Search results

1 – 10 of over 175000
Article
Publication date: 23 May 2022

Naveen Donthu, Satish Kumar, Saumyaranjan Sahoo, Weng Marc Lim and Yatish Joshi

The Journal of Product and Brand Management (JPBM) has a 30-year long history. To commemorate the journal’s 30th anniversary, this research paper aims to present a…

Abstract

Purpose

The Journal of Product and Brand Management (JPBM) has a 30-year long history. To commemorate the journal’s 30th anniversary, this research paper aims to present a retrospective overview of JPBM.

Design/methodology/approach

This research examines the performance of the research constituents, social structure and intellectual structure of scholarly publications produced by JPBM between 1992 and 2021 using bibliometric analysis.

Findings

This research sheds light on the growing influence of JPBM through four major knowledge clusters (themes): strategic brand management; consumer behavior; product development and innovation management; and brand engagement. A temporal analysis of decade-by-decade cataloguing of the JPBM corpus revealed another set of three distinct knowledge clusters (themes): retailing and pricing strategies; marketing communications; and relationship marketing.

Research limitations/implications

Though the state-of-the-art overview herein offers seminal and useful insights about product and brand management research curated by JPBM, which can be used by the editorial board and prospective authors to curate and position the novelty of future contributions, it remains limited to the accuracy and availability of bibliographic records acquired from Scopus.

Originality/value

This research advances the internal review and subjective evaluation of the evolution of brand management thinking in JPBM by Veloutsou and Guzmán (2017) with an objective retrospection on the performance and scientific evolution of product and brand management research in JPBM.

Details

Journal of Product & Brand Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1061-0421

Keywords

Article
Publication date: 1 June 1996

Mike Philpotts

Product data management (PDM) systems help to keep track of the masses of information needed to design, manufacture or build products and then to maintain them. They can…

3555

Abstract

Product data management (PDM) systems help to keep track of the masses of information needed to design, manufacture or build products and then to maintain them. They can be applied to a wide range of products and industries and across the whole spectrum of organizational functions. Benefits extend far beyond engineering design to include cost savings in manufacturing, reduced time to market and increased product quality. Defines and describes the type of features and functions that should be found in a PDM system and addresses the following: data vault and document management; workflow and process management; product structure management; classification; project management; communication and notification; data transport and translation; image services; system administration; and PDM environments.

Details

Industrial Management & Data Systems, vol. 96 no. 4
Type: Research Article
ISSN: 0263-5577

Keywords

Book part
Publication date: 8 April 2005

Petri Suomala

The essential investments in new product development (NPD) made by industrial companies entail effective management of NPD activities. In this context, performance…

Abstract

The essential investments in new product development (NPD) made by industrial companies entail effective management of NPD activities. In this context, performance measurement is one of the means that can be employed in the pursuit of effectiveness.

Details

Managing Product Innovation
Type: Book
ISBN: 978-1-84950-311-2

Article
Publication date: 10 September 2021

Juliano Pavanelli Stefanovitz and Ana Beatriz Lopes de Sousa Jabbour

This paper aims to present and discuss factors that affect the current complexity of new product development processes in the appliance sector, exploring their influence…

Abstract

Purpose

This paper aims to present and discuss factors that affect the current complexity of new product development processes in the appliance sector, exploring their influence on the repositioning of senior Research & Development (R&D) executives in terms of both knowledge and leadership management.

Design/methodology/approach

The paper is built on an illustrative real case which is analyzed based on the conceptual foundations of the role of senior R&D executives, vis-a-vis industry specialists’ reflections on new requirements for such managers due to the current complexity of new product development processes.

Findings

The paper proposes an integrative framework that links emerging trends in product development complexity with a new enhanced approach required for senior R&D management. In addition, this paper raises new skills to equip the current and future generations of R&D managers, taking into account the need to reposition the knowledge management skills of senior R&D executives.

Practical implications

This paper sheds light on the skills desirable for senior R&D executives to be prepared for the new complexity involved in new product development processes, such as soft skills related to people management practices; technical skills related to portfolio management, project management and systems engineering; and conceptual skills related to the own, teach, learn and delegate strategy.

Originality/value

This paper blends academic and practical experience to shed light on emerging issues within R&D organizations and to point out the value of real impact research to open new research avenues.

Details

Journal of Knowledge Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1367-3270

Keywords

Article
Publication date: 1 June 1992

Andrew Ede

This special “Anbar Abstracts” issue of the European Journal of Marketing is split into seven sections covering abstracts under the following headings: Marketing, Europe…

Abstract

This special “Anbar Abstracts” issue of the European Journal of Marketing is split into seven sections covering abstracts under the following headings: Marketing, Europe and International Business; Marketing Strategy; Supply Chain Management; Product Management; Services Marketing; Marketing in the Public Sector; and Marketing & IT.

Details

European Journal of Marketing, vol. 26 no. 6
Type: Research Article
ISSN: 0309-0566

Article
Publication date: 1 April 1997

Jeffrey Strieter, Ashok K. Gupta, S.P. Raj and David Wilemon

One of the most important developments in banking is the increased emphasis on marketing a wide array of financial services. This emphasis has led to the adoption of the…

3535

Abstract

One of the most important developments in banking is the increased emphasis on marketing a wide array of financial services. This emphasis has led to the adoption of the product management system in one form or another by many large, full‐service commercial banks. The transition to a product management system has required banks to change how they organize and manage their operations. Examines several of the major challenges and issues faced by product managers in the banking environment, namely, the identification of the product managers’ task responsibilities; the role of organizational support in facilitating product management; the influence of organizational culture; and the impact of power and conflict on product managers and the product management system. Also examines how product managers assess their job performance, work satisfaction, and the performance of the overall product management system in their bank. Develops directions for future research as well as several managerial recommendations to improve product management performance in banking.

Details

Journal of Services Marketing, vol. 11 no. 2
Type: Research Article
ISSN: 0887-6045

Keywords

Article
Publication date: 1 May 1995

Martin Fojt

This special “Anbar Abstracts” issue of the Journal of Product & Brand Management is split into six sections covering abstracts under the following headings: Marketing…

5313

Abstract

This special “Anbar Abstracts” issue of the Journal of Product & Brand Management is split into six sections covering abstracts under the following headings: Marketing strategy; Customer service; Pricing; Promotion; Marketing research, customer behavior; Product management.

Details

Journal of Product & Brand Management, vol. 4 no. 2
Type: Research Article
ISSN: 1061-0421

Article
Publication date: 17 April 2009

Pang‐Lo Liu and Chih‐Hung Tsai

This study aims to probe into the influence of new product design and new product development process management on development performance. The research finding…

2088

Abstract

This study aims to probe into the influence of new product design and new product development process management on development performance. The research finding demonstrates that product design reveals positive and significant influence on new product development performance. Through statistical analysis, this study finds that companies in Taiwan value new product design. When companies value it more, they tend to have better new product development performance. With regard to the relation between new product development process management and new product development performance, the empirical results demonstrate that companies would pay more attention on new product development process management. With regard to new product idea and assessment, concept design and development, product function test and mass production in the market, through statistical analysis, this study finds that companies that value process management of new product development tend to have better new product development performance. As to the influence of new product design and new product process management on new product development performance, statistical analysis result demonstrates that the integration between new product design valued by companies in Taiwan and development process management would lead to significantly positive influence on new product development performance of the companies.

Details

Asian Journal on Quality, vol. 10 no. 1
Type: Research Article
ISSN: 1598-2688

Keywords

Article
Publication date: 1 June 2003

Ricardo Chiva‐Gómez, César Camisón‐Zornoza and Rafael Lapiedra‐Alcamí

Examines the relationship between organizational learning and product design management while, at the same time, analysing the repercussions they may have on performance…

1851

Abstract

Examines the relationship between organizational learning and product design management while, at the same time, analysing the repercussions they may have on performance, in the Spanish ceramic tile sector. A comparative case study of four companies from this sector enabled the construction of a theoretical model, which linked the factors that facilitate organizational learning, in the context of product design management, with the activities of this practice. In this model, 14 factors are seen as being essential to the existence of organizational learning and may be divided into two groups: one related to the activities that have to do with the conceptual‐analytical phase of the product design process, and the other linked to the activities related to the creative‐technical phase. All these factors are positively associated with efficient product design management and with improved business performance.

Details

The Learning Organization, vol. 10 no. 3
Type: Research Article
ISSN: 0969-6474

Keywords

Abstract

Subject area

Entrepreneurship.

Study level/applicability

This case is suitable for MBA, EMBA and advanced undergraduate students.

Case overview

Noah Wealth Management was founded by Ms Wang Jingbo, a lady in her mid 30s with a team of less than 20 members in 2005. Exploiting market opportunities offered by a lack of good wealth management products and services, Noah grew rapidly from one branch office in 2005 to 59 branch offices in 2011, reaching a staff size of 1,031. Noah listed its shares on the New York Stock Exchange in November 2010. In 2011, Noah was ranked No. 38 among the 100 Top Potential Enterprises in China. Nonetheless, Noah faced several problems of internal management during the course of its fast expansion. In the first quarter financial report of 2012, Noah suffered a 52.6 percent decrease in net income over the corresponding period in 2011. Faced with a rapidly declining share price, Noah announced on May 22, 2012 a US $30 million share repurchase program.

Expected learning outcomes

The case supports a basic lesson on the entrepreneurial cycle, including assessing a business opportunity, resource mobilization, identifying a business model, growth of the venture, listing on the stock market, and subsequent growth challenges. Students can learn about some of the typical dilemmas faced by founders of entrepreneurial ventures, including how to maintain the corporate culture while growing fast and how to prevent members of the founding team from becoming bottlenecks to the development of the organization. The case can also provide management students with an overview of China's wealth management industry.

Supplementary materials

Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

Details

Emerald Emerging Markets Case Studies, vol. 2 no. 8
Type: Case Study
ISSN: 2045-0621

Keywords

1 – 10 of over 175000