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1 – 10 of over 20000Ting Deng, Chunyong Tang and Yanzhao Lai
How to improve continuance commitment for platform workers is still unclear to platforms' managers and academic scholars. This study develops a configurational framework based on…
Abstract
Purpose
How to improve continuance commitment for platform workers is still unclear to platforms' managers and academic scholars. This study develops a configurational framework based on the push-pull theory and proposes that continuance commitment for platform workers does not depend on a single condition but on interactions between push and pull factors.
Design/methodology/approach
The data from the sample of 431 full-time and 184 part-time platform workers in China were analyzed using fuzzy-set qualitative comparative analysis (FsQCA).
Findings
The results found that combining family motivation with the two kinds of pull factors (worker's reputation and algorithmic transparency) can achieve high continuance commitment for full-time platform workers; combining job alternatives with the two kinds of pull factors (worker's reputation and job autonomy) can promote high continuance commitment for part-time platform workers. Particularly, workers' reputations were found to be a core condition reinforcing continuance commitment for both part-time and full-time platform workers.
Practical implications
The findings suggest that platforms should avoid the “one size fits all” strategy. Emphasizing the importance of family and improving worker's reputation and algorithmic transparency are smart retention strategies for full-time platform workers, whereas for part-time platform workers it is equally important to reinforce continuance commitment by enhancing workers' reputations and doing their best to maintain and enhance their job autonomy.
Originality/value
This study expands the analytical context of commitment research and provides new insights for understanding the complex causality between antecedent conditions and continuance commitment for platform workers.
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Technology offers great opportunities to firms. Successfullybringing the benefits of technology to market and realizing favourablereturns requires a careful balance and management…
Abstract
Technology offers great opportunities to firms. Successfully bringing the benefits of technology to market and realizing favourable returns requires a careful balance and management of a host of factors. The critical test of such efforts occur where and when technology “meets the market”, resources and great efforts will yield returns only if one meets the market. Focuses on push versus pull marketing forces and their importance in technology assessment, policy, strategy, and the management of efforts to exploit technology successfully. It defines characteristics of push versus pull forces, addresses the importance of economic, social, political and technical forces, and discusses factors of importance to the marketing analyst and strategist. It provides force assessment guidelines and an evaluation and scoring worksheet to evaluate and summarize factors that will determine the success or failure of a technology based effort. In addition, this assessment scheme is useful in a variety of other situations and environments. Includes examples related to the private and government sectors.
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Ling Guan, Yi Luo and Liang Rebecca Tang
The purpose of this paper is to identify push and pull factors that motivate decision makers to choose wedding banquet venues, and to explore the relationships between the…
Abstract
Purpose
The purpose of this paper is to identify push and pull factors that motivate decision makers to choose wedding banquet venues, and to explore the relationships between the motivational factors and demographic information.
Design/methodology/approach
The initial questionnaire was pre-tested involving a sample of six graduate students in a hospitality management program of a major university in the Midwestern USA. The wordings were changed based on their feedback. The final survey was consisted of three sections: push motivations, pull motivations, and demographic information. In the first section, 13 push motivation statements were employed to investigate decision makers' reasons for selecting a wedding banquet venue.
Findings
The four push factors identified included “seeking relaxation and knowledge,” “fulfilling prestige,” “escaping from daily routine,” and “social networking.” The six pull factors were composed of “budget,” “atmosphere,” “facilities,” “wedding services,” “transportation,” and “service and quality.”
Originality/value
The study helps event industry practitioners understand consumers’ motivations of choosing wedding venues and predict consumers’ behavior. It further suggests marketing strategies to effectively communicate with existing and potential consumers.
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Sri Rahayu Hijrah Hati, Gita Gayatri and Kenny Devita Indraswari
This study aims to examine the interactive effect of the push factor from the conventional bank, the pull factor from the Islamic bank and the internal mooring factor of the…
Abstract
Purpose
This study aims to examine the interactive effect of the push factor from the conventional bank, the pull factor from the Islamic bank and the internal mooring factor of the customers in influencing the switching behavior of two types of customer account holders, the conventional only and the mixed (conventional and Islamic bank) account holders, from the services marketing mix perspective.
Design/methodology/approach
This study applied an explanatory research design. The data were collected via an online survey from 1,171 Muslim participants; participants consisted of conventional only account holders, Islamic bank only account holders and mixed (conventional and Islamic bank) account holders. The data were mainly analyzed using structural equation modeling.
Findings
Based on the account, the results showed that the three types of customers differ significantly in terms of the effect of the push, pull and mooring factors. The study also showed that the mooring factor, which is internal to the customer, is the most significant factor that inhibits customers from migrating to Islamic banks. The effect was observed for both conventional customers and those who hold mixed accounts.
Research limitations/implications
The study was conducted via an online survey, which reduces the representativeness of the sample. In addition, most respondents were urban dwellers and well educated, which might not represent the banking behaviour of Indonesian Muslim customers in general.
Practical implications
The study implies that to attract the conventional only account holder, Islamic banks should first weaken the mooring factors (the internal characteristics of the customers) that inhibit customers from switching to an Islamic bank.
Originality/value
The main contribution of the study is that it simultaneously identifies the push, pull and mooring factors that have the most significant impacts on Muslim customers' switching behavior from a conventional to an Islamic bank.
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Ruihe Yan, Kem Z.K. Zhang and Yugang Yu
Peer-to-peer (P2P) accommodation has become increasingly popular in recent years, and hotels are facing unprecedented impacts. Attracting new consumers and retaining existing ones…
Abstract
Purpose
Peer-to-peer (P2P) accommodation has become increasingly popular in recent years, and hotels are facing unprecedented impacts. Attracting new consumers and retaining existing ones are critical to the success of P2P accommodation and hotels. The purpose of this paper is to examine three categories of antecedents for hotels consumers’ switching intention: push (i.e. satiation), pull (i.e. perceived value) and mooring (i.e. optimal stimulation level) factors using push–pull–mooring (PPM) model.
Design/methodology/approach
Airbnb was chosen as the research context. An online survey was conducted to examine the proposed research model and hypotheses. A total of 292 valid data were collected from Airbnb users through a survey.
Findings
The findings show that the three categories of factors have positive and significant effects on switching intention. Additionally, the mooring factor has a significant moderating effect on the relationship between pull factors and switching intention. Furthermore, the mooring factor affects both pull and push factors.
Originality/value
First, this is one of the early studies to pay attention to switching intention from hotels to P2P accommodation. Second, to provide a comprehensive understanding of consumers’ switching intention, the authors use PPM model to establish the research framework. This research improves the understanding of consumer’s switching intention by identifying the push and pull factors based on the differences between hotels and P2P accommodation in accordance with optimal stimulation level theory and consumer value theory.
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Ray Wang and Yuanhsu Lin
– The purpose of this paper is to adopt the Multi-Theme Decision-Making Trial and Evaluation Laboratory to explore the push and pull factors for the usage of E-learning.
Abstract
Purpose
The purpose of this paper is to adopt the Multi-Theme Decision-Making Trial and Evaluation Laboratory to explore the push and pull factors for the usage of E-learning.
Design/methodology/approach
The framework was developed from a review and synthesis of the literature. More specifically, gaps in the literature were identified and a push/pull factor for E-learning in hotel industry was investigated.
Findings
This paper clarify the pull or push factors with the help of research conclusions and have a more direct and effective influence on the usage of E-learning for the employees of the hotel industry.
Research limitations/implications
This study can serve as a foundation for future research in E-learning for the employees of the hotel industry. More specifically, expects to distinguish whether or not it is the push factor or the pull factor that has a more direct and effective influence on the utilization, which is an important contribution.
Practical implications
The study evaluate pull or push factors affect learners and what is the degree of mutual influence regarding the interaction between each pull or push factor. Considerations and guidelines for hotel industry to improve E-learning applications are provided.
Originality/value
To clarify the pull or push factors with the help of research conclusions and have a more direct and effective influence on the usage of E-learning for the employees of the hotel industry. Meanwhile, verify the process of E-learning whether or not self-regulated learning (SRL) will affect learners or how SRL affects learners.
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Entrepreneurial motivations are often defined as fitting into “push” or “pull” categories. To date, research has focused on the factors motivating men and women separately. What…
Abstract
Purpose
Entrepreneurial motivations are often defined as fitting into “push” or “pull” categories. To date, research has focused on the factors motivating men and women separately. What is missing from this research is an analysis of the comparative differences in these motivators of men and women, and an exploration of what this means in terms of push‐pull theory. This paper aims to contribute by applying the existing theory on push and pull factors; and using a gender comparative approach to explore the nature of potential gender differences within entrepreneurial motivations.
Design/methodology/approach
This exploratory study uses a gender comparative approach in semi‐structured, face‐to‐face interviews with 75 entrepreneurs (28 women and 47 men).
Findings
Findings suggest that both women and men appeared similarly motivated by a combination of push and pull factors. Three gender differences were found in the incidence of motivations: women were more influenced by a desire for independence; women considered their children as motivators more so than did men; men were influenced more by job dissatisfaction than were women. The discussion focuses on analysing the nature of gender differences rather than merely their incidence.
Research limitations/implications
A number of further research directions and questions are posed as a way of extending the knowledge in this area. Implications for managers and entrepreneurs are also presented.
Originality/value
Contributes to push‐pull theory by offering a gender comparative approach to advance theory.
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Anji Benhamed, Said EL Hajjar, Fatima Hamad Yaseen and Noamen Amara
This study explores how entrepreneurs modify their financial path(s) and go beyond job security to attain greater financial freedom. The present work examines the cash-flow…
Abstract
Purpose
This study explores how entrepreneurs modify their financial path(s) and go beyond job security to attain greater financial freedom. The present work examines the cash-flow quadrant (CFQ) attributes and demonstrates the importance of the push-pull factors for an individual's quadrant transition in achieving financial freedom.
Design/methodology/approach
A hypothetical model and an abductive approach were used through regression models in a population sample of 260 Bahraini entrepreneurs. Fuzzy participatory cognitive mapping was also used to develop a conceptual model of financial path transition's decision making among entrepreneurs and study the impact of certain push-pull factors on the entrepreneurs' decisions.
Findings
The triangulated study identifies six categories of variables: financial freedom, workplace condition, independence, salary level, family life-building and retirement savings as key pull-push factors that significantly impact financial path transition's decision. Fuzzy cognitive mapping (FCM) extends our knowledge of the dynamics of CFQ transitions from a push-pull factor perspective. The results indicate no significant differences between the variables listed in the regression model and the fuzzy cognitive map model. Four categories of pull-push factors appeared as the entrepreneurs' top rankings when ordered by complexity, centrality scores and impact weight. These categories were workplace conditions, financial freedom, independence and salary level. The findings widen the scope of knowledge of each quadrant and rationalize how and why such factors impact quadrant decisions among Bahraini entrepreneurs.
Originality/value
Many studies discuss the CFQ model and consider its quadrants a specific method for identifying a unique financial path to generate income. A shifting quadrant occurs when individuals want to change their financial path and move beyond job security to achieve more financial freedom. Although this transition is well-established in the literature, the factors accounting for the individual's transition across quadrants have not received enough attention. This study fills this gap and calls for more in-depth investigations of this area to better understand the dynamics of CFQ transitions from a push-pull factor perspective.
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Taho Yang, Yuan-Feng Wen, Zong-Rui Hsieh and Jianxia Zhang
The purpose of this study is to propose an innovative methodology in solving the lean production design from semiconductor crystal-ingot pulling manufacturing which is an…
Abstract
Purpose
The purpose of this study is to propose an innovative methodology in solving the lean production design from semiconductor crystal-ingot pulling manufacturing which is an important industry. Due to the complexity of the system, it is computationally prohibited by an analytical approach; thus, simulation optimization is adopted for this study.
Design/methodology/approach
Four control factors that affect the system’s performance, including the pulling strategy, machine limitations, dispatching rules and batch-size control, are identified to generate the future-state value stream mapping. Taguchi two-step procedure and simulation optimization are used to determine the optimal parameter values for a robust system.
Findings
The proposed methodology improved the system performances by 6.42 and 12.02 per cent for service level and throughput, respectively.
Research limitations/implications
This study does not investigate operations management issues such as setup reduction, demand forecasting and layout design.
Practical implications
A real-world crystal-ingot pulling manufacturing factory was used for the case study. The results are promising and are readily applied to other industrial applications.
Social implications
The improved performances, service level and throughout rate, can result in an improved customer satisfaction level and a reduced resources consumption, respectively.
Originality/value
The proposed methodology innovatively solved a practical application and the results are promising.
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Antónia Correia and Adriano Pimpão
This paper aims to study the decision‐making processes of Portuguese tourists traveling to South America and Africa destinations by developing a conceptual framework that focuses…
Abstract
Purpose
This paper aims to study the decision‐making processes of Portuguese tourists traveling to South America and Africa destinations by developing a conceptual framework that focuses on information sources, motivations, perceptions, satisfactions, and behavioral intentions.
Design/methodology/approach
The study applies a structural model that looks to explain the factors behind decision making and the relationships present. The relationships are observed in detail through the application of a categorical principal component analysis.
Findings
The results of the empirical study show that behavioral intentions precede emotional and cognitive satisfaction, which in turn, are explained through perceptions and motivations. Tourists perceive tourism destinations as places of leisure although little information is available on existing facilities and core attractions.
Research limitations/implications
The study has the restriction of being limited to the Portuguese tourists. However, these findings open paths for further investigation, namely extending to other destinations and to tourists with different motivations.
Originality/value
This study contributes to the overall understanding of the decision‐making processes of tourists. Specifically, the decision processes is assess by considering two stages: the pre‐purchase stage and the post‐purchase stage. These two phases were analyzed in order to understand how people decide to travel to a certain destination.
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