Industry 4.0 at the top of the agenda of managers and countries, it is important to identify relevant research avenues.

A gap between the extant literature on mSCM and new concerns raised by Industry 4.0 is presented, and some research opportunities to close those gaps are proposed.

Digitalization is becoming the subject of considerable interest in the literature. This is in view of its relevance in addressing social problems and contributing to the development of communities and societies. In the agri-food-industry, digitalization is also expected to contribute significantly to solve several challenges the sector is facing at this moment, such as the increasing food demand and resource use. However, the effects of advanced technologies are less a function of the technologies themselves than of how they are used by people. The study analyses the dominant challenges faced by firms in the agri-food industry in the usage and adoption of digital technology. Also, they show how these challenges impact on the sustainable development of digital technology for firms in the industry and provide avenues for future research.

The authors propose a structured literature review aiming to investigate the following research question: what are the main challenges faced by firms within the agri-food industry in the adoption of smart technologies?

Results illustrate the dominant challenges faced by firms in the agri-food industry in the usage and adoption of digital technology. Also, they show how these challenges impact on the sustainable development of digital technology for firms in the industry and provide avenues for future research.

So far, in the context of digitalization in the agri-food industry, various researchers have analysed different kinds of challenges to the adoption of smart technologies. This work reviews these contributions to create a clear reference framework of the challenges faced by agri-food firms while providing future avenues of research and implications at a policymaking, economic-managerial and socio-environmental level.