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Shame is a common, yet seldom acknowledged emotion. Shame signals a threatened social bond in which the claim of as what one wants to be seen (i.e., the claim for a certain relational identity and relative status positioning) is neglected by the other party. Using a case study approach, this chapter provides insights into how shame shapes the relationship and leadership structure in organizations. The case used is based on a documentary TV show; hence this chapter also provides insight in the use of visual/TV material to gain insight in relational leadership dynamics.

The purpose of this paper is to investigate the use of television (TV) content for scholarly purposes. It focuses on: profile of scholars using TV content; the structure of their need for TV content; the situations in which scholars need TV content; and their patterns of use of TV content in each research stage.

Taylor’s four components of the information use environment has contributed to the development of a conceptual framework. The data from the use of TV content by 668 scholars were profiled using correspondence analysis and co-word analysis. Additionally, the data from 15 interviews and content from 240 journal articles were analysed.

The authors determined that the environment of the scholarly use of TV content is unique in terms of the scholars’ academic domains, research topics, motivation, and patterns of use. Six academic domains were identified as having used TV content to a meaningful degree, and their knowledge structure was presented as a map depicting the scholars’ needs for TV content. Scholars are likely to use TV content when they deal with timely social and cultural topics, or human behaviour. The scholars also showed different patterns of use of TV content at each stage of research.

In this study, TV content was newly examined from the perspective of an information source for scholarly purposes, and it was found to be a meaningful source in several domains. This result extends the knowledge of information sources in scholarly communication and information services.

The purpose of this study is to examine factors affecting mobile phone users' attitude toward watching TV content on a mobile device. Under the uses and gratifications theory, the current study examined attitude toward watching TV content on a mobile phone, with antecedents of affinities for both watching TV content and a mobile phone use.

The current study adopted a construct of relative advantage as a mediator between affinities and attitude, and four moderators that affect the relationship between relative advantage and attitude. The study then analyzed 430 survey responses from public mobile phone users with a generalized linear model.

Research findings reveal that both affinities are significantly associated with the relative advantage of watching TV content on a mobile phone. Relative advantage plays a salient role in explaining attitudes toward watching TV content on a mobile phone. The relationship between attitude and relative advantage was significantly affected by relaxation, fashion status and accessibility.

This study contributes to media literature, especially where new, applied technology is considered. Particularly, the current research theoretically explains rationale behind a mobile phone user's positive attitude toward watching TV content on a mobile phone, and potential implication of the current and increasing trend of broadcasting individual content through social media outlets.